Top Prominent Personalities to Watch-2024

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MARKETING COORDINATOR (APAC)

Suchita P.

PR & MARKETING COORDINATOR

James H.

BUSINESS DEVELOPMENT EXECUTIVE

Prathmesh K.

CREATIVE CONTENT EDITOR

Shalmali W.

CREATIVE DESIGN HEAD

Sankalp K.

Ashwini D. GRAPHIC DESIGNER

SOCIAL MEDIA MANAGER

Narendra S.

DIGITAL CIRCULATION MANAGER

Amanda V.

A Celebration of Leadership and Innovation!

Welcometothisspecialissueof whereweproudlypresentourlatestedition,Top The Enterprise World, ProminentPersonalitiestoWatch–2024.Aswediveintothenewyear,itisatimetoreflectontheremarkable individualswhoarenotonlyshapingthepresentbutarealsolayingthefoundationforabrighterfuture.

Inaworldthatisconstantlyevolving,itisthevisionaries,trailblazers,andleaderswhocontinuetoinspireus withtheirdrive,resilience,anddetermination.Thisissuehighlightstheseinfluentialpersonalitiesacrossvarious industrieswhoarepushingboundaries,fosteringinnovation,andchampioningpositivechange.From groundbreakingentrepreneurstotransformativethoughtleaders,theseindividualshaveonethingincommon–theabilitytoturnchallengesintoopportunitiesandmakealastingimpact.

Asweshowcasetheirjourneys,accomplishments,andvisionsforthefuture,weareremindedofthepowerof perseverance,theimportanceofpurpose-drivenleadership,andthepotentialofboldideas.Ourteamat The Enterprise World hashadtheprivilegeofdelvingintothestoriesoftheseremarkablepersonalities,andweare excitedtosharethemwithyou.

Onthecoverofthisissue,wehavefeatured for RajeshYadav(ExecutiveDirectorofHR OrientalStructural Engineers(OSE)PvtLtd OrientalTollwaysPrivateLimited &GroupCompaniesandHeadofOperationsfor (OTPL).Rajeshexemplifiesstrongleadershipbysteeringthecompanytowarditsambitiousgoals.Hisemphasis oninnovationandqualitykeepsOSEaheadofthecurve. Underhisleadership,teamscollaboratetodelivertopnotchinfrastructureprojects,reinforcingOSE’spositionasanindustryleaderandsettinganinspiringstandardof excellence.

Wehopethattheirinsightsandachievementswillinspireyouasmuchastheyhaveinspiredus.Letthisissuebe acelebrationofexcellenceandaninvitationtoallourreaderstostriveforgreatnessintheirownendeavors.

Thankyouforjoiningusonthisjourneyofdiscoveryandinspiration.Here’stoayearofsuccess,growth,and innovation!

Forthecoverreadabout-

Onthecoverofthisissue,wehavefeaturedRajeshYadav (ExecutiveDirectorofHR OrientalStructuralEngineers for (OSE)PvtLtd&GroupCompaniesandHeadofOperationsfor OrientalTollwaysPrivateLimited(OTPL).Rajesh exemplifiesstrongleadershipbysteeringthecompanytowardits ambitiousgoals.Hisemphasisoninnovationandqualitykeeps OSEaheadofthecurve.Underhisleadership,teamscollaborate todelivertop-notchinfrastructureprojects,reinforcingOSE’s positionasanindustryleaderandsettinganinspiringstandardof excellence.

RajeshisanexperiencedHRleaderwith40yearsinHR management,talentacquisition,andpeoplestrategy.Hehas workedwithnationalandinternationalcompaniesinthe engineeringandinfrastructuresectors.Rajeshholdsdegreesin MasterofSocialWork(MSW)andPoliticalScienceandhas servedinseniorHRrolesatcompaniessuchasElectronicsLtd., Escorts,UFlexIndustries,MachinoBasell,andSumi Motherson.AstheExecutiveDirectorofHRforOSE&Group CompaniesandHeadofOperationsforOTPL,healignsHR functionswithorganizationalgoals.HehasalsotripledOSE’s workforce,enhancingitsreputationasanemployee-centric organization.

BeyondHR,Rajeshleadstollingandnon-tollingoperationsfor OrientalInfraTrust(OIT),wherehehasdoubledrevenueinthe lastfouryears.He’salsoefficientlyheadingtheOpenCast MiningProjects,OpticalFibreCable,andaggregatebusinesses. Sincetransitioningfrommanufacturingtoinfrastructurein2006, hehasfocusedonpersonalgrowthopportunities,applyinghis expertisetoelevatethecompany’sstandardsintheorganized sectorandachievingtopESGrankingsforOSE-SPVprojects.

10

Rajesh Yadav

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38

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RAJESH YADAV

Championing Leadership

Excellence in India’s Infrastructure

In the demanding world of infrastructure and construction, companies face challenges such as intense competition, regulatory pressures, and a growing emphasis on sustainability. Strong leadership is key to overcoming challenges, encouraging teamwork, and helping organizations succeed. Effective leaders play a vital role in driving strategic decisions, inspiring their teams, and cultivating a culture of continuous improvement, which positions companies for long-term success.

One such leader is Rajesh Yadav, Executive Director of HR for Oriental Structural Engineers (OSE) Pvt Ltd & Group Companies and Head of Operations for Oriental Tollways Private Limited (OTPL), who exemplies this kind of leadership by steering the company toward its ambitious goals. His emphasis on innovation and quality keeps OSE ahead of the curve. Under his leadership, teams collaborate to deliver top-notch infrastructure projects, reinforcing OSE’s position as an industry leader and setting an inspiring standard of excellence.

