The Most Admired Companies Of The Year 2021 by The Enterprise World

WWW.THEENTERPRISEWORLD.COM | APAC EDITION | MARCH 2021

The Most

Admired Companies of the Year

2021

C1 India Pvt. Ltd EMPOWERING ENTERPRISES THROUGH SHEER TECHNOLOGICAL NS TRANSFORMATIONS

SANJAY PURI CEO

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In the last few decades, globalization has taken place at a very rapid pace, resulting in a rapid increase in economic, social, political, and cultural reciprocity throughout the world in the areas of technology, telecommunications, traffic, etc. It has affected human life both positively and negatively. Its negative effects need to be rectified from time to time. Globalization has affected the world economy in many positive ways. The incredible advancement of science and technology has provided astonishing opportunities for businesses to expand easily to all safe limits. In this special issue of The Enterprise World Magazine, The Most Admired Companies of the Year 2021 we feel delighted to feature such companies that made exemplary use of globalization and technological innovations to transform businesses and inspire a revolution. Featuring for the cover story is, C1 India. C1 India has made a revolutionary change in India’s e-procurement space. The company is a leading global provider of SaaS-based/On-Premises procurement solutions. With over two decades of experience in the procurement space, the company has grown to be a trusted partner, helping tomorrow’s enterprises to grow and empowering their clients across many industries to automate the procurement process In our special editorial feature, read out the story of David Daneshgar, who is not only a professional poker player but also has been ranked as one of the world's best poker players, and how he used his skills to fulfill his dream of starting his own business. Read out about Intense Technologies that produces software products and offers consulting services for digital transformation through their platform UniServeTM NXT. Their products and services are used globally by Fortune 500s for digitalization of customer experience life cycle, resulting in greater customer-centricity, reduced operational expenses and improved revenues. The theory of five competitive forces analysis was given by Michael Porter and is also often called Porter’s Five Forces. This theory proves to be a powerful tool to understand the competitiveness of the business environment. With it, you can identify the potential profitability of your strategies. Give a read to the article highlighting the need of Porter’s Forces in these times. In a conversation with…. While businesses are in a continuous quest for such an integrated surveillance system, Apollo Infoways has given an end to their quest with their advanced, modern, and latest technologies based product, WatchDog! Readout a conversation with Mr. Ravi Prakash, Founder at Apollo Infoways, in which he shared what Apollo Infoways is all about and how they cater to every surveillance need of their customers. There is a lot more inside! Happy Reading “Action is the foundational key to all success.” -Pablo Picasso

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This list is NOT a ranking. The companies on listed in magazine serve different aspects of the market, making ranking them in any order except revenue impossible and unfair. We try to bring a perfect platform for business organization to showcase their valued products/ services. Copyrights © The Enterprise World | 2019. All Rights Reserved. The images and content included in this magazine should not be copied, transferred or reproduced in any form or by any means, electronics, mechanical, photocopying, recording, otherwise, without proper permission from The Enterprise World. The Enterprise World solely owns all the reprint rights.

Leaders in Spotlight This issue of The Enterprise World Magazine, The Most Admired Companies of the Year 2021, Features, Featuring for the cover story is C1 India. C1 India has made a revolutionary change in India’s e-procurement space. The company is a leading global provider of SaaS-based/On-Premises procurement solutions. With over two decades of experience in the procurement space, the company has grown to be a trusted partner, helping tomorrow’s enterprises to grow and empowering their clients across many industries to automate the procurement process. Mr. Sanjay Puri, CEO is backbone behind company’s long standing growth. Avekshaa Technologies is a specialized IT products and solutions company, which is solving the burning problems of the CIOs. In a Digital-connected world any failure in technology, directly impacts a business, its customer services, profitability, and revenues. Avekshaa prevents and solves such problems and proactively improves customer experience and technology efficiency and end-user productivity. Read out an interview with Mr. Rajinder Gandotra, Founding Partner & CEO at Avekshaa Technologies, and know more about the company. Intense Technologies produces software products and offers consulting services for digital transformation through their platform UniServeTM NXT. Their products and services are used globally by Fortune 500s for digitalization of customer

experience life cycle, resulting in greater customer-centricity, reduced operational expenses and improved revenues. Read a conversation with Mr. C.K. Shastri, Founder and Managing Director of the company and know more. NSquare is specialized in end-toend Dynamics CRM implementation and customization across industries. We at NSquare help businesses to achieve a smooth transition and customized implementation for Dynamics CRM, right from the scratch as well as transiting smoothly from existing systems to the Dynamics platform. Read a conversation with Mr. Nilesh Kankariya, CEO at NSquare, in which we discussed the current industry scenario and how NSquare is transforming its client’s businesses. Established in 1996, PiLog Group is a global group of independent companies, specializing in Quality Data and Digital Governance & Analytical solutions supporting multiple data domains in a variety of industries all over the globe. In a talk with Mr. Imad Syed: CEO Middle East & APAC, Group CIO & Board Member at PiLog Group, he shared the journey of the PiLog group and his views on the current industry scenario. Rise Retail and Payment Solutions Pvt. Ltd. is focused on enabling small and medium-sized retailers with consumer engagement and process management tools through its digital platform. Under the strong and visionary leadership of Founder and Director, Mr. Ajay

Prasad, Rise Retails team of highly skilled professionals is making hard and smart efforts to empower retailers in SMEs and MSMEs. SMI Coated Products is one of the leading companies in label stock manufacturing that is accelerating this digital revolution. Mr. Ajay Mehta, Founder, and Director, and his team of experts at SMI Coated Products, are empowering businesses with their cutting edge offerings. SMI was incepted in 1993 in Daman. Starting with a sale of 3, 00,000 square meters in the first year, the company today has a sale of over 100 million square meters. XIPHIAS Immigration Pvt. Ltd. is the one-stop destination for all the requirements of individuals looking forward to migrating or travel to another country with the goal of living, studying, or working. XIPHIAS and its team are relentless in providing services that are tailor-made to their client’s specific needs and demands, making sure their clients achieve their goals without any hassle and with a greatly satisfying experience. While businesses are in a continuous quest for such an integrated surveillance system, Apollo Infoways has given an end to their quest with their advanced, modern, and latest technologies based product, WatchDog! In a conversation with Mr. Ravi Prakash, Founder at Apollo Infoways, he shared what Apollo Infoways is all about and how they cater to every surveillance need of their customers.

C O N T E N T S 08

C1 India Pvt. Ltd.

John Prakash Jha

18 22

Avekshaa Technologies

SMI Coated Products Pvt. Ltd

Nsquare

Pilog Group

Xiphias Immigration Pvt. Ltd

Rise Retail and Payment Solutions Pvt. Ltd

WatchDog

Intense Technologies

Get Inspired

A key to happening workplace

A Practical Theory!

SANJAY PURI | CEO | C1 India Pvt. Ltd.

COVER STORY

C1 INDIA PVT. LTD. Empowering Enterprises Through Sheer Technological Transformations SAN JAY PURI | CEO

08 | March 2021

www.theenterpriseworld.com | 09

| Cover Story

ver the years, technological reforms have forced every industry to digitize business operations and processes to maximize value generation. The supply chain industry has been no diﬀerent from the paradigm change and procurement being a subset has been drastically improved for the way procuring operations were conducted traditionally. Leading the transformational journey, C1 India is the pioneer and a globally trusted partner for complete SaaSbased/on-premise e-procurement solutions and services.

suite of e-procurement services in a then-nascent market. And within 2 years of introducing their services, they formed their niche in the market.

C1 India has been featured for the cover story of The enterprise World’s latest issue of ‘The Most Admired Companies of the Year 2021’ for their unmatched contribution in re-shaping the procurement sector in India and through their continuous zeal to provide technologically advanced procurement solutions since its inception.

The Products and Services

The Company

C1 India since its inception has been providing technologically advanced solutions that deliver a diﬀerentiated customer experience, accelerated cycle times, and helps customers in achieving numerous business outcomes.

C1 India has made a revolutionary change in India’s e-procurement space. The company is a leading global provider of SaaS-based/OnPremises procurement solutions. With over two decades of experience in the procurement space, the company has grown to be a trusted partner, helping tomorrow’s enterprises to grow and empowering their clients across many industries to automate the procurement process. Founded in the year 2000, the leaders of C1 India realized the beneﬁts and revolutionary changes e-procurement would bring to the B2B market. They launched their 10 | March 2021

With over two decades of research in the changing trends, experience and expertise in the industry, C1 India has been a pioneer in e-procurement solutions. With new products and services under their umbrella, C1 India continues to lead the innovation curve with client feedbacks and constant research and analyzation of the market.

C1 India’s products and services encompass the entire gamut of endto-end procurement lifecycle including, Indent Management, Tender Management, e-Auctions, Catalogue Management, Warehouse Management, Supplier Management and Contract Management.

“We provide onpremise and SAAS based procurement solutions, incorporating industries best practices and guidelines which can further be adapted to the organizations’ unique requirements.” C1 India’s services enable

enterprises to transform their bottom-line to a more sophisticated, strategic business unit to drive significant value, increase efficiency, optimize maverick spending, manage associated risks, leverage advanced analytics to gain actionable insights, and deliver a superior experience. E-Marketplace Solution E-Marketplace solution allows the companies to build their B2B marketplace. This helps you to work and trade more effectively with your customers, suppliers and business partners by automating key business processes. “We aim to help buyers and suppliers build vertical-specific marketplaces, optimize revenue streams through a secure and transparent platform, enriched with advanced tools whilst fully integrating the end-to-end procurement solution.” C1’s E-Marketplace gives the entrepreneurs global access for trade and visibility. E-Procurement Suite C1 India’s award-winning e-Procurement System empowers clients across industries to automate the procurement process through rich domain knowledge and a flexible & agile workflow based procurement engine. This is the most advanced e-procurement solution in the market to achieve 100% user adoption and automates the entire procurement process from catalogue management to order requisition all the way through fast approval workflows, PO delivery, and receipt of goods,

“ spend analytics, and beyond. “Our e-Procurement suite encompasses the entire procurement functionality starting from indent management to contract management.” E-Sourcing Solution C1’s e-Sourcing solution is a robust platform that delivers the ability to source both simple and complex categories with ease and ensures higher sourcing savings through increased visibility into the complete procurement process. Whether it’s a complex tender or a simple RFP/RFQ proceeding, C1’s Tender Management System helps enterprises to execute an eﬀective tender management strategy without any hassle and ensures topnotch security, transparency, increased eﬃciency, and mitigates all associated risks. Their Auction Management System is a technologically advanced solution for managing the most complex and challenging

negotiations with utmost transparency in real-time to ensure that you’ll get the right price for the right item at the right time. Auction On-Click AuctionOnClick.com is India’s market-leading e-marketplace space for all kinds of bank auction assets (NPAs) ranging from residential & commercial properties to all types of motor vehicles. The portal lists all the properties that are to be auctioned across the country. The venture aims to empower investors by helping them to seek investment opportunities through credible and legitimate auction sources and better insights for listed NPAs via banks and ﬁnancial institutions. Future Endeavors Integration of new-age technologies with the procurement system: In the coming future, C1’s procurement solutions will be a driver of corporate goals and an enabler of business innovation and

“

We are committed to delivering investors, sellers, and banks the opportunity to meet their respective auction and investment goals.

digitization. Real-time data insights via predictive analytics, blockchain, IoT and AI technologies will make procurement simpler, smarter, and more strategic than ever before. They aim to make their procurement solutions as robust as possible by integrating the latest cognitive tools and technologies. Which will make the procurement experience more intuitive and capable to proactively deliver actionable information to the endusers. High-tech space of Cyber Solutions and Shall deal in Cyber Security & AI (Artiﬁcial Intelligence) based Products & Solutions: C1 is foraying into a new vertical in the high-tech space of Cyber Solutions. The world, today thrives around information and data plays a critical role in our personal lives and drives our businesses. While moving further into the digital age, it has become imperative to not just protect our information from outsiders but also draw meaningful and actionable intelligence from the vast amount www.theenterpriseworld.com | 11

| Cover Story

SAN JAY PURI | CEO

of information and data available to us. Soon, C1’s Custom Big Data Analysis software would be able to ingest huge amounts of data and provide analysis in the form of charts and visual relationship analysis. The software will have a customized module to ingest data from multiple Open Source databases available on the net. Government organizations, as well as corporates, are under a constant deluge of unstructured data in the form of word docs, power points, pdfs and much more. It’ll leverage state of the art Machine Learning algorithms to develop a curated solution for entity extraction and disambiguation from all types of unstructured data. Important applications could be as under:• Predictive Policing for Law Enforcement Agencies - Used from Intelligence Mining to Criminal Investigation. • Early Warning System for Financial Fraud Analytics. • Social Media Analytics - Facial Biometrics for Security and Surveillance.

e-Procurement and How C1 India is facilitating themMr Sanjay Puri believes that e-procurement comes in as a boon to the companies. It has added value to the organizations with its streamlined and standardized procurement process. E-procurement has improved the rate of transparency and has also helped to reduce the risks of fraud and corruption. As all the processes that take place in e-procurement are automated, it has largely reduced the repetitive and tedious processes the management had to go through. E-Procurement also helps companies to keep a clear audit trail. It provides real-time alerts and also helps in keeping relevant information neatly documented and time-stamped to improve the decision-making process by gaining meaningful insights. Accelerated delivery is the main beneﬁt that should be sought by streamlining the procurement processes. Concisely it helps businesses to reduce expenditure, mitigate risks and save time.

