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Digitaltransformationcompaniesplayapivotalroleinhelpingorganizationsadaptand thriveinthedigitalage.Withtherapidadvancementsintechnology,thesecompanies assistbusinessesinharnessingthefullpotentialofdigitaltools,strategies,and processestodrivegrowthandinnovation.Byembracingdigitaltransformation,organizations canstreamlineoperations,enhancecustomerexperiences,andgainacompetitiveedgeinan increasinglydigitalmarketplace.
Thesecompaniesofferexpertiseinareassuchascloudcomputing,dataanalytics,artificial intelligence,andcybersecurity,enablingbusinessestoleveragethesetechnologieseffectively Inaworldwheredigitalizationisnolongeranoptionbutanecessity,theimportanceofdigital transformationcompaniescannotbeoverstatedinguidingorganizationstowardsuccessinthe digitalrealm.
FeaturingforTheEnterpriseWorld’sthisissueofTheBestDigitalTransformation CompaniesToWatchIn2023arethestoriesofsuchcompanies.
Forthecoverreadabout
Establishedin1996, isaglobalgroupofindependentcompanies,specializingin PiLogGroup QualityDataandDigitalGovernanceandAnalyticalsolutionssupportingmultipledata domainsinavarietyofindustriesallovertheglobe.PiLogisaleadingproviderofMaster DataQualitySolutions,supportingmultiplemasterdatadomainsinavarietyofindustries.
ThePiLogsolutionsarestate-of-the-art,focusedoncreatingacommonbusinesslanguageand managingtherulesforthecreationofhigh-quality,multilingualterminologyusingMachine Learning,ArtificialIntelligencetechnologies,andhuman-augmentedalgorithmsforits customerswhoareeagertotransformtheirbusinessesdigitally.
ExtrieveTechnologiesisaleadingtechnologycompanyfoundedbytheCEO,Kimman Balakrishnanandhisassociates.Thecompanyboastsover25yearsofexperienceindelivering innovativesolutionsforbusiness-criticalapplications.
Ithasmadeasignificantimpactintheimaging,enterprisedocumentmanagement,and workflowdomains,enablingbusinessestoachieveoperationalexcellencethroughworld-class technologythatcancreate,process,andmanagedocumentsefficiently.
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Forthecoverreadabout
Establishedin1996, isaglobalgroupofindependentcompanies, PiLogGroup specializinginQualityDataandDigitalGovernanceandAnalyticalsolutions supportingmultipledatadomainsinavarietyofindustriesallovertheglobe. PiLogisaleadingproviderofMasterDataQualitySolutions,supporting multiplemasterdatadomainsinavarietyofindustries.
ThePiLogsolutionsarestate-of-the-art,focusedoncreatingacommonbusiness languageandmanagingtherulesforthecreationofhigh-quality,multilingual terminologyusingMachineLearning,ArtificialIntelligencetechnologies,and human-augmentedalgorithmsforitscustomerswhoareeagertotransformtheir businessesdigitally.
ExtrieveTechnologiesisaleadingtechnologycompanyfoundedbytheCEO, KimmanBalakrishnanandhisassociates.Thecompanyboastsover25yearsof experienceindeliveringinnovativesolutionsforbusiness-criticalapplications.
Ithasmadeasignificantimpactintheimaging,enterprisedocument management,andworkflowdomains,enablingbusinessestoachieveoperational excellencethroughworld-classtechnologythatcancreate,process,andmanage documentsefficiently.
L E A D E R S I N S P O T L I G H T
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Extrieve Technologies
What Makes Cales de Mallorca A Perfect Getaway Destination How Harley Davidson is riding the waves of Change?
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Establishedin1996,PiLog Groupisaglobalgroupof independentcompanies, specializinginQualityDataand DigitalGovernanceandAnalytical solutionssupportingmultipledata domainsinavarietyofindustriesall overtheglobe.PiLogisaleading providerofMasterDataQuality Solutions,supportingmultiplemaster datadomainsinavarietyofindustries.
ThePiLogsolutionsarestate-of-theart,focusedoncreatingacommon businesslanguageandmanagingthe rulesforthecreationofhigh-quality, multilingualterminologyusing MachineLearning,Artificial Intelligencetechnologies,andhumanaugmentedalgorithmsforitscustomers whoareeagertotransformtheir businessesdigitally
PiLogprovidesexclusivetechnical dictionaries,andindustriallibraries withcontentrepositoriesthatarethe culminationofresearch,development, andexecutionoverthepasttwenty yearsembeddedintotheplatformof PiLog–DataQualityHub.Allits methodologies,processes,and solutionsarecompliantwith internationalstandardsfordelivering seamlesssystematicintegrationof contentintovariousplatformsand ERPssuchasSAP,S4HANA,Oracle ERPCloud,Maximo&MSDynamics, etc.PiLogisanISO-certifiedcompany
PiLogGrouphasmarkeditspresence acrosstheglobe.Ithasitsfootprintsin thefollowingcountries:
• PiLogIndiaPrivateLimited, India
• PiLogIndiaLabs(R&D)
• PiLogTechnologySolutions, AbuDhabi,UAE
• PiLogPtyLtd,Dubai,UAE
• PiLogSaudiInternational,KSA
• PiLogInnovativeSolutions, Qatar
• PiLogSystemsPtyLtd,RSA
• PiLogInc,USA
AsTheMasterDataExperts™,theteam atPiLoghasprocessed&builttensof millionsofrecords.
Thecompanyhassavedclientsmany millionsofdollarsbyeliminating duplicateinventoryandspares, eliminatingfree-textspend,anddriving moreeffectivespendanalysisthrough properitemandserviceclassification. PiLogdeliverstheseresultsthrough multiplesolutionsincludingboth softwareandservices.
• ItsflagshipproductistheindustryleadingtoolforMasterData Governance,MasterDataRecord Manager(iMDRM.)Turnyour masterdataintotheassetitshould be.
• ItsEnterpriseAssetData Acquisitionservicesaredesigned forcompaniesacquiringlarge assets,suchasnewfacilities throughconstructionormergersand acquisitions.
• TheexclusivePiLogTechnical DictionaryContentprovidesarapid boosttoanyMasterDataProject, withover6,000+dataclassification templatestoguideaccuratedata creationandmaintenance.
• ItsremoteDataEnrichmentLabs andon-siteteamsprovideextensive cleansing,cataloging,and classificationservicesutilizingan engineeringmindset.
• Forthosewantingtostartwith structureddescriptionsnowwithout waitingforhistoricaldatacleanup, itofferstheStructuredDescription Generatortobuildclass-driven descriptionstoimprovesearch capabilityandeliminatefree-text spending.
