The Most Influential Business Leaders To Watch In 2023

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TheMost INFLUENTIAL BUSINESSLEADERS ToWatch UPSHO T | Mallorca ZARINEMANCHANDA ZarineManchanda

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F r o m E d i t o r ’ s D e s k

Influentialbusinessleaderspossessadiverserangeofqualities,skills,andexperiencesthat contributetotheirsuccess.Theyhaveaclearvisionanddeepindustryunderstanding,allowing themtodevelopinnovativestrategiesandtakecalculatedrisks.Resilience,collaboration,and continuouslearningarekeytraitstheyexhibit,enablingthemtonavigatechallenges,inspireteams,and embracechange.

Theseleadersfosterinclusiveenvironmentsthatvaluediverseperspectivesandempowertheirteamsto excel.Theyprioritizecontinuallearningandadaptability,leveragingnewtechnologiesandtrendsfor success.Throughtheirvisionarythinking,resilience,collaboration,andcontinuouslearning,influential businessleadersleavealastingimpactontheirorganizations,industries,andsocietyasawhole.They shapethefutureofbusinessandinspireotherstostriveforgreatness.

FeaturingforTheEnterpriseWorld’sthisissueofMostInfluentialBusinessLeadersToWatchOut For-2023arethestoriesofsuchimpactfulleaders.

Forthecoverreadabout-

ZarineManchanda(FounderofZarineManchandaFoundation)isaprimeexampleofamodern leadertakinghercompanyforwardwiththeutmostpassionandperseverance.Sheisleveragingher profoundexpertiseandastutevisiontostayaheadofthecurveanddevisetherightstrategies.Zarine’s entrepreneurialspiritmotivatedherambitiontoestablishherfirm.Shelooksuptoherfamily’sbusiness historyasasourceofinspirationwhichdriveshertoachievegreaterthings.

Zarineisacapablecommunicatoranddelegatorwhoseleadershipphilosophyiscenteredoncorrectly mappingthebestcompetencetothetasktoleveragetheirabilitiestothefullest.Shealwaysstrivesto assignprojectstothemostsuitablepeopleandexplainwhatexactlyneedstobedoneandwhy This reducesback-and-forth,errors,andtheneedtorepeatprocesses.Moreover,investingworkupfrontin greatcommunicationandappropriatedelegationsaveseffortsastheworkprogresses.

With29yearsofexperienceintheindustry, hasplayedavitalroleindrivingthegrowth GautamBoda andsuccessofhisfamilybusiness.StartingoutasanOfficer,hegraduallyrosetohiscurrentroleasthe GroupVice-Chairman.

MrBoda'sresponsibilitiesincludedrivingsustainablebusinessgrowth,devisinggroupstrategy,and providingguidanceinexploringnewopportunitiesintheinsurance&reinsurancemarket.Heisalsothe brandcustodianandhasestablishedaprominentbrandimageworldwide.

Abusinessandtechnologythoughtleader, isthe SaiGundavelli FounderandCEOofSolix Technologies.Heisresponsibleforthecompany’soverallvisionandstrategicdirection.Underhis leadership,SolixTechnologiespioneeredtheconceptofEnterpriseDataManagement,providingthe firstworldwideinfrastructureplatformtomanagedataacrossallsegmentsofEnterpriseData (StructuredandUnstructured).

i t o r ’ s D e s k

Hehasaproventrackrecordinrecognizingandquicklyrespondingtotherequirementsofthehightechnologymarketplace.BeforefoundingSolixTechnologiesInc.,hesuccessfullyspearheadedseveral strategicinitiativesinEnterpriseApplicationareasatcompanieslikeCISCOSystemsandArixCorp.

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Forthecoverreadabout-

ZarineManchanda(FounderofZarineManchandaFoundation)isaprimeexample ofamodernleadertakinghercompanyforwardwiththeutmostpassionand perseverance.Sheisleveragingherprofoundexpertiseandastutevisiontostayahead ofthecurveanddevisetherightstrategies.Zarine’sentrepreneurialspiritmotivated herambitiontoestablishherfirm.Shelooksuptoherfamily’sbusinesshistoryasa sourceofinspirationwhichdriveshertoachievegreaterthings.

Zarineisacapablecommunicatoranddelegatorwhoseleadershipphilosophyis centeredoncorrectlymappingthebestcompetencetothetasktoleveragetheir abilitiestothefullest.Shealwaysstrivestoassignprojectstothemostsuitablepeople andexplainwhatexactlyneedstobedoneandwhy Thisreducesback-and-forth, errors,andtheneedtorepeatprocesses.Moreover,investingworkupfrontingreat communicationandappropriatedelegationsaveseffortsastheworkprogresses. With29yearsofexperienceintheindustry, hasplayedavitalrolein GautamBoda drivingthegrowthandsuccessofhisfamilybusiness.StartingoutasanOfficer,he graduallyrosetohiscurrentroleastheGroupVice-Chairman.

MrBoda'sresponsibilitiesincludedrivingsustainablebusinessgrowth,devisinggroup strategy,andprovidingguidanceinexploringnewopportunitiesintheinsurance& reinsurancemarket.Heisalsothebrandcustodianandhasestablishedaprominent brandimageworldwide.

Abusinessandtechnologythoughtleader, isthe SaiGundavelli FounderandCEO ofSolixTechnologies.Heisresponsibleforthecompany’soverallvisionandstrategic direction.Underhisleadership,SolixTechnologiespioneeredtheconceptofEnterprise DataManagement,providingthefirstworldwideinfrastructureplatformtomanage dataacrossallsegmentsofEnterpriseData(StructuredandUnstructured).

Hehasaproventrackrecordinrecognizingandquicklyrespondingtothe requirementsofthehigh-technologymarketplace.BeforefoundingSolixTechnologies Inc.,hesuccessfullyspearheadedseveralstrategicinitiativesinEnterpriseApplication areasatcompanieslikeCISCOSystemsandArixCorp.

L E A D E R S I N S P O T L I G H T

C O N T E N T S

Zarine Manchanda 12
Mallorca 22 upshot 75 Hard Challenge: The Good, The Bad, and The Ugly 62 Blog 54 Sp. Profile Sai Gundavelli 44 cASE STUDY How Harley Davidson is riding the waves of Change? 32 SP. Profile Gautam Boda

ZARINE MANCHAND Making

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ZARINE MANCHANDA Making A Difference By Converging Philanthropy And Enterprise Zarine Manchanda Foundation | Founder C o v e r S t o r y www.theenterpriseworld.com | 13

Thebusinessworldis

constantlyonthevergeof change.Whilemanybusiness leaderssuccumbtothepressureand failtodeliver,somehavethegutsto outsmartthecompetitionandthrive aswinners.Theseleadersstayabreast ofthedynamicbusinessenvironment andhaveaprofoundimpactonthe industriestheyareworkingin. Moreover,theircharismaand unwaveringdedicationinspireand empowerotherleaders.

ZarineManchanda(Founderof ZarineManchandaFoundation)isa primeexampleofamodernleader takinghercompanyforwardwiththe utmostpassionandperseverance.She isleveragingherprofoundexpertise andastutevisiontostayaheadofthe curveanddevisetherightstrategies. Zarine’sentrepreneurialspirit motivatedherambitiontoestablish herfirm.Shelooksuptoherfamily’s businesshistoryasasourceof inspirationwhichdrivesherto achievegreaterthings.

AstuteLeadershipPhilosophy

CitingAlbertEinstein’spopular quote,Zarinesays, “A fish will live its entire life feeling that it is foolish if you evaluate it by its ability to scale a tree.”

Zarineisacapablecommunicatorand delegatorwhoseleadership philosophyiscenteredoncorrectly mappingthebestcompetencetothe tasktoleveragetheirabilitiestothe fullest.Shealwaysstrivestoassign projectstothemostsuitablepeople andexplainwhatexactlyneedstobe doneandwhy.Thisreducesbackand-forth,errors,andtheneedto repeatprocesses.Moreover,investing workupfrontingreatcommunication andappropriatedelegationsaves effortsastheworkprogresses.

