MARKET ANALYSIS FOR 2917 TOLLIVER

Page 1

C O M PA R AT I V E M A R K E T A N A LY S I S F O R

2917 TOLLIVER DRIVE SAN JOSE, CA PREPARED BY

San Jose, California



AN INTRODUCTION This complimentary Comparative Market Analysis (CMA) was created especially for you to establish the value of your home in the present market and thereby determine the price at which it should be marketed. We have compared and reviewed your home against other luxury homes currently on the market, whether for sale, under an agreement, or recently sold. While your home is undoubtedly unique, analyzing the market by looking for homes that have a similar style, location, features, and/or condition provides a great insight that can be leveraged to maximize the potential value of your home. The comparative process is known as the “market approach to value” is widely used by appraisers and agents. It is recognized and accepted as the reliable method of valuing residential real estate. When selling luxury properties, it is critical to not only appreciate the statistical value but also maximize the opportunity as well as the intrinsic and emotional value. We have included an overview of our professional commitment to service, our brokerage’s connectivity, and our dedication to ensure that your home receives the most sophisticated strategies and solutions through our innovative platform of services. We look forward to working with you.

www.blockchangere.com

MATT LEE - THAO DANG - BRIAN NG DRE# 01439070 | DRE# 00846794 | DRE# 01348634


ABOUT US Block Change Real Estate is led by acclaimed agents Thao Dang and Brian Ng, who bring first-class luxury real estate services to a discerning Silicon Valley clientele. In 2003, they were named the #1 team in the U.S. and world, and they have been among the industry’s top producers for over 38 years. Highly regarded, Thao and Brian continue a multi-decade run of trust, respect, and achievements that their clients fully know and appreciate. If you’re looking for the kind of marketing expertise and strong negotiating skills that ensure the smoothest transactions and result in top-dollar outcomes, Thao and Brian are the agents for you. As the premier brokers of

THAO DANG PHAM DRE# 00846794 408-315-8818

Silicon Valley’s luxury homes market, they have long-standing affiliations with numerous recognized professionals throughout the region. They maintain a firm foothold on the area’s most desirable properties, and prospective clients continue to seek them out. At Block Change Real Estate, providing the utmost care for clients is a top priority, and you can be assured that they always have your best interests in mind. Giving back to the community is another passion: they stay active in many charity organizations and serve on several boards. To their current clients and those they will be honored to one day serve, your trust in them

BRIAN NG

demands only their most sincere and dedicated service. For the team at

DRE# 01348634

Block Change Real Estate, it’s never about anything less.

408-655-0878




FULL-SERVICE REAL ESTATE When you hire Block Change Real Estate, we will become your home’s:

MARKETING MANAGER

NEGOTIATOR

Showcasing your property with the finest marketing

Developing and implementing a customized

Presenting and negotiating on your behalf with potential buyers

marketing plan

Advising you on the merits of each offer

Determining the best price in line with market forces

Always keeping your best interests as our first priority

Communicating regularly so you are informed

CLOSING MANAGER LIAISON MANAGER

Providing information to the buyer in a timely manner

Introducing new buyers to your property

Only accepting certified bank drafts

Pre-qualifying the buyers to avoid time-wasters

Liaising with your lawyer/notary and delivering

Providing you with timely updates on viewings and feedback

necessary documentation •

Facilitating answers, resolving any issues during the closing process, and ensuring the process is completed seamlessly


