Most Influential Business Leader to Watch in 2024

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VENEZIA

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Amanda V.

AlessandroVenezia,thedynamicCOOofBelcantoRestaurant,isatestamenttothepowerof passion,hardwork,andstrategicthinking.Withadeep-rootedloveforthefoodandbeverage industry,Veneziahasmadesignificantcontributionstothesuccessofmultipleventures.

HailingfromItaly,Venezia'sentrepreneurialjourneybeganwithVenezialand,atop-tierplayground thatheco-foundedwithhisbrother Thisventurenotonlybroughtjoytocountlesschildrenbutalso stimulatedlocalbusinessesandcreatedemploymentopportunities.Venezia'sforesightanddedication wereinstrumentalinthesuccessofVenezialand.

HisinternationalexperiencesinAustralia,America,Singapore,andDubaihaveexposedhimto diverseculturesandbusinesspractices.Theseexperienceshavehonedhisskillsandbroadenedhis perspective,enablinghimtoapproachchallengeswithaglobalmindset.

AtBelcantoDubai,Venezia'sstrategicacumenandoperationalexpertisearedrivingtherestaurant's success.Heiscommittedtooptimisingprocesses,enhancingcustomerexperiences,andfosteringa positiveworkenvironment.Byleveraginghisknowledgeofqualitymanagement,sales,andfinancial management,VeneziaisensuringthatBelcantoremainsattheforefrontoftheculinaryscene.

Venezia'sbeliefinthepowerofhardworkandcontinuousimprovementisinspiring.Hisdedication tohiscraft,coupledwithhisunwaveringoptimism,hasmadehimarespectedleaderintheindustry. Ashecontinuestoinnovateandelevatestandards,Venezia'simpactonthefoodandbeverage industryissuretobefeltforyearstocome.

Forthecoverreadabout-

AlessandroVenezia,thedynamicCOOofBelcantoRestaurant, isatruevisionaryintheworldofhospitality.Withapassionfor culinaryexcellenceandasharpbusinessacumen,Veneziahas madesignificantcontributionstothesuccessofmultipleventures.

HailingfromItaly,Venezia'sentrepreneurialjourneybeganwith Venezialand,atop-tierplaygroundthatheco-foundedwithhis brother.Thisventurenotonlybroughtjoytocountlesschildrenbut alsostimulatedlocalbusinessesandcreatedemployment opportunities.

Venezia'sinternationalexperiencesinAustralia,America, Singapore,andDubaihaveexposedhimtodiverseculturesand businesspractices.Theseexperienceshavehonedhisskillsand broadenedhisperspective,enablinghimtoapproachchallenges withaglobalmindset.

AtBelcantoDubai,Venezia'sstrategicacumenandoperational expertisearedrivingtherestaurant'ssuccess.Heiscommittedto optimizingprocesses,enhancingcustomerexperiences,and fosteringapositiveworkenvironment.Byleveraginghis knowledgeofqualitymanagement,sales,andfinancial management,VeneziaisensuringthatBelcantoremainsatthe forefrontoftheculinaryscene.

Venezia'sbeliefinthepowerofhardworkandcontinuous improvementisinspiring.Hisdedicationtohiscraft,coupledwith hisunwaveringoptimism,hasmadehimarespectedleaderinthe industry Ashecontinuestoinnovateandelevatestandards, Venezia'simpactonthefoodandbeverageindustryissuretobe feltforyearstocome.

10 Alessandro Venezia

Portugal: A Beautiful Blend of Tradition, Culture, and Scenic Beauty

The Oldest Football Clubs in England - A Legacy of Tradition and Glory

38

Doritos’ Journey: From Simple Chips to a Cultural Icon with Flavor and Fun

Why is F&O trading becoming so popular

ALESSANDRO VENEZIA

Leading with Integrity and Innovation in the Food & Beverage Industry

Leadership in the food and beverage industry involves a mix of vision, motivation, adaptability, and essential skills. Leaders play a pivotal role in shaping their organizations, guiding their teams, and ensuring they meet the growing market demands. Alessandro Venezia, COO at Belcanto Restaurant is a strong leader and problem-solver with profound admiration for the food and beverage industry. He is dedicated to optimizing operational processes to minimize costs and improve organizational efciency. Additionally, Alessandro prioritizes delivering exceptional service to clients while cultivating a positive work environment for employees. His expertise spans quality management, strategic planning, sales, nancial management, marketing, sanitation protocols, and food and beverage operations to drive protability.

