TERRI RIHA Phoenix, Arizona 85020 602.421.9663 triha@executiveimageglobal.com
Networking Business Development Senior Marketing Strategist Highly experienced and seasoned professional with 20+ years of B2B sales and marketing, consultative healthcare management expertise, and natural born relationship builder. Proficient writer/presenter able to effectively and professionally communicate within a business environment, inclusive of working with outside professionals and c-suite level executives, and proven to thrive under demanding situations. A polished and articulate entrepreneur and leader who emphasizes and epitomizes a first-class image for the company through accuracy and quality of work, building client relationships, maintaining confidentiality, teamwork and trust-building. Relationship Development Sales & Business Development Project Management Business Communication & Writing Skills Proficiency in Microsoft Office Suite Corporate Training & Mentoring PROFESSIONAL EXPERIENCE Executive Image Global, Phoenix, Arizona 1998 - Present Senior Director, Business Development & CEO As a seasoned executive who has brought many companies into fruition, Terri has experience in researching and interviewing all levels of subject matter experts, practitioners, competitors and even supply-chain professionals for the benefit of enterprise and strategic growth. A detailed results oriented individual, Terri is an exceptional project manager. As a renowned expert and spokesperson in marketing, Ms. Riha is an effective sought-after public speaker internationally and nationally on Healthcare, Wellness and Strategic Marketing. Numerous broadcasting appearances with national and regional news stations have positioned her to be the television and broadcast journalist's choice when it comes to the ever changing healthcare industry and networking contact. Highlights Announced as a Certified MMPS Business Advisor for Meridian MPS, serving over 5,000 physicians in the Southwestern states, as a sought after business advisor and mentor. Healthcare Success Strategies, Phoenix, Arizona 2010 - 2012 Senior Marketing Strategist Identify and capture new business through public relations and marketing to ambulatory surgicenters, hospitals, and moderate-to-large multi-specialty physician groups. Keynote speaker and presenter of marketing strategies and proposals. Barnett-Dulaney Perkins, Scottsdale, Arizona 2009-2010 Senior Sales Executive Multiple-facility eye centers specializing in ophthalmology, LASIK, and cataract surgery. Directed pre-selling functions in existing markets. Develop and administer databases, contracts, and contacts. Plan and manage marketing events while creating and maximizing public relations opportunities. Terri was an effective project manager who reached and exceeded company goals and expectations. Oversaw patient charting from intake and assessment through post-surgical notes; ensuring adherence to OSHA and other compliancy regulatory agencies.
Resume
Sonobello, Scottsdale, Arizona 2008-2009 National Sales Manager Multiple-facility upscale medical aesthetic surgical centers with aggressive startup and United States national expansion plan. Directs pre-selling functions in new markets; plan and execute new-center openings. Recruit, hire, train and motivate sales professionals to generate leads, conduct cold calls, establish rapport with prospects, and convert prospects to customers. Develop and administer databases, contracts, and contacts. Plan and manage marketing events while creating and maximizing public relations opportunities. Oversee patient charting from intake and assessment through post-surgical notes; ensuring adherence to OSHA and other compliancy regulatory agencies. Highlights Through cold calls, secured $60,000 in pre-sales for Scottsdale location within 2 weeks prior to opening Achieved 75% closing rate, equates to $640,000 in sales in less than 3 months derived from relationship-building Consistently surpassed defined quotas and benchmarks for luxury-product sales in depressed economy, equates to $206,000 in exit month Initiated multi-site expansion leading to $10 million in overall annual revenue Education & Credentials Undergraduate Coursework • University of Arizona – Tucson, AZ Endorsed by Meridan MPS for National IPA Platform and as a certified MMPS Business Advisor serving over 5000 physicians in the Southwest Board Certified Medical Aesthetician, 1997 – National Aesthetics Institute of Scottsdale Software: Word, Excel, PowerPoint, BCCadmin, Quicken, EMR, NextGen, Mind,Body Soul and InfusionSoft Associations Women at the Top (WATT) - President & VP of Board of Directors National Association of Professional Women Fiesta Bowl - Corporate Sponsor 3 Years Muscular Dystrophy Association - Donor, Fundraiser
Resume