DEDICATION & COMMITMENT ⭐⭐⭐⭐⭐ “Selling your house within the Silicon Valley market can be a process wrought with peril. When my wife and I decided to sell our home of 26 years, we interviewed many agents and agencies and ultimately hired Brian Ng and his Block Change Real Estate team. Brian’s experience, extraordinary competency, and his second-to-none negotiation skills found our home sold at a price that both exceeded our expectations and those predicted by all of the local comparable sales reports. In summary: we sold at top dollar with a minimum of stress and leave the process feeling assured that no one but Block Change and Brian Ng could have delivered this outcome! Selling? These are your guys!” - PAUL K. “Thao and his team’s knowledge of the market and professionalism helped us get the best pricing for our home. Their years of experience definitely is reflected in their negotiation skills and their expertise behind the strategy of getting the best price point for market and region ZILLOW 5-STAR REVIEW “I reached out to Thao Dang because of his reputation as an excellent broker with over 25 years of experience. My wife and I sat with him and Brian to discuss a game plan on how to maximize the sale of our home. The process was seamless; Thao provided an extensive analysis of the current market, assisted with professional staging of our home, and lastly, provided a high quality brochure. Not only did he sell our home, he also helped us find the perfect condo in Silver Creek Valley Country Club. I would recommend Thao and Brian to any of my family and friends.” - ROBERT D. “From the first day, Thao and Brian were on top of the sale of our home. They gave us a very clear and understandable picture of the market for our home and outlined what they were prepared to do as well as what we should expect. On the first showing, they produced interested qualified buyers. COVID and the related financial crisis took those buyers away, but Thou and Brian persevered, and we were able to sell at our price and on our terms. Throughout the process, we were kept well informed. We could not have asked for a more well organized or better executed process than that provided by Brian and Thao.” - ZILLOW 5-STAR REVIEW



Shalini Das

gstaszko

We worked with Brian on the sale of our house and he was very

We know Thao Dang due to our long time relationship at

knowledgeable about the area and made recommendations that

SCVCC. Block Change is the best Realtor in Silicon Valley and

helped guide us in the right areas. Brian is extremely responsive and

especially at SCVCC. They had a buyer lined up with all terms

very available for any questions at any time (even late nights). He

agreed to before we even signed the listing contract. The entire

is also very professional and great to work with. Only one area of

process from start to close of escrow was less than 10 days. Our

suggestion was we felt we got the responses of the questions we asked, but sometimes we didn’t know what questions to ask or the process and that could have been better explained. All in all, Brian/ Block change will always be our first choice in real estate matters. Dinesh Bakiaraj We bought our first home with, Brian and we are absolutely glad we did. We went into the process with nothing more then hearsay from our friends / others. But soon the process and volume of data just overwhelmed us. This is where Brian’s guiding hands were the absolutely God sent. He helped us navigate the mountain of data we were dealing with and helped us filter out all the noise. His advice was on the mark. As the process played out, all his inputs panned out to be on the spot. I do believe he saved us a lot of time, stress and effort. With his guidance, we were able to quickly narrow down to localities / properties of interest and close on one. I was referred to Brian by a friend of ours and they were extremely pleased with

lasting never hit MLS. No surprises-everything smooth. The only real estate firm to use! kilkennypaul60 Selling your house within the Silicon Valley market can be a process wrought with peril. When my wife and I decided to sell our home of 26 years, we interviewed many agents and agencies and ultimately hired Brian Ng and his Block Change Real Estate team. Brian’s experience, extraordinary competency and his second-to-none negotiation skills found our home sold at a price that both exceeded our expectations and those predicted by all of the local comparable sales reports. In summary: we sold at top dollar with a minimum of stress and leave the process feeling assured that no one but Block Change and Brian Ng could have delivered this outcome! Selling? These are your guys! Paul Kilkenny Evergreen, San Jose

Brian as well. So that tells me our experience is definitely not a on off. We cannot recommend Brian enough. Thank you Brian for your awesome service !!!

⭐⭐⭐⭐⭐


Sold a home in 2021 in Bayview, San Francisco, CA 94124. Thao is very professional and always provides immediate response. Great local knowledge. His whole team works so well together and works hard to make sure their customers are satisfied.

agrawal_vipin Brian is extremely knowledgeable about the market and the area. He has excellent negotiation skills, and aware of the home buying process. He was able to structure a compelling offer letter in a non-conventional way. Highly recommend him.