COO | Belcanto Restaurant
Alessandro Venezia

CoverStory

A Legacy of Passion and Purpose

Alessandro is known for his roles as the owner of Venezialand and the General Manager at Belcanto Restaurant. Venezialand emerged from a shared vision between Alessandro and his brother. After achieving success internationally, he felt compelled to invest in his hometown to create job opportunities and stimulate local businesses. After careful consideration and a solid business plan, he fully invested in a top-tier, custom playground. With complete ownership and no liabilities, this investment yielded returns from the very rst day.

Alessandro has gained valuable experience working in Australia, America, Singapore, and now Dubai, where he has had the privilege of learning from some of the most successful business leaders. Since he was young, he aspired to become a successful businessman, understanding that success does not come easily—hard work, sacrice, belief in one's abilities, and continuous improvement are essential for achieving success.

“Luck favors those who consistently make the right decisions.” He says.

Opening Venezialand in his hometown in Italy exceeded Alessandro and his brother's expectations, prompting them to seek new locations to expand the brand. Alessandro's ambition led him to join Belcanto Dubai, a remarkable restaurant known for its impressive assets. Captivated by its beauty and concept, he embraced the opportunity to become the COO of Belcanto. Together with his team, Alessandro is committed to rening every detail to realize the restaurant's full potential.

“Luck favors those who consistently make the right decisions.

ChallengesasOpportunities

Ineverybusiness,challengesandrisks areaninherentpartofthejourney,and overcomingthemisessential.Itis importanttomaintainapositiveoutlook andrememberthatthereisasolutionto everyproblem.Alessandroremains committedtolearningfromthebestand hasunwaveringconfidenceinbothhis ownabilitiesandthoseofhisteam.

Hehailsfromacharminglittletownin Sicily,whereopportunitiesmaynotbe asabundantasinabustlingmetropolis. Reflectingonhisaccomplishmentsthus far,heisproudofhisachievementsand remainsdedicatedtostrivingforeven greatersuccess.

“It is essential for everyone to have faith in their dreams, commit to continuous learning, exercise patience, and diligently follow the process. Success will inevitably follow, regardless of the industry or background,” hesays.

InacitylikeDubai,wherecompetition isintenseandnewestablishments appeareveryday,consistencyis essentialforsuccess.Belcanto distinguishesitselfasapremier restaurant,whereeveryemployeeis committedtoprovidingacultureof qualityandaccountability The restauranthasapromisingfuture, reflectingthededicationandpassionof theemployees.

“It is essential for everyone to have faith in their dreams, commit to continuous learning, exercise patience, and diligently follow the process. Success will inevitably follow, regardless of the industry or background.”

CoverStory

TrueLeadershipandValuesinBusiness

Alessandro’svaluesplayabigroleinhowherunsthebusiness.He prioritizesethicalvalues,promotingthe4pillarsofbusiness ethics—integrity,honesty,fairness,andtransparency Asa visionaryandpositiveindividual,heconstantlyaimsforselfimprovementandtrustintheBelcantobrand.Heexpectshisteam tosharethissamededication,aseveryaspectofthebusinessholds importance.Awareoftheimmenseresponsibility,herecognizesthe endlesspossibilitiesofrunningamultimillion-dollarcompany.

Alessandro’sprimaryobjectiveistoimparthisknowledgeand expertisetotheprofessionalscollaboratingwithhim,settinga leadingexample.Engagingintheworldofbusinessrequiresadeep passionandsignificantdedication.Whilesomemayperceive successasdrivingaluxuriouscarorflyingfirstclass,truesuccess liesinstrivingtobethebestinthefield,regardlessofroleor location.

Establishinghimselfasagloballeaderintheindustry,Alessandro takesgreatprideinhisjourney,havingbuilthissuccessfromthe groundupwithoutexternalassistance.Hisdedicationandhumility havebeeninstrumentalinturninghisaspirationsintoreality Aboveall,itishisbeautifulfamilythatfillshimwiththegreatest senseofpride.

