Conference Program
September 13–15, 2011 Berlin, Germany Hosted By:
Welcome Dear Colleague and Friend, As demand for animal feed in the EU-27 begins to recover from the economic woes of 2009, it is clear that international trade is key to providing the estimated 470 million tonnes of feed required by European livestock, poultry and aquaculture producers at an affordable cost. But what important factors must be considered in sourcing ingredients to profitably produce high quality feed? Experts from Europe and the U.S. will explore world commodity supply and demand scenarios (including the impact of Chinese demand); the effect of the unsettled European economic and political landscape on agriculture; the nutrition and application of soy-based feed ingredients; and the potential for sustainability in the animal protein production sector. You have been specifically invited to this gathering as an important figure in European agriculture in order to help the industry grow and prosper. We sincerely appreciate your time and expertise, and we look forward to your comments on our program. Regards,
Jim Sutter CEO U.S. Soybean Export Council
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Schedule at a Glance Hosted by: Tuesday September 13, 2011 4:30 pm Pre-Registration 6:30 pm Reception and Dinner
Wednesday September 14, 2011 7:30 am Registration 8:30 am Welcome 8:45 am U.S. Soybean Crop Quality and the Business of Farming -Producers’ Perspective 9:15 am Outlook and Price Scenarios for Oilseeds, Oils & Meals 9:55 am
Group Photo and Break
About the Conference Producer
10:45 am Opportunities Created by Growth in Worldwide Animal Protein Production 11:25 am China’s Impact on Global and EU Meal Trade 12:05 pm Lunch 1:15 pm Impact of Key EU Policy Developments on Compound Feed Production and Use of SBM 1:55 pm EU’s Economic Landscape and Its Effect on Regional Ag Trade 2:35 pm Coffee Break 3:05 pm Russia Crush Industry Update 3:45 pm Container Trade Opportunities 4:15 pm Closing Comments 5:00 pm Dinner
HighQuest Partners is a strategy consulting firm helping senior management teams in the global food, agribusiness, and biofuels sectors make well informed strategy, M&A, capital investment, and organization decisions. Since our founding in 2000, we have completed over 275 assignments for leading strategic players and financial investors in the major food, grain, and oilseed production, processing, and consumptions markets worldwide. For more information, visit: www.highquestpartners.com
Thursday September 15, 2011 8:30 am U.S. Crush Industry Update 9:00 am How Ingredient and Feed Quality Drives Animal Performance 9:30 am Putting Values of SBM Into Feed Formulations 10:00 am Q & A Session: Valuing Soybean Meal 10:20 am Coffee Break 10:50 am Outlook for the Global Economy and Credit Markets: Implications for Agribusiness and Trade Financing 11:30 am PANEL: Sustainability and the Animal Feed Industry 12:45 pm Lunch 2:00 pm Departure
Soyatech, LLC (subsidiary of HighQuest Partners) is an internationally respected information platform providing integrated marketing, media, and events to foster sustainable growth in the soybean, oilseed, agribusiness, food, and biofuels industries. Founded in 1985, the company is dedicated to providing information that helps develop, support and promote better utilization of our planet’s agricultural resources. Drawing on its deep industry knowledge, Soyatech produces an industry-leading directory, news services and conferences. For more information, visit: www.soyatech.com
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General Information
Registration
The Check-In and Information Desk is located in the Grand Ballroom Foyer on the first level of the Grand Hyatt Berlin.
Check-In / Registration hours are:
Tuesday, September 13 Wednesday, September 14 Thursday, September 15
4:30 p.m. – 8:00 p.m. 7:30 a.m. – 8:30 a.m. 7:30 a.m. – 8:30 a.m.
The Check-In and Information Desk will provide information and on-site registrations throughout the event. Please stop by if you have any questions.
Important Phone Numbers: Registration desk/conference personnel after hours: +1 207 479 0354 Grand Hyatt Berlin: +49 30 2553 1234
Meals The following meals are included as part of registration: cocktail reception and dinner on Tuesday in the Grand Ballroom from 6:30-9:30 pm; networking lunch on Wednesday and Thursday, served in the Grand Ballroom; boat cruise and dinner immediately following sessions on Wednesday; and coffee break refreshments during the sessions, served in the Grand Ballroom Foyer.
Visitor Information The Concierge Desk at Grand Hyatt Berlin is located in the lobby on the Ground Floor. Information on area attractions, restaurants, shopping and entertainment are available at the desk. The concierge will be happy to make reservations for you or arrange for tickets to local events.
Welcome Reception and Dinner Get a jump on your conference networking. Attendees who arrive on Tuesday, September 13 are invited to check in early and enjoy a reception and dinner in the Grand Ballroom beginning at 6:30 pm.