Middle East. Sanjay has led cross-functional teams to achieve business objectives and has vast experience in managing business operations, P&L, business development, sales & marketing, client management, and project delivery. Before Joining C1 India, Sanjay has played key organizational leadership roles in IT companies like Lexmark International, Aspect Software, Teleopti AB, Dimension Data and Tata Telecom. Sanjay holds a B.Tech in computers and a Master’s Degree in Marketing Management. Over the years, with his exceptional services, vision and leadership, he

Know the Leader Sanjay Puri- Leading the Way-

• Client-Server Call Data Record Analysis for large amounts of Data. • Full Indexing for Search, Discovery and Linkages. • Analysis of Historical Investigations and Reports Analyze Timelines, Geospatial Features, Charts and Reports. • Multi-Dimensional Visualization. Mr Sanjay Puri on the Beneﬁts of

Mr Sanjay has over 25 years of experience in the IT industry. His expertise and visionary ideas are respected in the Sanjay’s vision as CEO global IT sector. Over is to transform the the years, he has company to be a trusted worked across partner who delivers multiple geographies outstanding customer and has played a service, fosters collaborative key role in the relationships, and provides management of significant value, and to many companies in be recognized as the Asia Paciﬁc e-procurement experts region and the

“

in global markets.

| Cover Story

has been a leader everyone seeks. His work and ideas have helped many companies to reach the point they are at today, and for this, he has been recognized with several awards and accolades.

He has been awarded as “Business Tycoon of the Year 2020” by Corporate Review for his unbridled enthusiasm, excellent magniﬁcation and professional dedication in making a diﬀerence and taking the Indian entrepreneurial ecosystem to newer heights. What has made him the pioneer in the industry is his passion for sharing his knowledge and expertise and educating other people about the latest trends, tools and technology. He has written several articles providing quality insight on the procurement industry, e-procurement importance, how procurement optimization adds value to organizations, its digital transformation, and current changing technology trends, some of which have been given below: • Startup India: How entrepreneurs can realize full potential of govts scheme, remain competitive • E-procurement and its growing importance in the Indian market! • How E-procurement is 14 | March 2021

“

The C1 India team represents two decades of support and service experience led by some of the ’ industry s most innovative entrepreneurs and knowledgeable personnel.

“

He has been bestowed with the prestigious “CEO with HR Orientation 2019” award presented by Zee Business. The award was conferred on Sanjay in recognition of his “outstanding contribution to human resources development, leadership and capability building within the organization.

transforming the landscape of Indian businesses? • Why E-procurement is now being integrated by various sectors to simplify their procurement process?

team does not work together. Employees are the most important factor for the success of any company as they drive the revenue by the best of their eﬀorts and contribution.

The Team

“Our competent workforce is our greatest asset as they’ve helped C1 India to build the business and the brand we are today.”

A leader is recognized by how he moves forward while taking his team with him. And Mr Sanjay with his exceptional leadership styles has proved that a company cannot achieve milestones if the

The company has been fortunate to have the right human capital and culture to push its growth engine. C1 India proudly labels its employees as the brand ambassadors for inﬂuencing

• E-procurement: A boon for the manufacturing sector

SAN JAY PURI | CEO

customers and enhancing growth prospects with their deep expertise. C1 India rigorously tries to inculcate the calculative risk-taking ability and oﬀer complete support. Their team thrives on excellence and perfection. This dedication and hard work of the team has helped the company to maintain its leadership in the procurement domain and it has also helped their huge clientele to yield the results that proﬁt their business. The key reason behind this is their constant up-gradation of skillset and innovations that give their services an upper edge.

Building team morale is one of the most important aspects of building a team. Motivation is not the only factor that comes in the frame. It is also important for the employees to be on their toes and ﬁnd ways in which they can provide better services to their clients and gain an advantage in the competition. To achieve this, C1 India oﬀers a wide array of opportunities to its employees to bank on. This makes sure that the team resonates with the values and mission of the company- that of achieving excellence, delivering value, accelerating growth and fostering innovation.

“We are a team of 200+ talented and enthusiastic people with distinctive and unique skillsets.” www.theenterpriseworld.com | 15

| Expert’s Opinion

Browsing and our day to day life:

Clean, Deep and Dark Web

e have seen and noticed for long regarding internet the endless virtual world. We have seen food, groceries, etc. being delivered at our doorstep. Information which was found only in books are now being accessed in our ﬁngertips.

For most of us we use one of the search engines to search for any information in any of the leading search engines. However, we do not know what is in existence beyond our day to day browsing. John Prakash Jha (CEO and founder of Netsach), said that while the internet appears to be a flat ecosystem on its surface, there are actually numerous different layers at play. In reality, there are three major areas of the Internet to differentiate between: 1. Clear web 2. Deep Web 3. Dark Web The clear web, also known as the surface, normal or open web, is the internet that you usually use on a day-today basis. These are websites that have been made available to the general public and are indexed by search engines. You can also access them using regular browsers, for example, Chrome. In contrast to the open web, the deep web is not available to the general public, nor is it indexed by search engines. However, unlike the dark web, deep web pages exist to keep various things operational. You can access the deep web using standard browsers. Examples of entities that use the deep web include banks, hotels, and libraries. Thirdly, you have the dark web. It is inaccessible via regular browsers, and it is not available on sites that are indexed by search engines. To access the dark web, you will require software that is compatible with the Tor network. The dark web uses complex systems to turn user IP addresses anonymous. That makes it extremely difficult for your online activity to be tracked or traced back to a particular address. The deep Web is qualitatively different from the surface Web. Deep Web sources store their content in searchable databases that only produce results dynamically in response to a direct request. But a direct query is a “one at a time” laborious way to search. Tor stands for The Onion Router, and millions of people use it each day to access the dark web. It works by wrapping itself around your message, thus forming layers of encryption to achieve anonymity. Subsequently, searches and messages don’t directly arrive at the destination you intended, keeping your identity anonymous. Five ways to protect yourself using dark web 1. Use a VPN 2. Beware of malware 3. Use a dedicated browser 4. Stay Anonymous 5. Familiarise yourself with the governing law 16 | March 2021

Few cyber security facts being picked up from various sources: 95% of cybersecurity breaches are caused by human error. The worldwide information security market is forecast to reach $170.4 billion in 2022. 88% of organizations worldwide experienced spear phishing attempts in 2019. 68% of business leaders feel their cybersecurity risks are increasing. On average, only 5% of companies' folders are properly protected. Data breaches exposed 36 billion records in the ﬁrst half of 2020. 86% of breaches were ﬁnancially motivated and 10% were motivated by espionage. 45% of breaches featured hacking, 17% involved malware and 22% involved phishing. Between January 1, 2005, and May 31, 2020, there have been 11,762 recorded breaches. The top malicious email attachment types are .doc and .dot which make up 37%, the next highest is .exe at 19.5%. An estimated 300 billion passwords are used by humans and machines worldwide.

John Prakash Jha, CEO, Netsach Global

www.theenterpriseworld.com | 17

| Interview with The Enterprise World

Rajinder Gandotra | Founding Partner & CEO

AVEKSHAA TECHNOLOGIES

TRANSFORMING BUSINESSES WITH TOP NOTCHED IT SOLUTIONS

he impact of the revolution that has come in the last decade in the ﬁeld of information technology is visible. Today, by pressing a small push button of a computer, contact can be made from any corner of the 18 | March 2021

world. Today’s era is the era of information technology. And so, to be relevant in the market and make beneﬁt from the boost in the digital economy, businesses are in continuous search of IT solution providers that can accelerate their

growth. To cater to the IT needs of businesses, Avekshaa Technologies is oﬀerings cutting-edge IT products and solutions. Avekshaa Technologies is a specialized IT

products and solutions company, which is solving the burning problems of the CIOs. In a Digitalconnected world any failure in technology, directly impacts a business, its customer services, profitability, and revenues. Avekshaa prevents and solves such problems and proactively improves customer experience and technology efficiency and end-user productivity. Avekshaa continuously manages, improves, and assures the Performance, Availability, and Scalability of complex Enterprise applications, using a proprietary PA-S-S™ Assurance platform. In a talk with Mr. Rajinder Gandotra, Founding Partner & CEO at Avekshaa Technologies, we discussed the current industry scenario and how Avekshaa Technologies is transforming their client’s businesses. • Brief us about the company. Avekshaa pioneered a paradigm shift in the way performance, availability, and scalability requirements are delivered to business-critical IT systems. For IT systems and applications in production, Avekshaa provides solutions to continuously improve QoS by moving the production management from Sustain to IMPROVE and from Fire-fighting to PROACTIVELY PREVENT, by modeling IT failures failure/ breakpoints and proactively ensuring that only bug-free CR’s (change requests) are moved in the production. In a development or migration program, through the use of its P-A-S-S™ assurance platform Avekshaa can identify and solve serious Architecture - Design

- Code issues much earlier in the development life cycle, as against discovering it during testing, through the use of its unique Modelling approach, thereby saving costly delays and avoiding surprises or cost escalations. • What were the initial challenges you faced? Engineering applications for Performance, Availability & Scalability, or managing QoS (quality of service) for apps in production is generally an afterthought. We had to educate customers on the best practice of managing and delivering QoS on a proactive basis. • Which was that point that triggered the growth of the company? Acquiring some of the biggest customers in India like – IndusInd Bank, Reliance Jio. Currently, we work with 25 of the top 100 customers in India. How have the company graphs changed since the foundation? Can you share a few statistics? We have won Deloitte Technology Fast 50 India, over three times & Technology Fast 500 APAC in 2014, 2016 & 2017. • What is the reason behind your company’s long-standing success? Customer focus from Day 1: This is reﬂected in over 99.5% customer advocacy score with public endorsements at CXO levels. Performance Engineering is a super-niche area. All the problems are uniquely complex and no one

size fits them all. Those demand unique acumen to identify, analyze, provide accurate and sustainable solutions. Implementing those solutions right (each time and every time) to meet the desired customer KPIs is our forte. Delivering on the promises each time, every time is not for the faint-hearted. Most importantly, it’s not people or process-oriented for us. It’s the unique Platform, Solutions, Products that we have created out of our wealth of experience, unique problems of scale that we have solved over the last 10 years. • What are the products/services the company focuses on? How are your services different from those in the market? Avekshaa provides both solutions and products. Avekshaa solutions offer below unique solutions that cover all application life-cycle stages: Quickly bring Business back to normal: for IT systems / Apps in production rapidly isolate, diagnose and solve Performance, Availability, Security, and Scalability (P-A-S-S™) issues . Proactively engineer an application with high performance, efficiency & reliability and prevent late discovery of P-A-S-S™ failures in a development program. Hassle-free Migration: proactively prevent and resolve P-A-S-S™ failures in IT systems / Apps Migration, thus preventing business disruption post-migration. Continuously improve QoS of production applications: www.theenterpriseworld.com | 19

| Interview with The Enterprise World

proactively improve P-A-S-S™ levels and prevent surprise P-A-SS™ failures for business-critical applications, thus delivering sustained, superior customer experience. Deliver Digital Transformation with superior customer experience: support customers to move to the target system which is Fast, Eﬃcient, and Reliable while mitigating risks related to P-A-SS™ failures. Our product – ‘appNeura’ oﬀers ML/AI-powered products in the Digital Experience Monitoring (DEM) and APM-AIOps space. We understand that in today’s digital world Application Performance has a direct link to an 20 | March 2021

organization’s success and survival. Our products address these challenges precisely. appNeura products provide actionable insights about the QoS of apps to enterprises. It suggests corrective actions needed to be taken to improve the app performance and scalability. Further, it uses predictive analytics to forecast and prevent a potential failure. This helps in proactive issue resolution and Customer Experience improvement across channels.