The process of selling a home can be very stressful Brian and his team made it a very uncomplicated process for us. His knowledge of the local area real estate market and negotiating skills really helped us through the process. His team helped us tremendously through the process of getting the house ready for staging and our move. We had also used Thao Dang and associates as our agents when we bought the house seventeen years ago. The experience was very positive even then. Would highly recommend Thao. Brian and team at Block Change Realty. sindusingh1. San Jose, CA. Brian Ng has been our agent for the sale and purchase of several homes since January 2006. Most recently, he helped us with the sale of our home in the Silver Creek Country Club last month. We trust Brian implicitly and cannot say enough about his professionalism and thorough, in-depth knowledge of the real estate market in the Evergreen/Silver Creek area. He has always given us open, honest, transparent advice and we have relied on his expertise to deliver results every time. On a personal note, my husband and I have loved working with him these last 15 years and we wouldn’t hesitate to recommend him in a heartbeat. Thao and his team’s knowledge of the market and professionalism helped us get the best pricing for our home. Their years of experience definitely is reflected in their negotiation skills and their expertise behind strategy of getting the best price point for the market and region.

⭐⭐⭐⭐⭐


THE OBJECTIVE Our mutual objective is to sell your home:

◊ FOR THE HIGHEST POSSIBLE PRICE ◊ IN THE SHORTEST TIME ◊ WITH THE MOST FAVORABLE TERMS Prior to implementing any marketing strategies, it is critical to go through a process of discovery — determining the fair market value, understanding the current market conditions, and reviewing the variety of factors that will help us prepare your home for sale.

Matt 415-787-0077 Brian408.655.0878 | Thao 408.315.8818 matt@blockchangere.com



FA I R M A R K E T VA LUE With any marketing strategy, it is essential to research the market conditions that are currently influencing the marketplace and the value of its products. “Market Value” is the highest price at which a property will sell on the open market, given a reasonable time period to find a qualified buyer. What a property is truly worth — whether that is higher or lower than the selling price — and what a buyer is willing to pay for it, is known as the “Fair Market Value” as the following criteria influence the buyer:

• • •

Location of the property Condition of the property Buyer demand

• • •

Prices of similar properties on the market Recent sales of competitive properties Availability of financing

Typically, market conditions are not in your control but choosing to use an agent with extensive experience in the local market, a respected reputation, and who implements a proven comprehensive marketing strategy could make all the difference in MAXIMIZING THE TRUE VALUE OF YOUR HOME. The following key factors affect the sale of your home and are, for the most part, in your control:

MARKET FACTORS:

CONTROLLED BY:

Price

Seller

Terms

Seller

Condition

Seller

Marketing Programs

Block Change Real Estate

Value

Buyer/Market Conditions



SETTING THE PRICE When setting a price for your property, we must strike a balance between the best possible return and the buyer’s need to get the best value. With our experience selling more than 3,100 homes since 1983, Thao Dang and Brian Ng Real Estate Group can help you set a price that will accomplish both objectives.

ESTABLISHING MARKET VALUE The market value of your property is determined in exactly the same way as any other commodity ‒ what a buyer is willing to pay for it in today’s market. Despite the price you paid originally or the value of any improvements you may have made, the value is determined by market forces. REVIEWING THE COMPETITION Buyers look at about a dozen properties on average before making an offer on a property. As a result, they have a good overview of the market and will compare your property against the competition. If it’s not in line with similar properties that are available, buyers won’t consider it a good value for the money.

2917 TOLLIVER DRIVE SAN JOSE | CALIFORNIA EVERGREEN

ADJUSTMENTS We will need to make adjustments based on a variety of factors such as upgrades, lot size, and views, together with timing, supply and demand, local inventory, and interest rates.

BLOCK CHANGE REAL ESTATE - EVERGREEN SPECIALIST


Summary of Comparable Listings

COMPARABLE LISTED & PENDING SALES

This page summarizes the comparable listings contained in this market analysis.

Active listings Address

Ba(F)

Ba(P)

Sqft

3

2

0

1,317

3 3 3

3 2 3

0 0 0

1,303 1,259 1,281

$944 $913 $928

Ba(F)

Ba(P)

Sqft

S/Sq

3

2

0

1,317

3 3

1 1

0 0

892 892

$1,009 $1,009

Ba(F)

Ba(P)

Sqft

S$/SqFt

3

2

0

1,317

3 3 3 3 3 4 3 3 3 3 3 3 3 3

3 2 2 2 2 2 3 3 2 2 2 1 2 2

0 0 0 0 0 0 0 0 0 0 0 1 0 0

1,303 1,078 1,420 1,078 1,078 1,292 1,303 1,322 1,078 1,078 1,078 892 1,078 1,160

