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Newenterprisingcompaniesaremakingasignificantimpactonthebusinesslandscape,usheringin awaveofinnovationanddisruption.Thesecompaniesaredrivenbyvisionaryentrepreneurswho challengeconventionalnormsandidentifyunmetneedsinthemarket.Withagilityand resourcefulness,theyleverageemergingtechnologies,novelbusinessmodels,andcreativestrategiesto revolutionizeindustries.
Theseenterprisingcompaniesbringfreshperspectives,injectcompetition,andinspireestablishedplayers toadaptandevolve.Theirabilitytoidentifyandcapitalizeonuntappedopportunitiescontributesto economicgrowth,jobcreation,andtheadvancementofsociety Astheypushboundariesandredefine possibilities,thesenewventuresareshapingthefutureofbusiness.
FeaturingforTheEnterpriseWorld’sthisissueofEnterprisingCompaniesoftheYeararethestoriesof suchcompaniesmakinganimpact.
Forthecoverreadabout-
Seceon’smissionistoprovidecomprehensivedefenseagainstcyberthreatswithArtificialIntelligence. SeceonInc’sOpenThreatManagementplatformisabletodetect,andanalyzecontainpotentialthreatsin real-timescalingtomillionsofassetsfordatacollection,threatdetection,andcontextualawareness.Their suiteofaward-winningsolutions,likeaiSIEMandaiMSSP,isbuiltontheOTMplatformtomeetthedeep cybersecurityneedsofEnterprisesandMSSPswithflexibledeploymentandimplementation.
WhenChandraS.Pandey,CEOandFounderoftheSeceonIncfirststartedSeceon,hisvisionwasto provideclientswithasolutionthatwouldimpacttheirorganizations’health.Hethusrecognizedthatthere neededtobeacomprehensiveapproachtocybersecurity,somethingwhichothersolutionsprovidersfailed totap.
ThusbeganthejourneyofSeceon,aplatformthataddressedthisneed.
“I have lived in the US for about 12 years. And in 2017, when I moved back to India, I was inspired by all kinds of innovations that happen in the Silicon Valley. I saw that a lot of start-ups start here and go global. One question that kept me thinking- why can’t companies start in India and become big?”
Onthatthought,RohinandhisCo-FounderMalcolmDsouzacametogethertostartthecompany.Their initialideawastostartanIOTplatformforsmartbuildings.Unlikethetraditionalbuildingautomation systems,whichsitonalotofhardware,RohinandMalcolmwantedtosimplifyitusingwireless technologyandcloud.
Spintly’stechnologyprovidesaseamlessexperiencetoitsuserswhentheyaccessdoorsattheiroffice spacesorthebuildingswhichtheyenter.Theycanusetheirsmartphonesinsteadoftheirbadgesfordoor access.Itscloud-basedsoftwareprovidesflexibilityandsuperiorexperiencetoadminusersof organizationswhoareresponsibleformanagingthephysicalAccessControlSystemsfortheiroffice spaces.
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Forthecoverreadabout-
Seceon’smissionistoprovidecomprehensivedefenseagainstcyberthreats withArtificialIntelligence.SeceonInc’sOpenThreatManagementplatformis abletodetect,andanalyzecontainpotentialthreatsinreal-timescalingto millionsofassetsfordatacollection,threatdetection,andcontextual awareness.Theirsuiteofaward-winningsolutions,likeaiSIEMandaiMSSP, isbuiltontheOTMplatformtomeetthedeepcybersecurityneedsof EnterprisesandMSSPswithflexibledeploymentandimplementation.
WhenChandraS.Pandey,CEOandFounderoftheSeceonIncfirststarted Seceon,hisvisionwastoprovideclientswithasolutionthatwouldimpact theirorganizations’health.Hethusrecognizedthatthereneededtobea comprehensiveapproachtocybersecurity,somethingwhichothersolutions providersfailedtotap.
ThusbeganthejourneyofSeceon,aplatformthataddressedthisneed.
“IhavelivedintheUSforabout12years.Andin2017,whenImovedbackto India,IwasinspiredbyallkindsofinnovationsthathappenintheSilicon Valley.Isawthatalotofstart-upsstarthereandgoglobal.Onequestionthat keptmethinking-whycan’tcompaniesstartinIndiaandbecomebig?”
Onthatthought,RohinandhisCo-FounderMalcolmDsouzacametogetherto startthecompany.TheirinitialideawastostartanIOTplatformforsmart buildings.Unlikethetraditionalbuildingautomationsystems,whichsitona lotofhardware,RohinandMalcolmwantedtosimplifyitusingwireless technologyandcloud.
Spintly’stechnologyprovidesaseamlessexperiencetoitsuserswhenthey accessdoorsattheirofficespacesorthebuildingswhichtheyenter.Theycan usetheirsmartphonesinsteadoftheirbadgesfordooraccess.Itscloud-based softwareprovidesflexibilityandsuperiorexperiencetoadminusersof organizationswhoareresponsibleformanagingthephysicalAccessControl Systemsfortheirofficespaces.
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Intoday'sdigitalage,cybersecurityisacriticalaspectof everyorganization,nomatterthesizeorindustry.With theever-evolvingtechnologylandscape,cyberthreats havebecomemoresophisticatedandprevalent,makingit essentialfororganizationstoprioritizetheircybersecurity measurestoprotecttheirsensitivedataandassets.
TheCOVID-19pandemichasfurtheracceleratedthe adoptionofdigitaltechnologies,leadingtoanincreasein remoteworkandrelianceoncloud-basedservices.Thishas creatednewvulnerabilities,withcybercriminalstaking advantageofthesituationtolaunchcyber-attackssuchas phishing,ransomware,anddatabreaches.
Theconsequencesofasuccessfulcyber-attackcanbe devastatingtoanorganization,includingfinanciallosses, damagetoreputation,lossofintellectualproperty,andeven legalimplications.Itis,therefore,crucialfororganizationsto investinrobustcybersecuritymeasurestoprevent,detect, andrespondtothesethreats.
Acomprehensivecybersecuritystrategyinvolvesa combinationoftechnicalsolutions,policies,andemployee training.Itisalsoessentialtoregularlyreviewandupdatethe strategytostayaheadofemergingthreats.
