2016 – 2026
Vietnam eLearning Market FORECAST & OPPORTUNITIES
www.techsciresearch.com MARKET INTELLIGENCE . CONSULTING
Scope of Report Product of Interest (POI): eLearning
A learning system based on formalised teaching but with the help of electronic resources is known as E-learning. While teaching can be based in or out of the classrooms, the use of computers and the Internet forms the major component of E-learning.
Market Segmentation LEARNING TYPE
COMPONENT •
•
•
Hardware •
Interactive Displays
•
Interactive Whiteboards
•
Others
•
Synchronous
•
Audio Based
•
Asynchronous
•
Text Based
•
Video Based
END USER
•
Integrated
•
Enterprises
•
Standalone
•
Academics
Services Professional
•
Managed
Year Range Review Period
2016 – 2019
Software
•
CONTENT TYPE
Base Year
2020 Estimated Year
REGION •
Northern
•
Southern
•
Central
2021 Forecast Period
2026 – 2026
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Ta b l e o f C o n t e n t s S. No.
Contents
1.
Product Overview (Definition of product and major terminologies used in the report)
2.
Research Methodology (Detailed description of the methodology used to conduct the research, Raw data backup, list of all secondary sources, List of respondents for primary surveys)
3.
Executive Summary (This chapter covers summary of the complete study.)
4.
Voice of Customer
5.
4.1.
Awareness of eLearning
4.2.
Mobile Apps used for eLearning
4.3.
Most Useful Features in eLearning Platforms
4.4.
Major Challenges Faced in eLearning
4.5.
Can eLearning Replace Traditional Learning
Page No.
Vietnam eLearning Market Outlook, 2016-2026F (This chapter includes a brief overview of the product of interest market such as total market’s growth rate, expected growth rate, key growth levers, leading region, top grossing product types, etc. It includes more of a qualitative information about the market.) 5.1.
Market Size & Forecast 5.1.1.
5.2.
By Value
Market Share & Forecast 5.2.1.
By Component (Hardware, Software, Services) 5.2.1.1.
By Hardware (Interactive Displays, Interactive Whiteboards, Others)
5.2.1.2.
By Software (Integrated, Standalone)
5.2.1.3.
By Services (Professional, Managed)
5.2.2.
By Learning Type (Synchronous, Asynchronous)
5.2.3.
By End User (Enterprises, Academics)
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Ta b l e o f C o n t e n t s S. No.
Contents
5.3. 6.
5.2.4.
By Content Type (Audio Based, Text Based, Video Based)
5.2.5.
By Region (North Vietnam, Central Vietnam, South Vietnam)
5.2.6.
By Top 10 Provinces
5.2.7.
By Company (2020)
Market Attractiveness Index
North Vietnam eLearning Market Outlook 6.1.
Market Size & Forecast 6.1.1.
6.2.
7.
Page No.
By Value
Market Share & Forecast 6.2.1.
By Component
6.2.2.
By Learning Type
6.2.3.
By End User
6.2.4.
By Content Type
Central Vietnam eLearning Market Outlook 7.1.
Market Size & Forecast 7.1.1.
7.2.
By Value
Market Share & Forecast 7.2.1.
By Component
7.2.2.
By Learning Type
7.2.3.
By End User
7.2.4.
By Content Type
4
Ta b l e o f C o n t e n t s S. No. 8.
Contents
South Vietnam eLearning Market Outlook 8.1.
Market Size & Forecast 8.1.1.
8.2.
9.
Page No.
By Value
Market Share & Forecast 8.2.1.
By Component
8.2.2.
By Learning Type
8.2.3.
By End User
8.2.4.
By Content Type
Market Dynamics 9.1.
Drivers
9.2.
Challenges
10.
Market Trends and Developments
11.
Policy & Regulatory Landscape
12.
Impact of COVID-19 on Vietnam eLearning Market
13.
Competitive Landscape 13.1.
Company Profiles 13.1.1.
Company Details
13.1.2.
Products & Services
13.1.3.
