The 5 x 5 Marketing System Your quick start to reaching your dreams
YOUR SIMPLE SYSTEM
Get off to a Fast Start!
My Distributor Information: YOUNGEVITY ID#:
Congratulations and welcome to Youngevity! The shortest distance between here and success starts with a PLAN and ACTION. The plan is right here in this step-by-step guide; the action is up to you. Youngevity’s business building system uses time tested and proven tools and methods, as well as the 5 x 5 Marketing System and action plan.
Set the stage for success! Set your business up for success by completing the business launch checklist:
WEBSITE ADDRESS:
I’ve ordered my CEO Pak (CEO Qualified).
LOGIN ID:
I’ll order at least 50 PQV each month and will increase my order as I increase my rank.
PASSWORD:
I have a 100 PQV Autoship set up, so I will qualify for Quick Start Bonuses.
ENROLLER’S NAME:
I’ve placed an order for my marketing materials. ENROLLER’S EMAIL: ENROLLER’S CELL:
I’ve reviewed the New Team Member Orientation.
SUCCESS TIP: If you joined with a CEO Mega Pak, or if you plan to purchase one in the future, consider setting your first income goal to $500. Doing so will not only “pay” for your CEO Mega Pak, it can also get you earning free product and even your first or second rank advancement!
My reason WHY Chances are, you didn’t join Youngevity as a distributor just to get a discount on the products. Most likely, you’ve got some short-term and long-term goals that you’d like to fulfill. Clarifying these goals, as well as the income required to reach them, will go a long way toward getting you—and keeping you—on a successful track. It’s also helpful to share these goals with your enroller, as they have a vested interest in your success as well. Take a few minutes to set some initial goals, as well as some income milestones that you’d like to achieve along the way.
Reason 1: Reason 2:
Reason 3:
My income goal in 30 days:
My income goal in 90 days:
My income goal in 1 year:
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Prepare You’re a part of one of the most rewarding industries on the planet! However, it will do you no good unless you have people to share it with. It’s time to create your initial contact list. This is critical to your success and is the easiest way to get your business off to a fast start.
Create your prospect list Everyone goes on the list! There’s no need to pre-judge anyone. As a distributor, your job isn’t to create the need, it’s only to discover the want. While most people need greater health and wellness, not everyone wants it—at least not right now. Start by making a list of everyone that you know—friends, family, co-workers, business contacts, etc. Don’t worry about the order, just aim for about 100 names. If you need help, download the “memory jogger” from the Resource Center. Next, prioritize your contacts by placing checkmarks for the following: People with whom you share a mutual respect People looking for greater health or income People that can get started now with a CEO Mega Pak
SUCCESS TIP: As you add names to your list, make sure that you consider each person’s “why.” Most people, including you, are motivated by more than just great products or income opportunity. Are they looking for greater health? Greater wealth? Time freedom? Better relationships? Focus on their reasons why, and you will see greater success in your business.
Your priority list is simple: the more checkmarks, the higher the priority. These are the contacts that you will invite first.
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NOW
INCOME
RESPECT
NOW
INCOME
RESPECT
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Invite Now that your initial contact list is prioritized, it’s time to invite some people to learn more about what Youngevity has to offer.
Invite others to take a look at Youngevity Make sure you’re familiar with Youngevity by reading the Youngevity Revolution and the Are You Next booklets. These will teach you about Youngevity’s history, product philosophy, income opportunity, and what makes our company truly unique. Remember, your invitation revolves around what they want out of life and how Youngevity’s products, services, and income opportunity can help, not why they should “buy” something.
SUCCESS TIP: When inviting your contact to learn about Youngevity, keep it simple, Don’t try to explain things over the phone. If possible, give them a marketing piece such as The Youngevity Revolution, The Healthy Body Challenge, or the Are You Next booklets to introduce them to Youngevity and answer their initial questions. Don’t expect your contact to understand everything that you do, so share with them only what is necessary to get them curious and excited to see if the time is right for them.
Starting a conversation about Youngevity is simple—and effective— when you speak with enthusiasm and sincerity.
Prepare to share Hey _______, do you have a free minute? I just started the Healthy Body Challenge and I’m excited to (insert your goal).
Wow, that’s awesome!
It’s been so great and I’ve been thinking that it is something that could really benefit you as well. Do you mind if I tell you how it works?
Sure.
As you anticipate your appointment and prepare to share more detailed information about Youngevity, make sure you’re acquainted with the resources available to you, as well as some of the business-building “shortcuts” to maximize your success: Resource Center Download materials, watch trainings, view recognition, read announcements, etc. at www.ygyresourcecenter.com Weekly Calls Listen to weekly training and opportunity calls (see Upcoming Calls in Team Member Resource Center). Live Meetings Attend local and national meetings (see Meeting Locator in Resource Center).
[Share a marketing piece such as The Healthy Body Challenge booklet or an online video.] What do you think? Would you be open for more information?
That would be great.
Give them the date of your next scheduled event or commit them to attend the next opportunity call or local meeting. You might also share a video or product samples at their home. Remind them the day of the event through a personal call and Facebook, text, or an email.
90 for Life Website Access marketing and training videos at www.90forlifevideos.com and www.90forlifemall.com Social Media Connect with corporate and other Distributors via social media platforms: www.facebook.com/youngevity, www.twitter.com/youngevity Distributor Back Office Place orders, generate reports, view checks, manage your account, etc.: www.youngevity.com, www.my90forlife.com
Share
1
Share the story Don’t attempt to explain the opportunity over the phone; remember, if you confuse them, you’ll lose them. Get them in front of the business presentation and let it answer their questions, just like it did for you! There are many different methods to share the story; choose what’s most comfortable for you from the “Ways to share” list at right.