Dinner Cruise on the MS Belvedere Enjoy networking time with fellow attendees and take in the sights of Berlin on a dinner cruise along the city’s waterways. Our trip along the River Spree will pass Potsdamer Platz, the Reichstag, Museum Island, Berlin Cathedral and much more. Buses will depart the hotel lobby at 5:00 pm.
Business Center The Grand Hyatt Berlin is staffed by multilingual staff and is equipped with responsive business-support services to assist guests. The hotel’s Business Center, located in the lobby on the Ground Floor of the hotel and open 24-hours, features an array of the latest technological and electronic resources, including high-speed Internet access, e-mail and fax functions, access to Microsoft Office Suite programs, and color copying services.
Smoking Policy Smoking is prohibited at all Soybean Meal Trade functions. The Grand Hyatt Berlin does not permit smoking in public areas. There is a smoking lounge next to the Vox Bar.
Recording and Communication Equipment Cellular phones, video recorders, tape recorders, and still photography are strictly prohibited in all sessions.
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2011 Soya & Oilseed Bluebook Copies of the 2011 Soya & Oilseed Bluebook are available at the registration desk at no cost. If you would like to request additional copies for your office, please stop by the desk or contact Soyatech by phone: 800.424.7692 or 207.244.9544 ext. 102 or e-mail customerservice@soyatech.com.
Room Locations Here is where you will find sessions and other activities at Soybean Meal Trade: Welcome Reception and Dinner........... Grand Ballroom Coffee Breaks............................................. Grand Ballroom Foyer General Sessions....................................... Grand Ballroom Speaker/Media Lounge............................ Richard Rogers Room Networking Lunch..................................... Grand Ballroom Dinner Cruise............................................. Off site – meet in lobby on Ground Floor
Name Badges Name Badges are color-coded to indicate registration status. Please wear your badge at all times during Soybean Meal Trade sessions. Speakers...................................................... Blue Press............................................................. Orange Sponsors..................................................... Green Attendees.................................................... Purple Conference Staff........................................ Black
Proceedings Electronic versions of our speakers’ presentations are available online for individual download. For download information and space to take notes on individual presentations, please refer to the insert in the center of this conference program.
Car Rental / Public Transportation Guests needing vehicles or information on public transportation should contact the Concierge Desk in the Main Lobby.
Additional Hotel Services The Grand Hyatt Berlin includes several high quality restaurants and lounges. Club Olympus Fitness Centre and Spa is available free of charge to hotel guests. The club offers a state-of-the-art fitness facility, spa treatments and salon services. Visit the Concierge Desk for additional information.
Lost and Found Please contact the Concierge in the Lobby for lost and found.
Speaker and Press The Speaker/Media Lounge is in the Richard Rogers Room on the first level of the Grand Hyatt Berlin. Hours: Wednesday 8:00 a.m. – 5:00 p.m. Thursday 8:00 a.m. – 2:00 p.m. All speakers must report to the Registration Desk at least 30 minutes before their presentations to check in. Earlier check in is greatly appreciated. Changes to pre-loaded speaker presentations must be made at least two hours prior to the scheduled time slot. Please go to the registration desk for assistance with updated presentations. Soybean Meal Trade staff and A/V technicians will be on hand throughout the conference to answer questions. Members of the media will be given press kits upon registration. Please ask at the registration desk if you do not receive this information. The Speaker/Media Lounge is available to all speakers and media as a place to relax or work during sessions. This room is also available as a quiet place to conduct interviews. Thank you for helping us to attain the highest possible quality program by following the guidelines above.
Session Descriptions Wednesday September 14, 2011 U.S. Soybean Crop Quality and the Business of Farming -- Producers’ Perspective 8:45 am Sharon Covert Secretary United Soybean Board • How will the quality and size of the 2011 U.S. soybean crop meet the needs of European processors and end users? • What are projections for U.S. soybean production over the next 5 years? • How are U.S. soybean producers positioned to provide high quality raw materials to the European feed industry?
Outlook and Price Scenarios for Oilseeds, Oils & Meals 9:15 am Bill Lapp President Advanced Economic Solutions • World supply and demand trends for soy • Global soybean, meal and oil pricing scenarios
Opportunities Created by Growth in Worldwide Animal Protein Production 10:45 am Philippe de Lapérouse Managing Director HighQuest Partners
• How are livestock, poultry and aquaculture production likely to expand worldwide in the next decade? • What trends in compound feed production are likely to emerge in major developing markets?
China’s Impact on Global and EU Meal Trade 11:25 am •H ow will China’s demand for feed be met – and to what extent will China’s needs dictate developments in crop production and processing in Europe? •W ill China demand for feed impact the European animal nutrition market?