Rajesh

Cover Story

EvolvingLandscapeofBusinessLeadership

LeaderslikeRajeshplayacrucialroleinshapingteams, organizations,communities,andtheworldatlarge.

Effectiveleadershipskillsareessentialacross professionalandpersonalcontexts,astheyfacilitate strongteamdynamics,driveorganizationalsuccess, managechange,andpromoteongoingpersonaland professionalgrowth.Thetraditionalhierarchical command-and-controlstructures,wheredirectiveswere simplygiven,arenowoutdated.Today,leadership emphasizescollaborationandcollectiveeffortstoachieve results.Therehasbeenasignificantshifttowardsamore flexibleandadaptableleadershipstyle,whereemployee inputisconsideredvitalindecision-makingprocesses, highlightingtheimportanceofemployeeengagementin humanresourcemanagement.

Effectiveleadersprovideguidanceandmakecritical decisions,largeandsmall,thatpropelprogress.True leadershipembodiesintegrity,self-awareness,courage, respect,compassion,andresilience.Suchleaderscan influenceothersbyclearlycommunicatingtheirvision, expressinggratitude,andfosteringcollaboration.

FromHRLeadershiptoOperationalMastery

RajeshisanexperiencedHRleaderwith40yearsinHR management,talentacquisition,andpeoplestrategy.He hasworkedwithnationalandinternationalcompaniesin theengineeringandinfrastructuresectors.Rajeshholds degreesinMasterofSocialWork(MSW)andPolitical ScienceandhasservedinseniorHRrolesatcompanies suchasElectronicsLtd.,Escorts,UFlexIndustries, MachinoBasell,andSumiMotherson.AstheExecutive DirectorofHRforOSE&GroupCompaniesandHead ofOperationsforOTPL,healignsHRfunctionswith organizationalgoals.HehasalsotripledOSE’s workforce,enhancingitsreputationasanemployeecentricorganization.

BeyondHR,Rajeshleadstollingandnon-tolling operationsforOrientalInfraTrust(OIT),wherehehas doubledrevenueinthelastfouryears.He’salso efficientlyheadingtheOpenCastMiningProjects, OpticalFibreCable,andaggregatebusinesses.Since transitioningfrommanufacturingtoinfrastructurein 2006,hehasfocusedonpersonalgrowthopportunities, applyinghisexpertisetoelevatethecompany’sstandards intheorganizedsectorandachievingtopESGrankings forOSE-SPVprojects.

OvercomingChallenges

RajeshhasledthetransformationofOrientalStructural Engineers(OSE)intostructured,process-driven organizationsbystandardizingHRprocessesamidthe company’sdiversificationbeyondhighwayconstruction.To addresschallengesinattractingandretainingtalent,he implementedacomprehensivestrategyfocusedon competitivecompensationandengagingemployee initiatives.Thisstrategyalsoemphasizedleadership developmentandastrongcommitmenttodiversity,equity andinclusion(DE&I).

ThedualoperationsofTollingandNon-Tollingbusinesses introducedfurtherchallenges,includingissuesofvandalism andviolenceattollplazas.Tofostercommunitytrust, Rajeshutilizedhispeoplemanagementskillstoenhance teammoraleandincreasetollrevenue.Asatech-savvy leader,hespearheadedtheimplementationofadvancedToll ManagementSystems(TMS)andFASTagtoenhance operationalefficiencyinlinewithNHAI’srequirements.He alsodevelopedstandardoperatingprocedures(SOPs)for tollcollectionandorganizedhealthcheck-ups,engaging localNGOsinawarenessprogramstostrengthen communityrelationshipsandpromoteprojectsuccess.

SourcesofInspiration

Learningandinspirationareongoingprocesses. Throughouthiscareerinesteemedorganizationsand professionalforums,Rajeshhasdrawninspirationfrom variousseniorleadersandindustrystalwarts.Havingspent thelast18yearsatOSE,hecreditsmuchofhisgrowthto theguidanceandsupportofMrK.S.Bakshi,theManaging Director,andMr.SanjitBakshi,theDeputyManaging Director

UnderMrK.S.Bakshi'smentorship,Rajeshhas significantlyenhancedhispeopleskills,effectively monitoredbusinesslines,conductedperformancereviews, anddevelopedcorrectiveactionplans.Hisexperiencehas enabledhimtobuildmotivatedandcommittedteamswith highintegrity.Meanwhile,MrSanjitBakshi,aWharton BusinessSchoolgraduatewithfurtherstudiesatthe UniversityofPennsylvania,hasinspiredhimwithhis dynamicleadershipstyle.MrSanjit’sapproachemphasizes theadoptionofnewbusinesstechnologies,managementof financialandcommercialportfolios,delegationof responsibilities,andteamempowerment.Hismentorship hasencouragedRajeshtoembracetheroleofBusiness Headacrossvariousbusinessverticals.

SteeringtheOrganization

Inhismultifacetedrole,Rajeshoverseeskey operationswithintheorganization,including TollingandNon-TollingBusinessOperations, wherehefocusesonenhancingefficiencyand drivingrevenue.HealsoleadstheMining Business,optimizingresourcesandensuring compliancewithindustrystandards,while managingtheOFC(OpticalFiberCable) Businesstomeetmarketdemandsthrough innovationandtechnology.Additionally,he championsHRandEnvironment,Health,Safety, andSocial(EHSS)functions,promotingasafe andinclusiveworkplaceandsustainable practices.Hisdiverseexpertiseplaysacrucial roleinsteeringtheorganizationtowardits strategicgoalsandfosteringacultureof excellence.