Furthermore,Zarinebelievesthat everyoneisbrilliantintermsoftheir abilitiesandtalents.Accordingto her,managersandleadersmustbe mindfuloftherealitythatpeopleare notdesignedtoproduceasthey wouldinanassemblyline. Therefore,itispointlesstospend timeandenergyimproving performanceforsomeonewhois fundamentallyunsuitedforthe position.Withthisastuteleadership philosophy,Zarinehasbeenguiding thecompanytowardgreaterheights.

Luxury,Spirituality,and Technology

A

SuccessfulFusionofBusiness andPhilanthropy

ZarinedefinesZarineManchanda Foundationas “A Convergence of Philanthropy and Enterprise.”

Accordingtoher,ifcorporate philanthropyhasasignificantimpact onacompany’scompetitive environment,thenphilanthropy becomesgenuinelystrategic.A successfulfusionofbusinessand philanthropycanprovideacharity annuityincome,givingthe organizationmoretimetofulfillits missionandgrowmoreeffectively TheNGOorganizationcan, therefore,collectmoremoneyasa largerpercentageofdonationsgoes tothecausethankstothisgrowing streamofmonthlyrevenuefromthe enterprise.

Whenaskedabouttheturningpoint thattriggeredthegrowthofthe company,Zarinesays, “It’s difficult to point out that precise period in time, but I do know that clientele appreciated the air of mystic opulent charm that pervaded all of my enterprises, particularly my hospitality vertical.” Thiswasafirstof-its-kindinnovativebrandingas wellasadebunkerofpreviouslyheld assumptionsthatspirituality, generosity,andglamordonotmix.

AtZarineManchandaFoundation, luxury,andspiritualcharmarethe primarysellingfactors.Thesetwo characteristicsrepresentthecoreof whoZarineisasayoungwoman.She grewupandwasraisedamidluxury However,India,wheresheisfocusing herefforts,hasaninsatiableneedfor premiumgoodsandservices. Moreover,thespiritualcomponentis essentialtoZarinebecauseshewants allherendeavorstobemoral,produce goodkarma,andhaveloving intentions.

Thecompanyisalsomaximizingthe potentialoftechnologytoprovide best-in-classservicestoclients.It obtainsdataandinsightsonclient preferencesandbehaviorsby providingcustomerswithonlineand mobilecapabilitiesforbrowsing, purchases,payments,livechats, customerquestions,andother businessservices.

SurmountingtheChallenges

Likemostsuccessfulcompanies, funding,moneymanagement,and marketpresencewereamongthe crucialchallengesthatZarine ManchandaFoundationfacedinits initialdays.Acompanyneedsmoney tostartoperations,getclients,and makemoney.Moneytypically influencesthestrategiesacompany utilizesinitsearlystages.

Today,asthecompanyhasearned customeracceptance,itsnew challengeistocapitalizeonthat momentumandgrowitsmarketshare. Severalotherchallengesexistduring thisstageaswell.Thesechallenges includemanagingmoney,interacting withcustomers,andsuccessfully expandingoperations,especiallyifthe expansionoccursfast.

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A Fish Will Live Its Entire Life Feeling That It Is Foolish If You Evaluate It By Its Ability To Scale A Tree.

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Furthermore,asabusinessexpands, financialrecords,interactionswith clientsandothercorporate connections,personalinformation, regulatoryobligations,andother factorsaredevelopedandusedby everyorganization. “You may even assign tasks and duties, but without reliable management information systems, you cannot effectively manage,” saysZarine. Therefore,makingsurethat informationissharedandthatvarious departmentscollaboratewellisakey challengeasthecompanygrows. “Building the required infrastructure is essential to the success of your business. Without the necessary methods, it is challenging to keep track of everything, let alone use it effectively,” sheadds.

Life-alteringValueAdditions

Businessanalytics,charts,andgraphs areonewaytomeasurethesuccessof

abusinessconcept.However,Zarine likestoconnectherbusinesssuccess throughasimpledipstickofhowmany life-alteringvalueadditionsher businessenterprisehascontributedto. Thisisthroughthetransformationsin thelivesandvisionoftheemployees, customers,suppliers,competitors, charity,theinternationalvoiceof philanthropy,corporatesocioeconomiccauses,environmental causes,mediaattentionthrough philanthropy,torealissuesofbridging thegapbetweentheprivilegedandthe underprivileged.Zarinementionsthat theagilityofanavant-gardevisionary planandexecutionisthekeytothe successofthecompany

EncouragingInnovationand Productivity

Businessescanstrikeabalance betweentheneedforinnovationand stabilitybyfosteringasecure atmospherefortheexpressionand

developmentofnewideas.Zarine assertsthatemployeesshouldbegiven resourcestoaidinthebusiness success,managersmustclearlystate theirinnovationplanforittoservethe broaderbusinessstrategy.Creatinga strategymayaidbusinessesin continuingtoexpandandbeprofitable. Innovationmayhelpfirmssavetime andmoneyandgainacompetitive edge,makingitessentialforlong-term success.

“An excellent curry can’t be made with only nice ingredients. To make a good curry, you need to put the ingredients together, prepare them, and go through the procedure,” saysZarine.

Asbrilliancealonecannottranslateto success,companiesmustcreatethe rightconditionsfortheattraction, retention,anddeploymentoftalent. ZarineManchandaFoundationuses performancemanagementsystemsto evaluateemployeeperformanceand potentialonquantitativeand

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You May Even Assign Tasks And Duties, But Without Reliable Management Information Systems, You Cannot Effectively Manage

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qualitativemetrics.Thecompanyalso usesamechanismof360-degree observablebehaviorpatternsthatactas leadstotheperson-performance matrix.Additionally,eachemployee canchooseanecosystemthatwill maximizetheirspecificskillanda settingwheretheyarevaluedand recognizedfortheirskill.

AccordingtoZarine,themost importantthingistocomprehend employeemotivationsandconstruct thebusinesstoreflectthemotivations ofthecompany’slargesttargetgroup. Additionally,themotivesdiffer accordingtothedemographyandthe purpose.

StayingaheadoftheCompetition

ZarineManchandaFoundation understandsthatalltheenhancements willnotbewelcomedbyallitsclients astheyhavedifferentinterestsand demands.Totrulyenhanceitsservices, thecompanyhastofirstaskandlisten toitsclients.Continuouslydeveloping andupgradingitsservicesisthemost effectivestrategytogeneratesalesand customerswhilestayingaheadofthe competition.

Zarineadvocatessocialnetworkingas oneofthesimplestmethodstostay updatedwiththetrends.Whenthere aresignificantchangesinsupply and/ordemand,thereisfrequentlyalot ofdiscussiononTwitterandFacebook. Afewtoolshavebeendeveloped specificallytoaidusersinstayingupto dateonthemostrecentbreakthroughs intheirprofession. “Keeping an eye on your competitors can also help you remain up to date on current events,” addsZarine.

CalculatedRisksleadingtoSuccess

Zarinementionsthatrisk-taking promotesandfostersinnovation,which canmakeasignificantdifferencetoa productoraservice.Accordingtoher,

risksthatfailaren’talwaysbad.They maysometimesprovidethemost usefulbusinesslessonstoan entrepreneur.Failureshapesthe companystrategyand,inturn,can contributetocorporatesuccess.

Asanentrepreneur,Zarineassessesa riskbeforetakingittoreducepotential dangers.Shebelievesfinancialrisk educationisthecornerstoneofrisk management.Ifonecananticipatethe risk,onemaydeveloparisk managementstrategytolessenits implicationsandmitigateit appropriately.

Zarine’sTipsforStartingaBusiness

“Starting a new business gets considerably easier and more streamlined once you’ve done it a few times. It will always be unique, and you will have learned how to do it better,” saysZarine.Herearesometips which,accordingtoZarine,arecrucial tobusinesssuccessintheinitialdays.