Australia & Middle East. Is there any new addition to the list of products/services? Anything exciting you would like to share? Innovation is a 24/7 job at Avekshaa. Below are some of the key additions in the product line and solutions being added.

• How do you decide to take the company a step further in terms of your products/services?

Performance Engineering Centre of Excellence (PE CoE) to proactively prevent performance, availability, and scalability failures and improve QoS on an ongoing basis for application in the development or production stage.

We are planning to expand into new markets like the USA,

AIOps Product that predicts, and prevents future problems.

Digital Experience Management Product (Delight) that ﬁnds faults proactively

of the same.

WFH-Pro product.

Customer Testimonials:

• Can you please brief us about your professional experience?

Mr. Rajiv Sabharwal, ED & Board member, ICICI Bank

Rajinder Gandotra is the Founder CEO at Avekshaa. He was formerly an Associate Vice President and Management Council Member at Infosys Technologies.

“Recently Avekshaa Technologies has closely and proactively worked with our team and other partners in our complex big bang core banking migration exercise and helped us in our objective to go-live with zerodefect and zero-downtime in a short window of fewer than 48 hours. Avekshaa experts were engaged in the early stages of our migration program, and provided us with consistent and extensive support throughout this program….. Working with Performance experts from Avekshaa helped us identify areas for improvement to achieve a signiﬁcantly higher degree of performance, mitigate technology failure related business risks and achieve this complex goal.

Along with his team, Rajinder is building a world class technology company, with a vision is to be a global market leader in the P-A-SS™ Assurance space. Rajinder and his team’s relentless focus on the vision for Avekshaa since the company’s inception have resulted in several global recognitions - from both customers and industry. Under his leadership, the company has been consistently recognized for its excellence, innovation, and value delivered. Avekshaa has successfully built a brand for itself in the Performance engineering space. It has an installed base of over 50+ Enterprise customers, has won 14+ awards and recognitions, has multiple CXO level references. Rajinder and Avekshaa have been widely covered in leading print and online media. • What are the key achievements of your entrepreneurial journey? Our customer obsessed deliveries have helped us grow and stay ahead of the competition. Customers love us for the same and 99.5% of customer advocacy is a testimonial

Some Examples:

We strongly value our relationship with Avekshaa Technologies in our “Digital journey” to revolutionize the way we serve and delight our customers.” Mr. Paul Abraham, Board member, and COO, IndusInd Bank ( www.indusind.com ) “In a successful single day cutover, IndusInd Bank transformed its Core Banking system by replacing its existing core banking system with state-of-the-art Finacle 10.2 in all branches and with zero post-go-live performance and scalability issues.

live’ on a single day across the country without any business disruption. Avekshaa Technologies which specializes in de-risking complex IT projects had played an important role in ensuring that the issues across the technology stack were identiﬁed and mitigated well in advance. Finacle core banking implementation was one of the most signiﬁcant steps in the Bank’s transformation journey. With able support from Avekshaa, the transformation journey was seamless” • How do you look after your employees? What makes your team unique? We care for our employees by appreciating their work, through rewards. We are as good as our team. People are our core asset, and they are the shareholders in the company. Is there any special experience with your clients you would like to highlight? Avekshaa has received a new video testimonial from Reliance, a Fortune 500 company, for - Performance engineering of the largest Digital program in the world, which currently supports 170 million users with 20 million concurrencies. • It’s a rat-race out there. How do you cope with that? I am enjoying my journey as an entrepreneur. Along with my team, we can meaningfully contribute to my customer, my team, and society.

The biggest challenge was to ‘go www.theenterpriseworld.com | 21

| Interview with The Enterprise World

C.K. Shastri | Founder & MD

22 | March 2021

INTENSE TECHNOLOGIES

F O R B R I G H T S O L U T I O N S A N D P R O F I TA B L E R E S U LT S

ntense Technologies produces software products and offers consulting services for digital transformation through their TM platform UniServe NXT. Their products and services are used globally by Fortune 500s for digitalization of customer experience life cycle, resulting in greater customer-centricity, reduced operational expenses and improved revenues. They have more than two decades experience in helping enterprises digitalize their customer interactions and have proven capabilities in data management, customer communications, customer onboarding, customer identity management, B2B customer experience and financial reconciliation domains. They have strong domain knowledge in telecom, banking, insurance and government verticals. They understand the need for enterprises to provide a multi-dimensional experience that is consistent, personalized and contextual to their customers. With the platform that brings together a bouquet of advanced technologies such as Artificial Intelligence, Robotic

Process Automation, API management, Microservices, Business Process Management amongst others most complex enterprise applications can be built without having to code and business processes can be automated very fast. Company’s consulting services helps enterprises build competitive advantage by delivering clear KPIs of reducing operations costs, improving revenues and enhancing customer experience. From providing solutions, to consulting services with our platform, Intense Technologies makes businesses more agile and helps them adapt to digital. They have improved business processes for some of the leading players in telecom, banking and ﬁnance, insurance, and other sectors. Bharti Airtel, Vodafone UK, Rjio, HDFC bank, Idea Cellular, Omantel, Etisalat, ICICI Prudential Life Insurance, GE Money, Bharti AXA Life Insurance, HDFC Life Insurance, and many more are our customers.

Their products and consulting services are designed for process automation, Big Data Analytics and personalized digital engagement. Today, they process 25 billion USD worth of client revenue data, help onboard 2.5 million customers daily, send more than 500 million customer communications across their engagements. They serve customers in 45+ countries across 4 continents, with a 70% market share in telecom domain in South Asia; have 10+ years of experience in telecom and insurance domains, and an award-winning product portfolio. As a recognized player they have received many Awards and Accolades. Some are listed below ♦ Aspire Leaderboard™ CCMOverall positioned as ‘Focused’ & Business Automation positioned as ‘Leader’ for 2020 and 2019 ♦ Gartner published us as a Niche Player in Gartner Magic Quadrant for Customer Communications Management(2019)

www.theenterpriseworld.com | 23

| Interview with The Enterprise World

♦ Intense Technologies won the iCMG Architecture Award of Excellence 2016 in the category, 'Future IT (Emerging technologies)’ ♦ Forrester prominently published us in their report titled “Hot Emerging Indian Business Technology Vendors to Watch in 2015” ♦ Their solutions are featured prominently in “Indian Enterprise Software Products on Accelerated Growth Path”, a research conducted by NASSCOM and FROST & SULLIVAN In a conversation with Mr. C.K. Shastri, Founder and Managing Director of the company, we discussed current industry scenario and how intense technologies is empowering businesses with their top notched oﬀerings. • What were the initial challenges you faced? At the start, capital and brand building was a major challenge. Our solutions and services were mission critical for large enterprises and they always preferred to engage with big brands. To overcome this and win the trust of our customers we partnered with multi-billion-dollar system integrators. They helped us penetrate global markets and deepen our understanding of the domains. Another major challenge was that our solutions and services had long sales cycles. Because of the B2B nature of our business and the domain of our oﬀerings being critical to business operations we 24 | March 2021

had long sales cycles. To overcome this, we expanded our scope to many verticals and have launched SAAS models of our offerings. A great team, persistence, and technological innovation helped us sail through our challenging times. • Which was that point that triggered the growth of the company? In the year 1999, India was witnessing a change, a change that started with welcoming technology. It also saw a vibrant entrepreneurial sector coming into being. Intense Technologies was started with a belief that India can create capabilities for growth and new solutions, and the opportunities are limitless. And this called for building skills and capabilities necessary to drive innovation. Two decades hence, we are seeing a large digitally enabled population that has embraced the digital-first strategy seamlessly. The company has always been driven by the belief that adopting a digital-first strategy is a giant leap for any enterprise and economy. Our continuous innovation with technology innovators like AI and ML has been breaking new ground by deploying solutions for rapid, sustainable growth. The company continues to build new capabilities and the Covid crisis today has triggered an unprecedented demand for digital technology and solutions that can support customers through collaborative platforms that include user-focused solutions and customer engagement. We also understood early on that customer centricity was very critical to our growth. Satisfied

customers, continuous investment in technology and consulting services for customer centricity led to the growth of our company. We realized that our Customer Communications Management solution had gained traction in the market and started evolving other solutions and services that helped automate journeys of customer experience lifecycle. We quickly expanded our portfolio of products and services to include business critical aspects such as customer onboarding, B2B customer experience, centralized engagement hub and financial reconciliation. With customer always being our focus, we built solutions that enhanced CX by providing consulting services where we could quantify the ROI and CX improved revenues. Through the platform we were continuously delivering the KPIs of reducing operations costs, increasing revenues and enhanced customer experience and started building excellent customer base with Fortune 500 clients. The focus on enhanced CX was surely one of the turning points for us. The demand or the need of enterprises made way for us to innovate with technology offering new solutions. Today, with our platform we help ease the Digital Transformation journey of enterprises with enhanced CX being a significant result of the transformation • How have the company graphs changed since the foundation? Can you share a few statistics? To continuously improve our services to our enterprise customers

has been the only goal for us. We have grown to be Leaders with a 70% market share in telecom domain in South Asia; and world's leading insurance companies and banks trust us with our digital engagement solutions. While we have a come a long way with the way we conduct business and the products and services offered, I can definitely and with pride say that we are moving in the path of growth. In the last 4- 5 years our profits have increased from a 29.65% profit in 2016- 17 to a 98.51% profit in the last fiscal year. Nothing else could have been a better indication of our growth.

• What is the reason behind your company’s long-standing success? Technology innovation and customer focus. Customers have always been our Advisory Group, from creating roadmaps to understanding their pain points and challenges, we ensure that the customers are always heard and trusted. We believe in the voice of the customer and continuously innovate and work on advanced technologies to build products and services.

Customer focus and innovation is possible only when we do what we love with the extra zeal, go through the challenges, and everything that comes with running a successful business. I have always believed that optimism, right teams and a hunger to achieve more is what drives Intense. • What are the products/services the company focuses on?How are your services diﬀerent from those in the market? Today’s enterprises need to continuously reinvent themselves and explore new business models to remain relevant to their customers. A partner ecosystem built around the digital platform is soon becoming a reality in many verticals like banks, insurance, retail and health. Our consulting services TM built on UniServe NXT, Rapid Enterprise Application Production platform helps in bringing out business model transformation that aligns with changes to operating processes, exploring business models and IT systems. A Platform is a binding force that brings together multiple stakeholders including connected things with varying objectives to co-exist. High-productivity application development platforms like oursUniServe™ NXT, essentially accelerates the entire process of collaborating with partners in a secured way, redeﬁning customer experiences and bridging legacy systems for business agility. We enable enterprises to enable their services through digital channels

and also collaborate with external players to build competitive edge and explore new business models. It helps enterprises to reimagine themselves to be more responsive to the demands of the market. The platform with its open, modular architecture supports coexistence of various technologies like BPM, user experience design, data management, configurable API engine and AI capabilities on a single platform and enterprises can leverage various functionalities to build custom solutions or digitalize business processes with required flexibility and extensibility. Our business model of directly engaging with large enterprises in the domains and markets where we have a strong presence and partnerships with System Integrators to increase reach into global markets and newer verticals will help us in leveraging the opportunity. Our platform will help organizations lower customer support costs, improve revenue generating avenues, enhance customer experience, reduce operational expenses of technology and collaborate securely with other players in the eco system. All of these are essential elements of reimagining the value proposition our customers deliver. • How do you decide to take the company a step further in terms of your products/services? Our strategic objective is to build a sustainable organization that remains relevant to our customers, while creating growth opportunities for our employees, and generating profitable growth for our investors. www.theenterpriseworld.com | 25

| Interview with The Enterprise World

Our customers are dealing with the challenge of reinventing their core offerings, processes and systems to adapt to the digital age. The journey of digital future requires not just understanding of new technologies but an appreciation of existing technology landscapes, business processes and practices. At Intense, we have always believed that the future belongs to those who reimagine and transform. Resilience and embracing the change are certainly needed at the moment. While challenging times have made it risky to travel, or even shake hands with people, digital is the best bet for your business to remain connected with your customers. And, we offer solutions that will help you move forward in these challenging times with digital customer onboarding, and personalized, interactive communications. While employees are safely working from home, we empower customers with self-help and interactive digital communications powered by UniServeTM NXT. Our consulting services helps our customers execute their journey to the digital future at a fast pace in a unified, consistent and rich way enabling digital channels to consume the underlying technology capabilities and services of legacy systems to produce next generation digital customer experiences. They are able to build new enterprise solutions in swifter timelines, experiment new business process logic and build new partner ecosystems with our platform. • Is there any new addition to the list of products/services? 26 | March 2021