ThekeychallengesfacedbyPiLog companyareareflectionofitschange management
• Rebrandingofitscompanywith associatedproductsandservices
• Pricewarfromlow-cost competition
• Marketlookoutondataquality managementproductsandservices
• IndustryTrendsandInvestment
MeettheDrivingForcebehind PiLogGroup
Apowerhouseofperformanceand excellence, isthe Dr.ImadSyed CEO ofZone3,GroupCIO,andBoard MemberatPiLogGroup.Withtwo decadesofprofoundexperienceand progressivecareergrowth,Imadhas climbedthesuccessladderbyserving inmanyexecutiveroles.Frombeing theSr.SystemsEngineertotoday,the CEO,hespearheadsthecompanywith utmostdedicationanddiligence.
Heisadynamicleaderwholed organizationinitiativesfromthe forefrontforallvaluemanagement initiativesforPiLoggroup developmentanditsesteemed customersinthego-to-market,revenue management,innovations,profitability, productdevelopment,andcorporate advisor
Dr.Imadalsoservestheroleand responsibilitiesasaSeniorExecutive, DigitalAdvisory,andVisionaryLeader withvastexperienceinconceivingand designingbusiness,enterprise information,anddataqualityHUB strategiesformediumtolarge enterprises.Expertiseindesigning simpleyetpowerfulstrategiesfordata governance,management, transformation,andanalyticsof complexsystemlandscapes,proven trackrecordofexcellinginoperational efficiencyandeffectiveness, revolutionizedproductandsolution
developmentusinginnovative frameworksthatareagileand sustainablefromtheperspectiveof futuristictechnologyevolutions.
Dr.Imadhasbeendevelopingand executingbusinessstrategiesbeitfor GTM,Product,Operational Management,orDeepandDiversified Value-Engineeringsolutionshasbeen Dr.Imad'scorestrengthovertheyears. Heispassionatetonurture,build,and leadhigh-performanceteams,resulting bestofbothworldsintheformof CustomerandEmployeeexperienceis theprinciplebelievedandproven severaltimesbyImadSyed.Hehas conceived,designed,andbuiltthe architectureofEnterpriseSolutions withstate-of-the-artfuturistic technologies,Cloud-basedcontent micro-services(webservices)with subscriptionmodels.
Heisconceivedanddesignedthedata lifecyclemanagementprocessessuch asiDataAcquisition, iDataHarmonization, iDataGovernance,andiDataAnalytics foron-premiseandon-cloudenterprise solutionsthatcanbeintegratedondemandacrossvariousplatformsand operationalsystems.
PiLogoffersawiderangeofproducts andservicesincludingtacticaland strategicservices:
• DATAQualityHUBincluding DataHarmonization,Data Migration&Governance
Solutionsformulti-domainmaster andmetadataobjectswith impactfultoolsofIndustry Standards(repository,templates), ML&AI-driven,andIoTenabled
• BusinessPartnerLifeCycle Management(Vendors& Customers)
• BusinessPerformanceAnalytics
Platform(Spend&Inventory Visibility)
• FixedAssetandiSPIRsoftware
• MasterDataandProcessMaturity AssessmentSoftwareAdd-On (ECA,MCA,SCMA,ALCMA)
• CleansingServicescovering Cleanse,Standardization, Categorization,andEnrichmentof multi-domainmasterdata
• ManagementConsulting
• BusinessProcessOutsourcing (AR/AP,DataManagement,S2P, CategoryManagement)
• AssetandSupplyChainProcess Optimization
• MasterDataandProcessMaturity AssessmentSoftwareAdd-On (ECA,MCA,SCMA,ALCMA)
• DataManagement&StandardsTaxonomies,Dictionaries,Data Harmonization,ISO,NATO,IEC Compliance,"Clean&Leandata savesmoney"
• MDMSolutions-MROMaster Data,DataEnrichment, Optimization,On-Premise Solutions,"SingleVersionof Truth"
• MDM&DataQualitySolutionsISO8000,29002,22745, EnterpriseMasterData(All domains),DataQuality& Governance,"DataQuality Foundation"
• Data&AnalyticsPractice, Solutions-PiLogCloud,Data SciencePowered,Data, Methodology,ConsultingProcess,Analytics,Software, "Self-serveCloudPlatform"
• LatestplatformiDXP-OneStop solutionforalltheMasterData ManagementofferedasSaaS model
Asanorganization,PiLogGroupwas prompttounderstandthetechnicalities
oftherespectivesituation.Itwiselyacted uponitandintegratedeffectivemeasures torunitsbusinessandoperationsina smoothsailingmanner
PiLog'ssimplebusinessruleshadhelped ittosustainandpickupitsgrowth trajectoryevenduringCOVID-19:
• Beingsustainable,reliable,and transparentinoperations
• Rightandtimelyinvestmentin people,processes,andtechnology
• Havinglike-mindedpeoplefrom BoardtoAnalystwithaZealto learn,unlearn,perform,andgothat extramileeverytime!!!
• Morethan40percentofrevenueis generatedfromexistingcustomers showcasingtheirconfidence
• Earlyadoption,innovation,and businessprocessfocuson applications,products,andservice lines
Businesspartnersarekeyto strengtheningorganizationaloperations andachievingorganizationaloutcomes. PiLogissuccessfullyassociatedwith leadingandreputablepartnersoverthe yearshelpinginthefurtherdevelopment andadvancementofitscompany.Its partnersinclude:
• SivecoGroup-COSWIN
Since1993PiLoghasbeenapartnerwith SivecoGroup,amajorinternational playerandtheEuropeanleaderinthe CMMSmarketsince1986.Forover20 years,wehaveenjoyedacloseworking relationshiptoassureclientconfidencein thesupplyofcompletesolutionsin ComputerisedMaintenanceManagement Systems(CMMS)andEnterpriseAsset ManagementSystems(EAMS).
• SAP-SilverPartner
PiLogisalong-standingpartnerwith SAP,havingdonealargenumberof
projectssupportingSAPR/3,ECC, MDM,andnowMDG.PiLogis enrolledinthePartnerEdgeprogram asaSoftwareSolutionTechnology Partner(SSTP)andhascertificationfor theintegrationofPiLog-MDRMwith theSAPMMmodule,whichinmost projectsisthemainuserofMaterial andServicesMasterData.PiLogis Co-InnovatedwithSAP,implementing theSAPmasterdatagovernance application.
• Oracle-PartnerNetwork PiLoghasbeenanOracleGolden partnersince2010andhasstrategically decidedtoleverageandenhanceour relationshipwithOracletocapitalize onourcompetitiveedgeasSubject matterexpertsintheMasterdataarena. Oracleisoneoftheworldleadersin integrateddatasolutionsforCustomer Partydatawhichisgenerallyreferred toasstructureddata.
WithIndustry4.0andNewNormal, Stiff&AggressiveCompetition,and NewOperatingModels,PiLogis adheringtoitscorevaluesystembut makingintrinsicchanges,asynopsis:
• MarketPenetrationacross GeographiesandIndustrySectors witheffectivepartnership management
• Retentionofknowledgebasewith effectivecareerprogressionplans; equalopportunitiesfor360Degree developmentandprofit-sharing models
• Adoptionofevolvingtechnologies andsynchronizationofplatforms tomeetdynamiccustomer demand.Forward-thinkingproduct releaseplansandimproved customeruserexperienceand limitedchangemanagement
• TransformationofEmployeesand
Customerrelationsforimproved customerexperience.
