The Most Successful Business Leaders To Watch Out For 2023

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W W W . T H E E N T E R P R I S E W O R L D . C O M | A P A C E D I T I O N | J U N E 2 0 2 3 SunnyBhanushali Aliens Tattoo | Founder&CEO Upshot | Mallorca HowHARLEY DAVIDSON isridingthewaves ofChange? TRAILBLAZING ENTREPRENEUR Sunny Bhanushali: A Vanguard of Innovation in the Tattoo Industry 75 HARD CHALLENGE The Good, The Bad, And The Ugly Blog The Mos t SUCCESSFUL BUSINESS LEADERS T o W atch Out For 2023

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F r o m E d i t o r ’ s D e s k

Inthedynamicbusinessworldofthe21stcentury,theyear2023haswitnessedsomeunique personalitieswithunparalleledleadershipstylesandanunwaveringcommitmenttoexcellenceto transformthewholecorporatesector.Fromtechnologicaladvancementstohealthcareservices, theseleadershavecontributedenoughtomakeourworldabetterplacetolive.Theirvisionaryideas inadditiontostrategicthinkingarecoupledwiththeirabilitytoexecuteeveryplannotjustonpaper butalsoonthefield.

Eachleaderistryingtobringexpertisetothetabletominimizeflawsandbringflexibilitytothework environmentwhichwillinspireupcominggenerations.Businesslandscapeskeeprevolvingaround theideasofleadersanddemonstratethecapabilitiesofpeopleworkinginthefield.Byshininga spotlightonthemostsuccessfulbusinessleaderstowatchin2023,weembarkonajourneyof inspiration,enlightenment,andanticipationforthetransformativeimpacttheywillundoubtedlyhave onourworld.

Afterconductingrobustresearch,TheEnterpriseWorldhaschosenafewastonishingleaderswho haveconqueredmostofthedifficultiesintheirpathandrevolutionizedtheirsectorthrough innovationandtransformation.Withthehelpofbolddecisions,theyhaveachievedthemostrightful placeforthemselvesintheirrespectiveindustriesandbecomeaninspirationforthepeoplearound them.

Inthecoverstory,wehavefeatured whohassuccessfullyetchedhisnameinthe SunnyBhanushali dynamicdomainofartanddesign.Hisdualpersonaofapassionateartistandaninnovativebusiness leaderhasledtohimpioneeringthetattooindustry,redefiningstandards,andstretchingthelimitsof creativity.Hehasnavigatedhisteamtoproducerevolutionarydesigns,amassinganarrayofawards andaccolades.Hisunwaveringdedicationtotheblendofartandinnovationhasmadehima respectedauthorityintheglobaltattooindustry.Elsewhereinthemagazine,wehavefeaturedPiyush Kanti AssimGupta and asoneofsuccessfulbusinessleadersof2023.

Have a joyful reading ahead!

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SunnyBhansuhali,thedrivingforcebehindAliensTattoo,hasskillfully steeredhisteamtowardsgroundbreakingdesigns,garneringanimpressive collectionofawardsandhonors.Hisunwaveringcommitmenttoblending artistryandinnovationhasestablishedhimasarespectedfigureinthe globaltattooindustry.Leadingwithanempoweringapproach,Sunny fosterscreativityamonghisteammemberswhilecultivatingacultureof disciplineanddiligence.

AtthecoreofSunny'sleadershipphilosophyliesaninsatiabledrivetopush boundariesandexplorenewfrontiers.Hismagneticinfluencehaspropelled thegrowthofAliensTattoo,transformingitintoawidelyrecognizedbrand withmultiplelocationsthroughoutIndia.Sunnyperceiveshisforemost responsibilityasanentrepreneurtobetheestablishmentofacohesiveand inspiringvisionandmissionforhiscompany.

Recognizingtheimportanceofapositiveworkenvironment,Sunnyplaces greatemphasisonprovidinggrowthopportunitiesandfosteringacultureof learningforhisteam.Flexibleworkhoursandpaidtimeoffareamongthe benefitsoffered,promotingahealthywork-lifebalance.Beyondtheir designatedroles,teammembersaredeeplyinvestedintheentrepreneurial journey,showcasingtheirpassionanddedication.

balance.Beyondtheirdesignatedroles,teammembersaredeeplyinvested intheentrepreneurialjourney,showcasingtheirpassionanddedication.

L E A D E R S I N S P O T L I G H T

C O N T E N T S Sunny Bhanushali 12

Mallorca 24 upshot 75 Hard Challenge: The Good, The Bad, and The Ugly 58 Blog 34 Sp. Profile Piyush Kanti 44 cASE STUDY How Harley Davidson is riding the waves of Change? 54 Int. Profile Assim Gupta

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Trailblazing Entrepreneur A Vanguard of Innovation in the Tattoo Industry Sunny Bhanushali ALIENS TATTOO | FOUNDER & CEO www.theenterpriseworld.com | 13

a a C o ve r S to r y

Arevolutionaryentrepreneur,SunnyBhanushali,hassuccessfullyetchedhisnameinthe dynamicdomainofartanddesign.Hisdualpersonaofapassionateartistandan innovativebusinessleaderhasledtohimpioneeringthetattooindustry,redefining standardsandstretchingthelimitsofcreativity We,atTheEnterpriseWorld,are delightedtospotlightSunnyasoneoftheMostPromisingBusinessLeaderstoKeepan Eyeonin2023.

AsthetorchbearerofAliensTattoo,Sunnyhasnavigatedhisteamtoproduce revolutionarydesigns,amassinganarrayofawardsandaccolades.Hisunwavering dedicationtotheblendofartandinnovationhasmadehimarespectedauthorityinthe globaltattooindustry.Hisleadershipischaracterizedbyanempoweringapproach, fosteringcreativitywithinhisteamwhileinstillingacultureofdisciplineanddiligence.

AttheheartofSunny'sleadershipethosliestheconstanturgetopushtheenvelopeand discoverunchartedterritories.HismagneticinfluencehasfueledthegrowthofAliens Tattoo,nowagloballyrecognizedbrandwithmultipleoutletsdottingIndia'slandscape. Sunnyviewssettingacoherent,inspiringvisionandmissionforhiscompanyashis primaryobligationasanentrepreneur.

Theresonanceofthisvisionwiththeteam,inspiringandmotivatingthemtobecomea partofthesharedmission,iscentraltoSunny'sapproach.Unwaveringinhisfaith,he setsthewheelsofhisvisioninmotion,evenwhendoubtersareaplenty Withthevision set,heassumeshisvariousleadershiproles,includingassemblingtherightteam,

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Sunny Bhanushali
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Founder&ceo
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safeguardingthecompany'sfinancial health,makingstrategicrisk assessments,andcultivatingacompany culturethatpeoplefindrewardingand motivating.