Inconclusion,astheworkculturebecomesincreasingly digitalanddynamic,cybersecurityisnotanoptionbuta criticalaspectofeveryorganization.Thecostofacyberattackcanbesignificant,makingitessentialfororganizations toprioritizetheircybersecuritymeasurestoprotecttheir assets,customers,andreputation.
WhenChandraS.Pandey,CEOandFounderofthe companyfirststartedSeceon,hisvisionwastoprovide clientswithasolutionthatwouldimpacttheir organizations'health.Hethusrecognizedthatthereneeded tobeacomprehensiveapproachtocybersecurity, somethingwhichothersolutionsprovidersfailedtotap.
ThusbeganthejourneyofSeceon,aplatformthat addressedthisneed.
FeaturingforTheEnterpriseWorld'sthisissueof EnterprisingCompaniesoftheYearisSeceon'sstory
EmpoweringenterprisesacrosstheglobeisSeceonInc.,a cybersecuritycompanyprovidingcompanieswith comprehensivedefenseagainstcyberthreatswithArtificial Intelligence. TheCompany
Seceon'smissionistoprovidecomprehensivedefense againstcyberthreatswithArtificialIntelligence.The company'sOpenThreatManagementplatformisableto detect,andanalyzecontainpotentialthreatsinreal-time scalingtomillionsofassetsfordatacollection,threat detection,andcontextualawareness.Theirsuiteofawardwinningsolutions,likeaiSIEMandaiMSSP,isbuiltonthe OTMplatformtomeetthedeepcybersecurityneedsof EnterprisesandMSSPswithflexibledeploymentand implementation.
Thefirstchallengewasbringingtheteamtogetherand designingtheplatform.Butaftertheseroadblockswere removed,thejourneyofSeceonhasbeensmoothsailing. Bytakingaplatform-basedapproachinsteadofjusta product-basedone,theteamhasbeenabletoquicklyand easilyaddanynewfunctionalitytheyneed,andkeepup withanever-evolvingCybersecuritylandscape.
Whenthecompanyfirstdevelopeditsproduct,itwas expectedtobewidelyadopted.Although,theirbiggest growthcamefromMSSPswhosawthecapabilitiesofour platform,andsoughttotakeittothenextlevel,takingthe Seceonteambysurprise.
Seceonrespondedtothisneedbyaddingmultitenancyand multi-tiercapabilitiestotheplatform.Addingtothis,when partneredwithMSSPs,theplatformexpandedtonewlevels andbroughtnumerouscustomersintheprocess.
“We made sure to bring together experts from networking, system administration, machine learning, and AI - strengths in each field combined to form a powerful whole.”
“Overtheyears,ourhardworktobringmorepartnerstothe platformandfurthersolveourcustomers'problemshaspaid off!Weareproudtosaywe'veseen7000+customersjoin ourplatformand250+MSSPpartners-inturn,our customershaveseentheirprofitsdoubleandwehaveseena significantincrease(whichisintripledigits)inourown profits.”,saysChandraPandey
EventhoughSeceonhasn'tbeeninthemarketforadecade, ithasnotstoppedtheteamfromachievingsuccess.Seceon understandsthatcustomersatisfactionandlong-term relationshipsareintegraltoasuccessfulbusinessmodel.
ThisismainreasonwhySeceonprioritizescustomer satisfactionandlong-termrelationshipsinitsbusiness model,helpingthemcreateawin-winsituationthatensures bothpartiesbenefitfromthepartnership.
“The introduction of multitenancy and multi-tier capability was a pivotal point in unlocking the customer potential of our platform.”
Byleveragingdisruptiveinnovation,theteamiscommitted toprovidingcomprehensivecybersecuritysolutionsthatare affordablypriced,andmoreaccessiblethaneverbefore.
SeceonaiSIEM™isthemodernSIEMsolutionthatallows businessestorealizetheadvancedcapabilitiesofthe platformfarsurpassingthetraditionalSIEMsolutions. Throughitsabilitytoingeststreamingdatafromall systems,applications,anddevices,real-timeinsightsare quicklygained.What'smore,SeceonaiSIEM™effectively monitorsuseractivitytodetectsuspiciousbehaviorand quicklyidentifypotentialthreats.Thiscutsincident responsetimeandlowersrisk,alsoenablingorganizations tomaintaincompliancestandards.
SeceonaiXDR™istheultimatecyberthreatdetectionand remediationsolution,providingafully-automated,real-time securityexperience,itdeployssmartsecurityusing endpoint,network,andclouddatatoidentifyandneutralize threatsbeforetheycanwreakhavoc.Seceon'sOpenThreat Management(OTM)platformoffersintegratedvisibility, detection,prioritization,andresponseforefficiencyand accuracyincyberdefense.
Cybersecurityisarapidlyevolvingindustrydrivenbythe desiretopreventpotentialthreatsandbreaches.Seceon's teamofexpertsbringsinnovationtotheforefrontandoffers tailoredsolutionsthatmeetallcompliancerequirements,so thecustomersandpartnerscandefendtheirsystemswith confidence.
Theteam'sexpertisecanhelpyoustayaheadofthegame withinnovativesolutionsthataretailoredtoyourneeds.
“Ourplatformallowsyoutomonitorquicklyandprevent potentialthreatsinaproactiveway,aswellasmeet compliancerequirementswithcustomizableKPIs.Our teamofprofessionalsstrivestoensureallourpartnersand customersaccessthebestprotectiontostaysecureandget thepeaceofmindtheyneed.”,saysChandraPandey
“At Seceon Inc., we are passionate about offering comprehensive and secure cybersecurity to customers of every shape and size.”
“We focus on innovation each and every day, seeking out solutions that work for our customers today and that will benefit them in the long run.”
ChandraPandeyfurtheraddsthattheteamofSeceoniscontinuouslyinnovatingtookeepthecustomerssafefromany potentialcyberthreats.
Bycreatingaplatformthatallowsuserstomonitortheircybersecurityfromboththeinsideandoutside,itiseasierto identifyanynewsecurityrisksthatmayarise.
Forthepasttwodecades,Mr.ChandraShekharPandeyhas witnessedtheevolutionoftheindustryandseenimmense advancesintechnology,particularlyintheinternetand artificialintelligence.
