Magento–An Innovation of eCommerce
Magento is an open source ecommerce platform empowering online merchants to go hassle free in their business. Magento has been downloaded more than 6 million times, being the fastest solution, it is helping on line business to boost! Magento is an excellent ecommerce platform. Surely it helps you to elevate your business. Magento is an Open Source platform coaxing online business men to boost their business. Magento is easy and comfortable as well to use. It has carefully studied the hurdles of sellers and buyers and hence it has come out with all the solutions. The store owner easily could deal with his buying and selling online. With the help of Magento you can create as many web stores as you wish. It can take care of buyer as well as seller. It has various tools to make online business more convenient. You can easily download all these tools easily. It has the latest administrative system that provides good interface for the users. Magento can provide you 24 hours accessibility of your online stores. So your business is on 24 hours. With the help of Magento, you can easily maintain and run your business online. You can manage your online stores with single administrative panel. You can have success in your online business only with the use of the Magento ecommerce platform. Magento is free to download and has theme based structure, proved to be the best commercial solutions It has this wonderful feature of addon and plugin to expand its capabilities. And it has been named as the highest in growth and expansion. Magento is the product of Varien, an ecommerce design house offering traditional web agency services to companies that want help developing an online business or want custom features or services built on the Magento platform. ThemeBased Structure Magento relies on a theme based structure that separates layouts, templates, and skins (visual presentation). The structure is just like blogging tool, WordPress. A Magento developer, once if he becomes familiar with theme work, then he can create any number of stores. Like this Magento pushes you ahead with your business. Numerous Features Here is a list of just some of the Manage multiple websites and stores from one administration panel and product catalog.
•Web services API to make it easy to integrate thirdparty tools. •Google Website Optimizer integration for A/B testing. •Flexible coupon rules give you the ability to create numerous campaigns and buddy coupons. •URL rewrites. •An option to upsell during the checkout process. •Support for digital/downloadable products. •Integration with the United States Postal Service, FedEx, and UPS for real time rate quotes. •Onepage checkout. •RSS feeds for both customers and administration i.e. new order feed and price alert feed. •Integration with more than 50 payment gateways. •Customer reviews. •Extensive analytics and reporting options. •Ready to go iPhone theme. •Selfgenerating site map option. •Newsletter management. •Layered and faceted navigation for filtering. Design Expertise Required User friendliness is the emphasizing feature of Magento. Easily you can use Magento. But to take full advantage of Magento, developers need knowledge of Apache web servers, MySQL, SOAP, PHP, XML, XHTML, and CSS.
About Author Jessica is working with leading Custom Ecommerce Solutions Sydney. She is passionate to share useful tips on Magento Website Development , online store development and Shopping Cart Development.