Hiscommitmenttohisteamextendsto eliminatinganybarriersthatmight obstructtheirpathtosuccess.He encourageshisteammembersto leveragetheirskills,fostersaconducive environmentforinnovationand autonomy,andmotivateseveryoneto bringtheirbesttothetable.

“A leader's triumph is reflected in their team's accomplishments. Thus, their growth and wellness, personally and professionally, is always my priority,” saysSunny.Despitehissignificant achievements,Sunnyremainshumble anddown-to-earth,continuallyseeking toevolveasaleader.Hisstorystandsas abeaconofinspirationforbudding entrepreneursandbusinessleaders, exemplifyinghowpassion,perseverance, andacrystalclearvisioncanunlockthe doorstosuccess.

FromHumbleBeginningstoGlobal Recognition

Sunny'sprofessionaljourneycommenced withamodestroleasasweeperina cybercafe,earninghisinitialwageof Rs.750.Hisjourneytookaturnwhenhe joinedacallcenter,amassingvaluable insightsintoteamwork,salestechniques, andself-growthoveraspanoffiveyears. Hisfervorforart,though,remained unquenchedasheexploreddiverse creativeavenuesinhisleisuretime.

Shiftinggearsintographicdesign, Sunnygraduallyascendedtoasenior visualizerrole.Concurrently,he cultivatedhisinterestintattooing, practicingonfriendsandfamily With theincreasingappreciationforhis uniquetattoos,Sunnyrealizeditwas timetocommitfullytotattooing. Today,Sunny'snameisglobally acclaimedintherealmofhyperrealistictattooing.

Reflectingonhisentrepreneurial journey,Sunnyhaspioneeredthree successfulventures.Thefirst,achain ofpremiumtattoostudiosacross India,thesecond,theworld'ssole tattooschoolofferingastructured educationsystem,andthirdly,achain ofaffordablypricedserviced apartmentscateringtotheworking class.

RevolutionizingtheTattooIndustry

AliensTattoo,SunnyBhanushali's brainchild,hasemergedasagamechangerinthetattooindustry.Known forhisextraordinaryskillsinhyperrealistictattooing,Sunnyhasearned internationalrecognitionandawards. AliensTattoo,with16outletsin India,hassetaprecedentinthe industry.

Sunny'sstrategicleadershiphas cultivatedaninvigoratingcompany culture,fosteringcreativityamongst his220employees.Thiscreativityhas attractedahigh-profileclientele includingViratKohli,HardikPandya, andIshanKishan.

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Intermsoffinancialmilestones,Sunny takesprideinhiscompany'sestimated worthofaround100cr.duringthe previousfiscalyear.Hisrespected statusintheindustryhasledhimto serveasabrandambassadorfor leadingtattoobrandsandtojudgeat internationalconventions.

TransformingChallengesinto Opportunities

Throughouthisentrepreneurialvoyage, Sunnyfacedseveralchallenges, includinganeedtoshiftthesocietal perspectiveoftattooingasassociated withcriminalityanddruguse.Healso observedlimitedopportunitiesfor aspiringartists,withconventional gatekeepersdictatingtheindustry's norms.Hence,heestablishedAliens TattooSchooltoempowerprospective artistswithaplatformtorefinetheir skillsandshapeacareerintattooing.

BuildingaSuccessfulEmpire

Despitethehurdles,Sunny'srelentless determinationhassolidifiedAliens Tattoo'ssuccess.Thecompanyhas introducedstructureand standardizationtotheindustry,making tattooingsaferandmorehygienicfor bothartistsandclients.Representing

o ve r S to r y

Indiaonglobalplatforms,itshowcases theuniquetechniquesandtalentsfrom thecountry.

CultivatingaWinningTeam

Understandingthesignificanceofa positiveworkculture,Sunny emphasizesgrowthandlearning opportunitiesforhisteam.The company'sbenefitsincludeflexible workhoursandpaidtimeoff,fostering ahealthywork-lifebalance.Theteam's passionanddedicationextendbeyond theirjobdescriptions,makingthem integralpartsoftheentrepreneurial journey

ThreefoldSuccess

AliensTattooconsistsofthree successfulventures.Thefirst,Aliens Tattoo,achainofpremiumtattoo studiosofferingworld-class experiencestoclients.Thesecond, AliensTattooSchool,istheonly structuredtattooeducationsystem globally Thethird,AliensHome, providesaffordablehousingoptionsfor theworkingclass.Allthreearebuilton afoundationofquality,innovation,and customersatisfaction,withmultiple industryawardsvalidatingtheir excellence.

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Sunny's Parting Advice

“Navigating the initial 3 to 5 years is bound to be an uphill task. However, these formative years allow you to sculpt your enterprise's foundation. Hard work today is the seed you sow for a prosperous tomorrow.

Another vital piece of advice I'd like to share is to pursue your passion and strive to convert it into your profession. This may seem daunting at first, but once achieved, work will no longer feel like a chore; it becomes a source of joy. Your growth transforms into your daily rhythm. You begin to flourish both professionally and personally, blurring the line between work and play.”

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Mallorcaisasecludedisland

knownforitstranquilbeaches, stunninglandscapes, architecturalbeauty,FestivalPark,and welcomingculture.Thelargestislandof Spain,Mallorcagotitsnamefromthe Latinphrase'insulamaior,'which translatesto'largerisland'or'Bigger Island.'

Touristsaroundtheglobehavevisitedthe islandforyears,withmajortourismtaking asurgefromthe1950s.Furthermore, Mallorcahasattractedmanycelebrities, writers,andpoetsduetoitscalmingand lushbeautythathelpsbringmore creativitytolife.However,thereisalot moretothisislandthanitsscenicbeauty.If youareplanningatriptoMallorca,here aresomethingsthatwillhelpyouexplore theislandmoreintricately

Top6All-InclusiveResortsinMallorca

Whiletherearemanyhotelsandresortson theisland,herearethebestplacesin Mallorcatostayforyou:

1.

TheIberostarSelectionSuitesJardíndel SolhotelresidesoverthebeautifulCosta delaCalmabeach.Its261hotelrooms includeservicessuchasSPA,FreeWiFi, anoptionalall-inclusiveaccommodation type,awhirlpoolbath,andaprivatepool withmanyroomsofferingafabuloussea view.

