Santia - Creative Styles Salon

By Terry L. Watson

Photos by Cazualtee

Santia describes herself as a wife, mother, grandmother, sister-friend, and of course, a hairstylist. “I’m a woman who wears many hats, and I look good while doing it,” she says. Originally a native and resident of Washington, D.C., Santia moved to Pensacola eight years ago after her husband, Jonathan, job placed them there.

Natural Hair Care and making others feel beautiful about themselves is her expertise. “I truly care about the health of my clients’ scalp and hair. I listen to their concerns and offer solutions and treatments that will work best for them,” she says.

While enjoying the success of Creative Styles Salon Spa, Santia decided to change the dynamics of her business model. In 2017, she stepped out on faith and launched her own natural hair care product line that includes shampoos, conditioners, tonics, and lemongrass butter. The reviews have been stunning. One client shared, “I’ve always used hair tonic while sporting a short hairstyle. I decided in September 2019 to use Santia’s products because I wanted to let my hair grow. The results have been amazing, and some people are doing head turns, not thinking it’s me. My hair smells good, and it’s so soft. People often ask to touch it. I am so pleased with my hair growth.”

“I’m a woman who wears many hats, and I look good while doing it.”

Santia’s products are available online and in various stores in Washington, D.C., Miami, Atlanta, and Pensacola.

What Santia loves most about styling hair she shares is connecting with new people and providing confidence and encouragement. She also credits her aunt, who recently passed away for impacting her life and career.

Like most business owners, Creative Styles Salon Spa has been affected by the Covid 19 pandemic. Santia says when the virus arrived in Pensacola, she had to close her salon. However, being the wise businesswoman that she is, she was able to offset her losses with the online sales of her hair products. She survived, proving that her brand is her to stay.

In the future, Santia says she plans to distribute her products to more stores and open other hair salons throughout the region. Her advice to others who may follow the same path she has is never to give up. “Obstacles will come, but you have to keep pushing,” she shares.

To learn more about Santia and Creative Styles Salon Spa, please visit either of their locations in Pensacola, Fl, or visit their website.