FRESH CUP October 16
COFFEE LOVERS MAGAZINE
TABLE OF CONTENTS The magazine praises the delights of having tea and honors the life philosophy of serenity and beauty that is enhanced by tea events.
TEA PARTY
13
Providing specialty coffee and tea professionals unique insight into trends, ideas, products and people that shape their world.
KAFE
5
9 Surprising and Interesting facts about coffee that will blow your mind.
NUMBRES
2 by the
There are many ways to make tea—and none of them wrong—but we’ve put together a handy list of tips.
STASH TEA
26
Crissy Teigen Q&A | Food and Wine
Q&A
23
Like life, tea is what you make of it and The Cup of Life helps individuals enjoy tea in more than one way.
CUP OF LIFE
21
55% 100 cups
coffee drinkers would rather gain 10 pounds than give up coffee for life
you can overdose on coffee if you drink to consume the lethal dose on caffeine
72% coffee drinkers take their coffee with dairy or nonfat creamer
by the
58% coffee drinkers brew their coffee the same way every morning
$1.38 the averge price for a cup of brewed coffee
NUM BERS 65% 9oz
the average coffee cup size
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coffee consumption takes place during breakfast hours
33
KNOW YOUR
BREWS
Letter Letter from from the the Editor Editor
THE EQUIPMENT
FRESHNESS
WATER
Make sure that your tools — from bean grinders and filters to coffee makers— are thoroughly cleaned after each use. Rinse with clear, hot water, and dry with an absorbent towel. It’s important to check that no grounds have been left to collect and that there’s no build-up of coffee oil.
Purchase coffee as soon as possible after it’s roasted. Fresh-roasted coffee is essential to a quality cup, so buy your coffee in small amounts (ideally every one to two weeks). Check out our helpful tips on how to store coffee to keep it as fresh and flavorful as possible.
The water you use is very important to the quality of your coffee. Use filtered or bottled water if your tap water is not good or has a strong odor or taste, such as chlorine.
THE BEANS Great coffee starts with great beans. The quality and flavor of your coffee is not only determined by your favorite brewing process, but also by the type of coffee you select. Some of the flavor factors include: • The country and region of origin • The variety of bean - arabica, robusta - or a blend • The roast type While there are a lot of choices, remember that there’s no right or wrong — for instance, you can choose a dark, flavorful espresso roast coffee and still have it ground to be brewed in a drip system.
THE GRIND If you buy whole bean coffee, always grind your beans as close to the brew time as possible for maximum freshness. A burr or mill grinder is best because the coffee is ground to a consistent size. A blade grinder is less preferable because some coffee will be ground more finely than the rest. If you normally grind your coffee at home with a blade grinder, try having it ground at the store with a burr grinder - you’ll be surprised at the difference!
If you’re using tap water, let it run a few seconds before filling your coffee pot, and be sure to use cold water. Avoid distilled or softened water.
ENJOY! Prepared coffee begins to lose its optimal taste moments after brewing, so only make as much coffee as you’ll drink. Otherwise, coffee can be poured into a warmed, insulated thermos to be consumed within an hour.
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Kafé Coffee cultivation and trade began on the Arabian Peninsula. By the 15th century, coffee was being grown in the Yemeni district of Arabia and by the 16th century it was known in Persia, Egypt, Syria, and Turkey. Coffee was not only enjoyed in ho As the 1980s drew to a close, Maxwell House was not the only coffee company who was to thinking about cutting costs. “We were, and are, in the specialty end of the hot coffee business,” says Bloostein. ”Of course, Oren’s produces far less coffee than Maxwell House, whose easily recognizable largest blue plastic containers line the shelves of sprawling supermarkets. In comparison, most of Oren’s Daily Roast is destined for upscale restaurants and delis, bagel makers, and bakers.
OUR COFFEE In 1714, the Mayor of Amsterdam presented a gift of a young coffee plant to King Louis XIV of France. The King ordered it to be planted in the Royal Botanical Garden in Paris. In 1723, a young naval officer, Gabriel de Clieu obtained a seedling from the King’s plant.