Impact of Key EU Policy Developments on Compound Feed Production and Use of SBM 1:15 pm Dietrich Schwier CEO Deutsche Tiernahrung Cremer
EU’s Economic Landscape and Its Effect on Regional Ag Trade 1:55 pm • How is prolonged economic turmoil in Europe impacting animal agriculture? • How may CAP reform affect the animal agriculture and feed sectors?
Russia Crush Industry Update 3:05 pm Henri-Jean Bardon Commercial Director Sodrugestvo • What are the supply and demand trends for protein meals in FSU countries? • What is the Russian domestic crushing capacity for soybeans, rapeseed and sunflower? • How does domestic soybean meal compare in quality to imports from major origins?
Container Trade Opportunities
•H ow has implementation of Regulation EC 619/2011 impacted the importation of soybean meal? •W hat more must be done to increase efficiency of animal feed production in Europe? •H ow may the EU increase oversight of and transparency in the agricultural commodities markets – and what impact will this have on European feed production?
3:45 pm • When does containerized shipping of soybeans add value for feed processors and end users? • How can traders maximize the efficiency and profitability of shipping agricultural commodities by container? • What changes in infrastructure would support improved access to container shipping throughout Europe?
Thursday September 15, 2011 U.S. Crush Industry Update 8:30 am Tom Hammer President National Oilseed Processors • Overview of U.S. crush capacities • How the U.S. soybean production and processing industry provides a high quality meal supply
How Ingredient and Feed Quality Drives Animal Performance 9:00 am Gonzalo Mateos Professor Universidad Politecnica de Madrid • What effect does soybean meal quality have on animals’ responses to diet? • How can chemical composition and nutritive values of soybean meals be used to identify country of origin? • What do nutritionists and feed mill managers need to know about differences in meal when formulating diets for animal feeding?
Putting Values of SBM Into Feed Formulations
Outlook for the Global Economy and Credit Markets: Implications for Agribusiness and Trade Financing
9:30 am Dr. Jannes Doppenberg Nutritionist Schothorst Feed Research •W hat factors, beyond protein content, determine the value of soybean meal? •H ow do these factors vary depending on animal species and origin of soybean meal? •W hat considerations of soybean meal quality should be taken in to consideration prior to purchasing ingredients and formulating feed?
Q & A Session: Valuing Soybean Meal 10:00 am Presenters from the previous two sessions will answer moderator and audience questions on the quality and value of animal feed ingredients.
10:50 am • What impact has increased global economic instability had on agribusiness – and are these changes here to stay?
PANEL: Sustainability and the Animal Feed Industry 11:30 am Ruud Tijssens Director of Corporate Social Responsibility and R&D Agrifirm Group Stefan Vogel Head of Economics Department Alfred C. Toepfer International GmbH • Are consumer concerns over sustainability and the environmental impact of animal agriculture long-term trends? • How can the crop production and processing sectors address the environmental impact of producing animal feed? • What changes can the animal protein industry make along the entire value chain in order to improve efficient use of natural resources?
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Speaker & Moderator Profiles
Henri-Jean Bardon graduated from Thunderbird School of International Management in 1985 with an MBA and joined the food industry with Continental Grain Company in Minneapolis. His career evolved with Pepsico, Tradigrain, and then his own entrepreunerial efforts in the far east of Russia through 2002. Mr. Bardon then established The Rice company Asian operations in Singapore and then joined the biofuels expansion in Asia with Vertical Uk Ltd and then Trafigura-Singapore. He returned to the feed business this year, joining Sodrugestvo in Kaliningrad to manage all of their procurement and Sodrugestvo commercial policy for the Kaliningrad soy crushing plant that will become with its expansion the largest in Europe.
Jannes Doppenberg is a native of the Netherlands and grew up on a farm providing a lifelong love for farming and animal husbandry. He has an M.S. degree from Wageningen University in the Netherlands with a major in Animal Nutrition and Animal Physiology and has a PhD in Holistic Nutrition from Clayton College of Natural Health. Jannes has 25 years of experience in the international feed business. He managed a vitamin and mineral premix business in the U.S. for 15 years. Upon returning to the Netherlands Jannes joined Schothorst Feed Research an independent research organization focusing on evaluating the nutritional value of feedstuffs and feed additives for the international feed industry.
Sharon Covert and her husband, James, raise soybeans and corn on their farm near Tiskilwa, IL. They have two sons, one daughter and 10 young grandchildren. This is Sharon’s seventh year as a USB director. Sharon is also serving as the 2011 USB Secretary.
Tom Hammer became President of the National Oilseed Processors Association (NOPA) in October 2001. Hammer has nearly 35 years of involvement in the Washington agricultural and international trade policy area. He has extensive experience in both the government and private sector. Hammer received his Bachelor of Arts degree from Marietta College and earned his Masters in Business Administration from George Washington University.