Anything exciting you would like to share? The company continues to spearhead innovation in solving key business problems with UniServe™ NXT. With rich user interfaces, workﬂows, and forms that deliver interactive applications, use of advanced AI/ML capabilities of the platform, and leveraging DevOps for continuous integration/deployment pipeline management, UniServe™ NXT enables enterprises to embark on a digital transformation journey seamlessly. We believe that leveraging technology to deliver mission-critical enterprise-class applications at scale is the cornerstone of the business impact we deliver. As the world increasingly confronts technological change and sustainability challenges, our platform has been selected for the largest, mission critical e-governance project through a large System Integrator, impacting billions of dollars of revenue and being deployed at a national scale. We are in the process of implementing a Citizen Services Management Solution for the Revenue Department. The comprehensive data capture and dissemination application built on TM UniServe NXT Platform helped the Revenue Department to digitalize mission-critical Citizen Services in partnership with a large System Integrator. The project is aimed at boosting the digital adoption of critical services amongst citizens by making services accessible across multiple devices. We are energised and humbled by

this opportunity and the benefits that can flow to India’s citizens, its businesses, investors and the government. Who’d have ever imagined that Artificial Intelligence will change the way we interact with customers with chatbots, algorithms, Internet of Things (IoT), Blockchain, predictive behaviour and more. Intense Technologies is incorporating these advanced technologies into their platform to make it simpler for enterprises to leverage these technological capabilities. Enabling digital transformation for enterprises through consulting services, customized solutions, no code platforms, AI, RPA and more, Intense has not only adapted to changing technology landscapes but has been a step ahead with reinventing and reimagining the future. The company is now innovating with new frameworks to extend their services to other verticals in the small and medium business segments. They are adopting cloud to host their solutions and ensure greater penetration into the markets. The company is planning to invest in promoting their brand image by participating in global events and undertaking digital marketing activities. We are having plans to partner with the government to play an important role in building ‘AtmaNirbhar Bharat’. The company has been featured prominently in analyst reports of Aspire and Gartner in the domains we operate.

With our innovative oﬀerings, we have added new customers in the customer experience management domain and our customer engagement solutions are being deployed by large Governments, Banks, and Telecoms. We continue to spearhead our business by supporting our existing marquee customers across telecom, banking, government and insurance verticals. • Can you please brief us about your professional experience? I began my career with Xerox before embarking on my entrepreneurial journey with Intense Technologies. Intense Technologies odyssey began with the proverbial handful of dollars, a fecund imagination and limitless dreams. Having served as a Council member at NASSCOM Conclave, my learnings about the industry has been continuous. As a speaker at many tech forums, I have had the pleasure to meet and interact with renowned people from across the world. These experiences have really made an impact on me. • What are the key achievements of your entrepreneurial journey? Till about 2013- 2014 we were primarily operating in the Indian market. Post-2014 we began our journey into the global market. Today with clients across 45 countries, and many more to go, my entrepreneurial journey has been a great learning.I have always been the eternal optimist. Even as I started oﬀ, I had always dreamt of seeing Intense Technologies make its mark globally.

In yet another milestone development- a proud moment for us, our platform has been selected for one of the largest, mission critical e-governance project through a large System Integrator, impacting billions of dollars of revenue and being deployed at a national scale. This is a huge validation of the capability of our platform, UniServe™ NXT, and will help us in establishing the superiority of our technology. The deal will add significantly to the top and bottom line of the company. We believe that leveraging technology to deliver mission-critical enterpriseclass applications at scale is the cornerstone of the business impact we deliver. • How do you look after your employees? What makes your team unique? I have always believed that it is all about empowering every employee rather than demonstrating power. Success in the workplace depends on people, well-coordinated teams and a collaborative environment. I am extremely proud of every employee for their efforts, their excellent work quality, commitment and zeal to innovate and create. As a technology company we very well understand not just the demands of the customer and the market but understand what it takes to retain talent. We see low-code development as means of allowing our technical teams to concentrate on strategic initiatives and innovations. Our HR policies and practices are well-defined, ensuring a continuous learning environment

for employees. We have fair rewards systems, recognition programs and an encouraging work culture. It would be apt to say that Intense is a transparent organization with clear communications and always open to employee feedback. We believe in autonomy, giving employees the freedom to innovate, create and learn. Today, as we have grown as an organization, Team Intense has initiated engage activities that includes training, CSR activities, employee engagement activities and more. The enthusiasm I see in my teams for their work is motivating and is surely the way to go. As we expand, we are also continuing our eﬀorts to apply talent management practices to support employees across the company, improve retention rates and increase employee engagement. • Is there any special experience with your clients you would like to highlight? With clients across 45 countries in 4 countries, Intense takes immense responsibility in delivering value and improving business process for every customer. Every client has played a signiﬁcant part in our journey thus far. While we work as their technology enablers, enabling them in their digital transformation, the experience with every client is special. Every repeat business from existing customers is encouraging and we value our long-standing relationship with each of our customers.

www.theenterpriseworld.com | 27

| Get Inspired

won The World Series of Poker in 2008 28 | March 2021

DAVID

Daneshgar

THE WORLD’S BEST POKER PLAYER AND SUCCESSFUL ENTREPRENEUR

TO SEE PEOPLE BELIEVE IN WHAT YOU’RE DOING, NOT JUST PROFESSIONALLY BUT ON PERSONAL LEVEL, GIVES YOU SELF-WORTH. - DAVID DANESHGAR www.theenterpriseworld.com | 29

| Get Inspired

‘‘ 30 | March 2021

SUCCESSFUL PEOPLE DO WHAT UNSUCCESSFUL PEOPLE ARE NOT WILLING TO DO. DON'T WISH IT WERE EASIER; WISH YOU WERE BETTER.

Never Show All Your Cards As it is said success becomes the end product and the only result after one pushes their dedication, hard work, and will into the thing they set their eyes on. We always hear stories of people, women and men making it into the league of the best and becoming the icon, the model, the inspiration they are to the world. But little do we see the struggles, the situations, the troubles and the hardships they have gone through and without breaking a sweat and their unwavering spirit brought them the success, fame, status and respect they completely and truly deserve. Fame, status, respect and all the luxuries and tinkers that come along when one becomes successful does not pertain to the world of business, as one can get all the above in anything one does in life. This is the story of David Daneshgar, who is not only a professional poker player but also has been ranked as one of the world's best poker player and how he used his skills to fulﬁl his dream of starting his own business. “It is better to fail in originality than to succeed in imitation.” The shuﬄe in the deck and his life. David Charles Daneshgar was born in Westlake Village, California on June 18, 1981. He started his life there and attended the University of Chicago Booth School of Business.

He always had a knack for business and wanted to start his own business, so he along with two of his friends decided to form a company, where they would bridge the gap between florist and customers alike. The only thing that stopped them getting started and venturing into the world of business was funding, as they did not have any. This is where David’s world-class skills of poker played a crucial role, his friends enrolled him into a competition where won the $27,000 dollars which were enough to start his business. He was not only an outstanding poker player as he was one of the top five poker players in the world from 2005 to 2008. And this is equally fascinating as there happens to be a lot of poker tournaments and with his skills, he can get all the funding he needs for his dream of starting a business. David and his two friends – Farbod and George realised the problems between florists and customers and how large floral brokerage services worsened the situation. They also wanted local artists with unique artistry and skills get the credit and fame that they truly deserve for their work and this marked the beginning of their start-up – “BloomNation”. They respected the skills and art that was put in by local florists and also, they came across the troubles and problems faced by florists who were exploited by big companies. In order to give these florists a platform and recognition for their

work, and the customers a wide range of choices and high quality and beautiful flowers, they created this platform. The company gained further funding by venture capital firms such as Spark Capital and Andreessen Horowitz, today the number of florists selling online is more than 2,500. He is also the CEO of a Stealth Start-up, a startup that is operating in stealth mode, avoiding any public attention. The tell, the show and the result of the games played. We can learn a lot from the story and life of David Daneshgar. His story tells and inspires us to work forward towards our goal, and not thin about the means and anything else in between. One should always use everything in their arsenal to reach and fulfil their dreams, and not consider any skill or talent as useless. We all have different, varied and unique skills, and all we have to do is find the perfect application for them which is not only rewarding but also keeping us satisfied. As success is not measured by one’s fame or number reflecting in their bank account but by how content and satisfied, they are with their work and personal life. Thus, one should always aim for their goal as once one starts working towards are the path becomes clearer and clearer and we should never forget it’s about the journey and not the destination.

www.theenterpriseworld.com | 31

| Business Story

SMI Coated Products Pvt. Ltd The Indian ag bearer in the global label stock market!

he packaging industry provides value-added services for many industries. It includes many sectors like manufacturing, pharma, retail, FMCG, etc. The pharma and food industry is expanding, due to which the packaging market is booming. Also, the boost in the digital economy due to an increase in e-commerce businesses has highlighted the need for innovative labeling. Product packaging plays an important role in product sales, and consumers make decisions that subsequently increase business. It works as a powerfully eﬀective marketing tool for many businesses worldwide. The packaging is not just a cover to protect your product; it spreads the story of your brand to your end customers. If the packaging is appealing people tend to purchase the product more often. Another importance is that it protects products from getting damaged from dust or leakage. The labeling industry is growing at a fast pace and it is about to grow at a CAGR of 4.2% in the tenure of 2020 to 2025. SMI Coated Products is one of the leading companies in label stock manufacturing that is accelerating 32 | March 2021

this digital revolution. Mr. Ajay Mehta, Founder, and Director, and his team of experts at SMI Coated Products, are empowering businesses with their cutting edge offerings. SMI was incepted in 1993 in Daman. Starting with a sale of 3, 00,000 square meters in the first year, the company today has a sale of over 100 million square meters. The Company SMI is the Largest Indian Label Stock Manufacture, delivering more than 1 Crore sqmeters/month. SMI has introduced its elite assembling office spread of 25,000 square meters of land in MIDC, Ambernath, Maharashtra. With half of its Label Stock Solutions being exported to various pieces of the globe and 60% of its crude material being Imported, Ambernath is the ideal area because of its vicinity to the Port. The company has been delivering Label Stock Solutions to more than 25 years. In this period they have made many creative strides in their excursion. SMI is the pioneer in Indian Label Stock sector that introduced a one-meter wide Acrylic coater in 1997. In 2004 SMI turned into the main Label Stock Manufacturing business to give Label Stock Solutions utilizing

both Acrylic and Hot Melt Adhesives. Since 2009, SMI began bringing in extraordinary evaluations of Pure Acrylic Adhesives and added another ﬁrst Label Stock Manufacturer giving uncommon Label Stock Solutions. SMI has been on a development way from its actual beginning and has been developing reliably between 1520% in the course of recent years. SMI is currently exporting to more than 22 countries like UK, France, Australia, UAE, SAUDI, South Africa, etc. This gives them the edge to provide innovative products to the ever-growing Indian packaging industry. SMI has been chosen as top 100 brands in India, by a London based organization out of 60000 brands in India SMI’s exports were perceived and awarded by the Government of Maharashtra for 5 back to back years. And furthermore, has gotten the renowned Entrepreneurship grant from the Govt. of India within the sight of the President of India. SMI is a solid Domestic player with a Global mentality and consistently prepared to give you the top tier name stock arrangements according to your need.