Financials (As Reported)
13.1.4.
Key Market Focus & Geographical Presence
13.1.5.
Recent Developments
5
Ta b l e o f C o n t e n t s S. No.
Contents 13.1.6.
Page No.
Key Management Personnel
14.
Strategic Recommendations (Based on the findings of the report strategic recommendations on how to enter and expand market share)
15.
About Us & Disclaimer
6 6
RESEARCH METHODOLOGY
Research Methodology
Market Profiling
In-depth secondary research was conducted to determine top players in the Vietnam eLearning Market, overall market size and segmental market size.
Formulating Questionnaire
In order to conduct industry experts’ interviews, TechSci formulated a detailed discussion guide.
Developing List of Respondents
Data Collection
Data Validation
Data obtained as a result of primary and secondary research was validated through rigorous triangulation.
TechSci conducted interviews with industry experts and industry players for data collection and verification.
List of industry players and industry specialists was developed.
Primary Research
Data Collection
Data Filter & Analysis
Research & Intelligence
Actionable Insights
Business Solution
LinkedIn TechSci Internal Database
✓ Recent Developments ✓ Market Changing Aspects/Dynamics ✓ Government Policies ✓ Final Conclusion
✓ Identifying Key Opinion Leaders ✓ Questionnaire Design ✓ In-depth Interviews
Primary Research ✓ ✓
Desk Research
Secondary Research ✓ ✓ ✓ ✓ ✓ ✓ ✓
Company Websites Company Annual Reports White Paper Study Financial Reports Investor Presentations Regulatory Body Associations, etc.
Data Analysis
The data was scrutinized using MS-Excel, statistical tools and internal proprietary database to obtain qualitative and quantitative insights about the Vietnam eLearning Market.
Company Analysis ✓ Market Participants ✓ Key Strengths
Paid Sources
✓ ✓
Factiva Hoovers
8
Research Methodology Baseline Methodology
Our dedicated team of industry experts has monitored and analyzed various aspects of Vietnam eLearning Market. The team has analyzed the outlook of various segments of this market, while considering the major influencing factors such as rise in consumer awareness about the importance of education and the growing trend of digitalization across the country are the driving factors fueling the growth of the Vietnam eLearning market . The study includes market forecasting, which would enable our clients to take better decisions while planning their strategy to achieve sustainability in Vietnam eLearning Market.
Methodology Followed for Calculation of Market Size:
•
Market Size by Value: Market size, in terms of value, for the year 2020 was calculated based on information collected through exhaustive secondary research and primary surveys, with various key opinion leaders/stakeholders, such as eLearning companies, channel partners, end users, industry experts, and other industry participants.
•
The team interviewed more than 40 – 50 eLearning companies, 180 – 200 end users, and 15 – 20 industry experts and other value chain stakeholders in Vietnam eLearning Market to obtain the overall market size from 2016-2020, which was validated by the Delphi technique. Taking standard deviation into consideration, the market size was averaged out, to arrive at the market size data during 2016-2020.
9
Research Methodology •
Respondents were asked about the current and future market growth rates, market shares by component, by learning type, by end user, by content type, by region , by top 10 provinces and by each region. Removing the outlier responses, the geometric mean of growth estimates and supplier wise revenue shares generated across various segments were considered, to arrive at the final revenue shares. Revenue shares generated across various segments were further triangulated from other stakeholders.
Methodology Followed for Calculation of Market Shares: •
Market shares by component, by learning type, by end user, by content type, by region , by top 10 provinces and by each region were calculated based on the responses received through primary surveys with industry experts, in which the respondents were asked about the market shares or revenue generated from various market segments. The final shares were calculated by taking the geometric mean of the responses gathered from key opinion leaders after eliminating the outliers.
Methodology Followed for Forecasting: •
TechSci Research performed periodical checks on data collected through the surveys with logic checks and analyzed the survey results in SPSS/Tableau Software.