L/S Price Bd

2917 Tolliver 3166 Oakgate Way

$1,229,999 $1,148,888 $1,189,444

2698 Vista Verde Drive

Pending listings Address

L/S Price Bd

2917 Tolliver 2878 Bouveron Court

$900,000 $900,000

Sold listings Address

Sale $ Bd

2917 Tolliver 3128 Apperson Ridge Drive 3025 Damico Drive 3070 Pavan Drive 3131 Elmgate Court 3294 Whitesand Court 3262 Whitesand Court 3236 Whispering Elm Court 2927 Tolliver Drive 3289 Whitesand Court 2762 White Acres Drive 3108 Whitesand Drive 3271 Fallen Oak Court 2762 White Acres Drive

Median: Average:

$1,310,000 $1,250,000 $1,160,000 $1,140,000 $1,075,000 $1,063,000 $1,060,000 $1,050,000 $990,000 $960,000 $960,000 $890,000 $890,000 $1,061,385

$1,061,500 $1,067,305

S/Sq

$1,005 $1,160 $817 $1,058 $997 $823 $814 $794 $918 $891 $891 $998 $826 $922

Lot

Age

4,356 (sf)

25

6,247 (sf) 6,840 (sf)

37 48 43

Lot

Age

4,356 (sf)

25

4,102 (sf) 4,102 (sf)

35 35

Lot

Age

4,356 (sf)

25

4,505 (sf)

37 37 35 37 37 37 36 34 36 35 36 36 35 36

7,432 (sf)

4,840 (sf) 7,158 (sf) 4,917 (sf) 9,856 (sf) 5,557 (sf) 4,901 (sf) 4,676 (sf) 4,534 (sf) 4,275 (sf) 5,809 (sf) 6,488 (sf) 4,275 (sf) 5,522 (sf)

Date

DOM

10/18/2021 10/22/2021

7 3 5

Date

DOM 20 20

Date

DOM

06/16/2021

2 8 4 11 9 276 9 6 7 9 8 16 28 30

07/26/2021 01/15/2021 04/05/2021 02/23/2021 03/10/2021 06/23/2020 10/07/2020 12/01/2020 11/13/2020 04/27/2020 12/18/2020 08/31/2020


M A R K E T I NG F OR M A X I M UM E X P O SU R E Selling your home can be a very exciting experience, but it can also be an emotional one. As real estate professionals, we have found the best way to sell a home is through partnership and teamwork — combining the understanding of your requirements and goals with our knowledge, expertise, effective marketing strategies, and extensive resources.

Together we will: •

Prepare for the “Window of Opportunity”

Leverage the attributes of your location

Prepare and present your home ready for sale

Highlight your home’s features through professional photography

Showcase your home to the market through

professional and strategic marketing

Maximize the exposure of your home through our extensive network

Leverage the brokerage’s reputation and recognition

Cooperate and communicate to maintain your home’s perception of value

• • • •

• •

Promote your home locally, nationally, and internationally Maximize your home’s internet exposure Prepare your home so that it is always ready to be shown to potential buyers Discuss and review the market’s analysis of your home — feedback is essential to know the perceived value and potential for negotiation Finalize your sale Find your next dream home


THE WINDOW OF OPPORTUNITY The “Window of Opportunity” is the period in which your home will receive its maximum exposure — typically when it is new on the market. In order to capitalize on this window, your home must be ready for sale: priced at Fair Market Value, prepared to showcase its features and attributes, and a marketing strategy is implemented to increase exposure further.

MAKING THE MOST OF INITIAL INTEREST


OUR CONCIERGE SERVICES •

Complimentary professional staging and interior design

Landscaping: create curb appeal with mulch, planting flowers, trimming trees and shrubs

Handyman Services: touch-up paint, caulking bathrooms, and misc. repairs

Detailing: stain or paint cabinets, sand, and buff hardwood floors, replace carpets