5 Letter from the Editor
THE FARM Coffee cultivation and trade began on the Arabian Peninsula. By the 15th century, coffee was being grown in the Yemeni district of Arabia and by the 16th century it was known in Persia, Egypt, Syria, and Turkey. Coffee was not only enjoyed in homes, but also in the many public coffee houses — called qahveh khaneh — which began to appear in cities across the Near East. The popularity of the coffee houses was unequaled and people frequented them for all kinds of social activity.
DID YOU
KNOW?
Coffee is the second most traded commodity on earth after oil
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dark vs. light
roast
Since there is a finite amount of caffeine to extract in coffee, what can cause this difference in caffeine concentration? Moreover what does it take to extract caffeine from coffee? We know from earlier entries that caffeine is water soluble. Caffeine is extracted into the brew by hot water acting as a solvent. Since all brewing methods don’t yield the same percentage of caffeine, let’s see what else can affect the buzz.
SATURATION
GRIND
The grinds need to be 100% saturated to extract all the caffeine available.
Grind can influence how quickly caffeine is extracted. With a finer grind you have the ability to extract caffeine faster. Water reaches the surface area and saturates the grind with ease, as there is a greater contact area.
TEMPERATURE Above we mentioned hot water acting as a solvent. The ideal water temperature is near-boiling, 95105°C. Temperature is going to make a big difference in how quickly caffeine is withdrawn from the bean.
TIME Roughly all of the available caffeine is released during the first minute of extraction. The brewing time of an espresso shot is from 20-30 seconds. hdrawn from the bean.
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Under-extraction will happen with espresso when the grind is too coarse; whereas you will have over-extraction if the grind is too fine. All these factors influence how quickly caffeine is extracted from coffee. Essentially, you could take a whole bean and saturate it with water, eventually the caffeine will be removed, but how long do you imagine it will take? Espresso is prepared using pressurized water, more ground coffee than used for drip, all of which result in a higher concentration of caffeine than drip.
7 Feature Article
coffee
creative lighter fluid
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bean
scene Fresh Cup|October 16
9 Feature Article
COFFEE LOVERS, REJOICE The study, thought to be the largest of its kind, followed more than 500,000 people in 10 European countries over the course of 16 years. It found that compared with those who don’t drink coffee, those who do show signs of having healthier livers and circulatory systems, as well as lower levels of inflammation, says epidemiologist and study leader Marc Gunter. The findings also indicated that “higher coffee consumption was associated with a reduced risk of death from any cause,” including circulatory diseases and digestive diseases, says Gunter, who heads the nutrition and metabolism section of the International Agency for Research on Cancer in Lyon, France.
today’s vibe
coffee Fresh Cup|October 16
DID YOU
KNOW?
Recent studies suggest there may be an association between moderate coffee consumption and a reduced risk of developed Alzheimer’s disease.
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11 Feature Well
&
COFFEE
SWEETS
Sure, a rich piece of chocolate cake practically begs to get washed down with a cup of coffee. But have you ever noticed the opposite happens, too? The minute you sip a cup of coffee to get out of your mid-afternoon slump, you suddenly start craving something sweet to go with it. A study published in the Journal of Food Science might have answered why coffee makes you crave dessert—and it’s not just about balancing out the bitterness. Cornell University researchers gave volunteers decaf coffee with either 200 milligrams of caffeine (about the amount in a cup of regular coffee) or nothing added. Both types had sugar to add a bit of sweetness. (Take your coffee without sugar? Normally, a chemical called adenosine binds to nerve cell membrane receptors and makes you feel sleepy. Caffeine binds to the receptors to block them, which is why you feel less tired when you drink it. But that process also has the strange effect of making it harder to taste sweetness.
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Don’t let stains settle down
the ultimate guide to
ADULT TEA PARTIES Initially developed as an afternoon opportunity for high society ladies to meet and gossip, the afternoon tea party became an expected social date between the hours of 4 p.m and 7 p.m.