Inaddition,thehotelhasanexclusiveVIP zone,whereonecanaccessthebar, solariumwithsunloungers,Balinesebeds, anddirectaccesstothebeachwhereyou canenjoybeautifulsunriseandsunsets.

Thehotelisdoingitsbitforabetterfuture withinitiativestoreduceplasticuseand responsibleseafoodconsumptionfora bettercoastalenvironment.

IberostarSelectionJardindelSol Suites
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2.VIVACalaMesquidaResort&Spa

Whetheryouaretravelingasacouple, withfriends,family,orkids,VIVACala MesquidaResort&Spacaterstoall.The hoteloffersarangeofexclusiveservices astheselectionclub,allowingyouto customizeyourwholeresortexperience.

Intermsofcuisine,thehoteloffers varioustypesofdishesattheirbuffet throughtheirItalianandMexicanhotels andtheirbeachrestaurantMirablau. Overall,theexperienceattheVIVACala MesquidaResort&Spamakesfora relaxingstay.

EnjoytheMediterraneancultureat IberostarPlayadeMuro.Theuniquely designedroomsarespaciousand sufficientlyaccommodatefamilies, couples,orchildren.Inaddition,the hotelprovidessportsfacilitiesforthose intoCyclingandTennis.

Moreover,TheStarCampprogramoffers avarietyoffunactivitiesforkids, allowingtheadultstorelaxonthebeach orvisitthespatodestress.

BetweenthebayofPollençaandthe AlbuferetaNaturalPark,PortBlueClub PollentiaResort&Spaisahotelamidst thenaturalbeautyofMallorca.

Thehotelprovidesnumerousoutdoor facilitiesandsportsoptionsforyouto choosefrom.Additionally,therearealso variousprogramsfortheenjoymentof kids.

Otherservicesincludedeliciousfood,a relaxingSpa,aBar,andanadults-only pool.Forsportsfanatics,thehoteloffers varioussportsliketennis,swimming,and anumberofotherwatersports.

ThebeachesofMallorcaareamajorattractionamongtourists.AndPlayaDe Maro,wherethishotelislocated,isoneofthetop3beachesinSpain.The IberostarSelectionPlayaDeMuroVillagehasalsowonvariousTripAdvisor awardsforitsqualityservices,infrastructure,service,andgastronomy

Throughits3restaurantsand4bars,theresortoffersanarrayofdishesanddrinks forthoselookingtoenhancetheirpalette.Todistress,therearewatercircuitsat thespaalongwithTenniscourts.

3.IberostarPlayadeMuro 4.PortBlueClubPollentiaResort& Spa 5.IberostarSelectionPlayaDeMuroVillage
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ThingstodoinCalesdeMallorca

Ifyouwereresearchingforyourtrip toMallorca,youprobablycameacross CalesdeMallorca.Residedonthe southeastcoastofMallorca,theresort iswidelyknownamongglobaltourist communities,especiallyfromEurope andtheUK.

Theresortisagoldminefortourists, andifyouhaven'tquitefiguredout whatthingstodoinCalesde Mallorca,hereare8thingstohelp you:

1.BoatTrips

ExplorethecoastalbeautyofMallorca morecloselybychoosingfrom variousboattripsavailableonthe beaches.Asyousailthroughthe waters,bringalongyourfavorite seafooddishesordropbythemany restaurantsreadytosatiateyourtaste buds.

2.IslandTour

Theislandisfullofhiddennatural beauty.Afterarelaxingtimeonthe stunningbeaches,startexploringthe islandforotherattractivenearby places,restaurants,andother interestinglocalthingsthatnotmany areawareof.

3.VisitCaves

CalesdeMallorcaisahubformany caves,namelytheCuevasdelDrach (DragonCaves)andCuevasdels Hams.Thesecavesaremajor attractionsamongglobaltouristsdue totheirstalagmitesandstalactite formations.Onecanalsowitness classicalmusicconcertsonthewayto cavediscovery,performedbyfloating musicians.

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4.

WaterSports

Thisoneisforallyousportsjunkiesoutthere.Various resortsandhotelsofMallorcaallowyoutoenterwater sportstoenhanceyourexperience.Ontheotherhand,if youdon'twanttoindulgeinwatersportsattheresort, plentyofotheroptionsareavailable.

5.

RafaNadalMuseumMallorca

RafaelNadalisaMallorca-bornTennislegend, consideredbymanyasthegreatestplayertoplaythe game.Avisittothismuseumnamedafterhimwillallow youtolearnaboutsomeofhiscareer-highlighting momentsandhelpyouknowhimbetterasapersonanda player.Additionally,youcanalsobuymerchandiseand otherproductsrelatedtoRafaelNadalaswell.

6.Hiking

DoyouloveHiking?ThenCalesdeMallorcawillbea treatforyouthankstothemountainssurroundingthe resort,makingitoneofthemostsought-afterhiking spotsamongtouristhikers.

7.

LocalCuisine

Mallorcaisblessedwithadeliciousfoodheritage. Foodieornon-foodie,oneshouldnotmissoutonan opportunitytotastelocaldelicaciessuchaspaella, sobrasada,ensaimada,andotherseafooddishes.

8.

TheNightlife

Nightlifeisnotwhatmostpeoplethinkofwhenplanning avisitingMallorca.However,thatdoesnotmeanit doesn'thaveagreatnightlifescene.Theresortoffersa numberofbarsandpubsforanyonelookingto experiencetheCalesdeMallorcanightlife.

Finally,

IsMallorcaworthvisiting?

Thesimpleansweris—YES.Nomatterthetimeofthe year,fromtheWorldHeritageSiteMountainsof TramuntanaandTurquoisebeachesthatholdyour attentiontoseafoodspecialtiesandhistoricsites, Mallorcaisanislandthatsecludesyouawayfromhectic everydaylifeforapeacefultime.Ifthatsoundslike somethingyouareseeking,whichyouprobablyare,then Mallorcaistheplacetobeforyou.

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Introduction:

Eversincethepandemic,many organizationshavehadtore-evaluate theirbusiness.Oneoftheprimary reasonsforthisre-thinkisthelackof DigitalTransformationservices integratedintothebusiness.A businessneedsdigitaltransformation formanyreasons,butcrucially,the 'fearoffallingbehind'oftheeverevolvingcompetitionandbeing unabletofulfillcustomerexpectations isthemainone.

Tokeepupwiththisrapidevolution andtostayonestepaheadofthe competition,onemustintegrate variousfacetsofdigitaltransformation intotheirbusiness.Technologyisone ofthemajoraspectsofDigital Transformation.Withthehelpof technology,organizationscanwork moreefficiently Technologyisnot justaboutadoptingnewtech,itisalso aboutlettinggoofthestone-age processestopavethepathfor innovation.