Professional Cleaning: windows and carpets

Heavy Lifting: moving, decluttering, packing, and storage

Complimentary Inspection: roof, termite, and structure

Provide advance NO FEE and interest-f ree loan for remodeling repair

Up-to-date school information

Moving assistance

Relocation consultation and Preferred Broker networks nationally and worldwide

Referral network with CPA, tax consultation, investment, and banking advisor

PRE-LISTING & PREPARATION

INSPECTION & MINOR REPAIRS

DISCLOSURE & LEGAL REQUIREMENTS

PROFESSIONAL PHOTOGRAPHY VIDEO TOUR


LANDSCAPING & EXTERIOR

DECLUTTERING & DEEP CLEANING

PROFESSIONAL STAGING

TOUCH UP HANDYMAN PAINTING


PRESENTING YOUR HOME A great first impression is the key to selling your house. Most buyers select their home based on emotion and then justify the decision with facts, so making the house look great is important. Remember, you have just a few seconds to create a winning first impression! Before we put your house on the market, we will set aside some time to spruce it up and maximize its sales appeal. Homes that are clean, uncluttered, and in good repair sell much faster. We have teamed up with a group of local contractors and handymen to help get your home ready for the market. Together we will make a list of things that need to be cleaned and repaired, and we will also estimate the time, cost, and priority of each chore. Time and money invested in these minor repairs will have maximum impact.

• Go For The Spacious Look & Declutter • Professional Staging • Professional Photography • Video & Movie Tour • Twilight Images • Drones & Aerial Images




PROFESSIONAL STAGING Our top-notch list of qualif ied, talented designers and stagers know how to make your property shine. Today’s buyer uses online search engines to quickly scroll through listings and photos for the places that catch their eyes. The reality is if your home does not look impressive on an iPhone, tablet, or computer screen, buyers will not show up.

The numbers are clear:

Z

Homes with Staging spend 78% less time on the market

Z

On average, staged home sell for more than a similar unstaged home in the Bay Area

Z

Staged homes get more and higher offers - (Survey of Bay Area Realtors by Destination Analysts, Inc.)

Z

Well-staged properties typically earn back nearly $20 for every $1 invested.

Z

It is the f irst and the most crucial step you can take to ensure your property gets the attention it deserves.


PROFESSIONAL PHOTOGRAPHY VIDEO & MOVIE TOUR We utilize a team of professional photographers and videographers who understand how lighting, composition, framing, and details can bring a space to life. They will also use Matterport 3D Technology to create a virtual walkthrough of the property. They will create a video to focus on the home’s floor plan. It will showcase all of the rooms: formal living room, grand foyer/ entrance, formal dining room, spacious kitchen, family room, dining room, plus all bedrooms, etc. Your floor plan is a popular design and highly desirable among current homebuyers in our area. If needed, the videographer can produce a lifestyle video to show some of the ways homeowners can enjoy the home’s living spaces and spacious backyard. It can display an event with family and guests socializing and enjoying the unique amenities of the property.

TWILIGHT IMAGES


STEPS TO A POSITIVE SHOWING This page describes the key steps to making for a positive showing of your property. You only get one opportunity to make a good impression, so you want to make it count. By following these guidelines, you will enhance the attractiveness of your property and reduce the time it takes to generate serious offers.

FIRST IMPRESSIONS

LESS IS MORE

How your property appears from the outside is important. To make a good first impression on a buyer, a clean driveway, a freshly mowed lawn, or a trimmed hedge will work wonders. Do a critical inspection of the exterior of your property, paying special attention to the condition of your windows, shutters, screens, and gutters. One of the first things a buyer will notice is the need for painting. If your property looks like it needs painting, many buyers will form an unfavorable impression. Elsewhere, little things count. Make sure the front door is spotless, including the doorknob, and that the windows gleam.

Clutter makes a poor impression. In closets, cabinets, kitchen countertops, and other storage areas like basements, remove anything not needed for daily housekeeping. To make each room in your property look larger, get rid of or donate unnecessary furniture. Walkthrough your property and think: “Less is more.”

CLEANLINESS COUNTS Once inside your property, one of the key factors that influence its appeal to a buyer is cleanliness. Most important are the front hallway, the kitchen, and the bathrooms. Do a room-by-room cleaning, and don’t forget any out-of-sight areas because that’s often where a discriminating buyer will look first. The state of the carpets can also be a determining factor. At the very least, have your carpets cleaned, and if they are worn, it’s wise to replace them or remove them if there is hardwood underneath.