• Createasocialnetworkpresence aswellasalandingpageforyour website,andthenjustbereadyto receiveordersandmoney

• Beginbyseeingwhetheryoucan attractgenuineindividualsand makerealmoney

• Continuetoadjustandimprove throughoutthisprocess

• Keepallyourinformationsafe. Youmayalsoutilizetoolslike GoogleAnalyticstotrackhow consumersengagewithyour product.Thiscanhelpyoumake betterdecisionsinthefuture.

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Mallorcaisasecludedisland

knownforitstranquilbeaches, stunninglandscapes, architecturalbeauty,FestivalPark,and welcomingculture.Thelargestislandof Spain,Mallorcagotitsnamefromthe Latinphrase'insulamaior,'which translatesto'largerisland'or'Bigger Island.'

Touristsaroundtheglobehavevisitedthe islandforyears,withmajortourismtaking asurgefromthe1950s.Furthermore, Mallorcahasattractedmanycelebrities, writers,andpoetsduetoitscalmingand lushbeautythathelpsbringmore creativitytolife.However,thereisalot moretothisislandthanitsscenicbeauty.If youareplanningatriptoMallorca,here aresomethingsthatwillhelpyouexplore theislandmoreintricately

Top6All-InclusiveResortsinMallorca

Whiletherearemanyhotelsandresortson theisland,herearethebestplacesin Mallorcatostayforyou:

1.

TheIberostarSelectionSuitesJardíndel SolhotelresidesoverthebeautifulCosta delaCalmabeach.Its261hotelrooms includeservicessuchasSPA,FreeWiFi, anoptionalall-inclusiveaccommodation type,awhirlpoolbath,andaprivatepool withmanyroomsofferingafabuloussea view.

Inaddition,thehotelhasanexclusiveVIP zone,whereonecanaccessthebar, solariumwithsunloungers,Balinesebeds, anddirectaccesstothebeachwhereyou canenjoybeautifulsunriseandsunsets.

Thehotelisdoingitsbitforabetterfuture withinitiativestoreduceplasticuseand responsibleseafoodconsumptionfora bettercoastalenvironment.

IberostarSelectionJardindelSol Suites
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2.VIVACalaMesquidaResort&Spa

Whetheryouaretravelingasacouple, withfriends,family,orkids,VIVACala MesquidaResort&Spacaterstoall.The hoteloffersarangeofexclusiveservices astheselectionclub,allowingyouto customizeyourwholeresortexperience.

Intermsofcuisine,thehoteloffers varioustypesofdishesattheirbuffet throughtheirItalianandMexicanhotels andtheirbeachrestaurantMirablau. Overall,theexperienceattheVIVACala MesquidaResort&Spamakesfora relaxingstay.

EnjoytheMediterraneancultureat IberostarPlayadeMuro.Theuniquely designedroomsarespaciousand sufficientlyaccommodatefamilies, couples,orchildren.Inaddition,the hotelprovidessportsfacilitiesforthose intoCyclingandTennis.

Moreover,TheStarCampprogramoffers avarietyoffunactivitiesforkids, allowingtheadultstorelaxonthebeach orvisitthespatodestress.

BetweenthebayofPollençaandthe AlbuferetaNaturalPark,PortBlueClub PollentiaResort&Spaisahotelamidst thenaturalbeautyofMallorca.

Thehotelprovidesnumerousoutdoor facilitiesandsportsoptionsforyouto choosefrom.Additionally,therearealso variousprogramsfortheenjoymentof kids.

Otherservicesincludedeliciousfood,a relaxingSpa,aBar,andanadults-only pool.Forsportsfanatics,thehoteloffers varioussportsliketennis,swimming,and anumberofotherwatersports.

ThebeachesofMallorcaareamajorattractionamongtourists.AndPlayaDe Maro,wherethishotelislocated,isoneofthetop3beachesinSpain.The IberostarSelectionPlayaDeMuroVillagehasalsowonvariousTripAdvisor awardsforitsqualityservices,infrastructure,service,andgastronomy

Throughits3restaurantsand4bars,theresortoffersanarrayofdishesanddrinks forthoselookingtoenhancetheirpalette.Todistress,therearewatercircuitsat thespaalongwithTenniscourts.

3.IberostarPlayadeMuro 4.PortBlueClubPollentiaResort& Spa 5.IberostarSelectionPlayaDeMuroVillage
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ThingstodoinCalesdeMallorca

Ifyouwereresearchingforyourtrip toMallorca,youprobablycameacross CalesdeMallorca.Residedonthe southeastcoastofMallorca,theresort iswidelyknownamongglobaltourist communities,especiallyfromEurope andtheUK.

Theresortisagoldminefortourists, andifyouhaven'tquitefiguredout whatthingstodoinCalesde Mallorca,hereare8thingstohelp you:

1.BoatTrips

ExplorethecoastalbeautyofMallorca morecloselybychoosingfrom variousboattripsavailableonthe beaches.Asyousailthroughthe waters,bringalongyourfavorite seafooddishesordropbythemany restaurantsreadytosatiateyourtaste buds.

2.IslandTour

Theislandisfullofhiddennatural beauty.Afterarelaxingtimeonthe stunningbeaches,startexploringthe islandforotherattractivenearby places,restaurants,andother interestinglocalthingsthatnotmany areawareof.

3.VisitCaves

CalesdeMallorcaisahubformany caves,namelytheCuevasdelDrach (DragonCaves)andCuevasdels Hams.Thesecavesaremajor attractionsamongglobaltouristsdue totheirstalagmitesandstalactite formations.Onecanalsowitness classicalmusicconcertsonthewayto cavediscovery,performedbyfloating musicians.

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4.

WaterSports

Thisoneisforallyousportsjunkiesoutthere.Various resortsandhotelsofMallorcaallowyoutoenterwater sportstoenhanceyourexperience.Ontheotherhand,if youdon'twanttoindulgeinwatersportsattheresort, plentyofotheroptionsareavailable.

5.

RafaNadalMuseumMallorca

RafaelNadalisaMallorca-bornTennislegend, consideredbymanyasthegreatestplayertoplaythe game.Avisittothismuseumnamedafterhimwillallow youtolearnaboutsomeofhiscareer-highlighting momentsandhelpyouknowhimbetterasapersonanda player.Additionally,youcanalsobuymerchandiseand otherproductsrelatedtoRafaelNadalaswell.

6.Hiking

DoyouloveHiking?ThenCalesdeMallorcawillbea treatforyouthankstothemountainssurroundingthe resort,makingitoneofthemostsought-afterhiking spotsamongtouristhikers.

7.

LocalCuisine

Mallorcaisblessedwithadeliciousfoodheritage. Foodieornon-foodie,oneshouldnotmissoutonan opportunitytotastelocaldelicaciessuchaspaella, sobrasada,ensaimada,andotherseafooddishes.

8.

TheNightlife

Nightlifeisnotwhatmostpeoplethinkofwhenplanning avisitingMallorca.However,thatdoesnotmeanit doesn'thaveagreatnightlifescene.Theresortoffersa numberofbarsandpubsforanyonelookingto experiencetheCalesdeMallorcanightlife.

Finally,

IsMallorcaworthvisiting?

Thesimpleansweris—YES.Nomatterthetimeofthe year,fromtheWorldHeritageSiteMountainsof TramuntanaandTurquoisebeachesthatholdyour attentiontoseafoodspecialtiesandhistoricsites, Mallorcaisanislandthatsecludesyouawayfromhectic everydaylifeforapeacefultime.Ifthatsoundslike somethingyouareseeking,whichyouprobablyare,then Mallorcaistheplacetobeforyou.

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GAUTAM BODA Empowering Excellence Through Innovation  J B BODA GROUP | VICE CHAIRMAN www.theenterpriseworld.com | 33

G G

GautamBodaisadistinguished businessleaderandViceChairmanof theJBBodagroup,aleading conglomeratewithadiverserangeof businessinterestsspanningseveral sectors.TheEnterpriseWorldisproud tointroduceittooneoftheMost InfluentialBusinessLeadersToWatch OutFor-2023

Withasuccessfulcareerspanning aroundthreedecades,MrBodahas establishedhimselfasavisionary leaderwhohasnotonlydriventhe growthofhiscompanybutalso contributedsignificantlytothebroader businesscommunity.