Tokeepyourbusinessaheadofthe curve,Cloudstratsoffersdigital transformationservicessuchas Automation,Analytics,andAI leveragingCloud,Cybersecurity,and DevSecOpstechnologies.Cloudstrats isaglobalsolutions,advisory,and managedServicesCompany,andhas joinedhandswithover200customers globallyontheirsuccessjourney

HeadquarteredinNewYork, Cloudstratalsohasaglobalpresence inIndia,theUSA,Canada,UAE,and Europe.Everymemberofthe companysharesthesamevaluesand isabelieverinthe'Owner'sMindset.'

FeaturingforTheEnterpriseWorld's thisissueofTheMostInfluential BusinessLeadersin2023isPiyus Kanti,theCEO,leadingthispackof talentedpeopleatCloudstrat.

SheddingLightonProfessional Journey

Inadditiontobeingthesolefounderof Cloudstrats,Piyusisaserial technologyentrepreneur,product evangelist,andinvestor.Withover20 yearsofexperience,hebuilds innovativeproductsinexponential technologiesandcybersecurity domains.

Thejourneythatledtothisexperience ofovertwodecadesincludesvarious consultingengagements,workingwith Fortune50companiesandtop-tier investmentbanks.Piyusaspirestogive backtosocietywithinnovative solutionsthatmakeeveryone'slife easierwhilehelpingaddressexisting globalproblemareaswithreplicable andscalabletechnologysolutions.

Asacriticallyacclaimedtechnology leader,Piyushasdevelopeda'solution mindset,'andalikingfortechnology. Thismindsethasenabledhimtolook atsituationsfromadifferent perspective,onewherehecanresolve andshowcasehowthatparticular situationcanbebesttackledwith technology.

TalkingaboutCloudstrat'sjourney, Piyuselaboratesthatthecompany startedasadigitalprovider,alongwith consulting.Asthecompanygrew,so diditspartnerecosystem.Credibility playedavitalroleinthesuccessofthe firm.Oncecustomersrealizedtheycan relyonCloudstratforallthingsdigital transformation,Cloudstratbecame unstoppable.

Thephilosophyof'customer-first'has keptCloudstratsboatofsuccesssailing towardsitsdestinyasacompany recognizedforimpactingcustom solutionsthateffectivelyaddressthe biggestglobalchallenges.Thecurrent focusofCloudstratisonfourverticals Healthcare,BFSI,EnergyandOil,and

I feel the best reward has been building net worth, not only for the organization but also for the team.
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Manufacturing,withtheaimof transformingthesesectorsdigitally.

HighestAccomplishmentsof EntrepreneurialCareer

AccordingtoPiyus,ittakesalotof courage,passion,andskilltobuilda businessfromthegroundup,and anyonewhodoesitshouldbeproudof themselves.

Solvingproblemsofbusinessesand peoplewiththeservicesofCloudstrats hasbeenanimportantaccomplishment.

“I feel the best reward has been building net worth, not only for the organization but also for the team.”

Thecoreteamisastrongassetanda backbone,socreatingvalueforthemas theydothesamefortheorganizationis apriorityforanentrepreneur.

Addingtotheachievements,Piyus says,introducinglife-enhancing productsforthecustomersalongwith creatingnewjobopportunitieshas beenkey.Theabilitytoidentifyyour competitiveadvantage,beaproblem solver,andprovideservicesand productsthatpeopleneedandare willingtopayfor,andthecapacityto developandlaunchmarketing strategiesthatmakeapositive differencetobuildrevenueforthe venture,raisingcapital,andattracting customersalsorankhighinthe achievementlist.

DutiesofEntrepreneurs

Explainingtheresponsibilitiesofan entrepreneur,Piyussaysthatyouneed tounderstandmarkettrends,createa comprehensivebusinessplan,secure funding,buildandmanageatalented team,developmarketingandsales strategies,ensuresmoothoperation, takerisks,adapttochanges,thiswill helpyouachievefinancialandstrategic goals.

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Providing a vibrant, open, and relaxed working environment for the team is integral to who Cloudstrats are
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Addingmoreduties,hesaysthatone musthaveeffectivecommunication, motivation,leadership,anddecisionmakingskills,aswellasresilience, commitment,andawillingnesstowork hardandmakesacrifices.The entrepreneur'splanning,innovation, anddecision-makingskillscanbe invaluableinabusiness.

Anyentrepreneurmustbeflexible, theyshouldbeabletothinkontheir feetandinnovateatthesametimeas theyprovidementorshiptotheir workforce.Creatinganewdigital strategyfornewproductdevelopment ROI,redefiningitsdigitalpresence, andrevampingitsdistribution approacharealsoimportantfactors.To accelerategrowth,oneshould constantlyreinventtheorganizational structurefromtimetotime.Easy adaptabilityandagilitywithinthe organizationwillgiveyouabig advantageoverothers.

WordsofWisdomforFuture Entrepreneurs

AccordingtoPiyus,abudding entrepreneurmuststartwithawellresearchedandvalidatedbusinessidea thatsolvesarealproblemandhasa viablemarket.Theyshouldconduct marketresearch,buildanetworkof support,createacomprehensive businessplan,prioritizecustomers,and staydisciplinedandpersistent, explainsPiyus.

Explainingfurther,hesaysit'sessential tobuildatalentedteam,stayuptodate withindustrytrends,andbeprepared forthechallengesthatcomewith entrepreneurship.Theyshouldembrace failureasanopportunitytolearnand growwhilealwaysstayingfocusedon theirgoals.

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AchievingSuccessisn'teasy,it requireshardwork,determination,and theabilitytoadaptandovercome challenges,soentrepreneursmustbe preparedforthejourneyandfocused ontheirgoals.

Toachievesuccess,entrepreneursmust prioritizetheircustomers'needs, continuouslyinnovate,improvetheir business,andstayuptodatewiththe latestindustrytrendsandemerging technologies.Theyshouldalsoleada talentedandmotivatedteam,beopen topivotingtheirstrategyifnecessary, andstaydisciplinedandpersistent.

WhatisCloudstrats?

BorninIndia,CloudstratsisanIndian exponentialtechnologyproduct companythatoffersArtificial Intelligenceplatformspoweredby Analytics&Automation.Their productshelptheircustomersuse computervision,speech,andtext solutionstosolvereal-worldproblems. TheCompany'sinnovationsfuelthe IndiandreamofAtmanirbharBharatto acceleratepopulation-scaledigital transformationinIndiaandtheworld.