13 Editorial Spread
Tea parties have been hosted for several centuries and were an important part of English, Indian and Asian cultures. The most popular tea party traditions include the:
ENGLISH TEA PARTY
ADULT TEA PARTY IDEAS
British tea parties date back to the 1600s and are the stereotypical scenario that comes to mind when most people think about tea parties. These parties were usually attended by the well-to-do of society and featured tea served with milk and sugar.
Since this is a modern adult tea party, you can choose any theme you wish. While you might traditionally think about more child-based themes for a tea party, there are many ways to add a more mature — and still fun! — atmosphere.
AFTERNOON TEA
ALICE IN WONDERLAND
Initially developed as an afternoon opportunity for high society ladies to meet and gossip, the afternoon tea party soon became an expected social date between the hours of 4 p.m. and 7 p.m. Since most formal dinners were hosted around 8 p.m., these teas provided a bridge between lunch and dinner. Afternoon tea events were large, formal occasions when guests would stop in to one tea, spend a few minutes, then leave to attend another tea. Afternoon tea menus featured small sandwiches and elaborate desserts that were set out for attendees to enjoy while they socialized about the latest events. Guests would sit in chairs, as opposed to sitting at a table.
This classic children’s story is one of the most popular themes for a tea party, whether for adults or kids. Scatter clocks, playing cards and keys around the room for decorations. Instead of name tags at table settings, use phrases from the book, such as “Drink Me” and “Off With Her Head” to bring back memories. You can even encourage your guests to dress as one of the characters or bring a fun hat to wear. They might also bring a favorite memory related to the story, maybe a book they read or a quote from one of the characters.
HIGH TEA Members of England’s working class did not arrive home from work until 6 p.m. or later, which made it difficult for them to plan an afternoon tea. The costs associated with these parties was another barrier, but many people still wanted to enjoy a social tea setting within their budget. As a result, a high tea menu was enjoyed as part of the evening meal while sitting at their regular (higher) dining table. Many of the recipes for a high tea party were the same as an afternoon, just in a smaller serving size.
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Your tea party theme will easily come together based on the decorations you choose. Below are some quick — and inexpensive — tea party decoration ideas.
CANDLES
FAVORS
Set both tall and short candles around the room. You can find inexpensive candle holder sets at dollar stores or second-hand shops. Keep in mind that scented candles might clash with your food choices, so pick unscented colored candles that fit your theme.
Save money by taking the time to find your own wild flowers from your backyard. You can also visit your local flower shop or grocery store to buy a few mini potted plants. Cut flowers in unused tea pots make great centerpieces. Let your guests take home the potted plants as a party favor after the tea party.
FLOWERS Save money by taking the time to find your own wild flowers from your backyard. You can also visit your local flower shop or grocery store to buy a few mini potted plants. Cut flowers in unused tea pots make great centerpieces. Let your guests take home the potted plants as a party favor after the tea party.
PEARLS Buy long, decorative pearl strands in your theme color at a craft store and cut them into smaller pieces. Place them around the table, counter tops and window shelves.
HOW TO SERVE YOUR TEA Although it’s a good idea to serve more than one variety of tea at your party, you don’t want to overwhelm your guests with too many options. Three tea choices are usually plenty — anything more, and it will be difficult to pair the tea with the food you are serving.
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how to throw the
PERFECT TEA PARTY
A British-style afternoon tea may sound like a posh affair, but it is neither difficult nor expensive to host a tea party fit for a queen, right in your own living room. Check out our top tea party ideas.
17 Editorial Spread
Finger sandwiches are key. You can cut the crusts off or use cookie molds to make cute shapes, or you can literally just put some cucumbers and margarine on some bread and call it a day. As long as you’re eating a sandwich type thing with your fingers, you’re golden. Tiny delicious snacks that you can pop in your mouth in one is bite are also highly recommended they can be savory or sweet. Cookies, biscuits, petit fours, tiny cupcakes, and cheese plates can be excellent options. You could also bake a cake! Maybe an ombre cake. I’ve beenbeen the Tdying to make a pink ombre cake. If you’re really fancy you can get a tiered cake plate and display your treats in a way that is very pleasing to the eye.