AdaptingtoChange

Astechnologicalandbusinesschangescontinue toaccelerate,theconceptofeffectiveleadership isalsosettoevolve. To remain relevant in this dynamic landscape, leaders must invest in developing their leadership skills and understanding of organizational development. Mr.Rajeshemphasizestheimportanceof continuouslearningandactivelyengagesin variousactivitiestoenhancehisknowledge. Theseactivitiesincludereadingbooks,attending conferencesandwebinars,participatingin networkingevents,listeningtopodcasts,and subscribingtoindustrynewsletters,blogs,and websitestostayinformedaboutthelatesttrends anddevelopments.

CultivatingaUniqueCompanyCulture

RajeshhaschampionedDiversity,Equity,and Inclusion(DE&I)initiativesat OSE,promoting afairworkplacebyaddressingbiasesand ensuringequalopportunities.Theirrecruitment strategyemphasizesattractingdiversetalent, includinglocalhiresandinternational professionals.Mr.Yadavbelievesthatfosteringa cultureofempowermentandbelongingisvital foremployeemotivationandretention,creating aunifiedworkenvironment.

Toenhanceengagementandcareergrowth,Rajeshhasestablisheda frameworkwithclearcareerpaths,five-yearplans,andsuccession planningthroughmentoring.Outstandingperformanceisrewarded throughcompetitivecompensation,incentives,andpublicrecognition. Keypersonnelareempoweredwithdefinedrolesandfinancial authority.OSEalsooffersvariousculturalactivitiesandhealth initiatives,includingyogaclassesandcorporatesocialresponsibility (CSR)programs,tofurtherengageemployees.

Story

Work-Life Harmony

Rajesh highlights that “maintaining a balanced work-life relationship enhances productivity and personal happiness”. He prioritizes tasks and employs strategies to save time and energy, ensuring equilibrium between his professional and personal life. Regular breaks and light physical activities, such as walking or desk exercises, help him stay agile at work. His involvement in CSR initiatives provides a meaningful outlet for stress relief while contributing to the community. Flexible work hours further support his ability to manage personal and social commitments.

Time management is essential for Rajesh; he adheres to structured timelines for meetings and follows a daily routine to maximize efciency. His hobbies—spending time at his farmhouse, reading, tness, travel, and meditation—serve as healthy escapes from daily pressures, enriching his personal and professional life.

Cover Story

AStrongFinancialFoundation

Withastronglegacyspanningoverfive decades,OSEhasgrowntobeoneofthetop playersinIndianInfrastructurespaceandhas createdabrandthatissynonymouswithhigh qualityandspeedyexecution. Foundedin 1971,OrientalStructuralEngineers(OSE)isa keyplayerinIndia'sinfrastructuresector, focusingonhighwaysandairfields.Knownfor itsqualityandtimelyexecution,OSEhas completedpavementworksat39airportsand boastsaportfolioofover8,300lanekilometers ofhighwaysandexpressways,alongside strategicinvestmentsexceedingRs178billion inpublic-privatepartnerships(PPP).Withan annualturnoverofRs55billion,OSEis diversifyingintoopencastmining,OFC,real estate,hospitality,andwarehousing.

In2019,OSElaunchedasuccessful InfrastructureInvestmentTrust(InvIT), attractingglobalinvestorsliketheInternational FinanceCorporation(IFC)andtheAsian InfrastructureInvestmentBank(AIIB).The companyhasalsoexcelledintolloperations, includingtollcollectionandmaintenanceof nationalhighways.UnderRajesh’sleadership forovereighteenyears,OSEhasdriven revenuegrowthandoperationalefficiency The companyhasalsoengagedincommunity serviceinitiativesforfamiliesaffectedby highwayprojects,enhancingitsreputationasa sociallyresponsibleorganization.

ACommitmenttoQuality

OrientalStructuralEngineers(OSE)andits groupofcompanieshavebuiltasolid reputationintheinfrastructuresector,engaging inhighwayconstruction,realestate development,hospitality,mining,andOptical FiberCable(OFC)projects.WhatsetsOSE apartfromitscompetitorsisitsdiversification beyondtraditionalinfrastructure,actively expandingintovariousbusinesssectors.The companyhassuccessfullysecuredfunding frominternationalinvestorsandadopted moderntechnologiesandStandardOperating Procedures(SOPs)toenhanceitsoperations.

Dedicatedtodeliveringhigh-qualityconstruction projectsaheadofschedule,OSEplanstofurther expandintonewsectors,includingwarehousing andinternationalinfrastructureandhospitality markets.Additionally,OSEaimstoprovide state-of-the-artfacilitiesandenhancetheroad userexperienceonitstoll-operatedprojects, ensuringacontinuedcommitmenttoexcellence inallitsendeavors.

FactorsBehindSuccess

Thelong-standingsuccessofOSEstemsfrom severalkeyfactors.Primarily,thecompanyis committedtodevelopingcompetentleadersand fosteringacultureoflong-termretention.Many OSEleadershaveserved30to40years, enhancingstabilityandexpertise.Additionally, OSEprioritizestimelyprojectcompletionand quality,earningnumerousbonusesfromsatisfied clients.Thecompanyhasalsoadaptedquicklyto evolvingbusinessmodels,shiftingfrom Engineering,Procurement,andConstruction (EPC)toBuild-Operate-Transfer(BOT) frameworks,includingBOT-AnnuityandBOTHybridAnnuityModel(HAM).Furthermore, OSEhasdiversifiedintosectorslikehospitality, open-castmining,realestate,andOpticalFiber Cable(OFC)businesses.Thisdiversification, alongwithsecuringfundsfrommultilateral globalinstitutionsthroughanInfrastructure InvestmentTrust(InvIT),hassolidifiedOSE’s positionasanindustryleaderandprovideda crucialfirst-moveradvantage.