•
Data triangulation techniques were applied to fill the gaps and to present a more meaningful picture of the market. To forecast Vietnam eLearning Market, TechSci Research used various forecast techniques such as: ✓
Moving Average
✓
Time Series Analysis
✓
Regression Analysis
✓
Econometric and Judgmental Analysis
10
Research Methodology TechSci Research used its own forecast tool, which is based on the growth of various allied industries in respective regions. TechSci Research also used the impact analysis during short, medium and long term period to estimate the demand and to reach accurate market numbers. It should be noted that the figures compiled are only for the organized market including market share data.
Partial List of Companies Interviewed
Key Secondary Sources
▪
Pearson Plc.
▪
World Bank
▪
McGrawHill Education Inc.
▪
TechSci Research Proprietary Database & Knowledge Repository
▪
SAP SE
▪
Company Annual Reports
▪
Samsung Electronics
▪
Industry Magazines
▪
Panasonic Corporation
▪
Industry Reports
▪
Apple, Inc.
▪
News Dailies
▪
Google LLC
▪
Credible Paid Databases
▪
Adobe Inc.
▪
Workday Inc
▪
IBM Corporation
▪
Oracle Corporation
▪
Cisco Systems, Inc.
▪
LG Electronics Inc
▪
Hitachi Limited
▪
Smart Technologies, Inc
11
Industry Brief According to TechSci Research report, “Vietnam eLearning Market By Component (Hardware, Software, Services), By Hardware (Interactive Displays, Interactive Whiteboards, Others), By Software (Integrated, Standalone), By Services (Professional, Managed), By Learning Type (Synchronous, Asynchronous), By End User (Enterprises, Academics), By Content Type (Audio Based, Text Based, Video Based), By Region, Competition Forecast & Opportunities, 2026”, the Vietnam eLearning market is expected to witness a growth of steady CAGR for the forecast period, 2022-2026. The growing digital transformation in the training and education sector is majorly influencing the market demand. The rise in the number of schools and other educational institutions and the shortage of skilled teaching professionals is driving the demand of Vietnam eLearning market for the next five years. The surge in the efforts made by the leading authorities to make Vietnam an ICT driven country and the focus of the ICT vertical to develop IT services, cloud computing, computer hardware, telecommunication sector, and digital content to boost the economic status of the country is expected to create lucrative opportunities for they Vietnam eLearning market growth. Development of the digital content includes providing content for internet services and mobile networks, online entertainment, E-libraries, E-commerce, digital newspapers, among others. The growing interest of the foreign players to make investments in the Vietnam eLearning platform is expected to improve the quality and enhance the quality is expected to bolster the services of the eLearning platforms. The improvement of the economic conditions in the country is increasing the purchasing capacity of the consumers, and upgrading the existing industries along with the electronics industry is expected to contribute to the Vietnam eLearning market growth for the next five years. The growing adoption of smart classes for teaching purposes and the availability of E-books in schools and MOOC and smart authoring tools in corporate training and test preparation is expected to create huge potential for the Vietnam eLearning market growth. Enterprises are making available the eLearning courses for their employees to boost the skills required to do the work efficiently. However, inconsistencies in the regulations to enter the Vietnam eLearning market may restrain the growth for the forecast period. Vietnam eLearning market is segmented into component, learning type, end user, content type, regional distribution, and company. Based on content type, the market is divided into audio based, text based, and video based. The video based content is expected to dominate the Vietnam eLearning market for the forecast period, 2022-2026. The rise in the demand for interactive learning experiences for better understanding is encouraging the market players to make high-quality engaging content in videos. Pearson Plc., McGrawHill Education Inc., SAP SE, Samsung Electronics, Panasonic Corporation, Apple, Inc., Google LLC, Adobe Inc., Workday Inc, IBM Corporation, Oracle Corporation, Cisco Systems, Inc., LG Electronics Inc, Hitachi Limited, Smart Technologies, Inc. are the leading players operating in Vietnam eLearning market. Service providers are increasingly focusing on research and development process to fuel higher growth in the market. To meet evolving customer demand with respect to better efficiency and durability, several eLearning service providers are coming up with their technologically advanced offerings. “High-end investments by the market players to use advanced technology such as augmented reality, virtual reality, gamification, and the advancement of the IT sector are contributing to market growth. COVID-19 pandemic has boosted the adoption of digital learning platforms across the country as the restrictions imposed by the government to visit the educational institutions physically have created a strong base for the Vietnam eLearning market growth. The government is promoting the adoption of advanced technologies such as the internet of things, artificial intelligence, big data, 5G, 4G LTE, which is expected to enhance the quality of content provided in the eLearning platforms is expected to propel the Vietnam eLearning market growth till 2026” said Mr. Karan Chechi, Research Director with TechSci Research, a research-based global management consulting firm.