“Arise, Awaken, and do not stop until the goal is achieved” – Swami Vivekananda

Cutting through the complexities To chisel a beautiful statue, you first need to hit the rock, which is what counts! Similarly, when starting a venture, you face challenges, which make up for the successful times of your organization. And tackling them with innovation and efficiency sails your boat! SMI has also tackled well with the hurdles and created a unique place in the market. Along with the standard issues of all startups of lack of finances, trained manpower, specified machines, and other resources, knowledge of what makes things work is very important. There is no formal education available on Label Stock and what makes it work. A long detailed study of

diﬀerent books available helped SMI to chart their course. The fact that they have to coat around I gsm of release chemicals, and around 40 gsm of adhesive made the whole process very tricky. Machines were designed indigenously and they thank the machine manufacturers who took up the challenge of moving into unknown territory. It was left to their dogged perseverance to successfully make things happen. “From machineries to testing equipment, everything was a challenge. It was a time when we were questioned about the need for tension controllers!!! Technology had to be brought about judiciously balancing the requirements and funds availability,” Team SMI

stated. Confidence in success in India and the fact that all Label printing machines were similar gave SMI the confidence to start exports. Their testing procedures helped them inconsistency, The Company’s strong urge to keep the Indian flag flying high, egged them to better quality and the success in Exports boosted their confidence to take the company to greater heights. “Consistently Relevant Solutions” SMI focuses on delivering a consistently good quality product that is Relevant to the customer & the customer to have a wide range of solutions to choose from. The www.theenterpriseworld.com | 33

| Business Story

motto, “Consistently Relevant Solutions” pushes them to create newer solutions and ensure consistency, by developing better systems on a day to day basis in production and constant quality checks. This can be seen at their a-list QC Lab, Customized ERP System and ISO Standards Mr. Ajay Mehta – A leader with a 360-Degree innovative vision After finishing his education, Mr. Ajay joined his parent’s business print Lamination. They used to get printed sheets from offset printers, laminate them and return them to the printer. His parents were pioneers in the field and they started this way back in 1961. In a short time, he realized that this business may not have a bright future and wanted to start something new. They then started doing a fascinating work of fabric lamination. The laminated fabric found a use for shoe uppers, upholstery, curtains, school bags, and luggage bags too. In a world that was demanding newer things regularly, these laminated fabrics gave a completely new perspective and business soon prospered. However, the durability of the product became its bane and the buyers who wanted change, suddenly found that these products were long-lasting as well. In 1992 they closed down that business. Mr. Ajay was scouting for new business and they decided to move into the field of self-adhesive materials. Since 1993, it has been a happy, learning journey. Mr. Mehta admires Swami Vivekanand the most. The success story of Oyo Rooms inspires him a lot. He says “The story of Oyo rooms is very inspiring. From a zero base, they have built an 34 | March 2021

Ajay Mehta Founder &Director

unbeatable position in their field with their innovative idea. It resonates with our motto of Consistency, Relevance and a unique solution to the needs of the market.” Mr. Ajay says, “I am very happy to see the company grow leaps and bounds over the period over years. Being the largest Indian Label Stock manufacturer is one of the visions fulfilled. Of special importance has been keeping the Indian Flag flying high by exporting 50% of our products to various countries.” The Driving Force The SMI family is a close-knit family. Each of them takes care of

each other and works together in a spirited manner. The key that connects them is the pride of being an Indian company and supplying globally. The team is all focused on understanding the technicalities and implementing the same through the processes. “It is a very competitive world today. We at SMI, end up competing with what we have achieved and better ourselves on a day to day basis. We have to do things to the best of our ability and not get carried away by all others in the fray. There is a place for everyone and it is up to us to participate or not in the rat race”, Mr. Ajay stated.

INNOVATION, BEYOND IMAGINATION

We focus to provide solutions that offer a unique user experience and a unique way of using the different videoconferencing and meeting applications while maximizing interaction and collaboration.

www.silexpro.com

| Interview with The Enterprise World

Nilesh Kankariya | CEO | NSquare

EMPOWERING BUSINESSES WITH CUTTING EDGE SOLUTIONS

n this era of digitization, new technology is rising with every new dawn. To be ahead in the market race, businesses need to increase their productivity as well as customer satisfaction. Adoption of the right technology at right time is the best solution to do so. 36 | March 2021

Whatever your business is, be it a startup or a settled big one, technology helps you to achieve a pace in growth you are dreaming for. There are N numbers of digital enterprise solution providers in the market but no other like NSquare. With the holistic approach of

growing together with customers, NSquare has made a unique position in the vast CRM landscape. In a conversation with Mr. Nilesh Kankariya, CEO at NSquare, we discussed the current industry

scenario and how NSquare is transforming its client’s businesses. • Brief us about the company. NSquare is specialized in end-toend Dynamics CRM implementation and customization across industries. We at NSquare help businesses to achieve a smooth transition and customized implementation for Dynamics CRM, right from the scratch as well as transiting smoothly from existing systems to the Dynamics platform. Also, our Dynamics Addon solutions help clients get the most out of their business operations. We are a domain agnostic company. With Skills panning across Education, Insurance & Banking, Professional Services, Facilities Management, Healthcare, Utility, Telecom, Hospitality. Our company focuses on customercentric attributes, which keeps things aligned towards customer objectives. • What were the initial challenges you faced? We founded NSquare in 2013. The challenges included factors like competition, getting the right talent, market penetration and subsequent client wins. Expertise against experience level challenge. Establishing media footprint and Brand value. Well, it’s an on-going process. • Which was that point that triggered the growth of the company? The growth has been a process we would rather say, paved by careful

strategizing. The factors include inevitable aspects like - Technical aspects - Domain specialization - Successful deliveries - Continuous technical evolution - Passionate and talented team - Value add - Process improvement • What is the reason behind your company’s long-standing success? While growth is a consistent process as we continue to evolve. On the technical front. We also believe in growing along with the team. Being a Customer-Centric software service company. We work on a model that is primarily based on identifying client-side pain areas and meeting expectations over the major concerns like Risk Mitigation, Ideation, Technology, Quality, and Cost-effectiveness. Our team not only works on projects but acts a thinking mind helping clients via proactively conveying clients on any identified areas of modification, recommendation, a suggestion which help the clients to capture more panoramic view toward achieving project objective and goals and visualize the process in every phase. We are heavily vigilant towards technology and adapting to technological changes/newer trends which enables us to stay abreast as well as increasing our technology horizons. • What are the products/services the company focuses on? How are your services different from those in the market? ♦ Microsoft Dynamics:

- Implementation - Customization - Business Process Analysis - Integration - Data Migration - Microsoft Dynamics F&O, BC, and NAV ♦ Enterprise Mobility Application Development: - Android - ioS ♦ Add-ons MS Dynamics Products: - Call Integra – A Telephony Solution - Chatbot for Dynamics CRM - WhatApp Integration for Dynamics CRM - Field Service Management Suite [Fi3] ♦ Domains Served: - Healthcare - Insurance - Professional Services - Banking - Education - Pharmaceuticals - Facilities Management • How do you decide to take the company a step further in terms of your products/services? We have been working towards enhancing the service portfolio along with providing add-on products and accelerators which work in conjunction with Dynamics CRM. Further to expanding on process and technology levels is an ongoing process. • Is there any new addition to the list of products/services? Anything exciting you would like to share? Along, with our Domain-speciﬁc Dynamics CRM solutions, we have www.theenterpriseworld.com | 37

| Interview with The Enterprise World

been working on products that work in conjunction with Dynamics CRM, as Add-ons. This addresses an important part of business operations, allowing operational ease for a day-to-day business challenges. Few of the products include; - NSquare’s Call-Integra Solution: An Add-on for Microsoft Dynamics CRM integrates your CRM and telephony systems with Microsoft Dynamics CRM which allows you to bring in more eﬃciency - NSquare’s ChatBot Integration: Streamline, Capture all the relevant conversations directly in Dynamics CRM. A ChatBot Application by using the Microsoft Azure Bot Service & Cognitive Services. Deal with your on-the-ﬂy visitors, inquiries, and actionable, with quick turn arounds and instant 38 | March 2021

workﬂow management. - NSquare’s WhatApp CE Connecter: The WhatsApp CE Connector powers communication with customer, so you can connect with them on WhatsApp in a simple, secure, and reliable way.

years of experience in information technology. Primarily, having extensive experience with Microsoft Dynamics platform and technologies. With several turnkey projects and deliveries under the belt.

- NSquare Field Service [Fi3] Product: Spicifically designed for Facilities Management sector. An application that helps organizations deliver onsite service to customer locations. The application combines workflow automation, scheduling algorithms, and mobility to set mobile workers up for success when they’re onsite with customers fixing issues.

Our virtues are well rooted to make the primary drive towards technology and eﬃciency. The management brings strong delivery experience along with process management, which leverages a process-driven environment and early maturity towards both functional and technical aspects.

• Can you please brief us about your professional experience? NSquare leadership brings in 15

• What are the key achievements of your entrepreneurial journey? We have an excellent track record and we consider ‘customer success’

as our true achievement. Some of our features include: ♦ “20 Most Promising Enterprise Mobility Solution Providers list 2017” ♦ “Best Innovation Award” at The Smart City Technology Application Products Expo 2018“ ♦ Featured as “Best Company of the Year 2019” under Technology Solution space ♦ Featured in “Business Connect CEOs of 2020” ♦ Featured in “25 ERP-CRM Providers in India 2020” ♦ Featured in “The Most Innovative Digital Transformation Service Providers for 2020” by The Enterprise World ♦ We have our local offices in Singapore as well. • How do you look after your employees? What makes your team unique? We have a learning culture along with promoting peer training, enhancing skill-sets. Our team comprises ambitious passionate individuals. Any growing organization not only needs technology spear-heads but they need visionary mindsets and attitudes that want to really enhance as well as work on their creative flow openly. As a continuous processes we help team members to have advancements from within, providing the necessary freedom. • Is there any special experience with your clients you would like to highlight? There have been quite a few turnkey projects where Team NSquare has come out with flying colors. Just recently we

successfully implemented one of the challenging projects. The system has gone live for 21 countries. Despite challenges on accessibility due to COVID-19, Team NSquare went over-board toward successful delivery. We all know that due to Covid-19 there have been significant challenges on the ongoing project too. But at NSquare we took early steps for better managing projects and keep the oveallr efficiency unmarred. We continue to deliver the same level of quality and commitment regardless of the odds. • One person who you admire the most? I have been blessed with some amazing leaders throughout my career. Everyone was an inspiration in one way or another. While I am continuously inspired by my team members as well. Still Lot more to cover when there so many lives that inspire all the time. Eventually what matters is being true to yourself and believing in yourself along with the learning process which should be by design, is what I feel. • Whose business story do you find the most inspiring? It’s difficult to name one, as there have been so many inspiring leaders who made wonders with the limitations and challenges they faced. The bottom line is, it’s not about being big or small, it’s about overcoming challenges, believing in what you started, an inspiring team, creating value. Success is never an ultimate it’s a continuous process.

strategy? Please share your views. We are into an era of consistent technology changes and updates. Also, we are in a direction of technological interoperability and peripheral integration of diﬀerent systems together. CRM can easily be said as a center point of business operations and there are numerous technological accommodations that turns out to be viable for a robust system. CRM also consistently evolves with the business, right from operational, departmental, or analytical workings. Our team of analysts stays vigilant towards emerging technologies, which help us gain the necessary steam towards addressing market volatility, innovation, and opportunities. Adapting to newer technologies is of utmost necessity as well. • It’s a rat-race out there. How do you cope with that? In this ﬁerce competition, the best one can do is to focus on strength and work up to weaknesses. As a process, we focus on our foundational attributes and try to drive developments from within while carefully devising short term strategies. There is an inspiring quote from Mr. Ratan Tata, which stands true in all the ways.