Inaddition,Cloudstratsisaplatform thatleveragesDeepLearning,NLP& MLtoassistgovernmentandenterprise entitiestoachievetheirlong-term sustainabledevelopmentgoalsin severalindustriesincludingCitizen Services,PublicSafety,Education, Health,Agriculture,Transport,and more.Theirmarqueeprojectscover CommandControlCentres, eGovernance,GrievanceRedressal, DataHubs,FraudDetection,and Healthsystems.

Cloudstratshasacustomer-centric focus,andbecauseofthat,itdealswith

EnterpriseandGovernment organizations,withAI(Artificial Intelligence)andAnalyticssolutions poweredbytheCloud,ithas partnershipswithallleadingOEMs (OriginalEquipmentManufacturers)to supplycustomersonlysourceof accountabilityfortheirIT(Information Technology)infrastructure,knownfor theiragility,timeliness,quality,and reliability,wefocusonBFSI,Energy &Oil,ManufacturingandHealthcare verticals.

ProductsandServices

Cloudstratsisafirmthatoffers customer-centricproductsthatare tailor-madetotheirrequirements,by understandingtheproblemstatement andprovidingcustomizedsolutions, makingtheirlifeeasier,partnering throughthejourney,andmaintaining long-termassociationwiththe customers.

“We build solutions for the government's ongoing projects like Smart cities, healthcare management centers, command control centers, fraud detection, smart governance, cyber security, and many more.”

Theirtechnicalexpertiseandabilityto integrateinnovativetechnologieswith variousOEMsinthemarket,especially Microsoft,enablesthemtoprovide Cloudservicesandfacilitate consolidation,capacityondemand withrobustcompute;andothercloud resources,allowingtheircustomersto confidentlyembarkontheirDigital

Transformationjourney

Cloudstratsisknownforitsagilityin deliveringqualitysolutions,anditsinhousetechcapabilityisanadded advantage,alongwiththeabilityto

understandthecustomers'businessas wellastheydo,ifnotmore,givesthem theedgeoveritscompetition.

BlockadesattheBeginning

Asastartup,Cloudstratshasmade significantprogressintermsofthe opportunitiesavailableandindustryrelevantusecasestoaddress,thanksto theHonorablePrimeMinisterMr. NarendraModi'sfocusandsupport ecosystem.However,largeindustrial projectscontinuetobeachallengefor thecompany.Itspartnerecosystemand consortiumparticipationhelpsthem combatthis,asmultipleorganizations worktogethertoprovidetherequired solutiontoprospectivecustomers.

CaringforEmployeesandWhat SeparatesThemfromOthers

Theemployeesarethekeytosuccess. Thewell-beingofemployeesisalwaysa toppriority Thekeytoretainingand growingemployeesiscommunication. Punctual,trust-basedrelationshipsare essentialinbuildingacultureoftrust andlearning,saysPiyus.

“Providing a vibrant, open, and relaxed working environment for the team is integral to who Cloudstrats are.”

Workingonthelatesttechnologyina professionalspaceallowsyouto maintainahealthywork-lifebalanceand stayaheadofthecompetitioninthe marketplace.

Whatmakestheteamuniqueisoftena combinationofbestpracticestailoredto thespecificneedsandgoalsofthe organization.Additionally,Cloudstrats promotesastrongcompanyculture whereasenseofbelongingwillfoster amongemployees.

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Areyoucrazyaboutriding motorcycles?Ifyes,itmightbeoneof yourdreamstotakearoadtripwitha HarleyDavidsonbikeinthemountain areas.Thebikegivesyouthe experienceofpleasureandadventure whileenjoyingthescenicbeautyatthe sametime.Nobodywilldisagreewith meifIsayHarleyDavidsonbikesare thebestintheworld.

Theirmotorcyclesaretheperfect combinationofabeautifulbody framework,excellentengineering,and asmoothride.Hardcorebikelovers, whenlookingtobuyamotorcycle, oftendon’tsettleforanythinglessthan Harley.Inthisarticle,we’lltakeyou onaridetoshowthejourneyofHarley Davidsonfromabicyclebrandtoa motorcyclelegendlovedbyall.

CompetitionwithGlobalMarket

Foundedin1903,HarleyDavidsonis oneofthefewAmericancompanies thatsurvivedtheGreatDepressionin 1930.Itwasestablishedinoneofthe townsintheUnitedStatesofAmerica namedMilwaukeeinWisconsin.The companyexperiencedmultiplechanges intermsofleadershipandsubsidiary arrangements.Whentherewasserious competitionintheglobalmarket,

especiallyfromJapan,Harley Davidsonsawitspoorqualitybike productioninthemarket.However,it didnotaffecttheever-growinggraph ofthecompany’ssuccess.Harley Davidsoninspiredmorebikersacross theworldandpeoplestartedjoiningits fanclub,showingofftheirbikeriding skills.

RisingthroughWarTime

Theoriginofthecompanycanbe tracedbackto1901whenWilliamS. Harveydecidedtouseasmallengine capableofdisplacing116ccflywheels formanufacturingpedal-powered bicycles.Foranothertwoyears, William,alongwithhischildhood friendArtherDavidsonkepton tinkeringwiththeengine.Thejourney ofoneofthemosticonicmotorcycle manufacturersintheworldbegan whentheprocessofengine-making wasfinished.WhentheUSAdecided toparticipateintheFirstWorldWar, thedemandformotorcycleusers increased.HarleyDavidsonsoldmore than15000motorcyclestotheUS militaryduringthewar

Infact,duringSecondWorldWar,the governmentagainaskedHarley Davidsontoserveinthemilitary The

companyprovidedmorethan90,000 motorcyclebikestothemilitary, probablyoneofthehighestdemandto date.However,whenAmerican MachineandFactorypurchasedHarley Davidsonin1969,thecompanylostits reputationformanufacturingreliable andqualitymotorcycles.TheAmerican MachineandFactoryreducedthemass productionofbikesandfiredmostof theworkerswhichloweredthebike qualityandmadetheminferiortotheir Japanesecounterparts.Soon,the companybecamebankruptanditwas difficultforittosurvive.However,the veterandidn’tbogdownandkept comingback,ultimatelymakingway foritselfinthemarketagain.

Pioneerof‘ChopperMotorcycles’

Inthebeginning,Harley-Davidson manufacturedlarge,air-cooledcruiser motorcycleswithpowerfulengines withaminimumdisplacementof 700cc.Thismodelofmotorcycles broughtthetrendofthe“chopper” motorcyclestylethatunderwentmass productionandwascustomizedto complementtherider’sdesiresand specifications.Theywerewell-known forthepersonalizedbikespecifications companyofferedforbuyers.