REPAIRS Make sure everything is in good working order. Dripping faucets, squeaky steps, and loose doorknobs can easily create a bad impression and reduce the value of your property. A few hours spent on repairs, whether by yourself or a tradesman, can pay big dividends when an offer is made. LITTLE THINGS COUNT It’s easy to improve the appearance of any room. You may want to replace worn rugs or small pillows, put new towels in the bathroom or brighten up a room with a vase of flowers. Pull Together Get all the members of your household to pull together when it comes to getting – and keeping – your property ready to view. By getting everyone into the habit of spending a few minutes tidying up every morning for an afternoon showing, you improve your chances considerably.


DIGITAL & SOCIAL MEDIA MARKETING With 95% of home buyers beginning their search on the internet, we want to ensure that your home will receive maximum online exposure. As part of our marketing plan, your home will receive unparalleled exposure to consumers and Realtors across the globe through our extensive online partnerships.

SINGLE PROPERTY WEBSITE: Your property will have its own website: www.youraddress.com. Before going live on the MLS, our marketing team will create the website and its contents. This unique website will provide property details and a photo gallery. This marketing strategy is very beneficial in this fast-paced market. It helps build momentum and bring local and international attention to your home.

COMING SOON CAMPAIGN: We will start marketing your home before going active on MLS Listings. We look at the most essential pre-launch strategies and statistics and target prospective buyers, agents/brokers, and neighbors who will be the most engaged and excited about your neighborhood. Prospective buyers know your listing is coming and will sign up for the latest updates. This signup form will collect contact information and we can schedule an appointment to show your home to these people once when we go live. The coming soon marketing strategy is what drives that immediate flood of traffic to a new listing launch. LINKEDIN, FACEBOOK, INSTAGRAM, TWITTER, AND OTHER SOCIAL MEDIA MARKETING: Our marketing team will utilize our social media pages to feature your home to our network of real estate agents/ brokers, past clients, and potential buyers. The posts will contain links to your home’s marketing materials to generate site visitors.



BLOCK CHANGE REAL ESTATE “The Real Estate Technology Marketing Company”

We utilize the most effective methods to target affluent customers in the luxury real estate market. We have access to Luxury Real Estate Networks, Global Luxury Conclave, and our Side, Inc.’s luxury real estate networks, plus premier real estate offices in the Bay Area. Our extensive network of clients and agent include our local, state, national, and international connections. We will also network with professionals at high-end venues, upscale businesses, luxury car dealerships, restaurants, wineries, private golf & country clubs, exclusive hotels, as well as private organizations, and exclusive clubs. We also have connections with numerous professional offices, venture capitalists, wealth management firms, corporate law firms, and high-tech companies in Silicon Valley.


The future of real estate practice is Now and if you are stuck using older systems you will be at a disadvantage. At Block Change Real Estate we integrate the latest technology throughout our real estate model. Online single property website, smartphone app, and 3D virtual reality are just the start of the many tools we use. Data Analytics and Lead Generation Lead Capture, Nurturing and converting Innovative Website and Visitor Tracking Retargeting Ads Digital Flat form of contact CRM - Leads and contact management Disclosure Package tracking RealScout tracking Acuity Scheduling, Reminders & Feedback White Paper Report With our depth of resources, information, and data analytics we are able to provide our clients quite simply the best results possible. IA - Artificial Intelligence.. The use of big data and advanced algorithms help us from prospecting to managing our transactions. Emerged and Transformed Our Agents to give our clients the best exposures & Service. www.blockchangere.com

With over 38+ years of experience, we have earned the reputation as one of the most sought-after real estate agents in Silicon Valley, the epicenter of technological innovation. At Block Change Real Estate we continue to maintain our position as the premier real estate team by combining all our expertise with the latest technology.


