Eat magazine Issue 1 2020

Page 12

FEATURE

» ADAPT YOUR BUSINESS

BOUNCING back Source: Lumina Intelligence Decoding the post lockdown eating out market: five factors to consider Whitepaper September 2020

As life continues to change around us one thing is for certain: if you haven’t already adapted your business to meet changing demands, then now is the time

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t may seem like it’s all doom and gloom at the moment, but there are definitely pockets of opportunity out there for operators, it’s just about identifying them and tweaking them to fit your business and your customer base. Those operators working in fast-food outlets, cafes and coffee shops in particular can maximise on the current customer need for speed, convenience, value and as little contact as possible. Here’s a selection of ways to pivot your business and succeed.

12 Eat » ISSUE 1 2020

DELIVERY IS THE WAY FORWARD Delivery is the one area that grew during lockdown and is predicted to continue on an upward curve as people increasingly choose it to remove the need to leave the house. The times when people ordered food for delivery as a treat at the weekend are gone; they are now demanding food delivery at any time

and any day of the week. For those who remain working from home, you could provide contactless breakfast and lunch deliveries. A box containing a pastry, savoury breakfast muffin or granola pot with a fresh juice or smoothie and snack bar for elevenses could be a hit. For lunch options, perhaps a fresh soup pot, sandwich,


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