Throughhistirelessefforts,MrBoda hastransformedthecompanyintoa formidableforceinthemarket,known foritsinnovation,integrity,and commitmenttoexcellence.Withhis inspiringleadershipandstrategic insights,GautamBodaiswidely regardedasarolemodelforaspiring businessleadersacrosstheglobe.

Thejourney

“I joined J.B. Boda Group 29 years ago in 1994, and it has been an incredible journey ever since.”

With29yearsofexperienceinthe industry,Mr.Bodahasplayedavital roleindrivingthegrowthandsuccess ofhisfamilybusiness.Startingoutas anOfficer,hegraduallyrosetohis currentroleastheGroupViceChairman.

MrBoda'sresponsibilitiesinclude drivingsustainablebusinessgrowth, devisinggroupstrategy,andproviding guidanceinexploringnew opportunitiesintheinsurance& reinsurancemarket.Heisalsothe

brandcustodianandhasestablisheda prominentbrandimageworldwide.

MrBoda'scontributionstothe company'sgrowthincludeestablishing thePorts&TerminalVerticaland EmployeeBenefitVertical,grooming leaders,settingupaspecializedteam forIndiancompaniesinvesting globally,andpartneringwith internationalbrokersforMNC exposureinIndia.

Hehasalsobeeninvolvedin developingtechnologyplatformsand introducingtheRiskManagement SocietytoIndia.Underhisleadership, J.B.Bodahasexpandeditsoperations internationally,establishingastrong globalnetworkofpartners,and maintaininghighlevelsofclient satisfactionandretentionthrougha customer-centricapproach, personalizedsolutions,andsuperior servicedeliveryintheinsurance& reinsurancesegment.

MrBodahasachievednumerous accoladesinhisdistinguishedcareer HewasawardedtheIndianAchiever's AwardforBusinessLeadershipin 2021-22,theIndian'sGreatestBusiness Leader2021-22AwardbyAsiaOne Magazine,andfeaturedinthePassion VistaMagazine-HallofFameCollector'sEditionin2022.Inaddition, hewasnamedtheAsiaOneGlobal IndianoftheYear-2023andincludedin theBusinessIconsofIndia2023list.

Reflectingonhisachievements,Mr Bodasaid,"Iamgratefulforallthe opportunitiesIhavehadandforthe supportofmyteamandcolleagues.The successofJ.B.BodaGroupisaresult ofthecollectiveeffortsofourentire team,andIamhonouredtobepartof thisjourney."

Hisfavouritequote,‘Successisnot final,failureisnotfatal:Itisthe couragetocontinuethatcounts’by

WinstonChurchill,reflectshismindset ofresilience,perseverance,andthe couragetokeepmovingforward despitechallengesandsetbacks.It resonateswithhisapproachtobusiness andlife,wherefailuresarelearning opportunities,andsuccessisa continuousjourneyratherthana destination.

Aboutthecompany

TherichlegacyofJ.B.BodaGroup,a leadinginsurance&reinsurance brokeragefirmestablishedin1943,has inspiredGautamBodatobeapartof thisesteemedorganization.

Gautamwasdrawntothecompany's values,reputation,andcommitmentto excellenceintheinsuranceand reinsurancebrokingindustry.Hislate father,ShreeBharatBodaji,whowas alsothepreviousChairman,playeda pivotalroleintheexpansionofthe organization'sservicesandvarious Groupcompanies,bothinthedomestic marketandinternationalarena.

ThisinstilledinGautamaprofound senseofresponsibilityandpassionto followinhisfather'sfootsteps.Having workedwithatalentedteamoverthe years,Gautamhascontributedtothe company'sgrowth,reputation,and success.Itishisprivilegetobeableto carryonthelegacyofovereight decades.

“I Joined J.b. Boda Group 29 Years Ago In 1994, And It Has Been An Incredible Journey Ever Since.”
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Emergingafterthepandemic

TheJ.B.BodaGroup,aleading insurance&reinsurancebrokerage firm,hasemergedasaresilientplayer intheindustryaftertheCovid-19 pandemic.MrBodabelievesthatthe pandemichasbroughttotheforefront theimportanceofadaptabilityand innovationinnavigatingthrough crises.

TheGrouphasbeenproactivein digitaltransformation,andremote working,andhasemphasizedtheneed forriskmanagementandcontingency planning.Inresponsetothechanging riskprofilesandcoveragerequirements ofbusinesses,theJ.B.BodaGrouphas focusedondevelopinginnovative insurance&reinsurancesolutions. Withanagileandcustomer-oriented approach,theGrouphaspositioned itselftothriveinthepost-pandemic businesslandscape.

Roadblocks

Likeanybusiness,J.B.Bodahas encounteredanumberofchallenges throughoutitsjourney.Duringthe initialyears,someofthekey roadblocksthecompanyfaced includedintensecompetitioninthe insurance&reinsurance industry, navigatingtheevolvingregulatory landscape,andestablishingarobust clientbase.

Intensecompetitionfromestablished playersintheinsurance&reinsurance industrymadeitdifficultforJ.B.Boda toestablishitselfinthemarket.The companyfacedseveralchallengesin convincingcustomerstotrusta relativelynewplayerintheindustry.

Inaddition,theregulatorylandscape wasevolvingatarapidpace,makingit challengingtokeepupwiththe constantlychangingregulationsand compliancerequirements.Establishing arobustclientbasewasanother

challengefacedbythecompany,asit wasnecessarytobuildtrustwithclients andprovidetailoredsolutionstotheir specificneeds.

Toovercometheseroadblocks,J.B. Bodahadtoputindiligenteffortsand strategicplanning.Thecompany focusedonbuildingastrongreputation foritselfbyprovidingexceptional service,maintainingthehighest standardsofprofessionalismand ethics,andbuildinglong-term relationshipswithclients.

Thecompanykeptacloseeyeon changingregulationsandmarket trends,enablingittoadaptitsstrategies andsolutionstomeettheevolving needsofcustomers.

Long-standingsuccess

Thelong-standingsuccessofJ.B.Boda canbeattributedtoseveralfactors. Firstandforemost,thecompanyhas alwaysprioritizedmaintainingthe higheststandardsofprofessionalism, transparency,andtrustwithitsclients, partners,andstakeholders.This commitmenttointegrityandethical businesspracticeshasbeen foundationaltothecompany'ssuccess. “Our customer-centric approach has also been a key driver of its success.”

Thecompanyhasconsistentlyfocused onunderstandingitsclient’sneeds, providingtailoredinsurance& reinsurancesolutions,anddelivering exceptionalservice.Buildinglong-term relationshipswithclientsandputting theirinterestsattheforefrontofits businesshasearnedthecompanytheir loyaltyandtrust.

Furthermore,J.B.Boda'sstrong industryrelationshipshaveplayeda crucialroleinitssuccess.Overthe years,thecompanyhasnurtured strategicpartnershipswithleading insurers,reinsurers,andbrokers,both

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Innovation Is Not Only About Generating New Ideas But Also About Developing Practical Solutions That Drive Positive Outcomes.

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domesticallyandinternationally.These collaborationshaveprovidedthe companywithaccesstodiverse markets,expertise,andresources, enhancingitsabilitytoserveclients andadapttochangingmarket dynamics.

Finally,J.B.Boda'sabilitytoadaptand evolvehasbeencriticaltoitssustained success.Thecompanyhas continuouslymonitoredand anticipatedchangesintheinsurance& reinsuranceindustry,markettrends, andcustomerexpectations.

Thisproactiveapproachhasenabledit toinnovate,introducenewproducts andservices,andadaptitsstrategiesto stayrelevantandcompetitiveinthe dynamicinsurance&reinsurance landscape.J.B.Bodahasalsostrivedto workcloselywithbusinessesofall sizes,fromlargemultinational corporationstoMSMEsandeven youngstart-ups,tomeettheirspecific riskmanagementneeds.