CelebratingExcellence

Rajeshhasbeeninstrumentalinthegrowthof OrientalStructuralEngineers(OSE)by establishingnewbusinessunitsand implementingeffectiveHRsystems.His commitmenttofosteringadiverseandengaged workforcereflectshisemphasisontalent managementandtechnology-drivenHR processes.Additionally,heleadsthe Environment,Health,Safety,andSocial(EHSS) functions,securingISOcertificationsforOSE’s operationalunitsandspecialpurposevehicles (SPVs),demonstratinghisdedicationtoquality andoperationalexcellence.

Key accomplishments under his leadership include.

Overseeing annual revenues of over Rs. 30 billion at Oriental InfraTrust (OIT while ensuring EHSS compliance for OSE-SPV projects.

Facilitating Infrastructure Investment Trust (InvIT) investments and achieving top ESG rankings for all InvIT assets in India.

Driving CSR initiatives for Project Affected People (PAPs) through skill training and educational programs.

Successfully managing Open Cast Mining Projects valued at Rs. 561 crore, the Aggregate Business with an annual turnover of Rs. 40 crore, and Optical Fibre Cable laying projects worth Rs. 62.23 crore.

These efforts have earned OSE signicant recognition, including.

• Integrated ISO Certicates for the implementation of Quality, Environmental, Occupational, and Health & Safety Management systems, by ISO 9001:2015, ISO 14001:2015, and ISO 45001:2018.

• ESG Rating Certicate, achieving the top rank in the Environmental and Social categories among Infrastructure InvIT companies

In addition to these accolades, OSE has been recognized with numerous awards.

Advice for Aspiring Leaders

Leaders should act as enablers, focusing on their teams’ strengths and providing essential resources. Leadership development is a lifelong journey, as each team and project presents unique challenges. Young leaders can enhance their effectiveness by:

Cultivating emotional intelligence

Fostering adaptability

Promoting teamwork

Seeking mentorship

Committing to continuous learning

Communicating a clear vision

By honing these skills, leaders can motivate their teams and drive meaningful success.

Think you’re in a city, exhausted from traveling and working, craving coffee and pastry to recharge your body. You walk into a well-known coffee shop, place your order, but the waiter informs you this is not the right shop to get what you want. If you want to fulll your orders, you should visit a different shop, Kofehuis. Yes, in Amsterdam, a city in the Netherlands, where people go to coffee shops to buy and use cannabis, not to drink and enjoy coffee. The city has much more to offer; there are countless interesting places, mouth-watering foods, and unforgettable experiences waiting for you to discover.

In this article, you will learn about the rich and fascinating history of the city, some of its interesting facts, and a brief guide on how to explore the city.

WhereisAmsterdamLocated?

ThecityisinthewesternpartoftheNetherlands,inaregioncalledNorthHolland.Itliesatthenorthernendofthe Amsterdam-RhineCanalandisabout100kilometers(62miles)fromtheNorthSea.ThecityiswheretheAmstelRiver meetstheIJBay,makingitanimportantspotfortradeandtravel.

Amsterdamhasamildclimatewithwarmsummersandcoolwinters,makingita greatplacetovisitallyear.Thebesttimestogoareinspringandearlyautumn,when theweatherisniceandtherearefewercrowds.Eachseasonbringsitsuniquecharm!

and Best Time to Visit SEASON

Spring (March to May)

This is one of the best times to visit, as the weather starts to warm up and the tulip season begins. The beautiful ower displays in parks and gardens make it a picturesque time to explore the city.

Summer (June to August)

Summer in the city can be warm, with longer days and many outdoor festivals. It’s a popular time for tourists, so expect larger crowds at major attractions. Enjoying the city’s parks and canals is a highlight during this season.

Autumn

Winter (September to November) (December to February)

Autumn is another great time to visit. The weather is still pleasant in September, and the fall foliage adds color to the city. By November, the holiday season begins, with festive markets and decorations.

Winters are cold, with occasional snowfall. While it’s the least busy season for tourists, the city is beautifully lit for the holidays, and you can enjoy winter activities like ice skating.

Withthehelpoftheaboveinformation,youcansayspringandearlyautumnarethebesttimestovisitAmsterdamwhenthe weatherispleasantandtherearefewercrowds.

Key Events You Should

The city is home to a variety of exciting events that bring the city to life. From the vibrant celebrations of King’s Day to the dazzling Amsterdam Light Festival, these key events showcase the city's rich culture and unique charm. Here are some must-see events you should never miss!

KING’S DAY DANCE EVENT LIGHT FESTIVAL

On 27 April, this event is celebrated as the birthday of King Williem Alexander. The whole city turns orange with people enjoying the street markets, music, and parties, including fun boat parades on the canals.

In mid-October, ADE brings one of the world’s biggest electronic music festivals. It features performances, workshops, and conferences that draw music and art lovers across the globe.

From late November to midjourney, the city is decorated with beautiful light art. Artists from around the world collect here and create amazing lights that brighten the canals, and create a magical sight.

TULIP FESTIVAL MUSEUM NIGHT

Each year in April, the city celebrates the famous tulips with colorful displays all over the city—streets, parks, and gardens all lled with bright tulips, which give a stunning view.

This event is usually held in November, and you can enjoy the museum after dark. Special music and art installations create a fun atmosphere that each art lover enjoys.

Richand Fascinating History

Amsterdamhasarichand fascinatinghistorythatbegan asasmallfishingvillageinthe 12thcentury Thecity'sname comesfromadambuiltonthe AmstelRivertoprevent flooding.

