Interview with The Enterprise World
Founded in 2014 Handwrytten is the global leader in automated handwritten notes. They use robots to write out the notes in real pen, in the handwriting style of the client’s choice, on their stationery. Clients can include gift cards or small inserts, such as their business cards. They have nearly 100 robots currently, and are continually adding new machines. Their service is available via web site, handwrytten.com, mobile apps for iPhone and Android, Zapier, API, Hubspot and their app for Salesforce, available from the app exchange. In an interview with Mr David Wachs, CEO at the company, let’s 38 May 2020
discover their journey since the inception.
but now it has enabled us to cement our standing as the market leader.
1. What were the initial challenges you faced?
2. Which was that point that triggered the growth of the company?
• Education. What we do is not really done by many other companies. As such, nobody knows to ask for it. We need to educate our clients so they know they can leverage us in the future. • Technology. Our initial handwriting machines were purchased from another company, and did not serve us well. They were expensive, prone to error, and required a lot of oversight. It took us over 2 years in development to release our first handwriting robot,
Releasing our own robot. It has allowed us to offer new capabilities (custom fonts and signatures) as well as reduced the expense of adding machines. As we can add machines for much less of an investment, we can scale quicker. 3. How have the company graphs changed since the foundation? Can you share a few statistics? Our sales has grown at 300% year over year since inception.