Thereisaconstantraceintheindustry, beittostayanotchupcomparedto competitors,upgradewiththelatest advancementsforbetterservices,or satisfycustomersforcompanygrowth. Ineveryform,thereisthecompetition tosecurethetopspot.Recognizingthe competitivenatureofthebusiness, PiLogusesitsUSPtowithstandits competitors,
• Makeproductsandservices modularandavailableoncloud, on-premise,remoteoronsite services,etc.alwaysproviding flexibilitytoourcustomersand prospects
• Helporhandholdcustomersright frombusinesscasebuildingtothe finaltransitiontosupportor operationshadbeenhighly appreciatedbyourcustomers;So webecomepartnersofchoice!!!
• Pricewarswerealwaysthereand willcontinue;butourpricingis alwaysblendedbyvalue-added servicestoenablerealisticROI, IRR,andTCOforecast
PiLoghighlyemphasizesthework cultureanditsemployees.Itisfocused toprovideitsemployeeswithawork environmentthatboostsemployee growthandconfidence.
ItissimpleforEmployees,Investors, Partners,andCustomersstakeholders tochoosePiLogastheirPartnerof Choice:
• EmployeeWelfare&Society WellbeingFirstPolicy
• Focusonderivingvaluefor
investment.
• Astrongadvocateofthewin–win ModeltoendureSustainable Partnershipandgrowth.
• FastertimetomarketwithCross IndustryInnovative&Modular Products(Bothoncloudandonpremises)onPiLogDataQuality HUBbuiltonthelatestandgreatest technology.
• Agiledeliverywith100% compliancetoSLAs,OLAs,etc.
• StandardslikeISO8000,ISO 22745,ISO11179,ISO29002& IEC60050(IEV),ISO45000,ISO 55000,KKS,UNSPSC,ISIC, NATO,etc,imbibedinproductsand services.
• DevelopmentandInnovation partnershipswithmajorERP playerslikeSAPandOracle.
• Largecustomerbaseacross industrieswithextended partnershipsfordecadesormore withindustrygiants.
• Dataspeaksvolumes–
• WinneroftheGarnerVoiceof CustomerAwardfortheYear2020
• BestIdeaAwardinSupplyChain OptimizationfromCrainEnergy India–VedantaGroupfortheYear 2020
• RecognitioninGartnerMagic QuadrantasNichePlayerforthe Year2021inMDMSolution
• PiLoghasbeennamedasLeaderin MDMDataQuadrant2022andalso recognizedasGoldMedalistby Info-TechSoftwareReviews
Dr.Imadenvisionsaccomplishingthese keyachievementsinprogressiontobe reckonedentrepreneur:
• Harmony,culture,decentralized governance,zeroroadblocksfor change,abilitytoproveand improveeveryday,nonmonotonouswithhighly
• professionalandcompetitive business.
• Imad'spassionfortechnology changesandadoptionasanearly bird;buildingbusiness-driven technologyexcellenceandLove forData;knowledgemanagement; employeefirstnotiontobuild strongandlong-lastingcustomer businesstransformation.
• Missionandgoalshadbeenvery simpleforImad,withhismotive tomakeorganizationsefficientand structuredtomeetdynamic
businessandtechnologydemand withTOPandBOTTOMline improvedbymin.20percentYoY andRevenueto100MUSDby 2025and300MUSDby2030.
Keyaccoladeswhichenabledoverall successandprogressionwithinthe organization:
• TransformingDataManagement OrganizationintoaDigitaland BusinessProcessTransformation Organization
• Abilitytoholdalargeclientbase
forsustainedandlong-term business.
• BuildNextGenDATAQUALITY HUBonthelatestandgreatest technologyplatforms.
• InnovationHUBandhighperformingteammanagement
• ValueManagementintheDelivery Process
Mallorcaisasecludedisland
knownforitstranquilbeaches, stunninglandscapes, architecturalbeauty,FestivalPark,and welcomingculture.Thelargestislandof Spain,Mallorcagotitsnamefromthe Latinphrase'insulamaior,'which translatesto'largerisland'or'Bigger Island.'
Touristsaroundtheglobehavevisitedthe islandforyears,withmajortourismtaking asurgefromthe1950s.Furthermore, Mallorcahasattractedmanycelebrities, writers,andpoetsduetoitscalmingand lushbeautythathelpsbringmore creativitytolife.However,thereisalot moretothisislandthanitsscenicbeauty.If youareplanningatriptoMallorca,here aresomethingsthatwillhelpyouexplore theislandmoreintricately
Whiletherearemanyhotelsandresortson theisland,herearethebestplacesin Mallorcatostayforyou:
TheIberostarSelectionSuitesJardíndel SolhotelresidesoverthebeautifulCosta delaCalmabeach.Its261hotelrooms includeservicessuchasSPA,FreeWiFi, anoptionalall-inclusiveaccommodation type,awhirlpoolbath,andaprivatepool withmanyroomsofferingafabuloussea view.
Inaddition,thehotelhasanexclusiveVIP zone,whereonecanaccessthebar, solariumwithsunloungers,Balinesebeds, anddirectaccesstothebeachwhereyou canenjoybeautifulsunriseandsunsets.
Thehotelisdoingitsbitforabetterfuture withinitiativestoreduceplasticuseand responsibleseafoodconsumptionfora bettercoastalenvironment.
IberostarSelectionJardindelSol Suites
Whetheryouaretravelingasacouple, withfriends,family,orkids,VIVACala MesquidaResort&Spacaterstoall.The hoteloffersarangeofexclusiveservices astheselectionclub,allowingyouto customizeyourwholeresortexperience.
Intermsofcuisine,thehoteloffers varioustypesofdishesattheirbuffet throughtheirItalianandMexicanhotels andtheirbeachrestaurantMirablau. Overall,theexperienceattheVIVACala MesquidaResort&Spamakesfora relaxingstay.
EnjoytheMediterraneancultureat IberostarPlayadeMuro.Theuniquely designedroomsarespaciousand sufficientlyaccommodatefamilies, couples,orchildren.Inaddition,the hotelprovidessportsfacilitiesforthose intoCyclingandTennis.
Moreover,TheStarCampprogramoffers avarietyoffunactivitiesforkids, allowingtheadultstorelaxonthebeach orvisitthespatodestress.
BetweenthebayofPollençaandthe AlbuferetaNaturalPark,PortBlueClub PollentiaResort&Spaisahotelamidst thenaturalbeautyofMallorca.
Thehotelprovidesnumerousoutdoor facilitiesandsportsoptionsforyouto choosefrom.Additionally,therearealso variousprogramsfortheenjoymentof kids.
Otherservicesincludedeliciousfood,a relaxingSpa,aBar,andanadults-only pool.Forsportsfanatics,thehoteloffers varioussportsliketennis,swimming,and anumberofotherwatersports.