Philippe de Laperouse is Managing Director of HighQuest Partner’s Global Food and Agribusiness Practice and St. Louis, Missouri office. He has more than 20 years experience in senior leadership positions with global companies in the agro-industrial and value-added food chain as well as in private equity investing. Prior to joining High Quest Partners, Mr. de Laperouse was a principal at Vanikoro Advisory LLC where he advised clients on their financial and global expansion strategies. He was also Director of Business Development for Bunge North America, Inc. Mr. de Laperouse received an M.B.A. degree from The Darden School of Business at The University of Virginia in Charlottesville, Virginia and a B.A. degree from Trinity College, in Hartford, Connecticut.
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Kim Aksel Kristensen has been with Maersk Line for more than 23 years. During my tenure with Maersk Line he has enjoyed living and working in India, Argentina, Honduras, USA, Venezuela, Brazil and Denmark, in a number of leadership positions developing Maersk Line’s position and offering our clients growth opportunities in global commerce. He was educated in Denmark, at A.P. Møller–Mærsk’s in-house Shipping Education, and Management training at I.M.D. in Switzerland and the Fuqua School of Business at Duke University in the USA.
Speaker & Moderator Profiles Bill Lapp has over 25 years of experience in analyzing and forecasting economic conditions and commodity markets. He founded Advanced Economic Solutions to provide high quality economic and commodity analysis to agri-business and food companies. Prior to starting his company, Lapp was vice president of economic research for ConAgra Foods. Mr. Lapp received a B.A. degree in math and computer science from Southern Illinois University, and a M.S. degree in agricultural economics from Purdue University.
Gonzalo G. Mateos holds a PhD in Animal Production for the Universidad Politecnica de Madrid, a PhD in Veterinary Science for the Universidad Autonoma de Barcelona and a PhD in Animal Science for Iowa State University. After finishing his studies Dr. Mateos worked as Product Manager of American Cyanamid Company and as Technical Manager, Chief Nutritionist, and Feed Mill Manager of Coren, SCL. In 1995, he became Assistant Professor of Animal Science at Madrid University being promoted to Professor in 2000. His major research efforts are dedicated to chick and piglet feeding, fat utilization, ingredient processing and influence of nutrition and management on meat and egg quality.
Tijssens Ruud studied Chemical Technology at the University of Eindhoven and Delft. In 1986 he started working as process technologist at Melkunie Holland. After a few years he became Manager of Biotechnology at the research laboratories of Melkunie Holland. From 1991 till 2001 Mr. Tijssens worked in several management functions in the product development laboratories of MONA, a well-known dairy indulgence brand. In 2001 Mr. Tijssens became managing director of CCL, a medium size laboratory focussing on the area of agricultural feed and food products. After the merger in 2010 Mr. Tijssens began working as director R&D and CSR at Agrifirm. Currently he is Chairman of the Steering Group Sustainable Soy from the Dutch Feed Industry Association (Nevedi).
Stefan Vogel is Head of the Economics Department of Alfred C. Toepfer International GmbH in Hamburg, Germany. His responsibilities include market research, public relations and policy analysis. He is Vice Chair of the Market Section of the German Grain Traders Association (VdG). He chairs the COCERAL Market an Agricultural Policy Section.
Dietrich Schwier is a Managing Director at Deutsche Tiernahrung Cremer Company. He finished his studies of Agra Economics at the University of GĂśttingen in 1984 and he the company Deuka Deutsche Tiernahrung GmbH in 1987 as a trainee. From 1989 to 2007, he took on various responsibilities in various apartments, including credit and legal affairs, finance, controlling, marketing and hobby and petfood, before assuming his current position.
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Soyatech Industry Reports Soyfoods: The U.S. Market 2011
Highlights: • • • •
Overview of 2010 soyfoods sales trends Opportunities for further growth in this sector Historical and projected market drivers M ajor players participating and driving growth in the marketplace • Potential future developments in soyfoods
Soy Proteins: Products, Industry, and Market 2010 Highlights:
• Market forces driving demand for soybeans, crushing capacity and soy proteins • Trends in soy protein research and development investment • Impact of rising input costs on the market • Emerging global players in the competitive soy protein market • Wide range of applications for soy functional ingredients
Custom Market Research and Report Capabilities With extensive knowledge and experience throughout the value chain in the agricultural and food sectors, Soyatech can develop specialized studies to suit your objective or customize any of our current reports to fit your needs. Contact Sarah Day LeVesque for more information about the industry reports or our reporting capabilities at: (207) 244-9544 Ext. 104 or email: sarah@soyatech.com