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set the afternoon Tuscan Tea
The time is a source book for all who love tea who want to enrich their lives with the serenity of teatime. The magazine proclaims the pleasures of tea as a gourmet beverage, and offers informa tive articles that range from food features to tearoom profiles. TeaTime goes beyond the history and science of the beverage and celebrates the art and passion that make drinking tea a memorable occasion. TeaTime is designed for tea lovers. The magazine praises the delights of having tea and honors the life philosophy of serenity and beauty that is enhanced by tea events.
The magazine praises the delights of having tea and honors the life philosophy of serenity and beauty that is enhanced by tea events.Tea has never been more popular than today, and TeaTime is a lovely time “manual” that helps us recognize and embrace the pleasures and spirit of tea. The level of oxidation of the leaves determines the type of tea. Green tea was used in traditional Chinese and Indian medicine to control bleeding and heal wounds, aid digestion, improve heart and mental health and regulate body temperature. Tea is amazing any time of the day or the year. Oh yeah! TeaTime is my favorite time.
You’re going to want to offer a wide variety of tea. This is the part where you can really follow your heart. Loose tea or tea bags, flavored or plain, black or green or white or anything else, expensive or cheap… you cannot go wrong because serving tea at a tea party is what you do. It can be fun to ask your guests to each bring their favorite tea so that everyone definitely has one tea they love and also so you can all try new things. For example did you know there is such a thing as Almond Cookie tea?
A tea party is a special occasion, so it’s important to set the mood. Think about where you’d like to have your party: will you be indoors or outdoors? Will you keep the room dim with some gentle fairy lights and candles or will you relish in the glorious summer sun?
19 Editorial Spread
AFTER
NOON tea parties
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Butter-Pecan Scones 2 cups all-purpose flour 1 cup finely chopped toasted pecans 1⁄3 cup firmly packed light brown sugar 1 tablespoon baking powder 1 teaspoon salt 1⁄3 cup cold brown butter* 1 (3-ounce) package cold cream cheese, diced ¾ cup plus 2 tablespoons heavy whipping cream, divided 1 teaspoon vanilla extract 1 teaspoon butter flavoring, such as Wilton 1 tablespoon raw sugar
Instructions Preheat oven to 350°. Line 2 baking sheets with parchment paper.In a medium bowl, combine flour, pecans, brown sugar, baking powder, and salt, whisking well. Using a pastry blender, cut brown butter and cream cheese into flour mixture until they resemble coarse crumbs. In a small bowl, combine ¾ cup cream, vanilla extract, and butter flavoring. Add to flour mixture, stirring until mixture is evenly moist. (If dough seems dry, add more cream, 1 tablespoon at a time.) Working gently, bring mixture together with hands until a dough forms. Turn out dough onto a lightly floured surface. Using a rolling pin, roll dough to a ¾-inch thickness. Using a 2¼-inch square cutter, cut as many scones as possible, rerolling scraps no more than once. Cut each scone in half diagonally. Place scones on prepared baking sheets. Using a pastry brush, lightly coat tops of scones with remaining 2 tablespoons.
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Q&A
CHRISSY TIEGEN
Q: A:
Do famlous people introduce themselves to other famous people they’ve never met? They do. And whomever is the lesser celebrity giggles and goes “oh I know!!” and the other celeb smirks annoyingly.
Q: A:
How did you come across the name Luna?
I love the moon, space & this insane infinite universe so much bigger than us that we’re not nearly amazed enough at.
Q: A:
What is your favorite Thanksgiving dish?
This year we are doing Alton Brown’s honey brined turke, but John’s favorite for the past few years is Todd English’s. I love Stove Top. And none of the “fancy, schmancy” varieties. “I like OG turkey.” I will say don’t make it too early; it gets mush-mush. Do it at the last minute.
Q: A:
What are the last three items on your credit card statement?
Vitamins. I take multivitamins, probiotics, and vitamin D. I also bought a Big Wheel tricycle for Egypt and paid for his school applications.
19 Q&A
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