ThebeachesofMallorcaareamajorattractionamongtourists.AndPlayaDe Maro,wherethishotelislocated,isoneofthetop3beachesinSpain.The IberostarSelectionPlayaDeMuroVillagehasalsowonvariousTripAdvisor awardsforitsqualityservices,infrastructure,service,andgastronomy
Throughits3restaurantsand4bars,theresortoffersanarrayofdishesanddrinks forthoselookingtoenhancetheirpalette.Todistress,therearewatercircuitsat thespaalongwithTenniscourts.
3.IberostarPlayadeMuro 4.PortBlueClubPollentiaResort& Spa 5.IberostarSelectionPlayaDeMuroVillageIfyouwereresearchingforyourtrip toMallorca,youprobablycameacross CalesdeMallorca.Residedonthe southeastcoastofMallorca,theresort iswidelyknownamongglobaltourist communities,especiallyfromEurope andtheUK.
Theresortisagoldminefortourists, andifyouhaven'tquitefiguredout whatthingstodoinCalesde Mallorca,hereare8thingstohelp you:
ExplorethecoastalbeautyofMallorca morecloselybychoosingfrom variousboattripsavailableonthe beaches.Asyousailthroughthe waters,bringalongyourfavorite seafooddishesordropbythemany restaurantsreadytosatiateyourtaste buds.
Theislandisfullofhiddennatural beauty.Afterarelaxingtimeonthe stunningbeaches,startexploringthe islandforotherattractivenearby places,restaurants,andother interestinglocalthingsthatnotmany areawareof.
CalesdeMallorcaisahubformany caves,namelytheCuevasdelDrach (DragonCaves)andCuevasdels Hams.Thesecavesaremajor attractionsamongglobaltouristsdue totheirstalagmitesandstalactite formations.Onecanalsowitness classicalmusicconcertsonthewayto cavediscovery,performedbyfloating musicians.
4.
Thisoneisforallyousportsjunkiesoutthere.Various resortsandhotelsofMallorcaallowyoutoenterwater sportstoenhanceyourexperience.Ontheotherhand,if youdon'twanttoindulgeinwatersportsattheresort, plentyofotheroptionsareavailable.
5.
RafaelNadalisaMallorca-bornTennislegend, consideredbymanyasthegreatestplayertoplaythe game.Avisittothismuseumnamedafterhimwillallow youtolearnaboutsomeofhiscareer-highlighting momentsandhelpyouknowhimbetterasapersonanda player.Additionally,youcanalsobuymerchandiseand otherproductsrelatedtoRafaelNadalaswell.
6.Hiking
DoyouloveHiking?ThenCalesdeMallorcawillbea treatforyouthankstothemountainssurroundingthe resort,makingitoneofthemostsought-afterhiking spotsamongtouristhikers.
7.
Mallorcaisblessedwithadeliciousfoodheritage. Foodieornon-foodie,oneshouldnotmissoutonan opportunitytotastelocaldelicaciessuchaspaella, sobrasada,ensaimada,andotherseafooddishes.
8.
Nightlifeisnotwhatmostpeoplethinkofwhenplanning avisitingMallorca.However,thatdoesnotmeanit doesn'thaveagreatnightlifescene.Theresortoffersa numberofbarsandpubsforanyonelookingto experiencetheCalesdeMallorcanightlife.
Finally,
Thesimpleansweris—YES.Nomatterthetimeofthe year,fromtheWorldHeritageSiteMountainsof TramuntanaandTurquoisebeachesthatholdyour attentiontoseafoodspecialtiesandhistoricsites, Mallorcaisanislandthatsecludesyouawayfromhectic everydaylifeforapeacefultime.Ifthatsoundslike somethingyouareseeking,whichyouprobablyare,then Mallorcaistheplacetobeforyou.
Intoday'sfast-paceddigital landscape,businessesneedto constantlyadaptandevolveto staycompetitive.Digital transformationhasbecomeabuzzword inthecorporateworld,andforgood reason.Itisnolongeraquestionof whetheracompanyshouldembrace digitaltransformation,butratherhow welltheycanexecuteit.
EnterExtrieveTechnologies,aleading digitaltransformationcompanythat hasbeenattheforefrontofdriving innovationandgrowthforbusinesses ofallsizes.TheEnterpriseWorldis proudtointroduceExtrieve TechnologiesasoneofTheBest DigitalTransformationCompaniesTo WatchIn2023.
Incontemporarybusinessenvironments, digitizationhasbecomeacriticalelement forgrowth.Byadoptingdigital technologies,organizationscanoptimize processes,increaseproductivity,mitigate errors,andallocateresourcesjudiciously Italsoempowerscompanieswith valuableinsightsintotheiroperational performance,customerbehaviour,and markettrends.Thedata-drivenanalytics facilitateoperationalexcellence,product andserviceenhancement,and identificationofuntappedopportunities forgrowth.
Withaproventrackrecordofsuccess andadedicationtostayingaheadofthe curvewithdigitaltransformation, ExtrieveTechnologiesisacompanyto watchin2023andbeyond.
ExtrieveTechnologiesisaleading technologycompanyfoundedbythe CEO,KimmanBalakrishnanandhis associates.Thecompanyboastsover 25yearsofexperienceindelivering innovativesolutionsforbusinesscriticalapplications.
Ithasmadeasignificantimpactinthe imaging,enterprisedocument management,andworkflowdomains, enablingbusinessestoachieve operationalexcellencethroughworldclasstechnologythatcancreate, process,andmanagedocuments efficiently
Whatsetsitapartisitsabilityto integratetheseproductsseamlessly
withexistingsolutions,resultingin acceleratedbusinessprocesses, reducedoperationalcosts,and improvedproductivitythatdrives businessgrowth.
Thecompanyispoisedtoremainatthe forefrontofdigitaltransformationby leveraginginnovativetechnologiesand bestpractices.Thecontinuedfocuson improvingefficiencyanddriving growthforthecustomerswillensure thatthecompanyremainaleaderinthe fieldforyearstocome.
EmergingwithTechnology
ExtrieveTechnologieshasbeen instrumentalindrivingdigital transformationforitsmajorenterprise customers,leadingtoasignificant improvementinoperationalefficiency
Thecompanyhasbeenprovidingits clientswithanupperedge.One notableexampleofthisisthe transformationoftheaccountopening andloansanctionprocessforoneofits customers.Priortodigitization,this processwassolelyreliantonphysical documents,resultinginhightimeand effortinvestmentforeachonboarding case.
Throughdistributedscanningand digitization,theoverallprocessing timeforaccountopeningandloan sanctionhasbeensignificantly reduced.Thishasallowedfor distributedprocessingandcentralized decision-making,leadingto streamlinedoperationsandmore efficientworkflows.Thefaster onboardinganddisbursementofloans havebeenkeydriversforbusiness growthandcustomersatisfaction.