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PopularModelsofHarleyDavidson

Ÿ HarleyDavidsonFatBoy114

Ÿ HarleyDavidsonSportsterS

Ÿ HarleyDavidsonStreetGlide Special

Ÿ HarleyDavidsonPanAmerica1250

Ÿ HarleyDavidsonNightster

RavishingRetroLooks

Onethingthatfascinatesmostpeople aboutHarley-Davidsonbikesistheir retrolook.Inadditionto customization,thecompanywantsits customerstoenjoytheretrolook whichtakesthembackintotheeraand relivesnostalgia.Thecompanyis acknowledgedfordurability, comfortableride,andmost significantly,thereliabilityofits enginesbecausesafetyiseverything. Mostofthebikeshaveanengine above700ccsegmentandusetheVtwinenginewhichisaperfectblendof powerandlongevity.

MarketingStrategies

Therearedifferentmarketingstrategies thatworkedwellforHarleyDavidson andmadethecompanywhatitistoday Theyinclude:

Ÿ FreedomandIndividualism: Harleyhasalwaysportrayeditselfin theadsasafreebird.It characterizedthequintessential valueofhumanbeingslikefreedom andindividualism.Thewayits brandisdifferent,itshowshow everyriderisdifferent.Thisstrategy gavebikeownersawidecanvasto explorewhotheyare.

Ÿ SymbolofCourage:Harleyand Davidsoncreatedsportsbikesinan erawhentherewerenoproperroads andracingtracks.Bothofthemwent aheadanddaredtoinnovate somethingthatwaswayaheadofthe time.Itwasacourageousthingtodo

that,andtoday,roadtripswithHarley areencouragedasalifetime adventure.

Ÿ ListeningtoCustomers:Whatmakes HarleyDavidsondifferentthanits competitorsisthatitlistenstoits customersandrespectstheiropinions. Thecompanyundertakessurveysto collectdataaboutcustomer preferences.Theycallit‘real-time marketresearch.’Theresearch providesauniqueapproachto studyingcustomerbehavior

Ÿ FocusedonCreatingOwn Community:HarleyOwnerGroup (HOG)isasponsoredcommunity marketingclubwhichisoperatedby HarleyDavidson.Itisforthose enthusiastbikeriderswhoareloyal customersofthecompany Thegroup promotescompanyproductsaswellas encouragesaposhlifestyle.

StatisticsofHarleyDavidsonBikes: RevenueTotalsforthelastfiveyears

2018 2019 2020 2021 2022 $5.775B $4.045B $5.335B $5.361B $5.716B
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HarleyDavidsonMotorcycleSales inthelastfiveyears:

KeepingupwiththeQuality

Harley-Davidsonisoneofthosebrandsinthemarketthathasgoodmanufacturingqualityanddesignsthatfulfillthe requirementsofcustomersatalowcost.However,thecompanyhasfacednumerouschallengesthroughoutitsjourney.As mentionedearlier,duringthe1970s,itexperiencedtoughtimesasitsmarketsharewasdecliningduetothepoorqualityofits bikes.TheAmericanMachineandFactorycompanydesiredtotakeadvantageofthemarketsituationandraiseproductionby neglectingitssupplychainmanagement.Thecompanysufferedvigorouslyinmaintainingitsquality,however,itrecoveredto becomethesolesurvivingheavy-weightmotorcycle-producingcompany

JustinTimeManagement

In1981,HarleyDavidsonappointednewpersonnelatthemanagementlevel.Thecompanylaunchednewproduction schedulesthatsurgedinventoryturnsfrom16to28million.Itfocusedonimprovingrelationshipswithsuppliersandbuilding bettersupplychainmanagement.Thereafter,thecompanyintroduced“JustinTimeManagement”whichhelpedittoachieve continuousadvancementinqualityandquantity.Itincreasedtheproductdevelopmentefficiencywhichdroppedthecostand ultimatelythesalewasincreased.

HarleyDavidsonhasbecomealeaderinthemarketnotjustintermsofproducingandsellingmotorcyclesbutalsoasa perfectexampleforupcomingstartupstofollow.Theforemostaccomplishmentofthecompanyisqualityimprovementand quickdeliveryofproducts.Thecompanyconsistentlystudiescustomerbehaviorandunderstandstheirneedstomake innovationsintheproduct.

WhatmakesHarley-Davidsonuniquefromothercontemporarybusinesses?

Today,managementinstitutesareteachingHarleyDavidsonasacasestudytotheirstudentsandmakingeffective contributionsinthefieldofmarketing.HerearesomefactorsthatdifferentiateHarley-Davidsonfrommostofitscompetitors.

YEAR USA CANADA EMEA ASIAPACIFIC LATIN AMERIC 2022 109190 7924 30510 27905 2922 2021 125713 8005 30907 25020 3652 2020 103650 6477 36906 27220 5995 2019 125960 8946 44086 29513 9768 2018 132868 9690 46602 28724 10167 www.theenterpriseworld.com | 49

Ÿ LowerBatchSizeProduction: Smallbatchsizeproductioncan decreaseproductioncostsand improvethequalityoftheproduct. Itfuelssmoothproductionflowand reducesinventory

Ÿ ReducedSet-upTime:Lessersetuptimeimprovesmanufacturing efficiencywhicheventuallyreduces thetimeandspaceofproduction.

Ÿ Pullsystem:Basedoncustomer demand,thepullsystemcancontrol theproductionflow Themethod eliminateswasteinhandling, optimizesthespaceoftheshop floor,andmakesquickproduct deliverytocustomers.

Ÿ CompleteInvolvementofall Employees:AtHarley Davidson,theemployersarea partofthequalitycontrolcircle. Theymotivateemployeestotake responsibilityfortheirwork whicheliminatesloopholesin theprocess.

Ÿ RelationshipwithSuppliers: Aswediscussedearlier,building strongrelationshipswith suppliersisoneofthecrucial decisionstakenbyHarley Davidson.Itrevampedthe problem-solvingskillsofthe companyandremovedfriction whilesharinginformation.

UrbanRidingExperiences

HarleyDavidsonbuilds motorcyclesnotjustforthis generationbutalsoforupcoming generations.Inordertocontribute tosustainabledevelopmentefforts, thecompanyhaslaunchedEVs (ElectricVehicles)thatarereadyto takebikeridersbeyondthe limitationofcombustion.Examples ofHarleyDavidsonelectric vehiclesincludeLiveWireONE,S2 DELMAR,etc.Thesebikesare manufacturedforagilityandurban ridingexperiences.