Strategyofthehour–Innovationis thekeytobusinessgrowth

Innovationisacriticalcomponentof J.B.Boda'sbusinessstrategy,anditis deeplyrootedintheorganization's culture.Thecompanyrecognizesthat innovationisvitalforachievinglongtermbusinessgrowthandsuccess,and ithasplayedacrucialroleinthe organization'ssustainedsuccess.

“Innovation is not only about generating new ideas but also about developing practical solutions that drive positive outcomes.”

Intoday'srapidlyevolvingbusiness environment,characterizedbyeverchangingcustomerpreferences, technologyadvancements,andmarket dynamics,J.B.Bodaunderstandsthe importanceofconstantlyadaptingand evolvingtostayaheadofthe competition.Innovationenablesthe

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As A Leader, I Believe It Is Essential To Constantly Evaluate The Market Trends, Customer Needs, And Emerging Opportunities To Take J.b. Boda A Step Further.
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companytoproactivelyidentify emergingtrendsandopportunities, developcreativesolutions,andmeet theevolvingneedsofitsclients.

J.B.Bodafostersacultureof innovationthroughoutthe organization,encouragingits employeestochallengethestatus quo,thinkcritically,andexplore newpossibilities.Thecompany providesthenecessaryresources, tools,andsupporttoexperimentand learnfromfailures,enabling employeestocontinuouslyimprove.

J.B.Bodaalsocollaborateswith externalpartners,suchastechnology providersandindustryexperts,to stayupdatedwiththelatesttrends andbestpractices.

Companyhighlights

Oneofthemostnotableclient experiencesatJ.B.Bodainvolveda largemarinelogisticscompanythat wasgrapplingwithcomplexrisk profilesandhighinsurance premiums.Theteamconducteda thoroughriskassessment, collaboratedwithinsurers,and devisedtailoredinsurance& reinsurancesolutionstoaddressthe client'suniqueneeds.

Theoutcomewasasubstantial reductionininsurancecostswithout compromisingoncoverage,enabling theclienttooptimizetheirrisk managementstrategyandrealize significantcostsavings.

Mr.Bodaadds,“Theclient appreciatedourexpertise,proactive approach,andcommitmenttotheir success,whichfurtherstrengthened ourrelationshipandledtoadditional businessopportunities.”

Teamforthewin

Theworkforceisthebackboneof anybusiness,anditsroleindriving

growthandsuccesscannotbe overstated.AtJ.B.Boda,theteamis themostvaluableasset.Itcomprises highlyskilledandexperienced professionalswhobringdiverse expertise,perspectives,andinsightsto thetable.Theteammembersarethe drivingforcebehindouroperations, innovations,andclientservice excellence.

MrBodafurthersays,“Ourteamis committedtodeliveringexceptional results,buildingstrongclient relationships,andupholdingthevalues andcultureofJ.B.Boda.Weinvestin ourteam'sprofessionaldevelopment, provideasupportivework environment,andrecognizeand rewardtheircontributions.Webelieve thatamotivated,skilled,andengaged workforceisessentialforthe sustainablegrowthandsuccessofour business.”

Settingitapart

J.B.Bodahasestablisheditselfasa leadingproviderofinsurance& reinsurancebrokingandrisk managementservicesacrossarangeof sectorsandindustries.Itsdiverse rangeofservicesencompassesmarine, aviation,energy,propertyandcasualty, liability,construction,andmore.

WhatsetsJ.B.Bodaapartisitsdeep expertiseinthesesectors,its personalizedapproachtoclient service,anditsabilitytocraft customizedsolutionstailoredtothe uniqueneedsofitsclients.

Byleveragingitsextensiveindustry relationships,globalnetwork,and marketinsights,J.B.Bodaisableto negotiatefavourabletermsand conditions,securecompetitive premiums,andprovidevalue-added riskmanagementadvicetoclients, distinguishingitselffromcompetitors inthemarket.

Astepahead

“As a leader, I believe it is essential to constantly evaluate the market trends, customer needs, and emerging opportunities to take J.B. Boda a step further.”

J.B.Bodapridesitselfonbeingproactive andforward-thinkinginthedynamic insuranceindustry.Asafirmthatis committedtoexceedingcustomer expectations,itunderstandsthe importanceofinvestingintechnology, talent,andstrategicpartnershipstostay aheadofthecurve.Itisalsoheavily focusedondigitalsolutionstoengage withyoungerconsumersegments.

AccordingtoMrBoda,listening attentivelytoclientsandunderstanding theirevolvingrequirementsiscrucial. Thecompanyleveragesclientfeedback toadaptitsstrategiesandofferings accordingly.Thecompany'scultureof continuousimprovementandinnovation drivesgrowthandinspiresitsteamto explorenewhorizonsandexpand capabilities.

"Webelievethatthekeytooursuccess liesinourdecision-makingprocess, whichisbasedonthoroughmarket analysis,customerinsights,andindustry trends,"saysMrBoda.Thefirm regularlyinvestsinthetrainingandskill improvementofitsmanpower,fostering acultureofopencommunicationand collaboration.Thefocusremainson positioningJ.B.Bodaasaleading insuranceandreinsurancebrokeragefirm intheIndianandglobalmarkets.

Hefurtheradds,"Wearecommittedto excellence,innovation,andacustomercentricapproach.Throughstrategic expansion,wewillcontinuetodeliveron thiscommitmentandmaintainour positionasaleadingfirminthe industry.”

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Areyoucrazyaboutriding motorcycles?Ifyes,itmightbeoneof yourdreamstotakearoadtripwitha HarleyDavidsonbikeinthemountain areas.Thebikegivesyouthe experienceofpleasureandadventure whileenjoyingthescenicbeautyatthe sametime.Nobodywilldisagreewith meifIsayHarleyDavidsonbikesare thebestintheworld.

Theirmotorcyclesaretheperfect combinationofabeautifulbody framework,excellentengineering,and asmoothride.Hardcorebikelovers, whenlookingtobuyamotorcycle, oftendon’tsettleforanythinglessthan Harley.Inthisarticle,we’lltakeyou onaridetoshowthejourneyofHarley Davidsonfromabicyclebrandtoa motorcyclelegendlovedbyall.

CompetitionwithGlobalMarket

Foundedin1903,HarleyDavidsonis oneofthefewAmericancompanies thatsurvivedtheGreatDepressionin 1930.Itwasestablishedinoneofthe townsintheUnitedStatesofAmerica namedMilwaukeeinWisconsin.The companyexperiencedmultiplechanges intermsofleadershipandsubsidiary arrangements.Whentherewasserious competitionintheglobalmarket,

especiallyfromJapan,Harley Davidsonsawitspoorqualitybike productioninthemarket.However,it didnotaffecttheever-growinggraph ofthecompany’ssuccess.Harley Davidsoninspiredmorebikersacross theworldandpeoplestartedjoiningits fanclub,showingofftheirbikeriding skills.

RisingthroughWarTime

Theoriginofthecompanycanbe tracedbackto1901whenWilliamS. Harveydecidedtouseasmallengine capableofdisplacing116ccflywheels formanufacturingpedal-powered bicycles.Foranothertwoyears, William,alongwithhischildhood friendArtherDavidsonkepton tinkeringwiththeengine.Thejourney ofoneofthemosticonicmotorcycle manufacturersintheworldbegan whentheprocessofengine-making wasfinished.WhentheUSAdecided toparticipateintheFirstWorldWar, thedemandformotorcycleusers increased.HarleyDavidsonsoldmore than15000motorcyclestotheUS militaryduringthewar

Infact,duringSecondWorldWar,the governmentagainaskedHarley Davidsontoserveinthemilitary The

companyprovidedmorethan90,000 motorcyclebikestothemilitary, probablyoneofthehighestdemandto date.However,whenAmerican MachineandFactorypurchasedHarley Davidsonin1969,thecompanylostits reputationformanufacturingreliable andqualitymotorcycles.TheAmerican MachineandFactoryreducedthemass productionofbikesandfiredmostof theworkerswhichloweredthebike qualityandmadetheminferiortotheir Japanesecounterparts.Soon,the companybecamebankruptanditwas difficultforittosurvive.However,the veterandidn’tbogdownandkept comingback,ultimatelymakingway foritselfinthemarketagain.