Toensurethatyourorganization-andthoseyouworkwith andserve-remainprotectedfrompotentialthreats,itis essentialthatyoukeepuptodatewiththelatestinnovations andeducateyourselvesinmethodsofsafeguardingagainst them.Collaborationandcommunicationamongthoseusing thetechnologyandthoseprovidingitensurethatthe greatestamountofprecautionistakenandthatthegreatest opportunitiesforsuccessareembraced.
“Asentrepreneurs,werecognizetheimportanceof providingcomprehensivesecurityinordertocreatethe idealenvironmentforouremployees,customers,partners, andthecommunity.”,headds.
AtSeceonInc,theteamunderstandstheweightofthis responsibilityandstaystruetothecoremissionof comprehensivecybersecurity,understandingthatthisis
essentialinordertogeneratethemostrewardingexperience foreveryone.
Theyfocusonbringingtherightpeopletogethertoamplify thebenefitsforallinvolvedandmakesureeveryonecan reaptherewardsofourservices.
“It's not just about making money, it's also about creating a space where the community can come together and prosper from our services.”
WhenSpeakingabouttheTeam,Mr.ChandraPandey says
“Wetrulybelievethattheemployeesworkingatour organizationareaninvaluablecomponentofoursuccess. Drawingontheircollectiveknowledge,experience,and commitmenttoexcellence,theyarethedrivingforce behindanyissuestheyaretaskedwithsolving.Wenever shyawayfromanychallengeandworktowardcreatingan amazingexperienceforourcustomerseverytime.
Withasharpfocusontheirneeds,wearededicatedto deliveringourcustomers'outstandingresultsandworking togethertofindtheresolutionthatworksbestforthem.If wedonothavetherightsolution,weareupfrontandhonest withourcustomerstoensurethattheyfindthesolutionthat perfectlyfitstheirneeds/Ifforanyreasonwedonot succeed,ourteamiseager,tobefrankindeclaringthat anotherorganizationmaybetterfitthecustomer'sneeds.”
“We provide customers with new and improved features every month, so they can be sure to stay informed on the latest developments.”
“As how we interact with technology changes and becomes increasingly advanced, we must also be proactive in our approach to security and safety.”
Mallorcaisasecludedisland
knownforitstranquilbeaches, stunninglandscapes, architecturalbeauty,FestivalPark,and welcomingculture.Thelargestislandof Spain,Mallorcagotitsnamefromthe Latinphrase'insulamaior,'which translatesto'largerisland'or'Bigger Island.'
Touristsaroundtheglobehavevisitedthe islandforyears,withmajortourismtaking asurgefromthe1950s.Furthermore, Mallorcahasattractedmanycelebrities, writers,andpoetsduetoitscalmingand lushbeautythathelpsbringmore creativitytolife.However,thereisalot moretothisislandthanitsscenicbeauty.If youareplanningatriptoMallorca,here aresomethingsthatwillhelpyouexplore theislandmoreintricately
Whiletherearemanyhotelsandresortson theisland,herearethebestplacesin Mallorcatostayforyou:
TheIberostarSelectionSuitesJardíndel SolhotelresidesoverthebeautifulCosta delaCalmabeach.Its261hotelrooms includeservicessuchasSPA,FreeWiFi, anoptionalall-inclusiveaccommodation type,awhirlpoolbath,andaprivatepool withmanyroomsofferingafabuloussea view.
Inaddition,thehotelhasanexclusiveVIP zone,whereonecanaccessthebar, solariumwithsunloungers,Balinesebeds, anddirectaccesstothebeachwhereyou canenjoybeautifulsunriseandsunsets.
Thehotelisdoingitsbitforabetterfuture withinitiativestoreduceplasticuseand responsibleseafoodconsumptionfora bettercoastalenvironment.
1.IberostarSelectionJardindelSol Suites
Whetheryouaretravelingasacouple, withfriends,family,orkids,VIVACala MesquidaResort&Spacaterstoall.The hoteloffersarangeofexclusiveservices astheselectionclub,allowingyouto customizeyourwholeresortexperience.
Intermsofcuisine,thehoteloffers varioustypesofdishesattheirbuffet throughtheirItalianandMexicanhotels andtheirbeachrestaurantMirablau. Overall,theexperienceattheVIVACala MesquidaResort&Spamakesfora relaxingstay.
EnjoytheMediterraneancultureat IberostarPlayadeMuro.Theuniquely designedroomsarespaciousand sufficientlyaccommodatefamilies, couples,orchildren.Inaddition,the hotelprovidessportsfacilitiesforthose intoCyclingandTennis.
Moreover,TheStarCampprogramoffers avarietyoffunactivitiesforkids, allowingtheadultstorelaxonthebeach orvisitthespatodestress.
BetweenthebayofPollençaandthe AlbuferetaNaturalPark,PortBlueClub PollentiaResort&Spaisahotelamidst thenaturalbeautyofMallorca.
Thehotelprovidesnumerousoutdoor facilitiesandsportsoptionsforyouto choosefrom.Additionally,therearealso variousprogramsfortheenjoymentof kids.
Otherservicesincludedeliciousfood,a relaxingSpa,aBar,andanadults-only pool.Forsportsfanatics,thehoteloffers varioussportsliketennis,swimming,and anumberofotherwatersports.
ThebeachesofMallorcaareamajorattractionamongtourists.AndPlayaDe Maro,wherethishotelislocated,isoneofthetop3beachesinSpain.The IberostarSelectionPlayaDeMuroVillagehasalsowonvariousTripAdvisor awardsforitsqualityservices,infrastructure,service,andgastronomy
Throughits3restaurantsand4bars,theresortoffersanarrayofdishesanddrinks forthoselookingtoenhancetheirpalette.Todistress,therearewatercircuitsat thespaalongwithTenniscourts.
4.PortBlueClubPollentiaResort& Spa 3.IberostarPlayadeMuroIfyouwereresearchingforyourtrip toMallorca,youprobablycameacross CalesdeMallorca.Residedonthe southeastcoastofMallorca,theresort iswidelyknownamongglobaltourist communities,especiallyfromEurope andtheUK.
