notd

We caught up with Swedish pop dance duo NOTD to get the inside scoop on their latest single, creative process and more!

words by VANESSA SALLES photo by HENKEGUZTAV

Tell us about your new track, “Nobody”! What’s the story behind the track? How did the collaboration with Catello come about?

‘Nobody’ is a song we worked on for a long time this year, and we’re super proud of it. Catello sent us the demo early in the year and we knew right away that we wanted to work on it. The process on this one was slower than it has been on our other songs – it took a lot of back and forth with Catello to nail the right production, but we’re so excited that it’s out now for people to enjoy!

What has the reaction been like from fans so far?

The reaction so far has been good. The track is a bit darker than we tend to go so it’s exciting to see people react to something a little different from us. Catello’s sound allowed us to play with the clubbier, deeper sound that you hear in this record and we’re glad to see it being received well by our fans.

How would you describe your creative process?

Sometimes a song comes together in one session and other times, it takes time to nail the perfect vibe. What is consistent about all songs we make is that one of us will start working on something alone and then bring it to the other once there is some clear direction or specific idea on it that we’re happy with. Also, we both play instruments! So we always start on guitars, keys, or a beat and then that translates over to the computer.

When you think of your ultimate career goals, what comes to mind?

We just want to stay creatively inspired and make music that makes us happy, and we hope that that same music will continue to connect with our current fans and new ones going forward. Of course, we have bucket list festivals (Lollapalooza is one) but we’re really focused on the music and our sound evolving right now. Also, having success and not ‘fame’ is kind of sweet too.

With a growing social following, what’s the best way for fans to get your attention online?

We do our best to reply to all DMs, and we’re on Twitter more now than we used to be haha. Tweet us! A good way to get to know us more personally is through the vlogs we post on our socials.

Working in such a chaotic field, what are some ways that you prioritize/take care of your mental health?

For us, the best strategy is not to force ourselves to be creative when it’s not coming naturally. Creativity comes in bursts and we focus on trying to capture those bursts rather than overworking ourselves.

Any special message for fans?

We’re so grateful for our fans – they’re the reason we get to do this for a living. We miss you and can’t wait to get back out there to meet you and play for you!