PerreNeilan, visionaryfounder NeilanStrategyGroup the of , isaseasonedpoliticalstrategistwhohasmadesignificant contributionstoboththebusinessandpoliticalsectors.His30-year careerismarkedbyhisunwaveringcommitmenttoexcellenceand hisabilitytonavigatethecomplexitiesofgovernmentaffairs.
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PERRE NEILAN
A Visionary Leader Redening Government Affairs and Lobbying
Today, proactive government affairs strategies are essential for businesses to navigate regulatory challenges and seize new growth opportunities. Yet, misconceptions about lobbying, concerns about corporate inuence, and negative perceptions of decision-making processes often undermine the critical role of these strategies—especially for their potential to cultivate a favorable business climate.
Despite these industry challenges, Perre Neilan, President and Founder of Neilan Strategy Group, remains one of the few leaders who have made a signicant impact on both the business and political sectors over his 30 years in government affairs—earning him recognition as one of The Most Visionary Business Leaders to Watch in 2025.
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A Journey Rooted in Political Passion
For Neilan, the appeal of politics took hold early. It was during his college years that he rst caught the “political bug,” as he fondly describes it. While he initially wanted to pursue a legal career—being a pre-law student at the time—his involvement in campaign work ignited his passion for politics. “Once I started doing campaign work, I knew that I much preferred the political side over the legal side,” Neilan recalls. His work on a U.S. Congressional campaign cemented his decision to focus on political strategy and government affairs rather than law.
This realization set Neilan on a career path that would see him excel across multiple roles in political strategy. From working as a eld representative for a U.S. Senate campaign to eventually serving as the Executive Director of the Nebraska Republican Party, Neilan’s career was marked by signicant opportunities and responsibilities. “It's just a matter of being in the right place at the right time,” he humbly states, crediting his rise to hard work and a bit of fortune.
However,thecompanyquicklyexceededhis expectations. “At times, we’ve had as many as eleven
clients, so we’ve been more successful than we anticipated,” Neilansays.
Thecompany’srapidgrowthrequiredhimtohireadditional employeesandcontractlobbyiststokeepupwiththedemand. Atthetime,Neilan’sapproachrevolvedarounddelivering highlypersonalizedservicesandforgingstrongrelationships withclients.Asheputsit, “The first rule of lobbying is to lobby the client.” Maintainingopencommunication,goodorbad, becameafoundationofNeilan’sleadershipphilosophy.His clients,hebelieves,justwanttoknowwhat’shappening,and thistransparencyiscrucialtobuildingtrust.
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StrategicEntryintotheLobbyingIndustry
Establishingafootholdinthelobbying industrypresentednumerouschallenges, especiallyasaheavilyreferral-based business. “They don’t often advertise for needing a lobbyist or consultant,” Neilan explains.Asabusinesswhereconnections andword-of-mouthmattermorethan anything,gettingthefirstfewclientswasa difficulttask. “That second client is really, really hard to get. The third client is kind of hard to get. After that, it just kind of rolls from there,” headds.
Despitetheperceptionoflobbyingasa traditionalfield,Neilanhasleveraged technologytostayaheadofthecurve.Oneof hismostsignificantinnovationsisthe developmentofanappfortheNebraska Legislature,designedtobringtheworldof lobbyingintothedigitalage. “We’re going to drag the Nebraska lobby world into technology kicking and screaming,” Neilan jokes.
Neilan’sleadershipstyleishighlyinfluencedby thelateU.S.PresidentRonaldReagan,whomhe citesasamajorinfluence. “Surround yourself with good people and let them do their job,” Neilanadvises.However,healsoacknowledges thatfindingtherightbalancebetweendelegation andbeingdetail-orientedcanbechallenging. Neilan'scommitmenttoclientsatisfactionis evidentinhisactiveinvolvementineveryaspect oftheircampaigns.He'salsofortunatetohavea teamthatshareshisdedicationandpassionfor deliveringexceptionalresults.
Patienceandpersistencearetwoqualitiesthat Neilanbelieveshavebeencrucialtohissuccess asaleader.Hisadherencetoethicsisanother definingfeatureofhisleadership. “One of the first things I tell potential clients is that I will work very hard for you, but I will not lie for you,” hesays.Thisintegrityhasearnedhimtherespect ofhispeersandclientsalike,whichalsoreflects onthecompany’sreputation.
“Take the big step. There’s no such thing as the perfect moment. You have to be willing to take that risk.”
“Be kind, treat your clients well, and they will reward you with long-standing relationships.”
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A Legacy of Kindness and Innovation
When asked about the legacy he hopes to leave behind, Neilan’s answer is simple yet profound: “Be kind, treat your clients well, and they will reward you with long-standing relationships.” His journey, from a college student with a passion for politics to the founder of a successful lobbying rm, is a testament to the power of hard work, integrity, and innovation.
For young leaders looking to make an impact in the industry, Neilan offers this advice: “Take the big step. There’s no such thing as the perfect moment. You have to be willing to take that risk.”
Today, as a visionary leader, Perre Neilan is guiding Neilan Strategy Group to continued growth and expansion, shaping the future of lobbying and government affairs.
Think you’re in a city, exhausted from traveling and working, craving coffee and pastry to recharge your body. You walk into a well-known coffee shop, place your order, but the waiter informs you this is not the right shop to get what you want. If you want to fulll your orders, you should visit a different shop, Kofehuis. Yes, in Amsterdam, a city in the Netherlands, where people go to coffee shops to buy and use cannabis, not to drink and enjoy coffee. The city has much more to offer; there are countless interesting places, mouth-watering foods, and unforgettable experiences waiting for you to discover.
In this article, you will learn about the rich and fascinating history of the city, some of its interesting facts, and a brief guide on how to explore the city.
This is one of the best times to visit, as the weather starts to warm up and the tulip season begins. The beautiful ower displays in parks and gardens make it a picturesque time to explore the city.
Summer (June to August)
Summer in the city can be warm, with longer days and many outdoor festivals. It’s a popular time for tourists, so expect larger crowds at major attractions. Enjoying the city’s parks and canals is a highlight during this season.
Autumn
Winter (September to November) (December to February)
Autumn is another great time to visit. The weather is still pleasant in September, and the fall foliage adds color to the city. By November, the holiday season begins, with festive markets and decorations.
Winters are cold, with occasional snowfall. While it’s the least busy season for tourists, the city is beautifully lit for the holidays, and you can enjoy winter activities like ice skating.
The city is home to a variety of exciting events that bring the city to life. From the vibrant celebrations of King’s Day to the dazzling Amsterdam Light Festival, these key events showcase the city's rich culture and unique charm. Here are some must-see events you should never miss!
KING’S DAY DANCE EVENT LIGHT FESTIVAL
On 27 April, this event is celebrated as the birthday of King Williem Alexander. The whole city turns orange with people enjoying the street markets, music, and parties, including fun boat parades on the canals.
In mid-October, ADE brings one of the world’s biggest electronic music festivals. It features performances, workshops, and conferences that draw music and art lovers across the globe.
From late November to midjourney, the city is decorated with beautiful light art. Artists from around the world collect here and create amazing lights that brighten the canals, and create a magical sight.
TULIP FESTIVAL MUSEUM NIGHT
Each year in April, the city celebrates the famous tulips with colorful displays all over the city—streets, parks, and gardens all lled with bright tulips, which give a stunning view.
This event is usually held in November, and you can enjoy the museum after dark. Special music and art installations create a fun atmosphere that each art lover enjoys.
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