Theresortisagoldminefortourists, andifyouhaven'tquitefiguredout whatthingstodoinCalesde Mallorca,hereare8thingstohelp you:
ExplorethecoastalbeautyofMallorca morecloselybychoosingfrom variousboattripsavailableonthe beaches.Asyousailthroughthe waters,bringalongyourfavorite seafooddishesordropbythemany restaurantsreadytosatiateyourtaste buds.
Theislandisfullofhiddennatural beauty.Afterarelaxingtimeonthe stunningbeaches,startexploringthe islandforotherattractivenearby places,restaurants,andother interestinglocalthingsthatnotmany areawareof.
CalesdeMallorcaisahubformany caves,namelytheCuevasdelDrach (DragonCaves)andCuevasdels Hams.Thesecavesaremajor attractionsamongglobaltouristsdue totheirstalagmitesandstalactite formations.Onecanalsowitness classicalmusicconcertsonthewayto cavediscovery,performedbyfloating musicians.
3.VisitCaves
2.IslandTour
1.BoatTrips
4.
Thisoneisforallyousportsjunkiesoutthere.Various resortsandhotelsofMallorcaallowyoutoenterwater sportstoenhanceyourexperience.Ontheotherhand,if youdon'twanttoindulgeinwatersportsattheresort, plentyofotheroptionsareavailable.
5.
RafaelNadalisaMallorca-bornTennislegend, consideredbymanyasthegreatestplayertoplaythe game.Avisittothismuseumnamedafterhimwillallow youtolearnaboutsomeofhiscareer-highlighting momentsandhelpyouknowhimbetterasapersonanda player.Additionally,youcanalsobuymerchandiseand otherproductsrelatedtoRafaelNadalaswell.
6.Hiking
DoyouloveHiking?ThenCalesdeMallorcawillbea treatforyouthankstothemountainssurroundingthe resort,makingitoneofthemostsought-afterhiking spotsamongtouristhikers.
7.LocalCuisine
Mallorcaisblessedwithadeliciousfoodheritage. Foodieornon-foodie,oneshouldnotmissoutonan opportunitytotastelocaldelicaciessuchaspaella, sobrasada,ensaimada,andotherseafooddishes.
8.TheNightlife
Nightlifeisnotwhatmostpeoplethinkofwhenplanning avisitingMallorca.However,thatdoesnotmeanit doesn'thaveagreatnightlifescene.Theresortoffersa numberofbarsandpubsforanyonelookingto experiencetheCalesdeMallorcanightlife.
Finally,IsMallorcaworthvisiting?
Thesimpleansweris—YES.Nomatterthetimeofthe year,fromtheWorldHeritageSiteMountainsof TramuntanaandTurquoisebeachesthatholdyour attentiontoseafoodspecialtiesandhistoricsites, Mallorcaisanislandthatsecludesyouawayfromhectic everydaylifeforapeacefultime.Ifthatsoundslike somethingyouareseeking,whichyouprobablyare,then Mallorcaistheplacetobeforyou.
How Spintly’s Access Management Systems are Leading Us towards a SIMPLIFIED AND SUSTAINABLE FUTURE?
ROHIN PARKAR | CEO
Accesscontrolsystemshave evolvedfromasimplelock andkeytotoday’s innovativeandadvancedaccess controlsolutions,theentireindustry hasmadetremendousprogressover thelastfewdecades.Spintlyisone suchcompanywhichismaking majorbreakthroughsand advancementsintheaccesscontrol industry.RohinParkaristheCEO andCo-FounderofSpintlywho startedthiscompanyalongwithhis CoFounderMalcolmD'souzawitha visionofsimplifyingaccesscontrol.
Cardaccesssystemshaveevolved intowhattheyaretodaybecauseof twomajorinventions.
Thecloud,whichallowessoftware systemstobehostedontheweb whichcanbeusedfromanywhere. Andsecondly,thewireless technology WhichenabledRadio FrequencyIdentification(RFID)and communication.ThroughtheRFID system,acardisprogrammedwith uniqueidentificationdatawhichis thensharedviaelectromagnetic waves.
So,ifacardisprogrammedto accessaspecificdoor,thelock disengages.Withthis,theaccess controlsystemsallowforeasy differentiationbetweenwhois allowedinacertainpremisesand whoisnot.
Findingamarketinthisinnovative space,andmakingmoreofitwasthe brainofRohinParkar,theCEO& Co-FounderofSpintly,hisCoFounderMalcolmDsouzaandtheir team.
“Weenableuserstounlockdoors withsmartphonesorsmartwatches. Wemoveitalltoyourphone,soyou don’thavetocarryaroundakeyora dooraccesscard.”,saysRohin.
Transformingthephysicalsecurity industrywithitsfullywireless,cloudbasedaccesscontrolsystem,Spintly starteditsjourneyin2018.Atthe beginningofitall,theteamaimedto simplifybuildings.Thisvision broadenedSpintly’srangeofservices.
Notjustanaccesscontrolsystem, Spintly’sinnovationsmovebeyondthe limitstobeanIOTNetworkandan IOTplatformwhichallowsdeviceto devicecommunication.Withits devicesbeingfullywireless,Spintly hasbecometheworld’sfirstwireless systemforaccesscontrol.
Withover300customersaroundthe globeandapresenceinIndia,Middle EastandtheUnitedStates,Spintlyis keepingthedoorssecured!
Butwhatopenedthedoorsfor Spintly?
“I have lived in the US for about 12 years. And in 2017, when I moved back to India, I was inspired by all kinds of innovations that happen in the Silicon Valley. I saw that a lot of start-ups start here and go global. One question that
kept me thinking- why can’t companies start in India and become big?”
Onthatthought,RohinandhisCoFounderMalcolmDsouzacame togethertostartthecompany.Their initialideawastostartanIOT platformforsmartbuildings.Unlike thetraditionalbuildingautomation systems,whichsitonalotof hardware,RohinandMalcolm wantedtosimplifyitusingwireless technologyandcloud.
Inalargeresidentialcomplexora largeofficespace,everydoorhasa securitysystemwhichisanaccess control,andeveryreaderhasawire runningsomewheretothecontrol room.Soinalargespace,with200 or300doorsandwithsomany accesscards,thereissomuchwiring required.
AtSpintly,theteamhaseliminated thisaltogether.Co-workingspaces likeWeWork,andothercompanies likeSmartworkshavedeployedthe
“The only way was to deploy and prove it right! Prove that this is the end game. That it’s reliable, robust and secure”
company’sservicestomakeaccess managementmuchmoreefficientand secure.
