February 2013 monthly report

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Client Monthly Report for Perfect Locks Updates Main Topic:  #GetPerfected Campaign continues to grow  Facebook – More Community Engagement – 100+ new fans in community  Klout Score Steady at 49  Twitter Reach increased - More details below  Blogger/Vlogger Outreach – New Vlog and Blogs are starting to go out with new posts coming Accomplishments  Michael Duenas of Hair Room Services used Perfect Locks Hair for Redbook Magazine cover  Launched the new #GetPerfected Campaign  Facebook Fan increase for February 128 (.12%)  #PLOscars digital party o Newsletter invite with Mailchimps o Twitter – a. 129,906 impressions b. 9 Retweets c. 23 contributors (FB and Twitter Combined) o Facebook invite for event – 246 invited directly from FB a. 17 RSVPs – 6% b. 6 Maybes – 2% Challenges  Blogger follow up is proving to be difficult with initial bloggers before the transition  Growing #GetPerfected Hashtag

Upcoming Projects and Goals  Blogger Follow up/Post tracking  E-mail Marketing revamp using mail chimps  Twitter Chats  Twitter Flash Contest  Bloom.com contact for Beauty Professionals social growth

D’Babetta-- The Fashion Social Marketing Firm Tuesday, February 26, 2013


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