Inthe17thcentury,duringthe DutchGoldenAge,thecity becameamajortradingcenter thankstotheDutchEastIndia Company.Thisperiodsawthe constructionofitsfamous canalsandbeautifulbuildings.

The18thand19thcenturies broughtgrowthanddiversity, withartistslikeRembrandtand Vermeermakingtheirmarkon thecity.However,thecityalso faceddarktimesduringWorld WarII,whenmanyresidents, includingJewishcitizens,were persecuted.TheAnneFrank Houseservesasareminderof thishistory.

Afterthewar,thecity transformedintoamodern, multiculturalcityknownforits progressivevalues.Today,it attractsmillionsofvisitorswho cometoenjoyitsrichhistory, stunningcanals,andvibrant culture.

Foods You Must Try

Thecityoffersavarietyofdeliciouslocalfoodsthat reflectthecity’srichcultureandhistory.Fromthe sweetandcrispystroopwafelstothesavory bitterballen,there’ssomethingforeverytaste.Don't forgettotrythefamousDutchcheeseslikeGouda andEdam,andindulgeintraditionalstreetfoodlike haring.

• Stroopwafel:Thisdishisafamousandloved treatforitssweet,chewytextureanddelicious flavor.Itconsistsoftwothinwafflelayerswitha syrupfillinginthemiddle.Youcanfindthisfood everywhereinthecity,fromstreetmarketsto cafes.

• Bitterballen:Itisatraditionalfoodmadefrom beef,beefbroth,andflourandisoftenenjoyed asasnack.

• Pancakes:Itisapopularlocalfoodfamousfor breakfastandavailableindifferentflavors.The majoringredientsusedinitareflour,milk,salt, eggs,bananas,chocolate,andalmonds.

• Haring:Itisatraditionalfoodfamousforits freshandsaltyflavor Themajoringredients usedinitarefreshherring,onions,andpickles.

• DutchCheese:TheNetherlandsisworldfamousforitscheese,especiallyGoudaand Edam.Theyhavebeensymbolizingtherich flavor,longhistory,andversatilityofthecityfor years.Themajoringredientsusedinpreparation arecow’smilk,salt,andrennet.

7 Interesting Facts About Amsterdam You

Didn’t Know

Thecityisfullofsurprises,witharichhistoryandunique culture.Fromitsiconiccanalstoitsvibrantneighborhoods, there’ssomuchmoretodiscoverbeyondthewell-known attractions.Herearesomeinterestingfactsaboutthecitythat youmightnotknow!

• TheoriginalnameofthecityisAmstelredam,whichwas namedaftertheAmstelRiver.Formerly,thecitywasa smallfishingvillagewherepeoplereliedontheriverfor agriculture.

• Thecityisbuilton11millionwoodenpolesduetoitssoft andmarshyground.Thesepolessupportmanyofthecity’s famousbuildings,likecanalhouses.Manyofthesepoles havelastedforyears,showcasingtheintellectandartwork ofbuildersinhistory

• ThecityhasthesmallesthouseinEurope,whichis2.02 meterswideand5metersdeep.Incontrasttothis,the widesthomeinthecityis22meterswide,named Trippenhuis,aftertheTripbrotherswhobuiltit.

• Thereare160coffeeshopsinthecity,butnoneofthemsell coffeeortea;therepeoplecanbuyandusecannabis.

• TheHaystackBreweryfoundedHeineken,theworldpopularbeerinthiscity.Intheyear2011,roughly2.7 billionlitersofbeerwerebrewed.

• Thereareroughly2,500houseboatsinthecity,manyof whichare100yearsold.Thesehouseboatshelppeople facinghomeshortagesandattractvisitorsfromacrossthe globe.

• Therearemorethan90museumsinthecity;someofthem consideredbestaretheVanGoghMuseumandthe RijksmuseumofArtandArtifacts.Therearealsosome quirkymuseums,suchasTheCatCabinet,whichisall aboutcats,completewithcatart,sculptures,andeven residentcats.

Conclusion

Whetheryou’reafood,art,music,history,ornaturelover, Amsterdamholdslotsofsurprisesforyoutodiscover.Thecity’s beautifulcanals,livelyneighborhoods,andrichcultureinvite youtoexploreitsmixofoldandnew.Planyournexttriptothis amazingdestination!

WhenitcomestotheaveragesalaryintheU.S., manyfactorscomeintoplay.Sure,wehearthat salariesarerising,buttherealitydependsonyour job,whereyoulive,yourexperience,andmore. Someindustriesareboomingwithhigherpay, whileothersarestuckinplace,orevenoffering lessthantheyusedto.So,howdoyouknowif yourpaychecklinesupwithothersinyourfield orlocation?

Inthisarticle,we’llexploreaveragesalaries acrosstheU.S.,breakingthemdownbyage group,industry,location,andeducationlevel. We’llanalyzehoweachfactorinfluenceswage disparitiesandprovideinsightintohowmuch peopleareearningacrossthecountrytoday

Now,let’sbreakdowntheaveragesalaryintheU.S.byspecificindustries:

1. Technology

Asoneofthefastestgrowingsectorsinthe world,thetechnology industryoffersgood wages.Here’swhat professionalscan expect:

Finance and Accounting

Thefinanceindustryis anotherwell-paid sectorforprofessionals skilledinmanaging moneyand investments.

potential for large bonuses) Registered Nurses (Rns):

2. Healthcare Healthcare professionalsare amongthehighestpaidintheU.S. becauseofthenature oftheirwork.

4. Education

Thoughessentialto society,theeducation sectoroftenlags behindotherindustries intermsofsalary.