Moreover,overthepastdecade,the EnterpriseContentManagement domainhasshifteditsfocustowards paperlesssolutions.Asaresult,the emphasishasbeenonimplementing distributedscanninganddigitizationof
documents,aswellasautomating theextractionofdataand information.
Asanentrepreneur,the responsibilityofbuildinga sustainableorganizationrestsonthe shouldersofitsleader Thisrequires notonlymulti-taskingbutalso leadingbyexample.Entrepreneurs mustactasfilters,absorbingall shocksandbeingopentoadmitting whentheirideasarewrong.
Oneindividualwhoexemplifiesthe qualitiesofaresoluteentrepreneuris MrBalakrishnan.Hisjourneybeganas aFinancialAnalystwherehewasa memberofateamthatmanaged projectfinancingfora1000crore project,executedprojectplanning,and raisedcapital.Hefurtherequipped himselfwithacomprehensive understandingofinternalcompany dynamicsandthetypesof"shocks" thatcanimpactbusinessesbyspending ayearataresearchfoundation studyingbankruptcompanies.
Asanentrepreneur,MrBalakrishnan's initialyearswerefocusedonplaying multiplerolessuchas
HeservedasaSoftwareArchitect, ProductManager,andPeopleManager, ensuring100%compliancewith internalprocesses.Intheyear2017,he wentontoassumetheroleofCEO.
MrBalakrishnan'sentrepreneurial journeyischaracterizedbyseveral notableachievements.Despitealack ofaccesstofinancialresources,hehas continuedtokeephisbusinessrunning. Hehasbuiltworld-classtechnology, unlockingthepotentialofhis employeesbeyondwhatwasexpected. Furthermore,hehasmaintainedlongtermrelationshipswithhisemployees evenaftertheyhaveleftandachieved highcompliancewithallregulations, resultinginnoparallelbooks.
MrBalakrishnan'sentrepreneurial journeyisaninspirationtoaspiring entrepreneurs,highlightingthe
importance
anddeterminationinbuildinga sustainableandsuccessful organization.
Eachsectorwithinthebusinessworld hasuniquerequirementsand challengesthataffectbusinessesand organizationsacrossarangeof industries.Regardlessoftheindustry, everybusinessendeavourstomaintain high-qualitycustomerrelationships, robustbrandvibrancy,andsatisfied employees.Asuccessfulcompany overcomesobstaclestodistinguish itselffromitscompetitors.
ExtrieveTechnologiesencountered similarchallengesduringitsjourney.It facedobstaclesinadoptingnew technologies,andfinancialconstraints thatimpededitsabilitytoemploy
people.Furthermore,balancingtwo relatedbutdifferentbusinesslinesof hardwareandsoftwareprovedtobea dauntingtask.
Nonetheless,ExtrieveTechnologies successfullynavigatedthesechallenges andemergedasaleaderinthe imaging,enterprisedocument management,andworkflowdomains, deliveringinnovativeandproven solutionsthatacceleratedigital transformationjourneysforits customers.
ExtrieveTechnologies'growthstoryis atestamenttothepowerofstrategic decision-making.Thecompany's expansionwasfuelledbyafewkey decisionsthatfast-trackeditsgrowth trajectory.
Firstly,itstrategicallyshifteditsfocus tosoftwaresolutions,buildingarobust portfoliointheimaging,enterprise documentmanagement,andworkflow domains.Secondly,theopeningofnew branchesinBangaloreandKolkata expandedthecompany'sreach.This resultedintappingintonewmarkets andprovidingaccesstoalargerpoolof customersandemployees,particularly inthesouthernandeasternregionsof India.
Thecompany'sfocusonsoftware, alongwithitsexpansionintonew markets,haspropelledittonew heightsofsuccessandpositioneditfor evengreaterachievementsinthe future.
ExtrieveTechnologies'long-standing successcanbeattributedtoseveral
factors,includingbeinganearlymover intheimaging,enterprisedocument management,andworkflowdomains. Withtheirfocusontechnology,they wereabletobuildarobustsoftware portfoliothathelpedaddressthe evolvingneedsoftheircustomers.
Thecompany’sconservativefinancial managementandlong-term investmentshelpeditwithstand economicdownturnsandbuildaloyal customerbase.Itssuccesscanalsobe attributedtoitstalentedteam,which prioritizeshiringandretainingindustry expertstodeliverworld-class solutions.
ExtrieveTechnologieshasbuilta strongandmotivatedteam,thanksto itspragmaticandemployee-friendly policies.Thecompanyrecognizesthe
importanceofHRinbalancingthe interestsoftheemployerand employeeandhascreatedan environmentofcamaraderiewhere employeesfeelasenseof belonging,regardlessofequity sharing.
Thecompanyprovidesexposureto itsemployees,shares responsibilitiesandbacksthemif theyfalter,givingthemtimeand spacetolearn.Itdoesnotputundue pressureorrequirelongworkhours, exceptwhennecessary
Thesamerulesapplytothefounder astoemployees,creatingaculture offairnessandequality.Extrieve Technologies'approachtoitsteam hasresultedinastrongandloyal team,committedtothesuccessof thecompany
Thereareseveralreasonswhythis companystandsoutfromits competitors.Thesolutionsareeasyto integrateanddeploy,whichsaves businessestimeandresources.Along withthis,theyaresecureandcertified, ensuringthatbusinessescantrustthe technologytomanagesensitive documents.
ExtrieveTechnologieshasdecadesof technologicalexpertise,whichmeansit hasadeepunderstandingofthe industryandcanofferinnovative solutions.Moreover,thecompany supportsgreentechnology,whichis increasinglyimportantintoday's environmentallyconsciousworld.
Withtheworldtransitioningtowards paperlesssolutions,Extrieve Technologieshasadaptedtothisnew realityandengineereditssolutionsto catertothenewusecases.It'sno surprisethatthecompanyhasalways beenprofitableandneverdeclared losses,providingtechnologyand solutionstocreate,process,and managedocuments,offeringtheentire technologicalstackrequiredfor enterprisecontentmanagement.
Thecompanyoffersarangeof solutionsthatincludethefollowing:
• DocumentScanning
• DocumentCreation
• BusinessProcessWorkflow
• ImagingandAI
• OCRandDataExtraction
• DocumentManagement
TheHallmarksofExtrieve Technologies
Thecompanyisdedicatedtoproviding high-qualitysolutionstoitscustomers. Herearesomeofthecorevaluesthat
guidethedevelopmentofthesolutions:
• Productivity-orienteddesign
• HigherReliability
• LowerInfrausagewithGreen Technology
• EaseofChangesand Configurations
• SecurityandCompliance
Asthetechnologicallandscape continuestoevolvewiththeemergence ofnewAIcapabilities,suchas ChatGPT,ExtrieveTechnologies recognizestheneedtoadaptits productsandservicestomeetthe changingneedsofitscustomers.The
companyiscommittedtostayingatthe forefrontoftechnological advancementsandincorporatingthese advancementsintoitssolutions.