Withaccessenabledtoeverydoor,the processhasbecomemuchmoredynamic, wherepeoplecanusetheirphonestocome in.Allyouhavetodoiscomeinwiththe apponyourphone,andyouwillbeinside thepremises.
Theprocessticksalltheboxes,
Ÿ Avoidingunwantedvisitors
Ÿ Asecuredatabase
Ÿ
“Why do you want to lay down wires and cables and hardware when you can just as effortlessly manage it without it all?”, says Rohin.
Thiscanfurtherbemodifiedtoimprove theefficiencyofthebuilding,the temperature,airconditioning,lightingand everything.
Likeamessoftangledwires,starting outwasaschallenging.Butwithazeal toinnovate,Spintlyswiftlymoved forward.
Whentheproductwaslaunchedin2018, questionsaroundsecurityofthecloud,its coherenceandreliabilitywereraised.
“The only way was to deploy and prove it right! Prove that this is the end game. That it’s reliable, robust and secure”
Thepandemicchangedeverything.After COVID-19,peoplestartedlookingfor touch-lessaccess.Thatwasthetimewhen insteadofusingthefingerprint,people wouldprefertheirphones.Thisadoption startedtoincreasefrom2021.
SpintlyspecializesinAccessControl solutionsforbusinesses.Itenables smartphonebaseddooraccessforusers
whoneedaccesstobuildingsand officespaces.Traditionallythese systemshavebeenusingbadgesorkey cardswiththesoftwarewhichrunson localservers.
“We are a mobile first and a cloud first company which converts the smartphone into your office badge and allows management of the physical security through a cloud based application or a mobile App.”
Spintly’stechnologyprovidesa seamlessexperiencetoitsuserswhen theyaccessdoorsattheirofficespaces orthebuildingswhichtheyenter They canusetheirsmartphonesinsteadof theirbadgesfordooraccess. Itscloudbasedsoftwareprovidesflexibilityand superiorexperiencetoadminusersof organizationswhoareresponsiblefor managingthephysicalAccessControl Systemsfortheirofficespaces.
Inanindustrythatisalreadyatthe peakofinnovation,staying competitiveinthespaceistough,yet exciting.Therehavebeencountless storiesofbusinessesthathavestarted andtheirgraphshavecometoan abruptdecline.
Oncegreattechcorporationshaveshut downtheirdepartments.Thereason? Themarkethadmadespaceformore innovativeproducts.Toovercome thesedemandsandchallenges,Spintly hasaR&Ddepartmentwhich continuouslyresearchesnewproduct developments,tryingtofindnew problemstosolvethemandimprove theproduct.
Mr.Rohinhasaninteresting philosophybehindthis,
“It’s not enough to build one product and one solution, and you can just keep selling it. You have to continuously improve it and make it better. Just like
the iPhone that came out in 2007, and every year now there is a new model with better and newer features.”
Tostayaheadofthecurve,Spintly mainlygoesbytwostrategies.
Oneistokeepintouchwiththe customer,understandtheirfeedbackand makesuretoadapttotheirneeds.
forthecompany.Soyouareworking 24*7.Youhavetounderstandyour responsibilitytowardsthecompany,your teamandthat’showyoubecomealeader, yougoastepahead.”,saysRohin.
“This is what keeps me awake, keeps me driving and going ahead, trying to make this a success.”
BuildingaTeam
Secondisthinkingaheadofthecurve. Butasaserviceprovider,youneedto keepaneyeoutoneverythingthatis happening.So,beingawareofwhatis happeningintheindustrytechnologically andbeabletobringitintheproductsand improvetheoverallcustomerexperience.
Thisisanimportantphilosophy.Attimes, thecustomerstendtothinkjustaboutthe presentandmaynotbeawareofthenew innovations&advancementshappening.
Spintlybuiltitsinitialteamwithfresh engineeringgraduates.Hiringthemas freshengineers,RohinandMalcolm trainedthemonthespecificareasof knowledge.
“I am proud to say that all of them have grown to become leaders in the company They are today leading teams, training, giving knowledge. Just a growth graph they can see for themselves and be proud of it.”
HowdidRohinParkargofrombeing anengineertoatechinnovator?
Anengineerbybackground,Rohin graduatedin2001andkickstartedhis careerasascientistatBhabhaAtomic ResearchCenter
Aftertwoyearsofasuccessfulstint there,hemovedontoworkatTCSTata Consultancyservicesuntil2005,whenhe movedtotheUSworkingforMotorola. In2007,hejoinedNokiaandthenfinally movedtoCaliforniain2012.
Culminatinganexperienceofalmost17 yearsinthewirelessspace,doingwifi andIOTtechnology,hedecidedtostart Spintly.
Shiftingtobeingaleader,aroleofbig responsibilities
Frombeinganemployeetobeingthe leader,anentrepreneur,itisabigshift, especiallyintermsofhowyouthink.
“Whenyouareanentrepreneur,every pocketoftimeyoufind,youtrytouseit
Speakingaboutthecultureofthe company,Rohinsaysit’saprettycasual andinformalculture.
“We don’t go by the ‘Sir’culture.”
Thishelpsincreatinganopenness,where everyonecantalkfreely.
Areyoucrazyaboutriding motorcycles?Ifyes,itmightbeoneof yourdreamstotakearoadtripwitha HarleyDavidsonbikeinthemountain areas.Thebikegivesyouthe experienceofpleasureandadventure whileenjoyingthescenicbeautyatthe sametime.Nobodywilldisagreewith meifIsayHarleyDavidsonbikesare thebestintheworld.
especiallyfromJapan,Harley Davidsonsawitspoorqualitybike productioninthemarket.However,it didnotaffecttheever-growinggraph ofthecompany’ssuccess.Harley Davidsoninspiredmorebikersacross theworldandpeoplestartedjoiningits fanclub,showingofftheirbikeriding skills.