2
Ask them to join Once the presentation is over, discover their thoughts by asking:
What did you like best about what you saw? Tell me more. (Take notes.) How would the ability to make a little or a lot more money improve your life? What would you use the money for?
At your current job, how long would it take you to achieve what you’ve just shared with me?
What products are you most interested in? Chances are they had a positive answer to one or all of your questions. The next step is to ask for their order! You can make the decision simple by inviting them to take the Healthy Body Challenge and/or sign up with a CEO Mega Pak.
3
Sign them up People won’t join your team unless and until you ask them to! Even when you’ve focused on their “why” and shown them how to get what they want through Youngevity, they still need to be encouraged to take the next step. Help them complete the Distributor application (online, paper, or Youngevity’s 90 For Life mobile app). Then give them a copy of this booklet and help them get started!
Ways to share
Overcoming objections
One-on-one presentations Two-on-one presentations (two distributors) Lunch events (5-10 people) In-home meetings or parties (10-20 people) DVD or video presentations Website presentations (share your site) Live opportunity calls (featuring top income
We’re all taught to slow the pace of any purchase for fear of regretting it later. Most often, objections are just pleas for more information. Use these simple steps when addressing objections:
earners and special guests*)
Recorded opportunity calls (24 hours a day, 7 days a week*) *View the current call schedule and meeting locations at ygyresourcecenter.com. Video presentations can be viewed at 90forlifevideos.com.
SUCCESS TIP:
It’s important that you consistently use a limited number of methods with the people that you invite. New distributors will, by default, gravitate to the tools and methods that they are already familiar with. It is powerful when everyone on your team is using the same tools and methods.
Listen carefully so you can fully understand the objection. Never interrupt or anticipate what they are going to say.
Repeat the objection to verify that you clearly understand what they are saying. Appreciate their reasons for thinking that way. The most sincere objections are simply questions in disguise or an underlying concern.
Respond to objections as precisely and briefly as possible. Don’t take objections personally. You’ll soon recognize common objections that reoccur. Learn one or two answers for each to be prepared. If you’re not comfortable with presenting a solution, contact your enroller or other teammate for a 3-way call. Quite often a “thirdparty expert” is all that’s needed to eliminate a concern or doubt.
Duplicate and succeed
5x5
contacts a day
days a week
Example: In this scenario, the following averages are assumed: Volume for each customer and distributor is 150; 1 out of 10 (10%) of people you contact will become a customer, and 1 out of 20 (5%) of the people you contact will become a distributor.*
You’re on your way to building a successful team. Now let’s get you promoted with a system we call 5 x 5 Marketing. This system is about building relationships. If we accept the fact that nearly everyone needs improved health or improved wealth, then you just need to be there when people are ready to act. 5 x 5 marketing is making 5 contacts a day, 5 days a week. It’s simple, but let’s take a closer look at the power of consistent 5 x 5 marketing in the example below.
If you make 5 new contacts per day, 5 days per week, over a 12-month period, you will develop 120 new customers and 60 new distributors. That in itself may not be enough business to change your life, but it would approximate $8,000 in up-front income, and nearly $2,000 in monthly residual income. Just to put it in perspective, at an average savings rate of 2%, it would take $1.2 million in the bank to earn that kind of interest income! However, this is just the beginning.
* This example is a mathematical illustration only; actual results will vary. (Based upon actual Youngevity average QV per distributor/customer per month.)
SEMD
Jr. IMD
Jr. IMD
Achieve SEMD by growing your team to 3 RMDs!
RMD
RMD
Jr. IMD
Jr. IMD
RMD Jr. IMD
Jr. IMD
Jr. IMD
Jr. IMD Jr. IMD
Achieving your next rank: Regional Marketing Director (RMD) 150 Personal Qualifying Volume (PQV)
3 qualified Jr. IMDs on your first level (50 PQV each) As a qualified RMD, you will have earned $300 in Fast Start bonuses* and will start receiving $15 Coding Bonuses on every new CEO Qualified Distributor†. My goal date to achieve RMD: ______________________
Senior Executive Marketing Director (SEMD) 250 Personal Qualifying Volume (PQV) 3 qualified RMDs on your first level
The power of the Youngevity compensation system is in duplication. If we assume that 13 of your new distributors achieve the same results as you, your override compensation would exceed $10,000 per month! If 13 of their distributors each achieve the same results, your 2nd-level override would grow exponentially! This mathematical illustration shows the power of consistent activity, duplication, and leverage. Youngevity already has hundreds of million and multi-million dollar income earners.
5,400 Group Qualifying Volume (GQV) As a qualified SEMD, you will receive $100 in Fast Start bonuses†, 9 level residual bonuses, infinity leadership bonuses, and will start receiving $100 Coding Bonuses for every new CEO Qualified Distributor†. You are also on your way to participating in our Dream Car club! My goal date to achieve SEMD: _____________________ † Assumes that you and new Distributors are CEO Qualified (purchase a CEO Mega Pak).
Get more information: www.ygyresourcecenter.com
Attend weekly training calls: Sundays @ 5:30 pm PT (8:30 pm ET) 212-990-8000 PIN: 75555#
Watch videos: www.90forlifevideos.com
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