3
WAYS TO MEASURE UP AGAINST YOUR COMPETITORS Revenue.
Choose a competitor that’s in your field, within your geographic location, with the same years in business and of a similar size. Then compare your revenue. Don’t assume that if they have higher revenue that’s automatically bad
cost of goods sold as a percentage of revenue. Cost of goods sold is how much money it costed you to create and sell your products to your customers. Examine how you’re running your business and where you need to make changes.
Expenses as a percentage of revenue
Similar to comparing COGS to revenue, if you are spending more than your competitor and getting the same revenue, your rate of expenses to revenue will be higher.
sTART WORKING WITH OUR PROS TODAY! thebookkeepersrus.com
1 (323) 886-7700 1 (877) 704-0514 Fax 1 (818) 707-202-6086
ebradu@thebookkeepersrus.com