Theirmotorcyclesaretheperfect combinationofabeautifulbody framework,excellentengineering,and asmoothride.Hardcorebikelovers, whenlookingtobuyamotorcycle, oftendon’tsettleforanythinglessthan Harley.Inthisarticle,we’lltakeyou onaridetoshowthejourneyofHarley Davidsonfromabicyclebrandtoa motorcyclelegendlovedbyall. Foundedin1903,HarleyDavidsonis oneofthefewAmericancompanies thatsurvivedtheGreatDepressionin 1930.Itwasestablishedinoneofthe townsintheUnitedStatesofAmerica namedMilwaukeeinWisconsin.The companyexperiencedmultiplechanges intermsofleadershipandsubsidiary arrangements.Whentherewasserious competitionintheglobalmarket,
Theoriginofthecompanycanbe tracedbackto1901whenWilliamS. Harveydecidedtouseasmallengine capableofdisplacing116ccflywheels formanufacturingpedal-powered bicycles.Foranothertwoyears, William,alongwithhischildhood friendArtherDavidsonkepton tinkeringwiththeengine.Thejourney ofoneofthemosticonicmotorcycle manufacturersintheworldbegan whentheprocessofengine-making wasfinished.WhentheUSAdecided toparticipateintheFirstWorldWar, thedemandformotorcycleusers increased.HarleyDavidsonsoldmore than15000motorcyclestotheUS militaryduringthewar
Infact,duringSecondWorldWar,the governmentagainaskedHarley Davidsontoserveinthemilitary The
companyprovidedmorethan90,000 motorcyclebikestothemilitary, probablyoneofthehighestdemandto date.However,whenAmerican MachineandFactorypurchasedHarley Davidsonin1969,thecompanylostits reputationformanufacturingreliable andqualitymotorcycles.TheAmerican MachineandFactoryreducedthemass productionofbikesandfiredmostof theworkerswhichloweredthebike qualityandmadetheminferiortotheir Japanesecounterparts.Soon,the companybecamebankruptanditwas difficultforittosurvive.However,the veterandidn’tbogdownandkept comingback,ultimatelymakingway foritselfinthemarketagain.
Inthebeginning,Harley-Davidson manufacturedlarge,air-cooledcruiser motorcycleswithpowerfulengines withaminimumdisplacementof 700cc.Thismodelofmotorcycles broughtthetrendofthe“chopper” motorcyclestylethatunderwentmass productionandwascustomizedto complementtherider’sdesiresand specifications.Theywerewell-known forthepersonalizedbikespecifications companyofferedforbuyers.
Ÿ HarleyDavidsonFatBoy114
Ÿ HarleyDavidsonSportsterS
Ÿ HarleyDavidsonStreetGlide Special
Ÿ HarleyDavidsonPanAmerica1250
Ÿ HarleyDavidsonNightster
Onethingthatfascinatesmostpeople aboutHarley-Davidsonbikesistheir retrolook.Inadditionto customization,thecompanywantsits customerstoenjoytheretrolook whichtakesthembackintotheeraand relivesnostalgia.Thecompanyis acknowledgedfordurability, comfortableride,andmost significantly,thereliabilityofits enginesbecausesafetyiseverything. Mostofthebikeshaveanengine above700ccsegmentandusetheVtwinenginewhichisaperfectblendof powerandlongevity.
Therearedifferentmarketingstrategies thatworkedwellforHarleyDavidson andmadethecompanywhatitistoday Theyinclude:
Ÿ FreedomandIndividualism: Harleyhasalwaysportrayeditselfin theadsasafreebird.It characterizedthequintessential valueofhumanbeingslikefreedom andindividualism.Thewayits brandisdifferent,itshowshow everyriderisdifferent.Thisstrategy gavebikeownersawidecanvasto explorewhotheyare.
Ÿ SymbolofCourage:Harleyand Davidsoncreatedsportsbikesinan erawhentherewerenoproperroads andracingtracks.Bothofthemwent aheadanddaredtoinnovate somethingthatwaswayaheadofthe time.Itwasacourageousthingtodo that,andtoday,roadtripswith
Harleyareencouragedasalifetime adventure.
Ÿ ListeningtoCustomers:Whatmakes HarleyDavidsondifferentthanits competitorsisthatitlistenstoits customersandrespectstheiropinions. Thecompanyundertakessurveysto collectdataaboutcustomer preferences.Theycallit‘real-time marketresearch.’Theresearch providesauniqueapproachto studyingcustomerbehavior
Ÿ FocusedonCreatingOwn Community:HarleyOwnerGroup (HOG)isasponsoredcommunity marketingclubwhichisoperatedby HarleyDavidson.Itisforthose enthusiastbikeriderswhoareloyal customersofthecompany Thegroup promotescompanyproductsaswellas encouragesaposhlifestyle.
Harley-Davidsonisoneofthosebrandsinthemarketthathasgoodmanufacturingqualityanddesignsthatfulfillthe requirementsofcustomersatalowcost.However,thecompanyhasfacednumerouschallengesthroughoutitsjourney.As mentionedearlier,duringthe1970s,itexperiencedtoughtimesasitsmarketsharewasdecliningduetothepoorqualityofits bikes.TheAmericanMachineandFactorycompanydesiredtotakeadvantageofthemarketsituationandraiseproductionby neglectingitssupplychainmanagement.Thecompanysufferedvigorouslyinmaintainingitsquality,however,itrecovered tobecomethesolesurvivingheavy-weightmotorcycle-producingcompany
In1981,HarleyDavidsonappointednewpersonnelatthemanagementlevel.Thecompanylaunchednewproduction schedulesthatsurgedinventoryturnsfrom16to28million.Itfocusedonimprovingrelationshipswithsuppliersandbuilding bettersupplychainmanagement.Thereafter,thecompanyintroduced“JustinTimeManagement”whichhelpedittoachieve continuousadvancementinqualityandquantity.Itincreasedtheproductdevelopmentefficiencywhichdroppedthecostand ultimatelythesalewasincreased.
HarleyDavidsonhasbecomealeaderinthemarketnotjustintermsofproducingandsellingmotorcyclesbutalsoasa perfectexampleforupcomingstartupstofollow.Theforemostaccomplishmentofthecompanyisqualityimprovementand quickdeliveryofproducts.Thecompanyconsistentlystudiescustomerbehaviorandunderstandstheirneedstomake innovationsintheproduct.
WhatmakesHarley-Davidsonuniquefromothercontemporarybusinesses?