TheApproachtoBusinessManagement

HoldingthepositionofCOOandbusinessownerentailsa considerableamountofresponsibility,whichisacrucialaspectof Alessandro'sdailyroutine.Hestartshisdayearly,dedicatingtime notonlytofocusonhisbusinessbutalsotoprioritizeself-care throughphysicalactivity.Furthermore,heinvestssignificanttime andenergyintohisfamilyaswellashiscommitmentstoBelcanto andVenezialand.

Alessandrostaysinformedaboutdailyhappenings,keepingtrack ofwhatishappeningeverydayincludingwhoisleavingandwho isarriving.Heremainsupdatedontheconstructionprogressand thestatusofeachemployee,receivingcomprehensivedepartment reportseverynight.

“I know everything. If you lose the feeling of the business, then you are left out,” hesays.

Stayingupdatedontechnologicaladvancementslikeartificial intelligenceiscrucialforoptimizingoperationstokeepthe businessrunningintoday’stime.Implementingmethodologies suchasthe'JustInTime'techniqueensuresefficiency,costeffectiveness,qualitymaintenance,customersatisfaction,and innovation.

ALES S ANDR O

Cover Story

MaintainingWork-LifeBalance

Havingawork-lifebalanceiscrucialinthebusinessworldtoday Alessandrostrivestoworkefficiently, stayorganized,andutilizetheEisenhowertechniquetoprioritizetasksratherthanputtinginunnecessary effort.Thoseinthisrolemustpossesscreativityandavisionarymindset,ensuringthateverydecisionand strategyisbackedbythoroughanalysisandconsiderationofallpossiblescenarios.Alessandroisextremely detail-orientedandresponsibleinhiswork,whichhasgreatlycontributedtohissuccess.

Advice for Fellow Business Leaders

People often underestimate the complexity of the hospitality industry, assuming it is an easy eld to enter. However, success in hospitality requires a deep love for the work, adherence to high standards, strong management skills, extensive study, and unwavering dedication. To truly excel in any industry, one must commit to hard work, remain grounded in reality, and patiently wait for the right opportunity.

Work hard and have a clear vision in your mind of what you want to do. If you feel it’s your future, then never give up and never be arrogant.

DidyouknowPortugalholdstheGuinnessWorld Recordfortheoldestoperatingbookstoreinthe world?BertrandBookstore,whichopenedin1732, hasbeenservingbookloversforalmostthree centuriesnow Thisisjustoneofthemany surprisingfactsthatmakethecountryfullofunique historyandcharm.Frombeautifullytiledbuildings toitsroleinglobalexploration,thecountryoffersa richhistoryandmodernenergytogether.

Inthisarticle,youwilllearnabouttherichand fascinatinghistoryofthecountry,someofits interestingfacts,andabriefguideonhowto exploreit.

ThecountryisinsouthwesternEuropeontheIberianPeninsula.ItbordersSpaintotheeastandnorth,whiletheAtlantic Oceanliesalongitswesternandsoutherncoasts,givingitbeautifulbeachesandportcities.It’salsothewesternmostcountry inmainlandEurope.

PortugalhasaMediterraneanclimate,whichmeansmildwintersandwarmtohotsummers,especiallyinthesouthern regionsliketheAlgarve.Coastalareasaregenerallycooler,whileinlandareas,likeAlentejo,cangetquitehotinsummer

SPRING

(March to May)

Ifyou’resomeone wholikespeaceand enjoylovelynature withdifferent destinationsthiscould bethebesttimeto visitthecountry.The temperatureinthis climaterangesfrom 15°Cto25°C(59°Fto 77°F).

SUMMER

(June to August)

Thisisthepeak seasonofthecountry toenjoythelively festivalsandeventsin citieslikeLisbonand Porto.The temperatureinthis seasonequalsormore than 30°C(86°F)

AUTUMN

(September to November)

Againthisisanother greattimetovisitthe country,withthe comfortableweather, fewercrowds,and grapeharvestsinthe wineregions.The temperatureinthis seasonliesbetween 17°Cand27°C(63°F to81°F).