Movingforward,Extrieve Technologiesplanstocontinue investinginresearchanddevelopment toenhanceitsproducts'capabilities further ThisincludesleveragingAI andmachinelearningtechnologiesto improvethefunctionalityofits solutionsandofferamorepersonalized userexperience.
Additionally,thecompanyplansto expanditsreachintonewmarketsand geographies,providingaccesstoa moreextensivepoolofcustomers.This expansionwillinvolveopeningnew branchesandformingstrategic
partnershipswithothercompaniesin theindustry.
• Neverlosesightofgovernance andcompliance
• Playforthelong-term
• Buildateam,shareresponsibilities
• Keepyourfeetontheground, evenwhileyoudream
• Employeeswillmoveon,and nevertaketheirleavingasan affront
• Stayconnectedwiththemarket andrelatedbusinessestogeta senseoftrends
SimonSunny HeadingProduct&Business
DevashishDalal HeadingProductDevelopment
AdityaAhuwalia HeadingProject&Services
Areyoucrazyaboutriding motorcycles?Ifyes,itmightbeoneof yourdreamstotakearoadtripwitha HarleyDavidsonbikeinthemountain areas.Thebikegivesyouthe experienceofpleasureandadventure whileenjoyingthescenicbeautyatthe sametime.Nobodywilldisagreewith meifIsayHarleyDavidsonbikesare thebestintheworld.
Theirmotorcyclesaretheperfect combinationofabeautifulbody framework,excellentengineering,and asmoothride.Hardcorebikelovers, whenlookingtobuyamotorcycle, oftendon’tsettleforanythinglessthan Harley.Inthisarticle,we’lltakeyou onaridetoshowthejourneyofHarley Davidsonfromabicyclebrandtoa motorcyclelegendlovedbyall.
Foundedin1903,HarleyDavidsonis oneofthefewAmericancompanies thatsurvivedtheGreatDepressionin 1930.Itwasestablishedinoneofthe townsintheUnitedStatesofAmerica namedMilwaukeeinWisconsin.The companyexperiencedmultiplechanges intermsofleadershipandsubsidiary arrangements.Whentherewasserious competitionintheglobalmarket,
especiallyfromJapan,Harley Davidsonsawitspoorqualitybike productioninthemarket.However,it didnotaffecttheever-growinggraph ofthecompany’ssuccess.Harley Davidsoninspiredmorebikersacross theworldandpeoplestartedjoiningits fanclub,showingofftheirbikeriding skills.
Theoriginofthecompanycanbe tracedbackto1901whenWilliamS. Harveydecidedtouseasmallengine capableofdisplacing116ccflywheels formanufacturingpedal-powered bicycles.Foranothertwoyears, William,alongwithhischildhood friendArtherDavidsonkepton tinkeringwiththeengine.Thejourney ofoneofthemosticonicmotorcycle manufacturersintheworldbegan whentheprocessofengine-making wasfinished.WhentheUSAdecided toparticipateintheFirstWorldWar, thedemandformotorcycleusers increased.HarleyDavidsonsoldmore than15000motorcyclestotheUS militaryduringthewar
Infact,duringSecondWorldWar,the governmentagainaskedHarley Davidsontoserveinthemilitary The
companyprovidedmorethan90,000 motorcyclebikestothemilitary, probablyoneofthehighestdemandto date.However,whenAmerican MachineandFactorypurchasedHarley Davidsonin1969,thecompanylostits reputationformanufacturingreliable andqualitymotorcycles.TheAmerican MachineandFactoryreducedthemass productionofbikesandfiredmostof theworkerswhichloweredthebike qualityandmadetheminferiortotheir Japanesecounterparts.Soon,the companybecamebankruptanditwas difficultforittosurvive.However,the veterandidn’tbogdownandkept comingback,ultimatelymakingway foritselfinthemarketagain.
Inthebeginning,Harley-Davidson manufacturedlarge,air-cooledcruiser motorcycleswithpowerfulengines withaminimumdisplacementof 700cc.Thismodelofmotorcycles broughtthetrendofthe“chopper” motorcyclestylethatunderwentmass productionandwascustomizedto complementtherider’sdesiresand specifications.Theywerewell-known forthepersonalizedbikespecifications companyofferedforbuyers.
Ÿ HarleyDavidsonFatBoy114
Ÿ HarleyDavidsonSportsterS
Ÿ HarleyDavidsonStreetGlide Special
Ÿ HarleyDavidsonPanAmerica1250
Ÿ HarleyDavidsonNightster
Onethingthatfascinatesmostpeople aboutHarley-Davidsonbikesistheir retrolook.Inadditionto customization,thecompanywantsits customerstoenjoytheretrolook whichtakesthembackintotheeraand relivesnostalgia.Thecompanyis acknowledgedfordurability, comfortableride,andmost significantly,thereliabilityofits enginesbecausesafetyiseverything. Mostofthebikeshaveanengine above700ccsegmentandusetheVtwinenginewhichisaperfectblendof powerandlongevity.
Therearedifferentmarketingstrategies thatworkedwellforHarleyDavidson andmadethecompanywhatitistoday Theyinclude:
Ÿ FreedomandIndividualism: Harleyhasalwaysportrayeditselfin theadsasafreebird.It characterizedthequintessential valueofhumanbeingslikefreedom andindividualism.Thewayits brandisdifferent,itshowshow everyriderisdifferent.Thisstrategy gavebikeownersawidecanvasto explorewhotheyare.
Ÿ SymbolofCourage:Harleyand Davidsoncreatedsportsbikesinan erawhentherewerenoproperroads andracingtracks.Bothofthemwent aheadanddaredtoinnovate somethingthatwaswayaheadofthe time.Itwasacourageousthingtodo that,andtoday,roadtripswith
Harleyareencouragedasalifetime adventure.
Ÿ ListeningtoCustomers:Whatmakes HarleyDavidsondifferentthanits competitorsisthatitlistenstoits customersandrespectstheiropinions. Thecompanyundertakessurveysto collectdataaboutcustomer preferences.Theycallit‘real-time marketresearch.’Theresearch providesauniqueapproachto studyingcustomerbehavior
Ÿ FocusedonCreatingOwn Community:HarleyOwnerGroup (HOG)isasponsoredcommunity marketingclubwhichisoperatedby HarleyDavidson.Itisforthose enthusiastbikeriderswhoareloyal customersofthecompany Thegroup promotescompanyproductsaswellas encouragesaposhlifestyle.