Retail Managers:

$58,000

K-12

Teachers:

$62,000 College Professors: School Administrators: $88,000 $98,000

Restaurant Managers: Cashiers/EntryLevel Roles: $55,000 $27,000

FactorsInfluencingtheAverageSalaryintheU.S.

1.IndustryandOccupation

Oneofthemostsignificantfactorsaffectingtheaveragesalary intheU.S.istheindustryinwhichapersonisemployed.Highdemandsectorssuchastechnology,finance,andhealthcare offerhighersalariesthanfieldslikeretailorhospitality

Forexample:

Ÿ Technology:TheaveragesalaryforITprofessionals, softwaredevelopers,andengineersintheU.S.ishigher, oftenexceeding$90,000annually

Ÿ Healthcare:Physiciansandsurgeons,particularlyin specializedfields,canearnanaveragesalarywellabove $200,000peryear

Ÿ Education:Ontheotherhand,teachersandeducation administratorstypicallyearnsalariesbetween$50,000to $70,000annually

2.EducationLevel

5. Retail and Hospitality

Retailandhospitality areamongthelowerpayingindustries, thoughmanagement positionsdooffer highersalaries.

Educationplaysanessentialroleindeterminingthe averagesalaryintheU.S.Generally,individuals withhighereducationalqualificationstendtoearn more.Belowisaroughbreakdownofaverage earningsbasedoneducationlevels:

Ÿ HighSchoolDiploma:Workerswithonlyahigh schooldiplomaearnaround$35,000annually

Ÿ Bachelor’sDegree:Abachelor’sdegreeopensup moreopportunities,withaveragesalariesranging from$55,000to$70,000,dependingonthefield.

Ÿ Master’sDegreeorHigher:Advanceddegrees canpushearningpotentialwellintothesix-figure range,especiallyinspecializedfieldslike engineering,business,orhealthcare.

3.WorkExperience

Ÿ Experiencematters.Arecentgraduatemaystartwithan entry-levelsalary,butafter5-10yearsofexperience,their earningpotentialcansignificantlyincrease.Workerswith extensiveexperienceintheirfields,particularlyin leadershiporspecializedroles,aretypicallycompensated higherthantheirless-experiencedcounterparts. Experiencedprofessionalsincertainfields,suchas engineeringormarketing,canseetheirsalariesriseby50100%throughouttheircareers.

4.GeographicLocation

Theresidentialareacansignificantlyimpacttheaverage salaryintheU.S.Forexample,workersinmetropolitanareas likeNewYorkCity,SanFrancisco,andWashington,D.C.,

oftenearnmorethanthoseinruralorlesspopulousregions. However,it’simportanttobalancehigherwageswiththe costofliving,whichistypicallymuchhigherinthesecities.

Ÿ NewYorkCity:TheaveragesalaryinNYCisaround $75,000peryear,butlivingcostsareunreasonable,with rentanddailyexpensesconsiderablyhigherthanthe nationalaverage.

Ÿ SanFrancisco:Salariesinthetechsectorcanflybeyond $100,000,butthecostofhousingoftenoffsetsthose gains.

Ÿ MidwesternStates:InstateslikeOhioorIndiana,the averagesalaryislower(around$55,000),butsoare livingexpenses,allowingforarelativelycomfortable lifestyle.

Conclusion:TheImportanceofKnowingtheAverageSalaryintheU.S.

KnowingtheaveragesalaryintheU.S.canreallyhelpwhenyou’rethinkingaboutyourcareer, consideringamove,orplanningyourfinances.Salariescandifferalotbasedonwhereyoulive, whatindustryyouworkin,oryourlevelofeducation.Keepingupwiththesechangescanhelp youmakesmarterdecisions.

Ifyou’relookingforanewjob,understandingthetypicalsalaryinyourfieldcangiveyouan advantagewhennegotiatingpay.Foremployers,it’sawaytostaycompetitiveandattractgreat talent.Whetheryou’restartingyourcareerorhaveyearsofexperience,stayinginformedon salarytrendscanhelpyoureachyourgoals.

DidyouknowNestlé,oneofthelargestfoodandbeveragecompaniesintheworld,operatingin189 countrieswithover2000brands,starteditsjourneywiththesimpleideaofmakingamilk-basedbaby formulatohelpbabieswhocouldn'tbebreastfed?Lastyear,therevenueofthecompanywas$0.11T, whichisanincreaseof $0.0084Tthanin2022.Withthisfast-growingmarketvalue,thecompanyhas beeninspiringstartupsandotherindustrieswithinnovativeideasthatprioritizesustainabilityand quality,perfectlyencapsulatedinitstagline,“GoodFood,GoodLife.”

Inthisarticle,youwilllearnaboutthebrandhistoryofNestlé,majorproducts,interestingfacts, marketingstrategies,andchallengesinbecomingthelargestfoodandbeveragecompany.

Brand History

Nestléwasfoundedin1866bypharmacistHenriNestléinVevey, Switzerland,startingwithamilk-basedbabyformulaforinfantswho couldn’tbebreastfed.Thisproduct'spopularityledtothecreationof thecompanybrand,andin1905,itmergedwiththeAnglo-Swiss CondensedMilkCompanytoexpanditsdairybusiness.

Intheearly1900s,thecompanyaddedchocolateandcoffeetoits productline,launchingNescaféin1938.DuringWorldWarII,the companyprovidedfoodforsoldierswhilecontinuingtoinnovate. Afterthewar,thecompanyacquiredseveralcompaniesandexpanded itsofferingstoincludebabyfood,frozenmeals,andpetfood.Itgrew globally,becomingamajorplayerinthefoodandbeverageindustry whilefocusingonqualityandnutrition.