Pioneerof‘ChopperMotorcycles’

Inthebeginning,Harley-Davidson manufacturedlarge,air-cooledcruiser motorcycleswithpowerfulengines withaminimumdisplacementof 700cc.Thismodelofmotorcycles broughtthetrendofthe“chopper” motorcyclestylethatunderwentmass productionandwascustomizedto complementtherider’sdesiresand specifications.Theywerewell-known forthepersonalizedbikespecifications companyofferedforbuyers.

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PopularModelsofHarleyDavidson

Ÿ HarleyDavidsonFatBoy114

Ÿ HarleyDavidsonSportsterS

Ÿ HarleyDavidsonStreetGlide Special

Ÿ HarleyDavidsonPanAmerica1250

Ÿ HarleyDavidsonNightster

RavishingRetroLooks

Onethingthatfascinatesmostpeople aboutHarley-Davidsonbikesistheir retrolook.Inadditionto customization,thecompanywantsits customerstoenjoytheretrolook whichtakesthembackintotheeraand relivesnostalgia.Thecompanyis acknowledgedfordurability, comfortableride,andmost significantly,thereliabilityofits enginesbecausesafetyiseverything. Mostofthebikeshaveanengine above700ccsegmentandusetheVtwinenginewhichisaperfectblendof powerandlongevity.

MarketingStrategies

Therearedifferentmarketing strategiesthatworkedwellforHarley Davidsonandmadethecompany whatitistoday Theyinclude:

Ÿ FreedomandIndividualism: Harleyhasalwaysportrayeditself intheadsasafreebird.It characterizedthequintessential valueofhumanbeingslike freedomandindividualism.The wayitsbrandisdifferent,itshows howeveryriderisdifferent.This strategygavebikeownersawide canvastoexplorewhotheyare.

Ÿ SymbolofCourage:Harleyand Davidsoncreatedsportsbikesinan erawhentherewerenoproper roadsandracingtracks.Bothof themwentaheadanddaredto innovatesomethingthatwasway aheadofthetime.Itwasa courageousthingtodothat,and

today,roadtripswithHarleyare encouragedasalifetimeadventure.

Ÿ ListeningtoCustomers:What makesHarleyDavidsondifferent thanitscompetitorsisthatitlistens toitscustomersandrespectstheir opinions.Thecompanyundertakes surveystocollectdataabout customerpreferences.Theycallit ‘real-timemarketresearch.’The researchprovidesaunique approachtostudyingcustomer behavior

Ÿ FocusedonCreatingOwn Community:HarleyOwnerGroup (HOG)isasponsoredcommunity marketingclubwhichisoperated byHarleyDavidson.Itisforthose enthusiastbikeriderswhoareloyal customersofthecompany The grouppromotescompanyproducts aswellasencouragesaposh lifestyle.

StatisticsofHarleyDavidsonBikes: RevenueTotalsforthelastfiveyears

2018 2019 2020 2021 2022 $5.775B $4.045B $5.335B $5.361B $5.716B
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HarleyDavidsonMotorcycleSales inthelastfiveyears:

KeepingupwiththeQuality

Harley-Davidsonisoneofthosebrandsinthemarketthathasgoodmanufacturingqualityanddesignsthatfulfillthe requirementsofcustomersatalowcost.However,thecompanyhasfacednumerouschallengesthroughoutitsjourney.As mentionedearlier,duringthe1970s,itexperiencedtoughtimesasitsmarketsharewasdecliningduetothepoorqualityofits bikes.TheAmericanMachineandFactorycompanydesiredtotakeadvantageofthemarketsituationandraiseproductionby neglectingitssupplychainmanagement.Thecompanysufferedvigorouslyinmaintainingitsquality,however,itrecoveredto becomethesolesurvivingheavy-weightmotorcycle-producingcompany

JustinTimeManagement

In1981,HarleyDavidsonappointednewpersonnelatthemanagementlevel.Thecompanylaunchednewproduction schedulesthatsurgedinventoryturnsfrom16to28million.Itfocusedonimprovingrelationshipswithsuppliersandbuilding bettersupplychainmanagement.Thereafter,thecompanyintroduced“JustinTimeManagement”whichhelpedittoachieve continuousadvancementinqualityandquantity.Itincreasedtheproductdevelopmentefficiencywhichdroppedthecostand ultimatelythesalewasincreased.

HarleyDavidsonhasbecomealeaderinthemarketnotjustintermsofproducingandsellingmotorcyclesbutalsoasa perfectexampleforupcomingstartupstofollow.Theforemostaccomplishmentofthecompanyisqualityimprovementand quickdeliveryofproducts.Thecompanyconsistentlystudiescustomerbehaviorandunderstandstheirneedstomake innovationsintheproduct.

WhatmakesHarley-Davidsonuniquefromothercontemporarybusinesses?

Today,managementinstitutesareteachingHarleyDavidsonasacasestudytotheirstudentsandmakingeffective contributionsinthefieldofmarketing.HerearesomefactorsthatdifferentiateHarley-Davidsonfrommostofitscompetitors.

YEAR USA CANADA EMEA ASIAPACIFIC LATIN AMERIC 2022 109190 7924 30510 27905 2922 2021 125713 8005 30907 25020 3652 2020 103650 6477 36906 27220 5995 2019 125960 8946 44086 29513 9768 2018 132868 9690 46602 28724 10167 www.theenterpriseworld.com | 49

Ÿ LowerBatchSizeProduction: Smallbatchsizeproductioncan decreaseproductioncostsand improvethequalityoftheproduct. Itfuelssmoothproductionflowand reducesinventory

Ÿ ReducedSet-upTime:Lessersetuptimeimprovesmanufacturing efficiencywhicheventuallyreduces thetimeandspaceofproduction.

Ÿ Pullsystem:Basedoncustomer demand,thepullsystemcancontrol theproductionflow Themethod eliminateswasteinhandling, optimizesthespaceoftheshop floor,andmakesquickproduct deliverytocustomers.

Ÿ CompleteInvolvementofall Employees:AtHarley Davidson,theemployersarea partofthequalitycontrolcircle. Theymotivateemployeestotake responsibilityfortheirwork whicheliminatesloopholesin theprocess.

Ÿ RelationshipwithSuppliers: Aswediscussedearlier,building strongrelationshipswith suppliersisoneofthecrucial decisionstakenbyHarley Davidson.Itrevampedthe problem-solvingskillsofthe companyandremovedfriction whilesharinginformation.

UrbanRidingExperiences

HarleyDavidsonbuilds motorcyclesnotjustforthis generationbutalsoforupcoming generations.Inordertocontribute tosustainabledevelopmentefforts, thecompanyhaslaunchedEVs (ElectricVehicles)thatarereadyto takebikeridersbeyondthe limitationofcombustion.Examples ofHarleyDavidsonelectric vehiclesincludeLiveWireONE,S2 DELMAR,etc.Thesebikesare manufacturedforagilityandurban ridingexperiences.

FuturisticTrends

HarleyDavidsonownsdiversified futuristicplansthatcantransform thefutureofthewholebike industry Thecompanyisbranding itslogotoreachmorepeopleand becomeanaturalchoiceforthem. Suppliertrainingconsistsofa detailedstudyoftheirprevious strategies,issues,andthewaythey approachthesolutions.Today,the companyseekstomanufacture world-classprofitablemotorcycles alongwithbecomingthebest supplierintheworld.Harley Davidsonoughttoberecognizedby customersforthequalityandvalue ofitsproductandservices.