Today,managementinstitutesareteachingHarleyDavidsonasacasestudytotheirstudentsandmakingeffective contributionsinthefieldofmarketing.HerearesomefactorsthatdifferentiateHarley-Davidsonfrommostofitscompetitors.
Ÿ LowerBatchSizeProduction: Smallbatchsizeproductioncan decreaseproductioncostsand improvethequalityoftheproduct. Itfuelssmoothproductionflowand reducesinventory
Ÿ ReducedSet-upTime:Lessersetuptimeimprovesmanufacturing efficiencywhicheventuallyreduces thetimeandspaceofproduction.
Ÿ Pullsystem:Basedoncustomer demand,thepullsystemcancontrol theproductionflow Themethod eliminateswasteinhandling, optimizesthespaceoftheshop floor,andmakesquickproduct deliverytocustomers.
Ÿ
Ÿ CompleteInvolvementofall Employees:AtHarley Davidson,theemployersarea partofthequalitycontrolcircle. Theymotivateemployeestotake responsibilityfortheirwork whicheliminatesloopholesin theprocess.
Ÿ RelationshipwithSuppliers: Aswediscussedearlier,building strongrelationshipswith suppliersisoneofthecrucial decisionstakenbyHarley Davidson.Itrevampedthe problem-solvingskillsofthe companyandremovedfriction whilesharinginformation.
HarleyDavidsonbuilds motorcyclesnotjustforthis generationbutalsoforupcoming generations.Inordertocontribute tosustainabledevelopmentefforts, thecompanyhaslaunchedEVs (ElectricVehicles)thatarereadyto takebikeridersbeyondthe limitationofcombustion.Examples ofHarleyDavidsonelectric vehiclesincludeLiveWireONE,S2 DELMAR,etc.Thesebikesare manufacturedforagilityandurban ridingexperiences.
HarleyDavidsonownsdiversified futuristicplansthatcantransform thefutureofthewholebike industry Thecompanyisbranding itslogotoreachmorepeopleand becomeanaturalchoiceforthem. Suppliertrainingconsistsofa detailedstudyoftheirprevious strategies,issues,andthewaythey approachthesolutions.Today,the companyseekstomanufacture world-classprofitablemotorcycles alongwithbecomingthebest supplierintheworld.Harley Davidsonoughttoberecognizedby customersforthequalityandvalue ofitsproductandservices.
Harley-Davidsoniscontributingto socialworkaswell.Thecompany hasglobalappealaswellas presenceanditsponsorsfundraisers,charities,andavarietyof socialeventsforthebenefitofthe community.Evenwithoutcompany sponsorship,Harleymotorcyclists cometogetherforcharityworkand trytogivetheirbacktothe communitiesandhelpothers.
Thereisasurgeofpeople
participatingin75hard challengesalloversocial media,catchingmillionsofeyeballs withpicturesofbooks,dietplans, before-afterprogresspics,andvarious hashtags.Ifyouhaven’talreadycome acrossthistrend,youmighthave questionslikewhatis75hard challenge?Whyiseveryonegoinggaga overit?Arethereanybenefits?Isit safe?Letusanswerallthequestions youmighthaveandmore.
The75HardChallenge,aprogramthat supposedlyturnsyourlifeupsidedown forthebetter,wascreatedbyAndy Frisella—anentrepreneur,author,and podcasteratRealAF Whilethewhole thingispositionedasa“transformative mentaltoughnessprogram,”itsphysical effectsarenoticeable,asseenfrom numerousprogresspicsonthehashtags suchas#75Hard.
Theideafor75HardcameafterAndy interviewedJamesLawrence,akathe IronCowboy,whocompleted50 Ironmantriathlonsin50U.S.states everydayfor50days.Accordingto James,toachievementaltoughness,one mustintentionallyputthemselvesin uncomfortablesituations.Inaddition, Frisellaalsonoticedthatpeoplearound himwerefailingtocompletethefitness programstheysignedupfor
1. Keep ADiet Plan: Hedoesn’tspecify whatspecificfoodstoeat,however,he doesputemphasisonnothavingcheat mealsoralcohol.
2. Follow AWorkout Routine: Work outtwiceadayfor45minutes,outof whichoneworkoutmustbedone outdoors.
3. Document Your Progress: Take yourprogressphotoseveryday.
4. Water Intake: Drinkatleast1 gallonofwaterdaily
5. Book Reading: Read10pagesofa bookeveryday,excluding audiobooks. Whatarethebenefitsof75Hard?
Thecreator,AndyFrisella,isnota doctororamedicalexpert,noristhe programbackedbyscientificstudies. The75Hardcameintoexistence purelybasedonFrisella’sown intuition.Whiletherearenumerous benefitstothe75Hard,theprogram failstoconsiderhumancomplexity.
P.S.Thebookgenremustbe:selfimprovement
• Improved Confidence and enhanced self-esteem and selfworth
• Better physical health
• Better ability to complete daily activities and management skills
• Enhanced Grittiness
• Stronger Fortitude
• Career Improvements
• Improved relationships
Theprogramaimstobenefitthe personphysically,mentally,and emotionally.Nutritionaldisciplineand workoutswillcertainlybenefityouin losingweightandoverallfitness.And thedailywaterintakewillkeepyou hydrated,animportantfactorina person’shealth.
Consideringthatonemustonlyread self-improvementbooks,attheendof theprogram,youwillread750pages, helpingyousolvepersonalissuesif any.
Furthermore,theprogressphotoswill giveyouadoseofmotivationasyou seethepositivephysicalchanges.
Itissafetosaythatthe75Hardmight notbeeveryone’scupoftea.And here’swhy:
Everyhumanhasdifferentfitness levels,goals,andexistingmedical issues.Asaresult,manymedicaland fitnessexpertsbelievetheprogram isn’tsustainableandmightevencause injuries,basedonthecurrentone-sizefits-allnatureoftheprogram.
Expertsbelievethattakingsmallsteps ismorebeneficialinthelongrun. ProgramslikeThe75Hardmightsuit someonewithanalreadyactive lifestyle.However,forsomeonewhois ontheoppositespectrum,thesudden changescanbeoverwhelming.
Shouldyouenterthe75Hard Program?