Harley-Davidsonisoneofthosebrandsinthemarketthathasgoodmanufacturingqualityanddesignsthatfulfillthe requirementsofcustomersatalowcost.However,thecompanyhasfacednumerouschallengesthroughoutitsjourney.As mentionedearlier,duringthe1970s,itexperiencedtoughtimesasitsmarketsharewasdecliningduetothepoorqualityofits bikes.TheAmericanMachineandFactorycompanydesiredtotakeadvantageofthemarketsituationandraiseproductionby neglectingitssupplychainmanagement.Thecompanysufferedvigorouslyinmaintainingitsquality,however,itrecoveredto becomethesolesurvivingheavy-weightmotorcycle-producingcompany
In1981,HarleyDavidsonappointednewpersonnelatthemanagementlevel.Thecompanylaunchednewproduction schedulesthatsurgedinventoryturnsfrom16to28million.Itfocusedonimprovingrelationshipswithsuppliersandbuilding bettersupplychainmanagement.Thereafter,thecompanyintroduced“JustinTimeManagement”whichhelpedittoachieve continuousadvancementinqualityandquantity.Itincreasedtheproductdevelopmentefficiencywhichdroppedthecostand ultimatelythesalewasincreased.
HarleyDavidsonhasbecomealeaderinthemarketnotjustintermsofproducingandsellingmotorcyclesbutalsoasa perfectexampleforupcomingstartupstofollow.Theforemostaccomplishmentofthecompanyisqualityimprovementand quickdeliveryofproducts.Thecompanyconsistentlystudiescustomerbehaviorandunderstandstheirneedstomake innovationsintheproduct.
WhatmakesHarley-Davidsonuniquefromothercontemporarybusinesses?
Today,managementinstitutesareteachingHarleyDavidsonasacasestudytotheirstudentsandmakingeffective contributionsinthefieldofmarketing.HerearesomefactorsthatdifferentiateHarley-Davidsonfrommostofitscompetitors.
Ÿ LowerBatchSizeProduction: Smallbatchsizeproductioncan decreaseproductioncostsand improvethequalityoftheproduct. Itfuelssmoothproductionflowand reducesinventory
Ÿ ReducedSet-upTime:Lessersetuptimeimprovesmanufacturing efficiencywhicheventuallyreduces thetimeandspaceofproduction.
Ÿ Pullsystem:Basedoncustomer demand,thepullsystemcancontrol theproductionflow Themethod eliminateswasteinhandling, optimizesthespaceoftheshop floor,andmakesquickproduct deliverytocustomers. Ÿ
Ÿ CompleteInvolvementofall Employees:AtHarley Davidson,theemployersarea partofthequalitycontrolcircle. Theymotivateemployeestotake responsibilityfortheirwork whicheliminatesloopholesin theprocess.
Ÿ RelationshipwithSuppliers: Aswediscussedearlier,building strongrelationshipswith suppliersisoneofthecrucial decisionstakenbyHarley Davidson.Itrevampedthe problem-solvingskillsofthe companyandremovedfriction whilesharinginformation.
HarleyDavidsonbuilds motorcyclesnotjustforthis generationbutalsoforupcoming generations.Inordertocontribute tosustainabledevelopmentefforts, thecompanyhaslaunchedEVs (ElectricVehicles)thatarereadyto takebikeridersbeyondthe limitationofcombustion.Examples ofHarleyDavidsonelectric vehiclesincludeLiveWireONE,S2 DELMAR,etc.Thesebikesare manufacturedforagilityandurban ridingexperiences.
HarleyDavidsonownsdiversified futuristicplansthatcantransform thefutureofthewholebike industry Thecompanyisbranding itslogotoreachmorepeopleand becomeanaturalchoiceforthem. Suppliertrainingconsistsofa detailedstudyoftheirprevious strategies,issues,andthewaythey approachthesolutions.Today,the companyseekstomanufacture world-classprofitablemotorcycles alongwithbecomingthebest supplierintheworld.Harley Davidsonoughttoberecognizedby customersforthequalityandvalue ofitsproductandservices.
Harley-Davidsoniscontributingto socialworkaswell.Thecompany hasglobalappealaswellas presenceanditsponsorsfundraisers,charities,andavarietyof socialeventsforthebenefitofthe community.Evenwithoutcompany sponsorship,Harleymotorcyclists cometogetherforcharityworkand trytogivetheirbacktothe communitiesandhelpothers.
Thereisasurgeofpeople
participatingin75hard challengesalloversocial media,catchingmillionsofeyeballs withpicturesofbooks,dietplans, before-afterprogresspics,andvarious hashtags.Ifyouhaven’talreadycome acrossthistrend,youmighthave questionslikewhatis75hard challenge?Whyiseveryonegoinggaga overit?Arethereanybenefits?Isit safe?Letusanswerallthequestions youmighthaveandmore.
The75HardChallenge,aprogramthat supposedlyturnsyourlifeupsidedown forthebetter,wascreatedbyAndy Frisella—anentrepreneur,author,and podcasteratRealAF Whilethewhole thingispositionedasa“transformative mentaltoughnessprogram,”itsphysical effectsarenoticeable,asseenfrom numerousprogresspicsonthehashtags suchas#75Hard.
Theideafor75HardcameafterAndy interviewedJamesLawrence,akathe IronCowboy,whocompleted50 Ironmantriathlonsin50U.S.states everydayfor50days.Accordingto James,toachievementaltoughness,one mustintentionallyputthemselvesin uncomfortablesituations.Inaddition, Frisellaalsonoticedthatpeoplearound himwerefailingtocompletethefitness programstheysignedupfor
1. Keep ADiet Plan: Hedoesn’tspecify whatspecificfoodstoeat,however,he doesputemphasisonnothavingcheat mealsoralcohol.
2. Follow AWorkout Routine: Work outtwiceadayfor45minutes,outof whichoneworkoutmustbedone outdoors.
3. Document Your Progress: Take yourprogressphotoseveryday.
4. Water Intake: Drinkatleast1 gallonofwaterdaily
5. Book Reading: Read10pagesofa bookeveryday,excluding audiobooks.
P.S.Thebookgenremustbe:selfimprovement
Whatarethebenefitsof75Hard?
• Improved Confidence and enhanced self-esteem and selfworth
• Better physical health
• Better ability to complete daily activities and management skills
• Enhanced Grittiness
• Stronger Fortitude
• Career Improvements
• Improved relationships
Theprogramaimstobenefitthe personphysically,mentally,and emotionally.Nutritionaldisciplineand workoutswillcertainlybenefityouin losingweightandoverallfitness.And thedailywaterintakewillkeepyou hydrated,animportantfactorina person’shealth.
Consideringthatonemustonlyread self-improvementbooks,attheendof theprogram,youwillread750pages, helpingyousolvepersonalissuesif any.
Furthermore,theprogressphotoswill giveyouadoseofmotivationasyou seethepositivephysicalchanges.
75HardChallenge:SafetyConcerns
Itissafetosaythatthe75Hardmight notbeeveryone’scupoftea.And here’swhy:
Thecreator,AndyFrisella,isnota doctororamedicalexpert,noristhe programbackedbyscientificstudies. The75Hardcameintoexistence purelybasedonFrisella’sown intuition.Whiletherearenumerous benefitstothe75Hard,theprogram failstoconsiderhumancomplexity.