Inthe21stcentury,thecompanyprioritizedhealth,nutrition,and sustainabilitybysourcingingredientsresponsiblyandusingecofriendlypackaging.Itadaptedtoconsumerpreferencesbyoffering healthieroptions,embodyingitsslogan,“GoodFood,GoodLife,”to reflectitscommitmenttonutritious,high-qualityfood.

Story of Nestlé Logo

Thecompanylogo,oneofthemostrecognizablesymbolsinthefoodindustry,hasarichhistoryreflectingthecompany’s values.

OriginandDesign

Foundedin1866,theoriginallogofeaturedthename“Nestlé”aboveastylizedimageofababyandanest,symbolizingcare andnurturingforinfants.

Evolution

AftermergingwiththeAnglo-SwissCondensedMilkCompanyin1905,thelogowasupdatedtoincludetwobirdsfeeding theiryounginanest,emphasizingfamilyandnourishment.

ModernLogo

Today,themodernlogoofthecompanyfeaturesinaboldfontalongsidetheiconicnestwiththreebirds,reflectingthe brand'sdedicationtoinnovationandsustainabilitywhilehonoringitsheritage.

Symbolism

Thelogosymbolizesnourishment,care,andfamilyvalues,aligningwiththecompany’smissiontoprovidehigh-qualityfood andbeverages.Overall,thecompanylogohasevolvedtorepresentalegacyofcare,quality,andinnovation.

MarketStrategies

TheNestlémarketingstrategyhasbeenacrucialfactorinpositioningthecompanyonthelistoflargestcompaniesinthe globalmarket.Thesestrategieshaveredefinedthewayhowtoengagewithcustomers,establishapresence,andmakea lastingimpressionontheirbrainsthroughdigitalmediumsorlocalstores.Here,youwilllearnaboutsomeofthemarketing strategiesthathelpeditbecomeaglobalcompany

Ÿ Boostingbrandawareness:Thecompanyinvestsinmultipleadvertisingcampaignsacrossvariouschannelsthrough sponsorshipsandpartnerships,helpingitsproductstobeeasilyrecognizedandhavepositiveperceptionsaboutthebrand.

Ÿ Enhancingcustomerengagement:Thecompanyutilizessocialmediaplatforms,emailmarketing,andother communicationchannelstoengagewithcustomers.Ithelpsinbuildinglong-termcustomerloyaltyandestablishingitself asatrustedbrand.

Ÿ Increasingsocialpresence:Whenthecompanyisreadytolaunchnewproducts,primarilytheinformationissharedon socialhandles,whichincreasescuriosityamongpeopleandenhancestheoverallsellingrateofthatproduct.Socialhandles alsohelpincalculatingthefeedbackfromcustomersandaddressingwhatchangesneedtobemadetomakeproductsthe customer'sbestchoice.

Ÿ Expandingintoanewmarket:Withtheincreasingdemandforthecompany’sproducts,storesareopenedinthenew market,whichhelpscustomerstravellessandgettheirchoice.Ultimately,helpingthecompanyexpandintonewspaces andoccupythemarket.

Nestlé’sChallenges

Thecompanyfacesseveralchallenges,includingreducingplasticwasteandmanagingwateruse.Italsoneedstokeepup withconsumerdemandforhealthierproductsandmakesureitssupplychainisethical,especiallyforcocoaandpalmoil. Dealingwithdifferentfoodregulationsinmanycountries,alongwitheconomicchangesandcompetitionfromsmaller, organicbrands,addsmorepressure.Publicconcernsaboutitsenvironmentalimpactandfairpracticesalsoaffectits reputation.Lastly,thecompanymustadapttothegrowingtrendofonlineshoppingandstayinnovativetokeepitsleading positioninthemarket.

7 Interesting Facts About Nestlé

You Didn’t Know

Thejourneyofthecompanyisfilledwithremarkablemilestonesandlesser-knownfacts.Startingwiththesmallideaof makingababyformulatomanagingover2000brandsfilledwithinterestingfacts.Hereare7factsthatwillrevealhowthe companygrewandbecameagloballeaderinthefoodandbeverageindustry.

Thecompanyisworkingtoreduceplasticproductsand sourceproductsresponsibly.Italsoaimstoreduceemissions ofgreenhousegasesby2050,spreadingawarenessandthe importanceofusingenergy-efficientappliances.

Today,thecompanyhasmorethan2000brands,butthat doesn'tmeanithaslaunchedallofthem;manywere acquired:Gerber(babyfood)in2007andBlueBottleCoffee in2017.

DuringWorldWarII,thecompanyprovidedfoodtothe soldiers,whichultimatelyhelpeditinbrandmarketing. 3.

Thecompanyisinvolvedinmultiplecharityworks,likethe NestléCocoaPlan,whichaimstoimprovethelivingstandard ofcocoafarmersandpromotesustainablefarming. 4.

Thecompanyinvestsheavilyinresearchanddevelopment;it has22researchcentersglobally,wheretheyfocuson nutrition,health,andwellness. 5.

BrandslikeNespresso,KitKat,andNesquikdomorethan$1 billioninsalesinayearandarethehighest-sellingproducts fromthehouseofthecompany. 6.

Thecompanyemploysmorethan300,000peopleforallthe brands.