“I DON'T BELIEVE IN TAKING RIGHT DECISIONS, I TAKE DECISIONS AND MAKE THEM RIGHT” – RATAN TATA

• Constant vigilance- a need or a www.theenterpriseworld.com | 39

| Interview with The Enterprise World

Imad Syed | Middle East & APAC, Group CIO & Board Member

PILOG GROUP

TRANSFORMING BUSINESSES WITH TOP NOTCHED D ATA M A N A G E M E N T & A N A LY T I C S S O L U T I O N S

n the era of digitization, with every new dawn, there is a new technology that opens new opportunities for businesses. In this fast-paced and boosted digital economy businesses are spreading their wings to accelerate their growth. 40 | March 2021

While businesses are developing, the size of data is also increasing. And it is getting strenuous to manage, maintain and get appropriate data. In this scenario, the PiLog Group is transforming businesses and

making them future-ready with topnotched Enterprise Asset Management and Cataloguing Solutions. PiLog Group is a leading provider of Data Management solutions, Solving the Master, Meta,

Analytical Data challenges and processes, supporting multiple domains in various industries. PiLog solutions are state of the art, focused on creating a common business language and managing the rules for creating high-quality, multilingual master data for organizations. PiLog provides exclusive technical dictionaries, libraries, repositories, industry proven processes that is the culmination of research, development, and execution over the past twenty ﬁve years. In a talk with Mr. Imad Syed: CEO Middle East & APAC, Group CIO & Board Member at PiLog Group, he shared the journey of the PiLog group and his views on the current industry scenario. • Brief us about the company. Established in 1996, PiLog Group is a global group of independent companies, specializing in Quality Data and Digital Governance & Analytical solutions supporting multiple data domains in a variety of industries all over the globe. The PiLog solutions are state of the art, focused on creating a common business language and managing the rules for the creation of high quality, multilingual terminology using Machine Learning, Artiﬁcial Intelligence technologies & humanaugmented algorithms for our customers who are eager to transform their businesses digitally. PiLog provides

exclusive technical dictionaries, industrial libraries with content repositories that is the culmination of research, development, and execution over the past twenty years embedded into the platform of PiLog – Data Quality HUB. All our methodologies, processes, solutions are compliant with international standards for delivering seamless systematic integration of content into various platforms, operational systems and ERPs such as SAP, S4 HANA, Oracle ERP Cloud, Maximo & MS Dynamics etc, our oﬀering has been around the following themes 1. End to End Supply Chain Optimization 2. Optimization of Asset Life Cycle Management 3. Business partnership Evolution 4. Seamless Data Migration 5. Digital Transformation

Key challenges faced by our company is reﬂection of our change management ♦ Rebranding of our company with associated products and services ♦ Price war from low cost competition ♦ Market lookout on data quality management products and services ♦ Industry trends and investment • Which was that point that triggered the growth of the company? Triggering point for growth initiated with our strategic and out of box thought process: Enablement of Digital Marketing, Flexible and adaptive sales forecasting models, Partnership with likeminded for geographic and industry sector deeper penetration, Product and Services Strategy with Earn Value and Business Metrics Focus, Constant recognition by Gartner and Industry Leading Analyst and oﬀ course our long standing customers. • What is the reason behind your company’s long-standing success? PiLog’s easy to follow value-system for employees and unique value proposition for customers are the two strong pillars for us when it comes to sustainability even during COVID 19 crisis

• What were the initial challenges you faced?

Being sustainable, reliable and transparent in operations, Right and timely investment in people, process and www.theenterpriseworld.com | 41

| Interview with The Enterprise World

technology, Having likeminded people from Leadership team who believe in Zeal to learn, unlearn, perform and go that extra mile every time!!! More than 40 percent of revenue is generated from existing customers showcasing their conﬁdence, early adoption, innovation and business process focus applications, products and service lines • What are the products/services the company focuses on? How are your services diﬀerent from those in the market? PiLog’s Key Products and Services: Key Products: ♦ DATA Quality HUB which includes Data Acquisition, Data Harmonization, Data Migration, Data Governance & Analytics Solution for multi domain master and meta data objects with impactful tools of Industry Standards (repository, taxonomies, libraries & ontologies), ML & AI driven and IoT enabled ♦ Business Partner Life Cycle Management (Vendors & Customers) ♦ Business Performance Analytics Platform (Spend & Inventory Visibility) ♦ Fixed Asset and eSPIR Solution ♦ Master Data and Process Maturity Assessment Solution with Add On (ECA, MCA, SCMA, ALCMA) Key Services: ♦ Cleansing Services covering Cleanse, Standardization, Categorization and Enrichment of multi domain master data ♦ Value Engineering Portfolio of Consulting ♦ Business Process Outsourcing 42 | March 2021

(AR/AP, Data Management, S2P, Category Management) ♦ Data Quality Management ♦ Asset and Supply Chain Process Optimization ♦ Enterprise Data Strategy ♦ Enterprise Data Governance, Analytics implementation Our Competition Advantage against product and services: ♦ Wider market penetration (Very Large Customer References, Geography, Verticals, Products & Services) ♦ Highly Agile frameworks ♦ Higher professional count across geography ♦ More aggressive GTM strategies ♦ Faster time to market ♦ More investment on technology, innovation and reskilling • How do you decide to take the company a step further in terms of your products/services? Every organization needs the data to survive in this digital world, we would like to design & develop Enterprise digital strategy by aligning with the organizational goals as per industry-benchmarks for one or more of the following streams A. Business Process Driven, especially Extended Supply Chain: Source to Pay, Plan to Inventory, Business Partner Collaboration and Asset Life Cycle management driven master, meta data and predictive analytical tools, accelerators and products. B. Business and Data Metrics Driven Delivery Outcome Management C. More investment on cross skill and upskill of teams and technology to improve per capita income, improved return on

investment and overall reduction of customer Total cost of ownership • Is there any new addition to the list of products/services? Anything exciting you would like to share? Data Orchestration & Consolidation platform is the new product with subscription model is being launched in the market, the product is named as PiLog’s Data Quality HUB – built on IntelliSense Framework & iVision Technology platform with the following new features ♦ Data Acquisition - Pre-built data connectors - Real-time data acquisition & Ingestion - Data discovery, modelling, mining, proﬁling, assessment, analysis & visualization - Core ETL features + Data streaming ♦ Data Harmonization [AI/ML] - Data loading & proﬁling - Data cleansing, standardization, normalization, enrichment, autocorrections/updates from repositories & libraries - Data transformation & Data quality assessment - Data Quality Establishment & Compliance ♦ Data Governance - Batch or record-based data management functions such as Create, Change, Extend, Delete, Undelete, Merge, Split, Match, Validate, Archive, Unarchive, Link, Delink as per the Business rules of the data objects compliant with Target systems - Data Quality establishment: SLAs, KPIs, InfoGraphics ♦ Data Integration - Seamless Data Integration,

Synchronization, Distribution, Syndication, Orchestration, MicroServices (APIs) ♦ Data Analytics - Business performance insights - CXO Dashboards [Spend, Performance, ROI, KPIs, SLAs] - On-demand real-time Infographics & Cockpit Views

for sustained and long term business C. Build of NextGen DATA QUALITY HUB on latest & greatest technology platforms D. Innovation HUB and high performing team management E. Value Management in Delivery Process

• What are the key achievements of your entrepreneurial journey?

• How do you look after your employees? What makes your team unique?

Key Achievements in progression to be reckoned entrepreneur A. Harmony, culture, decentralized governance, zero roadblocks for change, ability to prove & improve every day, non-monotonous with highly professional & competitive business B. Imad’s passion for technology changes and adoption as early bird; building business driven technology excellence and Love for Data; knowledge management; employee ﬁrst notion to build strong and long lasting customer business transformation C. Mission and Goals had been very simple for Imad, with his motive to be make organizations eﬃcient and structured to meet dynamic business & technology demand with TOP and BOTTOM line improved by min. 20 percent YoY and Revenue to 200 MUSD by 2025 and 1BUSD by 2030 Key accolades which enabled overall success & progression within organization: A. Transforming Data Management Organization into Digital and Business Process Transformation Organization B. Ability to hold large client base

We ensure employees enjoy their work and were not dragged to work, we deliver right compensation for right people at right time and does not wait just for appraisal cycle for promotion, equal opportunity to grow. We practice human touch at workplace enabling teams to talk about their personal life and problems at ease which is also strengthening the PiLog’s value system Mr. Imad Syed: CEO Middle East & APAC, Group CIO & Board Member at PiLog Group Eighteen plus years of progressive career growth from Sr. Systems Engineer to today’s CEO of Middle East & APAC, Group CIO and Board Member at PiLog Group with overall experience spanning over Twenty years speaks volumes and beyond. Led organization initiatives from front for all value management initiatives for PiLog group development and its esteem customers in go to market, revenue management, innovations, proﬁtability, product development and corporate advisor

Senior Executive, Digital Advisory, Visionary Leader with vast experience in conceiving & designing business, enterprise information and data quality HUB strategies for medium to large enterprises; Expertise in designing simple yet powerful strategies for data governance, management, transformation and analytics of complex system landscapes, proven track record of excelling operational efficiency & effectiveness; revolutionized the product and solution development using innovative frameworks that are agile and sustainable from the perspective of futuristic technology evolutions. Developing & executing business strategies be it for GTM or Product or Operational management or deep & diversified Value-Engineering solutions has been core strengths over the years; Passionate to nurture, build & lead highperformance teams resulting best of both worlds in the form of Customer & Employee experience is the principle believed and proven several times by Imad Syed. Conceived, Designed & Built the architecture of Enterprise solutions with state of the art futuristic technologies, Cloud based content micro-services (web services) with subscription models. Conceived & Designed the data lifecycle management processes such as iDataAcquisition, iDataHarmonization, iDataGovernance, iDataIntegration & iDataAnalytics for on-premise & on-cloud enterprise solutions that can be integrated on-demand across various platforms & operational systems.

www.theenterpriseworld.com | 43

| A key to happening workplace

WHY CULTIVATE A CULTURE OF GRATITUDE IN WORKPLACE? Gratitude is a powerful catalyst for happiness. It’s the spark that lights a fire of joy in your soul. – Amy Collette

t is the way of life that will transform the way we look at things, and also change the way we live. Cultivating a culture of gratitude means; teaching ourselves to be thankful for what we have. And to achieve that it is important for us to break the neverending cycle of wanting to achieve more in order to be happy. The workplace would be a lot happier place if one instils this culture of gratitude. But often, like all the other programs run in the corporates, thinking of doing it and actually doing are two diﬀerent stories. It means changing the culture of the workplace, and as a leader it is your responsibility to do it eﬀectively.

44 | March 2021

As a leader, you have a say in everything that goes around in the workplace, and rightly so, it is also your responsibility to set the tone. It won’t be useful if you just preach in your oﬃce. You need to start by doing it yourself, as all leaders dolead by example. Start the day with gratitude exercises; this will put you in the right mind-set to start

your day. Your day will start on a positive note, and not only will it make your work day possibly great, but it will also aﬀect the others around you. So you need to keep in mind, it all starts with you! Even the smallest of things can have a greater impact on people around you, especially if

you are the leader. And these little things could be anything, like for example, are you smiling when you enter the oﬃce? Are you cheerful or angry or sulky? Start the day by entering the oﬃce with a cheerful smile, this way you change the mood of environment, the employees will reciprocate and likely, it will change their moods, will keep them cheerful and positive-minded for the rest of the day. Give your employees a reason to be thankful. Some days you simply love your job and some days you

just can’t help but hate it. As a leader you have to ﬁnd ways in which you can take your workplace a step further than what is expected of the normal workplaces. Make your workplace a place where the employees will enjoy going. If the employees dread going to the work every day, it is this negativity that spreads and can aﬀect others too. Let the work place not be concerned entirely with work. Conduct a few weekly activities, or discussions and debates, in short, make the workplace a happening place.

So, if by making small changes in the company culture, if you are able to cultivate a culture of gratitude in the workplace, it would be the best things you could do to your company. When the employees start feeling happy in the place they work at and also start feeling good about the work they do, it will naturally increase their productivity at work, and you will have a win-win situation.

www.theenterpriseworld.com | 45

| Business Story

XIPHIAS Immigration Pvt. Ltd. The one-stop solution for all foreign dreams.

s the world is progressing, individuals need to progress at a fast pace to catch up with the speed of changing trends, practices, and methodology. Many people despite trying their best cannot find the right opportunity or field for their career, business, etc. and the solution to such is a change of country which not only opens up new opportunities and possibilities but changes the prospects of the individual or the business. Immigration and migration are complex and detailed tasks, one step wrong and your dreams of migrating or settling in a particular country can go down the drain. Also, many students are seeking education in premier foreign institutions, investors looking for opportunities to invest in real estate in a different country, etc. There are varied requirements for which one solution or method is not applicable as the process changes according to the needs and demands. Thus, it becomes a tough challenge to find the right immigration, migration service provider.

the one-stop destination for all the requirements of individuals looking forward to migrating or travel to another country with the goal of living, studying, or working. XIPHIAS and its team are relentless in providing services that are tailor-made to their client’s speciﬁc needs and demands, making sure their clients achieve their goals without any hassle and with a greatly satisfying experience. XIPHIAS and its services do not stop there as they also provide services to skilled professionals, business or real estate investors with opportunities, niche, etc. and prepare them with every information and laid out a plan to start or invest in a company or start-up overseas and other investments. They are one of the best with their unique and plethora of services, they undoubtedly are a league ahead of the competition in the market with a huge satisﬁed client base and extremely loyal customers.