WINTER

(December to February)

Thiscouldbethebest seasonforsightseeing withoutcrowds especiallyalongthe coasts.Inthe mountains,youmay findsomesnow, especiallyinSerrada Estrela,Portugal’s highestpeak.The temperatureinthis seasonrangesbetween 8°Cto15°C.

PortugalhasarichhistorythatdatesbacktoRomantimes,leaving behindinfluencesinart,architecture,andlanguage.In1139,thecountry becameanindependentkingdomunderKingAfonsoI.The15thand 16thcenturieswerePortugal’sgoldenage,knownastheAgeof Exploration.ExplorerslikeVascodaGamaandMagellanopenedtrade routestoAfrica,India,andBrazil,makingthecountryapowerful empire.

However,thecountryfacedadeclineinthe17thand18thcenturiesdue towarsandthelossofcolonies.In1910,thecountrybecamearepublic, butpoliticalinstabilityledtoadictatorshipin1926.The1974Carnation Revolutionpeacefullyendedthedictatorshipandrestoreddemocracy In1986,thecountryjoinedtheEuropeanUnion,leadingto modernization.Today,thecountryisknownforitsvibrantculture, beautifullandscapes,andhistoricallandmarks,makingitapopular destinationforvisitorsworldwide.

Thecountryisfullofvibrantcultureandexcitingeventsthroughouttheyear.Herearesomekeyeventsyoushouldn’tmiss:

Carnival (February or March)

Thecountryisfullofvibrantcultureandexciting eventsthroughouttheyear.Herearesomekeyevents youshouldn’tmiss:

Festa de São João (June)

HeldinPorto,thisfunfestivalcelebratesSt.Johnwith streetparties,fireworks,anddelicioustraditionalfood.

Fado Festival (May)

CelebrateFado,Portugal’ssoulfulmusic,inLisbon withliveconcertsandperformances,showcasingthis iconicmusicstyle.

Lisbon Fashion Week (March/October)

Amust-seeforfashionlovers,thiseventhighlights Portuguesedesignersandthelatesttrendsinfashion.

Oktoberfest (October)

LisbonhostsitsversionofOktoberfestwithbeer, music,andfood,offeringatasteofthisfamous Germancelebration.

Festas de Nossa Senhora da Agonia (August)

HeldinVianadoCastelo,thisfestivalhonorsthe city’spatronsaintwithprocessions,music,and traditionaldancing.

Madeira Flower Festival (April)

ThiscolorfulfestivalinMadeiracelebratesthe island’sflowerswithparadesandfloraldisplays.

Lisbon Music Festival (June)

EnjoyliveperformancesbybothPortugueseand internationalartistsatthislivelymusicfestivalin Lisbon.

Rock in Rio Lisbon (May)

Amajormusicfestivalthatbringstopglobalartiststo Portugal,perfectforfansofrockandpopmusic.

The Algarve International Film Festival (November)

Thisfilmfestivalshowcasesinternationalcinema, attractingfilmmakersandmovieloversfromaround theworld.

Thecountryoffersarichvarietyofflavorsthat reflectitsvibrantcultureandhistory.From savorydisheslikebacalhautosweettreatslike pastéisdenata,Portuguesecuisineisknownfor itsfreshingredientsandbold,comforting flavors.

Ÿ Bacalhau(SaltedCodfish)

Bacalhauisatraditionaldishinthecountrythat isoftencalled“thedishthatPortugaleats”.The ingredientsusedtomakethismouthwatering disharesaltedcod,potatoes,onions,olives,and oliveoil.

Ÿ PastéisdeNata(CustardTarts)

Thesesweettartsareapopulardessert, especiallyinLisbon.Themajoringredientsused tomakethisdisharepuffpastry,eggs,sugar, milk,andcinnamon.

Ÿ CaldoVerde(GreenSoup)

Thisisacomfortingsoupthatisverypopularin thenorthernpartofthecountry Themajor ingredientsusedtopreparethissouparekale, potatoes,chorizo(sausage),onions,andoliveoil.

Ÿ Francesinha(LittleFrenchie)

Thisisapopularsandwichthatislovedforits deliciousflavors.Itisoftenpreferredtoeatwith friesandthemajoringredientsusedtomakeitare bread,steakorsausage,cheese,andaspicysauce.