FuturisticTrends

HarleyDavidsonownsdiversified futuristicplansthatcantransform thefutureofthewholebike industry Thecompanyisbranding itslogotoreachmorepeopleand becomeanaturalchoiceforthem. Suppliertrainingconsistsofa detailedstudyoftheirprevious strategies,issues,andthewaythey approachthesolutions.Today,the companyseekstomanufacture world-classprofitablemotorcycles alongwithbecomingthebest supplierintheworld.Harley Davidsonoughttoberecognizedby customersforthequalityandvalue ofitsproductandservices.

The‘GivingBack’Attitude

Harley-Davidsoniscontributingto socialworkaswell.Thecompany hasglobalappealaswellas presenceanditsponsorsfundraisers,charities,andavarietyof socialeventsforthebenefitofthe community.Evenwithoutcompany sponsorship,Harleymotorcyclists cometogetherforcharityworkand trytogivetheirbacktothe communitiesandhelpothers.

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CEO Founder, Closeloop Technologies

ASSIM GUPTA

A fantastic mix of experience and talent

Softwaredevelopmentisthe namegiventoagroupof computersciencetasksinvolved indeveloping,deploying,and maintainingsoftware.Thesetof instructionsorprogramsthata computerfollowsisknownas software.Itmakescomputers programmableandisindependentof hardware.

Herewewouldseethesamesortof servicesprovidedbyCloselooptotheir clientswithexcellentservicesandan efficientworkteam.

InthisinterviewwithMr.Assim Gupta,Founder,andCEOof Closeloop,weshallknowmoreabout thecompany'sgrowthandjourney throughthehurdlesandchallenges.

Leadership-

1.Whatdoyouthinkarethe responsibilitiesofanentrepreneur?

Thereisamisconceptioninthemarket thatentrepreneurshipisaboutcharisma andglory.Buthonestly,it'sabout hustlingyourwaythroughsocietal conventions,businessstruggles,selfdoubt,andmanyotherthingsthat aren'tvisiblefromtheoutsideworld. Duringtheinitialdays,anentrepreneur isresponsibleforeverything,including hiringateammember,respondingto customerqueries,marketingaservice orproduct,handlingfinances,etc.He isateammember,aleader,avisionary, andsomeonetheteamreliesupon.He islikeacaptainoftheshipthat's responsibleforsailingthroughthe roughtides,storms,andunexpected troubles,ultimatelyanchoringtheship ontheright(success)shores.

2.Pleasebriefusaboutyour professionalexperience.

Beforesteppingintothefieldof entrepreneurship,Iworkedasa softwareengineeringprofessionaland

aproductmanageratleading technologycompaniessuchasGoogle, Oracle,Microsoft,Facebook,SGI, Essar,andVMWare.Startinga technologycompanywasalwayson mymind,whichmademeindulgeina fewstartups,ofwhichImanagedtoget afairlydecentexitfromoneofthem andultimatelyfoundedCloseloop Technologieswithateamsizeoffive members.Currently,Iamoneofthe panelistsatPitchForce,aplatformfor early-agestartups.Ihavealsobeena BandofAngelsandKeiretsuCapital memberforafewyears.

3.Whatarethekeyachievementsof yourentrepreneurialjourney?

Startingasausualsoftwareengineerto leadingteamsattheindustry's behemothsandgrowing

Closeloop'steamfromfivetomore thanahundredmembersnow,Icansay thatIhaveachieved

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somethinginlife.Although,the greatestsatisfactionoryoucansaythe keyachievementforme,ishowmy clientsgroworhowsatisfiedtheyare withourservicesandprojects delivered.Myultimateachievementis whenclientsrewarduswith5-star ratingsonthird-partyreviewplatforms. Itnotonlydrivesustoworkharderand achievegreaterheightsbutalsoboosts the

moraleoftheentiresquad.At Closeloop,weaimtostuntheworld withamazingITsolutionsthatcan standthetestoftimeandhelp businessesadvancebetter.

Oneofoursuccessstoriesthatstunned theworldwaswhenaCloseloopdevelopedapphelpedthebusiness ownersecureawhopping$1millionin funding.Itisanonlineloanplatform

dealingincleanenergyforUS homeowners.

4.Howdoyoulookafteryour employees?Whatmakesyourteam unique?

I'mfortunatetohaveself-motivated teammemberswhobelieveinmutual growthandunderstandtheimportance oftimelydelivery.Itisafantasticmix ofexperienceandtalent.

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WevaluepeopleatCloseloop. Everyoneisfreetoshareideas,get involvedindiscussions,anddropin theirinput.Everyoneisheard,and everyonegetsacknowledgedfornot onlytheircritical contributionsbutalsoforlittlethingsat work.Weofferplentyofbenefitstoour employees,includingmedicalandlife insurance,paidvacationsandtrips, tax-freefuelbenefits,relocation assistance,bonus,andmore.Weare doingeverythingpossibletomake Closeloopacompanyeveryonewants toworkfor.

5.Whatwouldbeyouradviceto buddingentrepreneurs?

OneofthebestpiecesofadviceIcan givetobuddingentrepreneursisthat moneyisnottheultimategoal;it'sonly aby-productofyourefforts,honestyat work,andpassionforyourgoal. Ratherthanfocusingonmoneymaking,indulgeinpracticesthat inspire,solvereal-worldproblems,and buildinnovativesolutionstohelp businessesstreamlineandscale. Remember,ifyourclientsgrow,you grow!

TheCompany-

1.Tellusaboutthecompany. CloseloopTechnologiesisasoftware consultinganddevelopmentcompany headquarteredin Californiawithdevelopmentcenters situatedinMohali&Jaipur,India. Foundedadecadeago,thecompany servesbusinessesofallsizesandtypes, hailingfromdifferentsectors.Theaim istoassistbusinessesworldwideto functionbetterandmoreefficiently withourexpertsoftware consultingandgroundbreakingIT solutions.Ourproactiveandinnovative yetcomprehensive

approachtobuildingsoftwareandapps keepsusaheadofthecompetition, whichhelpsourclientstogetthe advancedversionofeverytechnique andtoolthatwedeployforsoftware andapplicationdevelopment.

2.Whatweretheinitialchallenges youfaced?

Therehavealwaysbeenthreemajor challengesforcompaniesoperatingin theoutsourcing industrylikeours-Trust, Transparency,andHiddenCharges. Youneedtogothroughthemevery timetotakeupanewproject.Though theyholdlesserweightagenowinthe initialstageofcompanyestablishment, theycertainlydid.

