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King's Worcester
from TGDH School Work Examples
by TGDH
The King's Worcester Foundation is one of the leading independent day schools in the West Midlands for boys and girls aged 2-18. Since 2018 we have worked on both developing their brand across all three of their schools and specific campaigns to generate uplift in potential student numbers. Our depth of experience in the education sector translates into tangible results of our clients.
Our work on the brand strategy and tone of voice ensure their messaging resonated across multiple channels. This encompassed everything from Facebook Instant Experience to Junior School Sticker sheets, an interactive Employer Handbook to a fold out Pupil Co-curricular programme.
111% Improvement on year on year web traffic
647 Post reactions on social media
50% Improvement on brand awareness in comparison to last year
The King’s Foundation Pupil Recruitment Campaign 2019-2020
67% Registrants are new enquiries from the campaign
The King’s Foundation Pupil Recruitment Campaign 2019-2020
77% of the Discover website traffic came direct from our campaign
The King’s Foundation Pupil Recruitment Campaign 2019-2020
A brand strategy for King's Worcester