Ÿ AmêijoasàBulhãoPato(Clamswith Garlic)

Itisapopularseafooddish,especiallyinLisbon andtheAlgarve.Themajoringredientsusedto makethisareclams,garlic,oliveoil,cilantro, whitewine,andlemonjuice

Discoversomefascinatingandlesser-known detailsaboutthecountry,witharichhistory, uniquetraditions,andaculturethathasleftits markontheworld.Fromitsglobalcontributions tounexpectedlandmarks,herearefivesurprising factsaboutthisbeautifulnation.

Portugueseistheofficiallanguageofnine countries,includingBrazil,Angola,and Mozambique,makingitoneofthemostspoken languagesintheworld.

ThecountryishometotheVascodaGama Bridge,thelongestinEurope,stretchingover17 kilometersacrosstheTagusRiver

Itisfamousforits afortifiedwine Portwine, fromtheDouroValley,anditisoneoftheoldest regulatedwineregionsintheworld.

Itwasthe toestablishaglobal firstcountry empire,withcoloniesstretchingfromBrazilto partsofAfricaandAsia.

Thecountryistheworld'slargestproducerof cork,providingaround oftheglobalsupply, 50% andcorkoaktreesareakeypartofitslandscape.

Conclusion

Fromitshistoriclandmarksanduniquefestivalstothe deliciousfoodsandfascinatingfacts,Portugalisa destinationthatpromisessomethingforeveryone. Whetheryou’reexploringitsbeautifulbeaches,enjoying livelyevents,orfestivals,thecountrycharmwillmakeit anunforgettableexperienceplacetovisit.Planyournext triptothisamazingdestination.

Football in England is more than just a game— it’s a passion that brings people together. When you think about the sport, you can not help but remember the clubs that have been around forever. The “Oldest Football Clubs in England” are the teams that are a big part of football history.

Have you wondered how these clubs got their start? Each one has a unique story lled with memorable players and moments. Let’s take a closer look at some of these legendary clubs, explore their unique histories, and nd out what makes them stand out.

Here Are Some of the OLDEST

Club Summaries

1. SHEFFIELD F.C.

Location:Sheffield,SouthYorkshire

Founded:1857

TeamLegends:CharlesClegg,WilliamPrest

FOOTBALL CLUBS IN ENGLAND

IconicMoments:Thefirstfootballclubintheworld;inauguralmatchagainstHallamF.C.in1860.

City/Suburb:Sheffield

Nickname:“TheClub”

SheffieldF.C.holdstheuniquetitleofbeingrecognizedasthefirstfootballclubintheworld,foundedin1857.Itshistorical importanceisimmenseasitlaidthefoundationsformodernfootball.Despitenotcompetinginthehigherleaguestoday, SheffieldF.C.isareveredinstitutionthatproudlyrepresentsthegame'sroots.

2. HALLAM F.C.

Location:Sheffield,SouthYorkshire

Founded:1860

TeamLegends:CharlieTindall

IconicMoments:WinningtheYoudanCupin1867,theworld’sfirstfootballtournament.

City/Suburb:Sheffield

Nickname:“TheCountrymen”

Knownforplayingintheworld’soldestfootballfixtureagainstSheffieldF.C.,HallamF.C.alsoholdsarecordfortheoldest groundstillinuse,SandygateRoad.Foundedin1860,thisclubhasthedistinctionofwinningthefirst-everfootball tournament,furthercementingitsplaceinhistory.

3. Cray Wanderers F.C.

Location:Bromley,GreaterLondon

Founded:1860

TeamLegends:GaryAbbott

IconicMoments:Winningmultiplecountychampionshipsintheearly20thcentury.

City/Suburb:Bromley

Nickname:“TheWands”

AsoneofLondon’soldestclubs,CrayWanderersF.C.beganasalocalteamandbuiltareputationfordevelopinglocaltalent. Thoughithasnotreachedprofessionalleagueheights,itscontributiontograssrootsfootballinEnglandisinvaluable, keepingtheclubamongtheoldestfootballclubsinEngland.

4. Notts County F.C.

Location:Nottingham,Nottinghamshire

Founded:1862

TeamLegends:TommyLawton,LesBradd

IconicMoments:FoundingmemberoftheFootballLeaguein1888.