Everyhumanhasdifferentfitness levels,goals,andexistingmedical issues.Asaresult,manymedicaland fitnessexpertsbelievetheprogram isn’tsustainableandmightevencause injuries,basedonthecurrentone-sizefits-allnatureoftheprogram.
Expertsbelievethattakingsmallsteps ismorebeneficialinthelongrun. ProgramslikeThe75Hardmightsuit someonewithanalreadyactive lifestyle.However,forsomeonewhois ontheoppositespectrum,thesudden changescanbeoverwhelming.
Shouldyouenterthe75Hard Program?
Whilethephysical,mental,and emotionalbenefitssoundtemptingon paper,thelackofexpertiseand scientificevidencemeanstakingtrendy challengeslike75Hardwithagrainof saltisawiserchoice.
Here’sascenarioforyou:Assuming onecompletesall75daysofthe program,thedopaminedroponthe 76thdaycouldbehuge,potentially causingalackofmotivationforthe remainingdays.
Consideringalltheprosandconsof the75HardChallenge,itisbestto consulttheexpertsintheirfieldasyour doctor,dietician,ortrainer,beforeyou optin.Theexperthelpwillallowyou totweakyourlifestyleinwaysthatsuit yourspecificneedsandhelpyou achievegoalsefficientlyinthelong term.
Founder: Ryan Holmes, Dario Meli, David Tedman
Establishment Year: 2008
Headquarters: 5 East 8th Avenue Vancouver, V5T 1R6
Canada
No. of Employees: 1300+
Website: www.hootsuite.com
Hootsuite is a social media companion trusted by over 22 million users globally. The platform helps improve the areas of social media marketing, commerce, and customer care of brands and organizations. Here's how it works: Using integrated tools from Hootsuite's dashboard, you can schedule across a range of popular social networks, manage organic and paid content, track customer conversions, and gain real-time insights that help you make crucial decisions.
As a leading social media software with more than 200k paid accounts, the expertise of Hootsuite range from social media management, social insights, employee advocacy, social selling, and social customer care, to helping businesses build trustworthy relationships with their audience. Additionally, Hootsuite Academy, its widely popular E-Learning platform educates people and organizations about social power through its courses.
Notmanytoolscouldmanagemultiplesocialmedianetworksin2008.Noticingthisissue facedbypeoplearoundtheglobe,RyanHolmes,withDarioMeliandDavidTedman,founded Hootsuiteinthesameyear.Atthelaunch,thetoolwascalledBrightKit,andtheresponsesit receivedwerenothingbutpositive.
In2009,thenameofBrightKitchangedtowhatwenowknowasHootsuite,courtesyofMatt Nathan'ssuggestion,whowona$500prizeforit.Soonenough,thecompanyexpandedits horizonswithsupportforFacebookandLinkedInandincorporatedTwitterlists.
Attheendof2009inDecember,Hootsuitewasofficiallylaunchedasanindependent company,asitseparatedfrominvokemedia.
By2012,HootsuitewasvaluedataroundUS$200millionandstartedfurtherexpansionsby acquiringcompetitorssuchasSeesmic,acustomerrelationshipmanagementsystem.Moving forward,HootsuitealsoacquiredAdEspresso,adigitaladvertisementmanager,andLiftMetrix, afront-runningsocialmediaanalyticscompany.
Today,HootsuitecontinuestopushtheboundariesofSocialMediawithitsProductsand ServiceIndustryforward,witharound16millionusersgloballyinover175countries.
HootsuiteFeatures:
ThefeaturesofHootsuitearespread acrossvariouscategories.Herearethose categories:
1.Publishing:Fromasingledashboard, easilyplan,create,schedule,andpublish thecontentforallyourplatforms.
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toolsallowyoutomanageyourpaid andorganiccontentfromasingleplace withoutanyhassle.Furthermore,you canpublish,analyze,manage,and makeareportonadsfromthe dashboard.
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5.Integration: Hootsuiteenablesyoutomanageall yoursocialmediamarketingcontent anddatainoneplace.Thefeatures includelinkingyoursocialmedia networks,trackingGooglereviews, andintegratingyourCRMdatainto yourdashboard.
6.Analytics:
Togetmoreengagementand followers,thegameofanalyticsis key WithHootsuite'sanalytics feature,youcangetreportsthatshow youtheidealtimetopostbasedon whenyouraudienceismostactive. Moreover,itcanhelpyouextendyour reach,buildawareness,andincrease engagementwhichcouldpositively impactsales.
7.OwlyWriterAI:
AItoolscouldefficientlyimprove yoursocialmediaexperience. OwlyWriterisoneofthosetools,asit makessocialmediapostingabreeze. ThisAItoolcanbeusedtoquickly generatecaptionsforanysocial medianetwork,helpingyousave time.
Therearefourdifferent categoriesofHootsuite,allwith differentprices.Whilethereare freetrialsavailable,herearethe plansifyouarelookingto becomeapaidmember.
1.ProfessionalPlan: $99.00/month
For:Entrepreneurs,small businessowners,etc.whowant toextractthemostoutofsocial media.
FAQs-
Ÿ HowDoIUseHootsuite?
Answer:
Step1:Createanaccount
Step2:ChooseaSuitablePlan
2.TeamPlan: $249.00/month
For:MarketingTeamswho arelookingtotaketheir socialmediacollaboration toanotherlevel.
3.BusinessPlan:Startsat $739.00/month
For:Businessesand agencieslookingtobuild theirbrand,increasetheir followerbase,andmanage socialmediaefficiently.
4.EnterprisePlan: Thepriceforthis sectioniscustomized, andasaresult,not revealed.Toknow more,contact Hootsuite.
For:Huge Organizationsand Companieswith multiplesocialmedia teamsprioritize workflowandsecurity.
*T&CApply
1.“Hootsuitehashelpedusreachmorepeople organically,faster-thankstoaudience targeting.”-Jessica
Step3:Signup,andlinkyoursocial mediaprofilestothedashboardtotrack yourperformance
Ÿ HowdoIrequestaHootsuite Demo?
Answer:Simplyclickonthislinkhttps://www.hootsuite.com/request-demo
Ÿ WherecanIgetaHootsuite Enterprisequote?
Answer:Togetthedetailsaboutthe enterprisequotegohere: https://www.hootsuite.com/plans/enterpri se
2.“Hootsuiteisgreatifyou'reresponsiblefor marketing,butyourdaysareoftentakenout ofyourcontrolbyclientneedsorrequestson yourtime.Itletsyouorganizeyourtimefor theworkthatbuildstomorrow'sbusiness.”Ewan
3.“Asanewbrandenteringacrowded marketplace,Hootsuitehasbecomeacritical partnerinhow,when,andwherewe strategicallyimplementourcommunications outreach.Wecouldnotdowhatwedowithout Hootsuiteonoursideandmakingefficientuse ofoursocialmarketingresources.”-Daniella
4.“Theprogramhelpsmeschedulepostsin advance,orontheweekendorholidaywhenI needtopostbutamnotworking.”-Courtney