The‘GivingBack’Attitude

Harley-Davidsoniscontributingto socialworkaswell.Thecompany hasglobalappealaswellas presenceanditsponsorsfundraisers,charities,andavarietyof socialeventsforthebenefitofthe community.Evenwithoutcompany sponsorship,Harleymotorcyclists cometogetherforcharityworkand trytogivetheirbacktothe communitiesandhelpothers.

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An Industry Leader reinforcing Revolutionary Advancements in the field of Enterprise Data Management Founder and CEO | JUNE 2023 54
Sai Gundavelli
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Abusinessandtechnologythought leader,SaiGundavelliistheFounder andCEOofSolixTechnologies.Heis responsibleforthecompany'soverall visionandstrategicdirection.Under hisleadership,SolixTechnologies pioneeredtheconceptofEnterprise DataManagement,providingthefirst worldwideinfrastructureplatformto managedataacrossallsegmentsof EnterpriseData(Structuredand Unstructured).

Hehasaproventrackrecordin recognizingandquicklyrespondingto therequirementsofthehightechnologymarketplace.Before foundingSolixTechnologiesInc.,he successfullyspearheadedseveral strategicinitiativesinEnterprise Applicationareasatcompanieslike CISCOSystemsandArixCorp. FurthertofoundingSolixTechnologies Inc.,heco-foundedTouchALife FoundationInc.,connectingpeople whoneedhelptopeoplewhocan providehelp.

SaiisanAdvisoryBoardMemberat UniversityofColoradoDenver..Heis adistinguishedspeakerinmany forums.HeholdsaMaster'sin MechanicalEngineeringfromthe UniversityofOklahomaanda Bachelor'sfromOsmaniaUniversity

TheJourney

Sai'sjourneyonSolixstartedinearly 2000whenthe.comcrashhappened. Hewaslookingforthenextgig,the nextventureintermsofwhattodo. AndatthattimeGooglewascoming outandwasbecomingthetalkofthe town.WithGoogleSearchcominginto thepicture,Saisawanopportunityand hewantedtotakethesearchto Enterprises.

Hedidit,andnotjustone,buttomany enterprises,hewenttoenterprises asking, "Hey, would you like to use Google search?".Mostreplied,"Sure", andthenthequestionfollowed what, how do we use it? What value will we get? andmore.

First,mostenterprisessaid theydon't knowwhatdatatheyhave,andhow longshouldtheyhavewhatandthat's wheretheideaofSolixemerged. Movingahead,Sairecognizedthatdata managementwillbecomeabigthing, andthatishowtheystartedthejourney ofSolixTechnologiesintendingtohelp enterpriseswiththeirdatamanagement processandsystems.

Anotherquestion,mostEnterprises questioned wasregardingtheROI, theycouldn'tjustifyan ROIon GoogleSearch,thisgoesbacktoearly 2000.Heknew thatcompanieswill eventuallypayforit,beitviabackup costs,performance,anddealingwith datacompliancesetc.

Sairealizedtheneedofthehour.He knewifhecanhelpcompanies understandtheirdataandarchivethe oldhistoricaldata,thatcouldbethe ROI.Itwasafulfillingexperienceyet involveddiscoveringalotof unexploredanduncovereddirections. Thebeginningofthejourneystarted withresearching,enterprisesearch, understandingthedata,archivingthe

datatolowertierstorage,improvingthe backups,understandingallthedataand ,themetadata,andmuchmore.

Toharmonizeoveralldata,and enterprisedata,startingfromsearching tofindingandthenprovidingan enterprisesolutionishowSolixwas abletotransform.

FoundationoftheA-Team

Thevisioneversince2002hasbeen relentlesslyworkingtowardsdelivering ground-breakingenterprisedata managementsolutions.So,Solix Technologiesstartedwithprototyping, archivingdocuments,whichwasvery easybecauseit'sveryfinite.Hereisa documentmorethanXnumberofyears oldcreatedbysoandso,fitstoarchive eligiblerecords.Whataboutstructured data,that ismuchmorecomplex? imaginearchivingSAPapplication? HowdowearchiveIBMmainframe data?

HowcanwearchiveVAXVMsdata, whenthesourcesaresocomplexand different?Thestructureisdifferent, somearesemi-structured,someare completelystructuredorunstructured, dealingwithdifferenttypesofdatabases andallofthatwasmorecomplex.

Sothat'swherethecompanybuiltA team,bringingtherightpeoplewhocan architectanenterprisearchiving solution.SolixprototypedwiththeirA teamandthat'showtheykindofreally immersedthemselvesinbuildingoneof thetopsolutionsintheworld.

ExperienceinERPbecameanadded benefitforBuildinganEnterprise

Inthepast,SolixTechnologiesusedto workonERP.Saitoohadamassive experiencewithERPandworkedonit. So,hailingfromanERPbackground, handlingafewhundredthousandtables,

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thelinkages,andthesqlhelpedSai withtheknowledgeandkindofreally architectthestructureddataarchiving solutionplatform.

BuildingNetworkandgrowing CustomerBasethrough Collaboration

SolixTechnologieshadbuiltaproduct anditstartedsourcingearlyadopters, approachingknownfriendsfrom Enterprisesandtheywerepotential prospects.Saiadded, "We started going and saying, how do you kind of really manage your data? And this is fundamentally what you need to look at it. We started inspiring a few people that we knew kind of really explored if they believed in that vision. And, we knew lot of customers, didn't know that the problem even existed."

Heknewtheirproblemswouldsurface atsomepointoftime.Hence,they startedapproachingpeoplethatthey knew,presentedthemwithasolution, andmadethemrealizethebigger pictureoftheproblemthecustomers willeventuallyface.

Thecompanycameupwithanultimate solution,andaskedthemainquestion, "Wouldyoubeinterestedinpiloting, orpartnering?"And,yes,theydidfind goodenterpriseswholikedtheiridea.

Soon,theystartedpartneringandSolix startedbuildingthesolution.Many enterpriseswereaccumulatinghuge amountsofdata."Andeverytimethey doanupgrade,everytimetheyacquire acompany,question -,Hey,whatdoI dowiththesedataassets,right?And howdoIharmonizeallthis?"

ThismadeSolixveryvaluableby gainingthetrustofitscustomersand that'showitbecameoneofthetop companiesintheworldintheareaof enterprisedatamanagement

LeadingfromtheForefront

Fromaleadershipperspective,thefirst thingis,peoplealwayswanttowork oncomplexproblemsandfocuson creatingabiggerimpact.Theylikethe business challenges.So,thecompany kindoffirstfocusedonthatparticular aspect.

Also,peopleunderstoodthatdataisthe future.Peoplecanwork,connect,and domuchmoreandgooddataislikea goldmine.So,aseveryoneiswell awarethatAI-drivenwillbethefuture. That'swhereevenbothAmazonand

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About Solix Innovators on a Mission

A Leader in Empowering the Data-driven Enterprise

Since its launch in 2002, Solix Technologies Inc., has been relentlessly working towards delivering groundbreaking enterprise data management solutions. Our agship product, The Solix Common Data Platform (Solix CDP), has pioneered the concept of unifying all enterprise data (Legacy, Inactive and Active data) of all types (structured and unstructured) in a single, scalable and compliant data platform for infrastructure optimization, ILM, data security and advanced analytics. This is empowering organizations to unleash data-driven applications for improved customer engagement, operational efciency and protability.

No wonder, today, we are a global leader and count some of the biggest names in the industry as customers including many fortune 500 companies. We have won several data management leadership awards and recognitions which along with our customer wins are a great testimony to the impact our products are having on enterprises across the world.

Solix operates worldwide through its network of value added resellers (VARs) and System Integrators (SI).

Mission

To organize the world’s enterprise information with optimized infrastructure, security and analytics.
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Googleareall investing,andSolix recognized,itcanbetheIA (InformationArchitecture)forAI proposition.

TheinformationarchitectureforAIdrivenenterprises.So,ittookthe words,AandIandsmartlycalledthe terms.Now,itcanbetheIAforAI drivenEnterprises

"You need to understand all your data. You need to capture all Enterprise data and its metadata. You need to know how to harmonize your data, to monetize, that is enterprise data fabric, it's both data inside the firewall and outside .We are inspired that this is gonna be the future. We are managing petabytes of data and this is just the beginning. People now see this as a big future."