City/Suburb:Nottingham

Nickname:“TheMagpies”

KnownasoneofthefoundingmembersoftheFootballLeague,NottsCountyF.C.isknownforitshistoricalsignificance. Establishedin1862,it’soneoftheoldestprofessionalfootballclubsinEngland.Thoughthisclubnowplaysoutsidethe EnglishFootballLeague,itslegacyremainsdeeplyrespected.

5. Stoke City F.C.

Location:Stoke-on-Trent,Staffordshire

Founded:1863

TeamLegends:StanleyMatthews,GordonBanks

IconicMoments:Reachingthe1972LeagueCupfinalandwinningtheirfirstmajortrophy

City/Suburb:Stoke-on-Trent

Nickname:“ThePotters”

StokeCityF.C.isoneofthebestandoldestfootballclubsinEngland,rememberedforproducinglegendslikeStanley Matthews.Foundedin1863,StokeCityhasspentmanyseasonsinEngland’stopleaguesandboastsapassionatefanbase. Theirvictoryinthe1972LeagueCupmarkedahighpointintheclub’slonghistory.

6. Wanderers F.C.

Location:London

Founded:1859

TeamLegends:C.W Alcock

IconicMoments:WinningthefirstFACupfinalin1872.

City/Suburb:London

Nickname:“TheWanderers”

WanderersF.C.isfamedforwinningtheinauguralFACupin1872.Althoughthisclubnolongercompetesinprofessional leagues,itsearlysuccessinspiredcountlessothersandcontributedtothefoundationoforganizedfootballinEngland.

7. Middlesbrough F.C.

Location:Middlesbrough,NorthYorkshire

Founded:1876

TeamLegends:WilfMannion,GeorgeCamsell

IconicMoments:2004LeagueCupvictory,theclub’sfirstmajortrophy

City/Suburb:Middlesbrough

Nickname:“Boro”

AsamajorclubintheNorthEast,MiddlesbroughF.C.hasarichlegacydatingbackto1876.Knownforitsfiercelyloyal supporters,Middlesbroughclinchedthe2004LeagueCupandremainsabelovedclubwithadeephistoryinEnglishfootball.

8. Leyton Orient F.C.

Location:Leyton,EastLondon

Founded:1881

TeamLegends:TommyJohnston,PeterKitchen

IconicMoments:Numerouspromotionsacrossdivisions,knownfor spiritedcomebackstories.

City/Suburb:London

Nickname:“TheO’s”

LeytonOrientF.C.beganitsjourneyin1881andhasweatheredthestormsofpromotionandrelegationinvariousEnglish leagues.Knownforitsresilience,LeytonOrientremainsasignificantpartofLondon’sfootballhistoryandakeymemberof theoldestfootballclubsinEngland.

9. Bolton Wanderers F.C.

Location:Bolton,GreaterManchester

Founded:1874

TeamLegends:NatLofthouse,FrankWorthington

IconicMoments:WinningtheFACupthreetimesinthe1920s.

City/Suburb:Bolton

Nickname:“TheTrotters”

BoltonWanderersF.C.isoneoftheoldestfootballclubsinEnglandwitharichtraditionandalegacyfilledwithnotable achievements.ItsFACupvictoriesintheearly20thcenturybroughtfametotheclub,makingitahistoricnameinEnglish football.

10. Aston Villa F.C.

Location:Birmingham,WestMidlands

Founded:1874

TeamLegends:PaulMcGrath,PeterWithe

IconicMoments:Winningthe1982EuropeanCup.

City/Suburb:Birmingham

Nickname:“TheVillans”

Foundedin1874,AstonVillaF.C.isaclubwithbothnationalandinternationalachievements.Itscrowningmoment camein1982whenitwontheEuropeanCup,anhonorthatfewEnglishclubshavemanagedtoachieve.Theclub’s historyandsuccessmakeitawell-knownnameamongtheoldestfootballclubsinEngland.

CONCLUSION

These Oldest Football Clubs in England—they are the real OGs of the game. They have seen it all — the highs, the lows, and everything in between and they are still standing strong. Each club’s got its own story and die-hard fans who have been there for generations. Whether they are playing with the big boys or keeping things real in the local leagues, their impact on football is something fans will never forget.