Whilethephysical,mental,and emotionalbenefitssoundtemptingon paper,thelackofexpertiseand scientificevidencemeanstakingtrendy challengeslike75Hardwithagrainof saltisawiserchoice.
Here’sascenarioforyou:Assuming onecompletesall75daysofthe program,thedopaminedroponthe 76thdaycouldbehuge,potentially causingalackofmotivationforthe remainingdays.
Consideringalltheprosandconsof the75HardChallenge,itisbestto consulttheexpertsintheirfieldasyour doctor,dietician,ortrainer,beforeyou optin.Theexperthelpwillallowyou totweakyourlifestyleinwaysthatsuit yourspecificneedsandhelpyou achievegoalsefficientlyinthelong term.
Founder: Ryan Holmes, Dario Meli, David Tedman
Establishment Year: 2008
Headquarters: 5 East 8th Avenue Vancouver, V5T 1R6
Canada
No. of Employees: 1300+
Website: www.hootsuite.com
Hootsuite is a social media companion trusted by over 22 million users globally. The platform helps improve the areas of social media marketing, commerce, and customer care of brands and organizations. Here's how it works: Using integrated tools from Hootsuite's dashboard, you can schedule across a range of popular social networks, manage organic and paid content, track customer conversions, and gain real-time insights that help you make crucial decisions.
As a leading social media software with more than 200k paid accounts, the expertise of Hootsuite range from social media management, social insights, employee advocacy, social selling, and social customer care, to helping businesses build trustworthy relationships with their audience. Additionally, Hootsuite Academy, its widely popular E-Learning platform educates people and organizations about social power through its courses.
Notmanytoolscouldmanagemultiplesocialmedianetworksin2008.Noticingthisissue facedbypeoplearoundtheglobe,RyanHolmes,withDarioMeliandDavidTedman,founded Hootsuiteinthesameyear.Atthelaunch,thetoolwascalledBrightKit,andtheresponsesit receivedwerenothingbutpositive.
In2009,thenameofBrightKitchangedtowhatwenowknowasHootsuite,courtesyofMatt Nathan'ssuggestion,whowona$500prizeforit.Soonenough,thecompanyexpandedits horizonswithsupportforFacebookandLinkedInandincorporatedTwitterlists.
Attheendof2009inDecember,Hootsuitewasofficiallylaunchedasanindependent company,asitseparatedfrominvokemedia.
By2012,HootsuitewasvaluedataroundUS$200millionandstartedfurtherexpansionsby acquiringcompetitorssuchasSeesmic,acustomerrelationshipmanagementsystem.Moving forward,HootsuitealsoacquiredAdEspresso,adigitaladvertisementmanager,andLiftMetrix, afront-runningsocialmediaanalyticscompany.
Today,HootsuitecontinuestopushtheboundariesofSocialMediawithitsProductsand ServiceIndustryforward,witharound16millionusersgloballyinover175countries.
HootsuiteFeatures:
toolsallowyoutomanageyourpaid andorganiccontentfromasingleplace withoutanyhassle.Furthermore,you canpublish,analyze,manage,and makeareportonadsfromthe dashboard.
6.Analytics:
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ThefeaturesofHootsuitearespread acrossvariouscategories.Herearethose categories: Hootsuiteenablesyoutomanageall yoursocialmediamarketingcontent anddatainoneplace.Thefeatures includelinkingyoursocialmedia networks,trackingGooglereviews, andintegratingyourCRMdatainto yourdashboard.
Togetmoreengagementand followers,thegameofanalyticsis key WithHootsuite'sanalytics feature,youcangetreportsthatshow youtheidealtimetopostbasedon whenyouraudienceismostactive. Moreover,itcanhelpyouextendyour reach,buildawareness,andincrease engagementwhichcouldpositively impactsales.
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AItoolscouldefficientlyimprove yoursocialmediaexperience. OwlyWriterisoneofthosetools,asit makessocialmediapostingabreeze. ThisAItoolcanbeusedtoquickly generatecaptionsforanysocial medianetwork,helpingyousave time.
HowmuchdoesitCost?
Therearefourdifferent categoriesofHootsuite,allwith differentprices.Whilethereare freetrialsavailable,herearethe plansifyouarelookingto becomeapaidmember.
1.ProfessionalPlan: $99.00/month
For:Entrepreneurs,small businessowners,etc.whowant toextractthemostoutofsocial media.
FAQs-
Ÿ HowDoIUseHootsuite?
Answer:
Step1:Createanaccount
Step2:ChooseaSuitablePlan
2.TeamPlan: $249.00/month
For:MarketingTeamswho arelookingtotaketheir socialmediacollaboration toanotherlevel.
3.BusinessPlan:Startsat $739.00/month
For:Businessesand agencieslookingtobuild theirbrand,increasetheir followerbase,andmanage socialmediaefficiently.
4.EnterprisePlan: Thepriceforthis sectioniscustomized, andasaresult,not revealed.Toknow more,contact Hootsuite.
For:Huge Organizationsand Companieswith multiplesocialmedia teamsprioritize workflowandsecurity.
*T&CApply
1.“Hootsuitehashelpedusreachmorepeople organically,faster-thankstoaudience targeting.”-Jessica
Step3:Signup,andlinkyoursocial mediaprofilestothedashboardtotrack yourperformance
Ÿ HowdoIrequestaHootsuite Demo?
Answer:Simplyclickonthislinkhttps://www.hootsuite.com/request-demo
Ÿ WherecanIgetaHootsuite Enterprisequote?
Answer:Togetthedetailsaboutthe enterprisequotegohere:
https://www.hootsuite.com/plans/enterpri
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2.“Hootsuiteisgreatifyou'reresponsiblefor marketing,butyourdaysareoftentakenout ofyourcontrolbyclientneedsorrequestson yourtime.Itletsyouorganizeyourtimefor theworkthatbuildstomorrow'sbusiness.”Ewan
3.“Asanewbrandenteringacrowded marketplace,Hootsuitehasbecomeacritical partnerinhow,when,andwherewe strategicallyimplementourcommunications outreach.Wecouldnotdowhatwedowithout Hootsuiteonoursideandmakingefficientuse ofoursocialmarketingresources.”-Daniella
4.“Theprogramhelpsmeschedulepostsin advance,orontheweekendorholidaywhenI needtopostbutamnotworking.”-Courtney