XIPHIAS Immigration Pvt. Ltd. is

XIPHIAS Immigration is one of the

46 | March 2021

The company, and the story of its success

leading Immigration companies with the prime mission to serve people. They not only their clients who intend to relocate to other parts of the world but also understand and accept the importance of labor requirements satisfaction across the world. They serve all kinds of individuals right from individuals, students, skilled professionals, Business or real estate Investors, and Corporates intending to provide a better living and a better future for themselves and their loved ones. The team of XIPHIAS is one of the most unique blends of skilled personnel with extensive industry knowledge, up to date with the latest trends and practices, and an experience spanning more than a decade, serving their mission, to exceed the expectations of their clients in whatever domain and satisfy their requirements. The team at XIPHIAS provides premier, personalized much-needed advice to their clients, while simplifying the whole process, thus empowering the clients and their families.

Varun Singh MD The company was started in the year 2008-09, and the foremost challenge was to provide information and spread awareness about their company and its services as there were not many people knowledgeable in the ﬁeld. The market and the domain of immigration, migration, foreign investment opportunity provider, etc. services were still a growing market that needed to be tapped on. The leaders also had to build a team to help achieve the mission and goals of XIPHIAS and contribute to the overall growth and development of the company and through the process. The initiating team had to work towards setting up both the internal team and also the external team for collaboration and growth.

They believe in customer satisfaction and to achieve that they ensure transparency is maintained for the transactions. They also provide solutions for their clients which are usually tailor-made to best fit their purpose and needs. The effective, scalable, and transparent functioning of XIPHIAS led them to more clients, high customer satisfaction ratings, and a loyal customer base. Services offered and new additions to the arsenal They are experts in the International Investment Immigration field. Their clients are provided with the required guidance about the programs, where the team of XIPHIAS

evaluates the best options that suits their requirements and then aiding them with the whole process. The team of XIPHIAS is relentless, committed, and will be working with their clients throughout all the processes till they receive their Visa. They provide them the required updates and believe in building a strong network that can be used for the beneﬁt of their clients and help achieve their client’s goals and aims. These recent additions to their services are a sleuth of investment immigration programs oﬀered by the USA, UK, Canada, the Caribbean which could be explored and provided solutions and guidance. Also, the two latest additions are; www.theenterpriseworld.com | 47

| Business Story

- Port Montenegro Citizenship by Investment program. - Global talent programs offered by UK and Australia. The factors that put XIPHIAS Immigration ahead of the competition in the market The team of XIPHIAS believes in becoming the backbone of their clients while trying to help them with the immigration policies. XIPHIAS Immigration believes in helping and guiding individuals become Global citizens, who think globally but act locally. XIPHIAS believes in reducing this dilemma for people looking for a change in life, relocate to a different part of the world, etc. who often feel left out due to lack of knowledge about the proceedings. They provide them with expert counsel to empower them and their families and thus help them bridge the gap between their dreams and ambitions. They believe in providing solutions that are tailor-made for their clients. They believe in taking feedback from their customers and diligently weighing each of the feedback and if required implement the changes required. They scout for newer affordable programs that could become a possible solution for the clients. These factors not only create a space for their innovative and unmatched services but also takes ahead of the pack by a mile. The team of XIPHIAS and the factors that make them unique The team of XIPHIAS Immigration is built on a strong foundation of Integrity, Honesty, Professionalism, 48 | March 2021

Collaboration, and accountability towards their resolve to empower the company’s continuous growth and development. They have grown to be actively social, economic, and cultural contributors to the society and nation, irrespective of its location.

real estate investment. - Entrepreneurs/businessmen looking to invest in existing businesses or start-ups overseas. - Corporates. - Skilled professionals and workers. - Students wanting to grow knowledge and build their career.

With the ethics in place, Xiphias Immigration is growing from strength to strength while also helping people, companies, and organizations grow and develop. With their eﬃcient team comprising of smart consultants, they have been able to guide and help individuals, investors, corporates among others with their immigration needs. Be it UK, USA, Canada, Australia, New Zealand, Hong Kong, or any country, they have successfully helped people, companies, and corporates with their immigrations under any scheme possible and continue doing so, having built a rapport of being one of the most dependable immigration company.

The deﬁning factors of XIPHIAS Immigrations.

To build our strength, they have continuously partnered and collaborated with the right kind of solicitors and lawyers around the globe as is necessary. They have built partnerships with those who can provide lucrative and transparent investment programs. They have partnered with many land developers across the globe to provide end-to-end solutions for those who look for cross-border investments. With the unique and strong team backing XIPHIAS Immigrations, they truly are a one-stop solution for: - Investors looking for cross-border

XIPHIAS Immigration is built on many factors and the factors for their long-standing success and growth are numerous but one of the most important factors that not only add to their growth and development but also to the overall face and brand this company has become in its domain and the hearts of their customers as one of the most sought-after companies for immigration, migration, investment in foreign countries, or other related services. Their surmounting experience, immigration skills, and technological resources give them the command to nullify the anxiety of their clients in the areas they expertise in. Their stance to help their clients at the macro and micro level illustrates their long-lasting client relationships. Driven by a team of attorneys specializing in the ﬁeld of employment, business laws, litigation, and diplomatic relations, XIPHIAS Immigration is a multi-specialty immigration service ﬁrm that brings an extremely distinctive prospective to their cherished and valued client relationships.

C O N T A I NER F R EI GH T ST A T I O NS C W C I M P E X P A R K N A V A SH EV A D R O N A GI R I N A V I M U M B A I & S U P PL Y C H AI N L O G I S T I C S CH EN N A I V A L L U R P O N NE RI

For Any Inquiry Please Call / Mail Hrishikesh: Antima : Shilpa :

csu@msaglobal.in

(7506166968)

antima@msaglobal.in (8850594261) cre@msaglobal.in (9987775330)

MSA Global Logistics Pvt Ltd Unit 205, Kanakia Atrium-2, Behind Courtyard Marriot, Andheri Kurla Road, Andheri East, Mumbai 400093. Contact - +91 22 6687 3535, info@msaglobal.in, www.msalogistics.in

| Interview with The Enterprise World

Ajay Prasad | Founder & Director

50 | March 2021

RISE RETAIL AND PAYMENT SOLUTIONS PVT. LTD E M P O W E R I N G R E TA I L E R S W I T H T H E M O S T I N N O V AT I V E D I G I TA L P L AT F O R M

he retail sector has become the fourth largest sector in India in the last decade, which is the ﬁrst choice of investors with a huge market size that provides employment to about 1.2 billion people. In the past four years, the growth rate of the market is consistently around 60% and the percentage of people working in it is also increasing year after year. The boost in the digital economy has created endless opportunities in this sector as today, the smallest business can aﬀord digital connectivity, etc.

In this scenario, to cater to the digital needs of small and mediumsized retailers, Rise Retail and Payment Solutions Pvt. Ltd. oﬀers an innovative digital platform that can transform their businesses. Under the strong and visionary leadership of Founder and Director, Mr. Ajay Prasad, Rise Retails team of highly skilled professionals is making hard and smart eﬀorts to empower retailers in SMEs and MSMEs Brief us about the company. Rise Retail and Payment Solutions Pvt. Ltd. is focused on enabling small and medium-sized retailers

with consumer engagement and process management tools through its digital platform. For a retailer, this results in strong customer engagement, enhances repeat transactions, and stronger brand recall in customer’s minds and for customers an enjoyable purchase experience - A win-win proposition for both retailer and consumer. What were the initial challenges you faced? Since we focused mostly on ﬁrsttime users, tech adoption was the biggest challenge with MSME. Continuous training and a userfriendly interface helped us penetrate the segment. Which was that point that triggered the growth of the company? For us “Easy to use and aﬀordable” factors played a key role in enabling growth. Another ecosystem catalyst was the digital India movement. In the last 6 years, we have seen a gradual change in retailer’s approach towards prioritizing customer engagement. How have the company graphs changed since the foundation? Can you share a few statistics? We are still at an early stage yet deeply-rooted in our core market

(Maharashtra, India). Over 1000 retailers are on-boarded onto our platform and they are actively using various modules offered by us. We approached the market very differently, starting from only a consumer loyalty module to a holistic and integrated 11 modules comprising store process management and analytic tools. With the value ad in the product, we kept improving our pricing. What is the reason behind your company’s long-standing success? Our success lies in our mission statement. We are committed to improving MSME in terms of sales, consumer engagement, brand recognition and making them efficient in business management. As time goes, our retailers have more faith in us and they are more engaged with us. In phase 2, we are very soon going to enable retailers with payment solutions to accept payments with ease. What are the products/services the company focuses on? How are your services different from those in the market? Our offerings provide solutions to retailers in consumer engagement, new customer approach, efficient store management. All these are www.theenterpriseworld.com | 51

| Interview with The Enterprise World

delivered using a digital platform that provides, billing, inventory, CRM, consumer loyalty platform, etc. Each of the modules is defined as per the need of the MSME, simple to use, web and mobile compatible, affordable pricing, and strong customer service approach makes us stand apart from other players. How do you decide to take the company a step further in terms of your products/services? As mentioned earlier, we are in process of launching payment solutions under our umbrella. The existing product has two versions. The Basic caters to all the segments and enables consumer engagement and the advanced one has categoryfocused process solutions for the retailer. Former gives are horizontal reach and the latter gives category penetration depth. Our offering additions will not only help us open up to newer categories/ segments but also provide better engagement depth with the existing retailers. Is there any new addition to the list of products/services? Anything exciting you would like to share? At the store level, we have a lot of ambitious plans to bring in solutions in the future to transition our point of presence at a retail outlet from a cost point to a revenue generation point for a retailer. Can you please brief us about your professional experience? I am a management graduate with 21 yrs. Of professional experience. I have worked with various MNCs in leadership roles in the SME and payment processing domain. As a business head, I have brought 52 | March 2021

growth for the business that I handled professionally before venturing into Rising Retail. What are the key achievements of your entrepreneurial journey? It has been a very challenging journey full of the learning experience. We are a bootstrapped company and we always focused on building up a ﬁne balance among the key business drivers i.e., acquisition cost, productivity, and pricing. Since we have achieved this, the growth is just a function of how fast you reach out to customers through various channels. Making yourself relevant every day is the key to establish yourself in such a competitive market. How do you look after your employees? What makes your team unique? We work very closely with our team. You cannot achieve success without your team. Our focus is to develop leadership skills in each of the team members and prepare them for a larger role with growth. Together we share pain and happiness, which involves them with our mission. We ensure that we always create better growth opportunities for our employees. Is there any special experience with your clients you would like to highlight? Since we are engaged with MSME, many incidents are heart-warming and heartbreaking too. Our motto on the ground is to educate them on tech-enabled product usage to improve business. For us, it is secondary whether their preference for the same is Rise Retail or any other brand. Creating a new market is a tough challenge and we have

been doing this successfully. One person, who you admire the most? It is difficult to share one name. We learn through various facets of life. People I admire are from various stages, from entrepreneurs, actors, sportspersons, political heroes, etc. Whose business story do you find the most inspiring? Two names that are building blocks for me are Tata business and Infosys. Tata for holding their brand trust and value delivery for so long and yet standing tall and Infosys for making every dreamer an achiever who could think of achieving such a scale if we keep moving on with the right thought, action, and intent. Constant vigilance- a need or a strategy? Please share your views. The ecosystem is so volatile and fast-changing that vigilance is a must to have. The span of bringing in change in an organization is shrinking day by day. It’s a rat-race out there. How do you cope with that? Rats are everywhere, you need to decide whether you are going to be one of them or make them run behind you. We being a thoughtdriven team, continuously keep evolving ourselves. We firmly believe that Tech and product are just one of the propositions among many other which you take to the market. That is where differentiation comes from. Rats run for short goals and horses run for a much longer and larger goal.

| Interview with The Enterprise World

Ravi Prakash | Founder

WATCHDOG

AN INTELLIGENT SECURITY AND SURVEILLANCE SOLUTION PROTECTING PEOPLE, PROPERTIES AND ASSETS.

s eﬀects of a global epidemic, the economy got a major hit in almost all parts of the globe. Unfortunately, the number of thefts and vandalism increased as many people got stuck 54 | March 2021

in a ﬁnancial crisis. In all this scenario, if you desire to keep your working or residential space safe and secured, you must install a trustworthy surveillance system.

