At home in the Valley

A skier pauses as the clouds part during an early morning mission.

Photo by Corey Anderson

At Home in the Valley: Sego Ski Co

Skinning past treeline in the company of friends is a pretty amazing way to witness a new day. In the Tetons, one minute the jagged peaks are brooding, the next they seem to blush. And that hue grows until, suddenly, arms of light reach straight out to slap a high five.

Below, the far floor of Teton Valley is shadowed but brightening. Among its patchwork of crisp winter colorways, the Sego Ski Factory on Victor’s Lupine Lane is just waking up. And it’s thanks to the skis made there that the three above are on this skin track at all.

They’re a mixed bag, that trio. But their friendship grew fast (mountain towns are good like that). Tom and Paulie are playing hooky from father-dom, Roberto discovered skiing just last year; See SEGO, page 38

Photo by Paul Fadden

Sego’s exacting technique in fabrication and world class finished product are a reflection of the company’s valley home.

SEGO

Continued from page 37

and all three found their planks at Sego.

Not exactly new to the game, but certainly on the come-up; Sego’s exacting technique in fabrication and world class finished product are a reflection of the company’s valley home. Here, hard work and dedication deliver the goods, but plain ol’ fun is still valued at a premium.

And it’s the rambunctious study of how to increase fun which fuels the drive at Sego Ski Co. That gnarly crew puts in the hours so that the moms, the dads, the kiddos, the pros, and the community can angle into a ripper turn knowing that they ride a ski featuring near-indestructible materials and crafted to the highest standard. In fact, it’s that dedication to quality that landed a Sego Ski atop the podium of the Freeride World Tour. But Sego shines in the basics as well.

In the wild Big Holes, for example, there are few things more basic than a nice safe session with loveable Mother Nature. And pursuit of exactly that is just what those three buddies are about.

All have worked hard for this morning’s bright slice of life, all three trust their Sego skis because Sego values them; and one by one all three drop in on another delightful day in the Teton Valley.