JUST LISTED

PRSRT STD ECRWSS U.S. POSTAGE PAID HAYWARD, CA PERMIT NO. 231

thaoandbrian@blockchangere.com Brian Ng, DRE#01348634 Thao Dang Pham, DRE#00846794

Direct Line 408-655-0878

JUST LISTED

5313beaumontcanyon.com MONTECITO BEL-AIRE ESTATE | Colonial Williamsburg- Hamptons Model | Approximately 4,477 SF | 5 bedrooms | 5 baths + Office + Huge Bonus Room | 2 Master suites | Brazilian hardwood floors | Large lot with extra parking | Beautiful Pool & Spa. Offered price $2,688,000

5313 Beaumont Canyon Drive Evergreen | CA 95138


TRACKING & FEEDBACK EMAIL MARKETING AND E-BLAST Our marketing team will create an email to send to all real estate agents in the county and our vast database. This effective marketing tool sends an email to top agents and brokers in our area informing them about your property. Our emails are graphically rich and attractive and include valuable information to sell your property. SOP We will start marketing your home before launch as a “coming soon” listing on the MLS. Launch day and when your home goes live on the MLS are exciting. We will take a look at the most important pre-launch strategies to send to prospective buyers, brokers, and neighbors who will be the most engaged and excited about your neighborhood. Prospective buyers know your listing is coming and will fill out a sign-up form to be the first to see your home when we go live. This is what drives that immediate flood of traffic to a new product launch. DIGITAL FEEDBACK Our marketing team will create an email to send to all the real estate agents and prospective buyers who view your home. We will be asking for feedback on your property. This will provide us with information on what prospective buyers are looking for.

www.blockchangere.com


GO LIVE - ACTIVE ON MARKET Launch Date & Going Live | MLS - Multiple Listing Service

Go Live on MLS Listings: Once we activate your home on the MLS Listings, the platform will syndicate your property out to thousands of real estate websites, including Zillow, Redfin, Realtors.com, and other major real estate brokerages.

We will have a lockbox, designed explicitly for licensed real estate agents, temporarily installed near the f ront entrance to enable agents to show your home. We will install a combo box for use by our preferred vendors and contractors.

We will inform you weekly of the number of online viewings and website traffic to your home.

We will have scheduling of showing daily.

Once your home is on the market, you will be receiving regular updates about the number of showings, feedback f rom prospective buyers, and any offers received.



PRE-SALES PACKAGE Before submitting an offer, all interested buyers must review, read, and approve the disclosure package. •

All required government-related real estate disclosures forms to be reviewed and signed – There are about 60-70 documents needed for the Local, State, and Federal governments and lending institutions.

Homeowner Association documents (HOA): If applicable, these are ordered by the Title company. It is customary for the seller to pay for the preparation of the HOA documents.

We will open escrow and order a preliminary title report – We will obtain the report and review it to ensure no liens or encumbrances are incorrectly recorded on the property. We will review any information related to property usage: Easement, Cloud title, or any documented information that affects the property used.

We will order NHD Report for your property. It is an evaluation to see if your house is within a designated hazard area.

Order home warranty for the property, if desired by the seller

Order property inspections including Home, Termite, and Roof, as well as other applicable inspections, needed such as Pool or foundation

Obtain an appraisal to ensure the home value for prospective buyers, if necessary


OFFERS & NEGOTIATIONS MARKET ANALYSIS A market analysis report will be compiled from a system that tracks your showings, all Realtor and buyer feedback, as well as our marketing effectiveness on your home. This report provides you with an in-depth analysis and a comprehensive list of actions, recommendations, and objectives.

FINALIZING THE SALE Before the sale becomes final, a myriad of details must be attended to, including offers, counteroffers, inspections, disclosures, contingencies, loan documents, insurance, mortgage approval, and escrow items. This final step can be overwhelming with all its moving parts. Whatever the next step may be, know that we are here to guide you through this final process — to keep in constant communication, track the proceeding, and keep things on schedule.


THANK YOU We would like to thank you for giving us the opportunity to present this preview of the marketing services we can offer you and your property. We’d be pleased to assist you with the sale of your present home and the purchase of your next home, and the next one, because we’re not just providing a service, we are building a relationship. Please let us know when we can be of service. Call us before you make any important real estate decisions — you’ll be glad you did.

MATT LEE

THAO DANG PHAM

BRIAN NG

matt@blockchangere.com

thao@blockchangere.com

brian@blockchangere.com

415.787.0077

408.315.8818

408.655.0878


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