Solixbelievesitcanbethedata operatingsystemforenterprises. Consideringalltheaspects,beit datastorageoptimization, governanceoptimization, compliance,optimizationormore. Understandingdatasovereignty meanssaydataborninCanada needstostayinCanada.Butthen Howdoyoucreateafederated structure?

Howdoyoucreatearegional structure?Howdoesthecompany implementglobalpoliciesandallof thatstuff?So,Solixisproviding an importantcomponentforan enterprise.Forcompanies,whowant tobecomeAI-drivenenterprises, SolixprovidestheIAcomponentto enabletheAI. Thisis inspiringits employeesandcustomers.

Additionally,itisalsoabletoinspire itspartnersthatthisisagreatvalue propositionthattheycancarryto theircustomers

ExperiencingtheGrowthTrajectory

Soinitially,SolixTechnologieswas workingonpurelystructureddata,and itwasbringingthedatafromdatabase applications.Byofferingsuchservices, itwasthefirstpioneeringcompanyto managekeymanagingEnterprisedata.

SaisawthepotentialofHadoop infrastructure.Thecompanywasquick torecognizethatit'sascalable infrastructuretoaninfinitecapacity, andit'sazero-costofownership

Solixgrabbedthisopportunityand foundasolutionintheformof infrastructure..Itpioneeredarchiving thedatatoHadoop.And,thiswasthe changethatinspiredalotofenterprises becausethey'veaccumulated huge amountofdatalikemultiplepetabytes ofdata.Andiftheyweretoputitina database,it'sjustnotscalable.

WhenSolixTechnologiesfirststarted, itwastheonlycompanyintheworld. Andthat'swhereitkindofreally startedgettinglikemultimillion-dollar dealsasitstartedmanagingpetabytes ofdata Andthenfurther,itwasableto takethatintoacloudenvironmentthat wasalsoaprettybigdisruption.Itthen expandedtoactivedata,itthencreated trueEnterpriseDataFabric,activeand semi-activedataallinasingle platform,andprovidingdatato analyticalplatforms.

CreatingProductsthatareSecondto None

"All these things kind of really differentiated us from the competition. Well now, that technology is evolving at a rapid speed. I see. So, how do you keep, how do you constantly keep innovating to keep in touch with the new things coming within the market? So, you know, the first and foremost thing iwe wanted to own Enterprise

archiving market, we wanted to first help companies on managing their data for storage, for computing, for governance, and with Enterprise Data Lake, we are true Enterprise Data Fabric and more."

SolixTechnologieswantstogetinto AI.Ithasavisiontokindofcreatea marketplaceforAIanalytics.NoCIO willhavethecapabilitytohirea massivenumberofAIscientists. Solix'smarketplacewillmakeiteasy forEnterprisestoembraceAIfortheir Enterprise.

"You know, for companies that want to be AI driven, we've got the IA, we can work with them on their AI with our marketplace Our goal is to commoditize AI applications and make it easy for companies to acquire.

Itgivescompaniesacompetitive advantagewithAI,that'swhatAmazon has,that'swhatGooglehas,and companiesarerushingtobecomeAIdriven..

"Small AI companies can partner with us, integrating their solution with Solix platform, we can make it easy for Enterprises to consume them. Large SI partners like Accenture, Cognizant, Wipro, Infosys and HCL, can easily take our complete solution to their customers to help them become AIdriven enterprises. So, it's an opportunity for everybody and that needs to be highlighted," concluded Sai.

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The Good, The Bad, And The Ugly HARD CHALLENGE75 5 www.theenterpriseworld.com | 63

Thereisasurgeofpeople

participatingin75hard challengesalloversocial media,catchingmillionsofeyeballs withpicturesofbooks,dietplans, before-afterprogresspics,andvarious hashtags.Ifyouhaven’talreadycome acrossthistrend,youmighthave questionslikewhatis75hard challenge?Whyiseveryonegoinggaga overit?Arethereanybenefits?Isit safe?Letusanswerallthequestions youmighthaveandmore.

Whatisthe75HardChallenge?

The75HardChallenge,aprogramthat supposedlyturnsyourlifeupsidedown forthebetter,wascreatedbyAndy Frisella—anentrepreneur,author,and podcasteratRealAF Whilethewhole thingispositionedasa“transformative mentaltoughnessprogram,”itsphysical effectsarenoticeable,asseenfrom numerousprogresspicsonthehashtags suchas#75Hard.

Theideafor75HardcameafterAndy interviewedJamesLawrence,akathe IronCowboy,whocompleted50 Ironmantriathlonsin50U.S.states everydayfor50days.Accordingto James,toachievementaltoughness,one mustintentionallyputthemselvesin uncomfortablesituations.Inaddition, Frisellaalsonoticedthatpeoplearound himwerefailingtocompletethefitness programstheysignedupfor

Rulesof75Hard

1. Keep ADiet Plan: Hedoesn’tspecify whatspecificfoodstoeat,however,he doesputemphasisonnothavingcheat mealsoralcohol.

2. Follow AWorkout Routine: Work outtwiceadayfor45minutes,outof whichoneworkoutmustbedone outdoors.

3. Document Your Progress: Take yourprogressphotoseveryday.

4. Water Intake: Drinkatleast1 gallonofwaterdaily

5. Book Reading: Read10pagesofa bookeveryday,excluding audiobooks.

P.S.Thebookgenremustbe:selfimprovement

Whatarethebenefitsof75Hard?

• Improved Confidence and enhanced self-esteem and selfworth

• Better physical health

• Better ability to complete daily activities and management skills

• Enhanced Grittiness

• Stronger Fortitude

• Career Improvements

• Improved relationships

Theprogramaimstobenefitthe personphysically,mentally,and emotionally.Nutritionaldisciplineand workoutswillcertainlybenefityouin losingweightandoverallfitness.And thedailywaterintakewillkeepyou hydrated,animportantfactorina person’shealth.

Consideringthatonemustonlyread self-improvementbooks,attheendof theprogram,youwillread750pages, helpingyousolvepersonalissuesif any.

Furthermore,theprogressphotoswill giveyouadoseofmotivationasyou seethepositivephysicalchanges.

75HardChallenge:SafetyConcerns

Itissafetosaythatthe75Hardmight notbeeveryone’scupoftea.And here’swhy:

Thecreator,AndyFrisella,isnota doctororamedicalexpert,noristhe programbackedbyscientificstudies. The75Hardcameintoexistence purelybasedonFrisella’sown intuition.Whiletherearenumerous benefitstothe75Hard,theprogram failstoconsiderhumancomplexity.

Everyhumanhasdifferentfitness levels,goals,andexistingmedical issues.Asaresult,manymedicaland fitnessexpertsbelievetheprogram isn’tsustainableandmightevencause injuries,basedonthecurrentone-sizefits-allnatureoftheprogram.

Expertsbelievethattakingsmallsteps ismorebeneficialinthelongrun. ProgramslikeThe75Hardmightsuit someonewithanalreadyactive lifestyle.However,forsomeonewhois ontheoppositespectrum,thesudden changescanbeoverwhelming.

Shouldyouenterthe75Hard Program?

Whilethephysical,mental,and emotionalbenefitssoundtemptingon paper,thelackofexpertiseand scientificevidencemeanstakingtrendy challengeslike75Hardwithagrainof saltisawiserchoice.

Here’sascenarioforyou:Assuming onecompletesall75daysofthe program,thedopaminedroponthe 76thdaycouldbehuge,potentially causingalackofmotivationforthe remainingdays.

Consideringalltheprosandconsof the75HardChallenge,itisbestto consulttheexpertsintheirfieldasyour doctor,dietician,ortrainer,beforeyou optin.Theexperthelpwillallowyou totweakyourlifestyleinwaysthatsuit yourspecificneedsandhelpyou achievegoalsefficientlyinthelong term.

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