B.A. IN
MARKETING
LEM
Imagine what would happen if you could turn consumers’ dreams and hopes into real experiences. This is just part of what you can achieve by studying the B.A. in Marketing at Tecnológico de Monterrey.
Competencies you will develop
Careers Design of market intelligence plans Design of innovative, profitable marketing strategies Development of multiplatform marketing plans Design of performance control strategies for marketing plans Development of internal marketing plans that promote a consumer-centric vision
The best thing about studying at Tec is that you will be able to design your profile aligned with your interests, and work in a variety of fields, such as: Managerial positions in multinational enterprises Market intelligence Development of differentiated and positioned brands But you set the limits.
Is this the right path for you? If you are creative, analytical and intuitive, like to observe closely, and also enjoy exploring trends and influencing others, this is the right degree for you.
Follow your passion and discover everything Tec can offer you!
B.A. IN
MARKETING YOUR DEGREE AT TEC
LEM
Why study the B.A. in Marketing at Tecnológico de Monterrey? On entering Tec, you will form part not only of a community, but also of an entire ecosystem that will allow you to: Generate value proposals for consumers and society Use sophisticated information technologies Develop a holistic vision and in-depth consumer knowledge Generate qualitative and quantitative market intelligence
Your journey starts here
Stockholm School of Economics IÉSEG School of Management
Boston University
Nanjing University Singapore Management University
Study abroad We want you to have an international profile and, to achieve this, we have partnered with the top universities in the world for this subject.
Network
As a student, you will have the opportunity to develop projects in your degree program with leading companies and education partners, such as: Farmacias Guadalajara Starbucks Aeroméxico PepsiCo Norson P&G
WOULD YOU LIKE MORE INFORMATION?
Specialize While studying at Tec, you will have the opportunity to choose a concentration, gain experience, and create a unique, tailor-made professional profile. The available options include: Innovation and Digital Transformation Strategic Omnichannel Retail Management Business Analytics Entrepreneurship in Action
Scan the Code to learn more about this degree. tec.mx/lem