DidyouknowthatDoritos,thebelovedtriangulartortillachip,wasthefirsttogonationalinthe UnitedStates?Fromthesimpleideaofrepurposingleftovertortillasintocrunchychips,ithasgrown intoaglobalsnackicon.Today,itisenjoyedinmorethan40countriesworldwideandgenerates billionsinannualrevenue(lastyear$90billion).Withitsboldflavors,innovativemarketing strategies,andloyalfanbase,itcontinuestodominatetheindustryandremainoneofthemostloved snacksaroundtheworld.

Inthisarticle,youwilllearnbrieflyabouthowitstarted,itsmarketingstrategies,someinteresting facts,andhowitsboldflavors,creativecampaigns,andcontinuousproductdevelopmentmakeitthe firstchoiceforsnacklovers.

Journey

Cultural Icon with Flavor and From Simple Chips to a

Journey and Fun

Brand History

Logo History

Thelogohasgonethroughafewchangessincethe Doritoslaunch.Originally,thelogowassimpleand featuredthebrand’snameinbold,simplefontwitha triangularshapehintingattheshapeofchips.

Inthe1980s,theiconictriangularchipsymbolbecame moreprominent,thefontwasupdatedtobemoremodern anddynamic,reflectingtheboldandadventurousimage thatthebrandwantedtoconvey

Bythe1990s,thelogobecamemorecolorful,andthe trianglesymbolbecamemorenoticeable.Thecolorsred, yellow,andorangewereusedtoevokeexcitementand energyfittingwellwiththeboldflavors.

Inthe2000s,thelogosawafewmoretweakstomakeit morecatchyandcontemporary.Thetriangularsymbol remainsthesameonlythefontbecomescleanerand sharper.Today,thelogocontinuestofeaturethebold triangleshape,usingvibrantcolorstoattractattention andmatchitsfunandedgymarketingapproach.

1992- 1997

1985-1992

2000-2005

Interesting Facts

Why is

F&Otradinghasseenaremarkableriseinpopularity, capturingtheattentionofbothbiginvestorsand newcomers.Thissurgeisn’tmerelyatrend;it reflectsashiftinhowindividualsandinstitutionsapproach financialmarkets.Theappealliesinthepotentialforbetter returnsandtheflexibilitytheseinstrumentsoffer

Thesegment’spopularityisclearfromitssignificant growth,withtheF&Otradingsegment’smonthlyturnover soaringto₹8,740trillioninMarch2024,upfrom₹217 trillioninMarch2019.Meanwhile,theequitycash segment’saveragedailyturnoverwas₹1trillion,andthe F&Osegmentreached₹330trillion.Asmoreparticipants enterthemarket,drivenbytheallureofstrategic opportunities,F&Otradingcontinuestogrow Thisblog exploresthereasonsforthisincreasinginterestand examineswhyithasbecomeafocalpointforthoselooking toinvestinthesharemarketonline.

AboutF&Otrading

Futuresandoptionstradingofferinvestorsdistinct approachestomanagingtheirinvestments.Anoptions contractgrantstheright,withouttheobligation,tobuy/sell stockataspecificpricewithinthecontract’sduration.In contrast,afuturescontractobligatesthebuyertopurchase andthesellertosellsharesonapredeterminedfuturedate unlessclosedbeforeexpiry.Optionstradinginvolves asymmetry,settingitapartfromfutures.

Consideranexamplewhere“X”buysABCfuturesat Rs.950,and“Y”sellsthem.Bothpartiesexperience symmetricaloutcomes:ifthepricerisestoRs.970,“X” gainsRs.20,while“Y”losesRs.20,andthereverse happensifitdropstoRs.930.However,inoptions,the buyer’slossislimitedtothepremiumpaid,whereasthe sellerfacespotentiallyunlimitedlosses.Futuresare leveragedproducts,meaningbothprofitsandlossesare amplified.Forinstance,bypayinga20%marginona Rs.100,000investment,youleverageyourpositionfivefold. A10%priceincreaseresultsina50%profitonyour margin.However,thesameappliestolosses,whichalso multiply.Understandingthatleverageimpactsbothgains andlossesiscrucialwhentradinginfutures.