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Sample Data - Snapshot Vietnam eLearning Market Size, By Value (USD Million), 2016–2026F 6.00
5.00
7.00
8.00
CAGR BY VALUE: XX%
2016
9.00
12.00
11.00
10.00
2020
13.00
14.00
15.00
CAGR BY VALUE: XX%
2021E
16.00
2026F
By Value (USD Million) Vietnam eLearning Market Share, By Component, By
North Vietnam eLearning Market Share, By Hardware, By Value,
Value, 2016–2026F
2016–2026F
Hardware 2026F 2025F 2024F 2023F 2022F 2021F 2020 2019 2018 2017 2016
33% 33% 33% 33% 33% 33% 33% 33% 33% 33% 33%
Software
33% 33% 33% 33% 33% 33% 33% 33% 33% 33% 33%
34% 34% 34% 34% 34% 34% 34% 34% 34% 34% 34%
North Vietnam eLearning Market Share, By Learning Type, By Value, 2016–2026F
Async 50% 50% 50% 50% 50% 50% 50% 50% 50% 50%50% hron ous Synch rono us
Interactive Displays
Services 2026F 2025F 2024F 2023F 2022F 2021F 2020 2019 2018 2017 2016
33% 33% 33% 33% 33% 33% 33% 33% 33% 33% 33%
Interactive Whiteboards
33% 33% 33% 33% 33% 33% 33% 33% 33% 33% 33%
Others
34% 34% 34% 34% 34% 34% 34% 34% 34% 34% 34%
North Vietnam eLearning Market Share, By End User, By Value, 2016–2026F
Academ 50% 50% 50% 50% 50% 50% 50% 50% 50% 50% 50% ics
50% 50% 50% 50% 50% 50% 50% 50% 50% 50%50% Enterpri 50% 50% 50% 50% 50% 50% 50% 50% 50% 50% 50% ses 2 0 1 6 2 0 1 7 2 0 1 8 2 0 1 9 2 0 2 02 0 2 1 E2 0 2 2 F2 0 2 3 F2 0 2 4 F2 0 2 5 F2 0 2 6 F 13
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About Us & Disclaimer
TechSci Research is a global market research and consulting company with offices in the US, UK and India. TechSci Research provides market research reports in number of areas to organizations. The company uses innovative business models that focus on improving productivity, while ensuring creation of high-quality reports. The proprietary forecasting models use various analyses of both industry-specific and macroeconomic variables on a state-by-state basis to produce a unique ‘bottom-up’ model of a country, regional and global industry prospects. Combined with the detailed analysis of company activity and industry trends, the result is a uniquely rich evaluation of the opportunities available in the market.
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Disclaimer The contents of this report are based on information generally available to the public from sources believed to be reliable. No representation is made that it is timely, accurate or complete. TechSci Research has taken due care and caution in compilation of data as this has been obtained from various sources including which it considers reliable and firsthand. However, TechSci Research does not guarantee the accuracy, adequacy or completeness of any information and it is not responsible for any errors or omissions or for the results obtained from the use of such information and especially states that it has no financial liability whatsoever to the subscribers / users of this report. The information herein, together with all estimates and forecasts, can change without notice. All the figures provided in this document are indicative of relative market size and are strictly for client’s internal consumption. Usage of the same for purpose other than internal will require prior approval of TechSci Research.