The surveillance system brings people a lot of peace of mind knowing that CCTV cameras are up. These cameras act both as a deterrent and also provide evidence if something wrong happens.

Nobody tends to use them before an event as you can’t sit there all day watching but it’s very useful to have video proof of acts of theft or vandalism. To protect your business from all these unwanted things you must install a trustworthy and innovative surveillance system at your place. While businesses are in a continuous quest for such an integrated surveillance system, Apollo Infoways has given an end to their quest with their advanced, modern, and latest technologies based product, WatchDog! In a conversation with Mr. Ravi Prakash, Founder at Apollo Infoways, he shared what Apollo Infoways is all about and how they cater to every surveillance need of their customers.

With a decade-old legacy in the area of Network Security, we have witnessed the industry being conceived and matures over the period and has been at the forefront of every technological breakthrough. With a vision “Securing All”, we bring best of breed surveillance solutions for our customers. • What are the products/services the company focuses on? We at Apollo Infoways, offer a comprehensive plethora of services and products to our customers. We have designed our offerings in a way that our clients can rely on us fully and live a peaceful life. We cover all areas where surveillance is needed, whether it may be a government institution or a private one. Our range of offerings includes:

• Tell us about the company. Apollo Infoways Pvt. Ltd. is a leading provider of Security solutions and services for every segment of the market, from retail to Enterprise and Govt. customers. To get a boost in productivity, businesses need an expert team of people with advanced skill sets. Apollo Infoways empower industries by helping them with best of breed product to stand out from the crowd. Our highly innovative product WatchDog serves industries, educational institutions, hospitals, etc. with utmost safety. WatchDog is one the most promising security brand in Indian as well as an overseas market with enhanced technology and better quality products.

CITY PUBLIC AREA SURVEILLANCE ♦ TRAFFIC EFFICIENCY WatchDog high-performance cameras with edge analytics are ideal for monitoring and detecting traffic flow. Once cameras are installed, analytics can be turned on, off, or adjusted as needed. Video analytics are extremely accurate and can be collected over long periods without fatigue. pedestrians and bicyclists. COMMERCIAL SECTOR ♦ CUSTOM VIDEO SURVEILLANCE FOR BUSINESSES Commercial areas like hotels, shopping centers, and office complexes require a robust surveillance system to ensure the

safety of personnel and improve operational flexibility. Pelco offers sophisticated video management systems that operate discreetly and intuitively while seamlessly integrating with current infrastructures to afford real-time monitoring as well as multilocation remote monitoring. ♦ INCREASE SAFETY WatchDog’s commercial security camera systems offer enhanced reliability and safety through innovative features such as multilocation remote monitoring, Wide Dynamic Range for areas with challenging lighting conditions, automated vehicle access control through ANPR, and HD surveillance. Our complete surveillance solution ensures the safety of guests and staff while securing sensitive assets and data. ♦ IMPROVED OPERATIONAL EFFICIENCY Through the use of cloud storage and cloud-based VSaaS (video surveillance as a service) systems, WatchDog provides organizations with a unique platform to improve operational efficiency and flexibility. With facial recognition and dynamic access control, security personnel is better equipped to respond to emergencies in real-time. GOVERNMENT SECTOR ♦ CUSTOM VIDEO SURVEILLANCE FOR BUSINESSES The first responsibility of any nation’s government is to protect the safety and welfare of its citizens and the nation’s property. When preparing for or responding to any emergency – be it a terrorist attack www.theenterpriseworld.com | 55

| Interview with The Enterprise World

ANPR Camera

or natural disaster – having the right equipment and resources in place make all the difference. WatchDog is ready to support federal, state, and local government agencies with leading-edge technology to help meet this responsibility. ♦ INCREASE SAFETY WatchDog’s Government security camera systems offer enhanced reliability and safety through innovative features such as multilocation remote monitoring, Wide Dynamic Range for areas with challenging lighting conditions, automated vehicle access control through ANPR, and HD surveillance. Our complete surveillance solution ensures the safety of guests and staff while 56 | March 2021

securing sensitive assets and data. Intelligent Video Surveillance Solutions for Education

prepared for emergencies, from accidents to active shooters. Video surveillance solutions with realtime alerts provide school personnel and emergency service professionals with multiple angles of incidents, improving decisionmaking and response times.

♦ VIDEO SURVEILLANCE FOR EDUCATION School safety is constantly on the minds of students, parents, faculty, and staff. From small elementary schools to universities with multiple campuses, the security challenges faced by educational institutions require an efficient, cost-effective solution WatchDog provides comprehensive IP video surveillance solutions that integrate with current systems and analog cameras to keep people safe.

♦ POSITIVE LEARNING ENVIRONMENT Students and teachers need to be able to concentrate to succeed. Regardless of age, keeping students engaged and motivated can be a challenge. By creating a safer environment, disruptions are minimized and students are better able to learn and thrive.

♦ INCREASE SAFETY Educational institutions need to be

♦ TRAFFIC AND PARKING MANAGEMENT

Inexperienced drivers searching for parking and students texting while walking are a bad combination. Video surveillance systems can help improve flow and reduce accidents. Security cameras in parking lots can also detect breakins and assaults, alerting security personnel through mobile devices. HEALTHCARE & HOSPITALS ♦ VIDEO SURVEILLANCE FOR HEALTHCARE AND HOSPITALS Hospitals and healthcare facilities implement Environment of Care standards to keep patients, visitors, and employees safe about physical surroundings, work processes, and operational procedures. Video surveillance systems are an efficient, cost-effective solution for 24/7 coverage of physical surroundings, improving safety, and increasing operational efficiency. ♦ OPERATIONAL EFFICIENCY The complexity of hospital operations requires systems that integrate, such as video management, access control, and visitor management. Pelco’s IP surveillance cameras and video management solutions help security departments become more proactive in protecting healthcare facilities. ♦ RESTRICT ACCESS AND SAFEGUARD MEDICATION Hospitals and healthcare facilities implement Environment of Care standards to keep patients, visitors, and employees safe about physical surroundings, work processes, and operational procedures. Video surveillance systems are an efficient, cost-effective solution for 24/7 coverage of physical

surroundings, improving safety, and increasing operational efficiency. ♦ REGULATORY COMPLIANCE Health care facilities must comply with a variety of state and federal regulations. Video surveillance solutions can alert security to unauthorized individuals and vehicles in restricted areas, attempted data breaches on site, and other compliance issues. ♦ CENTRALIZED AND REMOTE ACCESS MONITORING With IP video solutions, security staff can monitor the entire facility from anywhere there is Internet access. Live and recorded video from multiple cameras can be scanned to get a clear picture of any incident and aid in investigations. ♦ COMPLETE PICTURE OF FACILITY AND GROUNDS Monitoring parking lots and emergency entrances allow medical staff to proactively prepare responses and security staff to reduce crime. Video cameras in public areas like waiting rooms, cafeterias, and hallways can alert staff to overcrowding, incidents, and emergencies. PRODUCTS - IP Camera - (NVR) Network Video Recorder - AHD Camera - (DVR) Digital Video Recorder - ANPR - Face Recognition Camera - AI-enabled cameras - Wi-Fi Camera - Networking Products i.e. SFP Module, Media Converter, Router, Switch etc. - 4G Router (Load Balancer)

Why WatchDog? Trust WatchDog to protect your home and business from any potential threats. Our superior alarm and security systems will provide you with the safety and security that you need and deserve. During the meeting, you will receive plenty of information concerning the most effective solutions for personal and property protection. Know the leader – Mr. Ravi Prakash, Founder, Apollo Infoways Pvt. Ltd Mr. Ravi Prakash, Founder, Apollo Infoways Pvt. Ltd has more than 20 years of dynamic sales career reflecting reach experience in the area of New Business Development and Key Account Management in Govt. & Corporate Sector. Remain on the cutting edge, driving new business through key accounts and establishing relationships to increase revenue. He has a mastery in handling sophisticated software, ERP Solutions, and online products sales models and good knowledge of software and online products marketplace and capabilities and complexities of the products. Mr Ravi has achieved an outstanding success in building and maintaining a relationship with key decisionmakers, establishing large-volume, high-profit accounts with excellent levels of retention and loyalty. He owns an Experience of C-Level Interface. He is exceptionally well organized with a track record that demonstrates self-motivation, creativity, and initiative to achieve both personal and corporate goals. He is highly networked with Key contacts in Govt./PSU.

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58 | March 2021

From the Editor

The Five Competitive Forces Analysis

his theory of five competitive forces was given by Michael Porter, and is also often called as Porter's Five Forces. This theory proves to be a powerful tool to understand the competitiveness of the business environment. With it, you can identify the potential profitability of your strategies. This is important for the growth of your business because when you understand the factors that might affect the profitability, you are then free to make changes in your business strategy, adjust it accordingly without any effect on your profitability.

Let us look at Porter's Five Forces, how they can have an impact on your long-term proﬁtability and identify the strengths and weaknesses of your business. In this analysis, Porter recognized that all the organizations are most likely to keep a watch on the rival organizations. But he encouraged the leaders to look beyond their competitors and look at the factors that could impact the business environment.

What makes up the competitive environment? 1. Competitive Rivalry Competitive Rivalry is the number and strength of your competitors. Here you look at the questions like How many rivals you have? Who are they and what is the quality of their products and services? How does it compare to yours? The companies can implement strategies like aggressive price cuts and strong marketing campaigns to attract the customers where there is intense rivalry. So if your customers and suppliers feel like they are not getting a good deal from you, they can turn to others. On the other hand, where the competitive rivalry is minimum, almost negligible, where you product is unique in the market; you will most likely have tremendous strength and healthy proﬁts. 2. Supplier Power The supplier power depends on how easy it is or your suppliers to www.theenterpriseworld.com | 59

| A practical theory!

increase or decrease the prices. The questions you need to ask areWhat is the number of your potential suppliers? Is the product or service they provide unique? And lastly how expensive it would be for you to switch from one supplier to the other. If there are a number of potential suppliers, it will only get easy for you to switch to a cheaper option. But if it is the opposite, where the suppliers are lesser, their position and ability will be stronger. This can impact your proﬁts. 3. Buyer Power Is it easy for your buyers to drive your prices down? What is the number of buyers you are dealing with and how big are their orders? Is it easy for them to switch from your products to your rival's? Here is a simple equation, The less the buyers, the more power they have. But the more the buyers, your power increases.

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4. Threat of Substitution Threat of substitution is when your customers find something that is similar to what you do. In some cases, it can also be cheaper and a little better than your services. Thus a substitution that is cheap and gives more or less the same results can pose as a serious threat to your business. This will weaken your position and also have an impact on the profitability. 5. Threat of New Entry Other than substitution, what is more dangerous is the threat of a new entry. How easy is it t enter your industry? If it is easy and it takes a little effort to enter the market, it is certain that your rivals will enter the market and weaken your position. But if your barriers to entry are strong and durable, then you will be able to preserve your position in the market with favorable profits.

According to Porter, these five forces are the key sources to the pressure in industry. It is important to differentiate these factors and not confuse them with the other causes like the growth rates, government interventions, and even technological inventions. Because these are temporary factors whereas the Five Forces are permanent. So in order to not let the competition sweep you away, you need to stress on each of the forces and note your observations. Next you need to think of the factors that are relevant to your market situation. And then lastly, summarize the size and scale of the diagram. This process will give you an insight on how and what factors are affecting your business. You can reinforce necessary changes to improve your industry position and with it also increase the profitability of your business.

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A Practical Theory