Bothfuturesandoptionsallowinvestorstobuyinvestments atasetpricewithinaspecifiedtimeframe.Thesefinancial toolscanbeusedforreturnsorasahedgeagainstexisting investments.However,themarketsfortheseproductsdiffer significantlyinoperationandrisk.

Features Futures Options

Obligation

Risk

Leverage

Flexibility

Must buy/ sell on expiry

Right, no obligation

Limited to premium paid Lower leverage

WhyareIndianinvestorsbuyingF&O?

F&Otradinghasseenasurgeininterestacross India,drawinginbothexperiencedinvestorsand newcomers.Asmoreindividualsseekdiverse avenuesforpotentialprofitsandrisk management,thesefinancialinstrumentshave becomeincreasinglyattractive.Belowarefive keyreasonsdrivingthegrowingpopularityof futuresandtradingoptions,especiallyforthose lookingtoinvestinthesharemarketonline.

1.Increasedaccessibility

OnereasonwhyF&Otradingisgaining popularityinIndiaistheeasewithwhichpeople caninvestinthesharemarketonline.Withthe riseofonlinetradingandinvestmentplatforms, newinvestorsnowhavemoreopportunitiesto participateinthesemarkets,makingthemmore accessiblethaneverbefore.

2.Potentialforhigherreturns

F&Otradingisattractivetomanybecauseit offershigherchancesofprofit.Thesefinancial instrumentsallowinvestorstoleveragetheir positions,whichcanamplifyprofits.This potentialforincreasedearningsisakeyfactor drivingmorepeopletoexploretheseoptions.

3.Riskmanagement

InvestorsinIndiaareincreasinglyusingfutures andtradingoptionsastoolsforriskmanagement. Theseproductsprovideawaytohedgeagainst potentiallossesinotherinvestments.By incorporatingthemintotheirportfolios,investors canprotectthemselvesfrommarketvolatility whilestillaimingforprofits.

4.Flexibilityinstrategies

Theflexibilitythatfuturesandtradingoptions offerisanotherreasonfortheirgrowing popularity Theseproductsallowinvestorsto implementavarietyoftradingstrategies,catering todifferentriskappetitesandfinancialgoals.This adaptabilitymakesthemappealingtoabroad rangeofinvestors.

5.Growingawareness

Lastly,theincreasingawarenessofF&Otradingis contributingtotheirpopularity Asmorepeople educatethemselvesaboutthesefinancialinstruments, theyaremorelikelytoinvestinthesharemarket online,usingthesetoolstoenhancetheirinvestment strategies.

LatestdevelopmentsinF&Otrading

Derivativesarefinancialinstrumentswhosevalueis derivedfromanunderlyingasset,suchasstocks, commodities,orindices.Futuresandoptionsaretwo commontypesofderivativesintrading.TheSecurities andExchangeBoardofIndia(Sebi)hasproposed increasingtheminimumvalueofindexderivatives contractstoenhancetheappealofthepopularoptions segment.

Theproposedhikewouldraisethecontractsizefrom thecurrent₹5lakhto₹15-20lakhinitiallyandthento ₹20-30lakhaftersixmonths.Thismoveisintendedto raisetheentrybarrierforsmallerinvestorsasfutures andoptionstradingbecomesmoreattractive.

Currently,indexoptionsdominate29%oftheoverall F&Otradingturnover,upfrom5%inFY20. Meanwhile,theshareofindexfutureshasdecreasedto 15%from29%inthesameperiod.Expertssaythese changeswillfurtherincreasetheappealofoptions trading.

InvestinginF&Owisely

TheincreasingpopularityofF&Otradinghighlightsits appealduetopotentialprofitsandrisingtrading volumes.Theproposedchangestocontractsizesand transactiontaxesareexpectedtoboostthe attractivenessofoptionstradingfurther.Asthemarket evolves,investorsneedtostayinformedandadapt theirstrategiestonavigatetheopportunitiesandrisks infuturesandoptionstrading.

Toinvestinfuturesandoptionsonline,Youcan considerVentura.Itisatrustedstocktradingappand brokerageplatformthatoffersthetoolsandguidance neededtoinvestinthesharemarketonline.Consider Venturaasyourpartnerinbuildingastreamlinedand well-managedtradingportfolio.

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