3.Whatisthereasonbehindyour company'slong-standingsuccess?

IfIhavetogiveonereason,thenitwill bethesatisfactionquotientweprovide toourclients.Plus,therelationshipwe maintainpost-deliveryoftheproject. TheProducts/Services-

1.Whataretheproducts/servicesthe companyfocuseson?Howareyour servicesdifferentfromthoseinthe market?

Servicesweofferincludecloud computingserviceswith implementation,integration,migration, anddeploymentandtoolssuchas MicrosoftAzure,Kubernetes,Google Cloud,andAWS,mobile(iOS& Android)andwebappdesignand developmentservices,eCommerce strategy,design,&development, andCRMandERPdevelopment services(Salesforce,NetSuite,Zuora, andZoho).Whiletheservicesremain thesameasofferedbyothercompanies inthemarket,theapproach,the proactivenessoftheteam, communicationandunderstanding,and

thepassionoftheemployeesreally makethedifference.

2.Howdoyourserviceshelp companiestoleveragenew technologiestobenefitbusiness?

Theworldoftechnologyisevolving morebrisklythananyonecanimagine. Itbecomescrucialforcompanieslike ourstostayupdatedwiththelatest technologies,tools,andtechniques.We haveanR&Dteamthatkeeps trackofwhat'strendingandintimate thedepartment'sleaderstoget awareandlearnthingsthatare importantandviableandcanhelpour clientsupgradetheirbusiness.

3.Howdoyouhelpcompanies increasebusinessscalabilityand sustainability?

Wehaveadedicatedmodeltoidentify scalabilityopportunitiesand sustainabilityquotients.Clevelconsultingcomesintotheframe here,whichisalsooneofour differentiatingfactorsthathelps businessownersidentifytheir business'struepotentialandwork towardsgrowth-enabledareas; becominganenterprisefromastartup.

4.Howdoyoudecidetotakethe companyfurtherregardingyour products/services?

Hereagain,ourR&Dteam comesintothepicturethatresearches, analyzes,anddecideswhattoinclude inourserviceofferingsandwhatneeds tobeleftoutbasedonthemarket's trendsandnormalities.

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The Good, The Bad, And The Ugly HARD CHALLENGE75 5 www.theenterpriseworld.com | 59

Thereisasurgeofpeople

participatingin75hard challengesalloversocial media,catchingmillionsofeyeballs withpicturesofbooks,dietplans, before-afterprogresspics,andvarious hashtags.Ifyouhaven’talreadycome acrossthistrend,youmighthave questionslikewhatis75hard challenge?Whyiseveryonegoinggaga overit?Arethereanybenefits?Isit safe?Letusanswerallthequestions youmighthaveandmore.

Whatisthe75HardChallenge?

The75HardChallenge,aprogramthat supposedlyturnsyourlifeupsidedown forthebetter,wascreatedbyAndy Frisella—anentrepreneur,author,and podcasteratRealAF Whilethewhole thingispositionedasa“transformative mentaltoughnessprogram,”itsphysical effectsarenoticeable,asseenfrom numerousprogresspicsonthehashtags suchas#75Hard.

Theideafor75HardcameafterAndy interviewedJamesLawrence,akathe IronCowboy,whocompleted50 Ironmantriathlonsin50U.S.states everydayfor50days.Accordingto James,toachievementaltoughness,one mustintentionallyputthemselvesin uncomfortablesituations.Inaddition, Frisellaalsonoticedthatpeoplearound himwerefailingtocompletethefitness programstheysignedupfor

Rulesof75Hard

1. Keep ADiet Plan: Hedoesn’tspecify whatspecificfoodstoeat,however,he doesputemphasisonnothavingcheat mealsoralcohol.

2. Follow AWorkout Routine: Work outtwiceadayfor45minutes,outof whichoneworkoutmustbedone outdoors.

3. Document Your Progress: Take yourprogressphotoseveryday.

4. Water Intake: Drinkatleast1 gallonofwaterdaily

5. Book Reading: Read10pagesofa bookeveryday,excluding audiobooks.

P.S.Thebookgenremustbe:selfimprovement

Whatarethebenefitsof75Hard?

• Improved Confidence and enhanced self-esteem and selfworth

• Better physical health

• Better ability to complete daily activities and management skills

• Enhanced Grittiness

• Stronger Fortitude

• Career Improvements

• Improved relationships

Theprogramaimstobenefitthe personphysically,mentally,and emotionally.Nutritionaldisciplineand workoutswillcertainlybenefityouin losingweightandoverallfitness.And thedailywaterintakewillkeepyou hydrated,animportantfactorina person’shealth.

Consideringthatonemustonlyread self-improvementbooks,attheendof theprogram,youwillread750pages, helpingyousolvepersonalissuesif any.

Furthermore,theprogressphotoswill giveyouadoseofmotivationasyou seethepositivephysicalchanges.

75HardChallenge:SafetyConcerns

Itissafetosaythatthe75Hardmight notbeeveryone’scupoftea.And here’swhy:

Thecreator,AndyFrisella,isnota doctororamedicalexpert,noristhe programbackedbyscientificstudies. The75Hardcameintoexistence purelybasedonFrisella’sown intuition.Whiletherearenumerous benefitstothe75Hard,theprogram failstoconsiderhumancomplexity.

Everyhumanhasdifferentfitness levels,goals,andexistingmedical issues.Asaresult,manymedicaland fitnessexpertsbelievetheprogram isn’tsustainableandmightevencause injuries,basedonthecurrentone-sizefits-allnatureoftheprogram.

Expertsbelievethattakingsmallsteps ismorebeneficialinthelongrun. ProgramslikeThe75Hardmightsuit someonewithanalreadyactive lifestyle.However,forsomeonewhois ontheoppositespectrum,thesudden changescanbeoverwhelming.

Shouldyouenterthe75Hard Program?

Whilethephysical,mental,and emotionalbenefitssoundtemptingon paper,thelackofexpertiseand scientificevidencemeanstakingtrendy challengeslike75Hardwithagrainof saltisawiserchoice.

Here’sascenarioforyou:Assuming onecompletesall75daysofthe program,thedopaminedroponthe 76thdaycouldbehuge,potentially causingalackofmotivationforthe remainingdays.

Consideringalltheprosandconsof the75HardChallenge,itisbestto consulttheexpertsintheirfieldasyour doctor,dietician,ortrainer,beforeyou optin.Theexperthelpwillallowyou totweakyourlifestyleinwaysthatsuit yourspecificneedsandhelpyou achievegoalsefficientlyinthelong term.

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