Conclusion

Nestlé'sjourneyfromstartingwitha smallideaofamilk-basedformula tobecomingthegloballeaderin foodandbeveragecompaniesisan exampleofitsinnovativespiritand commitmenttoquality.Today,the companyisaninspirationfor startupsandestablishedbusinesses alike,provinghowdedicationto sustainabilityandconsumerhealth candrivesuccess.“GoodFood, GoodLife”isn’tjustatagline—it’s apromisetotheworld.

Moderncutting-edgeresearchoperationsseem torelyheavilyontheabilityofGPUs. However,optimizedCPUs-basedservershave dominatedforyearsbecauseoftheir computationalpowerandtheinherentondemandprice.Theseprocessorshave representedthedrivingenergyforan assortmentofmachinesincludingpersonal computers,publicandprivateclouds,servers, andvarioustypesofelectronicdevices.Over time,CPUsarenolongerthesuperiorprocessor inthemarkettoday.So,whatotheroptionis there?TheanswerisGPUs.Theswiftevolution ofAI(ArtificialIntelligence)andamplified difficultyoferrandslikehostingwebplatforms andclouds,resultedintheestablishmentof GraphicsProcessingUnits.GPUshavebecome significantcompetitorsforCPUsinmanyareas, especiallyindatacentersandhandlingAI needs.Inthispost,wewillcomparethe suitabilityofdatacenterCPUsanddatacenter GPUsforAIneeds.

WhatisadatacenterCPU?

GPUsandCPUsinDataCenters:Strengths&Weaknesses

Inlameman’slanguage,aCPUisthebrainofamachine,likea computer.However,wecangetabitmoretechnicalinthispost.Thefull nameisaCentralProcessingUnit.Itisatypeofprocessorusedin moderncomputers.However,itdoesmorethanthis.Itisalsoappliedto dataanalytictasks.Itwasintroducedinthetechmarketinthe1970s. Thistypeofprocessorconsistsofmultiplecores.Itmayhavebetween4 and64cores.Eachofthesecorescanexecuteseveralinstructionsin parallel.Thismakesthemversatilefordifferentapplications.CPUs emergedforthefirsttimeinthe1970s.

WhatisadatacenterGPU?

ThefullnameisaGraphicsProcessingUnit.Itisatypeofprocessorthat wasoriginallydesignedforrenderinggraphicsandimages.Thiswasits keyrolewhenitemergedbackinthe1990s.However,sincethen,people havefoundwaystoincreasetheapplicationsofGPUs.Forexample,in dataanalytics,aGPUisapowerfulthrottlefortasks.Itismadeupof thousandsofprocessingcores.Thesecorescanexecutetasksinparallel. So,theyaresuitableforintensivecomputationaltasks.

GPUsandCPUs:Differencesin applications

ThedefinitionsofCPUsandGPUs touchabitontheirdifferenceswhenit comestoapplications.However,we canclarifythesedifferenceseven further.Oneofthekeyelementsof datacenterGPUsistheycanhandle paralleldeep-learningworkloads.This valuecanbecreditedtotheir parallelism.Furthermore,these processorsareintendedforgeneral purposes.CPUsexcelinconducting tasksthatneedahighsingle-thread

performance.Thisisthanksoftheir complexcontrollogicandtheirlarge caches.Furthermore,CPUsaregreat forproceduresthatneedhigh precision.Letuscheckoutsomeof thecommonapplicationsofCPUs:

Ÿ Dataprocessingandcleaningin datacenters

Ÿ Statisticalanalysis

Ÿ Algorithmdevelopmentandtesting

Ÿ Indexingandquerying

Ÿ ManagementofBItools(Business Intelligence)

Ontheotherhand,datacenterXXX

CPUsaremoreversatilewhenitcomes toAIalgorithmsinvolvingintense memoryrequirements.Theycontain thousandsofsmallerandsimplercores thatcanachieveparallelprocessing. ThisallowsdatacenterGPUstohandle multipletaskssimultaneously.GPUs areperfectforoperationsthatcanbe handledconcurrently.Therefore,GPUs arecommonlyusedforthefollowing tasksindatacenters:

Ÿ Machineanddeeplearning

Ÿ Processingofimagesandvideos

Ÿ Visualizationofdata

Ÿ Science-relatedmodelingand simulations

Ÿ Miningofcryptocurrencies

Ÿ So,thekeydifferenceisCPUsare idealforsequentialtaskswhile GPUsareidealforparallel processing.

GPUsandCPUs:AIapplications

GPUsandCPUsinDataCenters:

WhenitcomestoAIapplications,even indatacenters,GPUstakethecrown. Indatacenters,AIisimportantfor

performingdataanalytics.Itinvolves millionsofmatrixcomputations. Therefore,datacenterCPUsareideal becauseoftheirparallelarchitecture. Theyhavemassivecomputational powerthathelpsspeedupdataanalytic processes.

DatacenterGPUsandCPUs: Strengths

Inadditiontoversatility,CPUshave severalotherstrengths.Theyinclude:

Ÿ Multi-tasking,whichmakesthem idealforthreadedapplicationslike AIdataanalytics.

Ÿ Highspeeds,whichallowsthemto completesingle-threadtasksat higherspeeds.

Ÿ WhenitcomestoGPUs,strengths gobeyondparallelprocessing.Other strengthsofdatacenterGPUsare:

Ÿ Highmemorybandwidth,which enablesthemtoaccessand manipulatedatafaster.

Ÿ Energyefficiency,allowsthemto deliverhighperformancewithout consumingasmuchpowerasCPUs. Thisultimatelyresultsinlowerdata centeroperatingcosts.

Ÿ Customizabilityforspecific applications,makingthemadaptable andflexible.

DatacenterGPUsandCPUs: Weaknesses

ComparedtoGPUs,CPUshave limitedparallelprocessing.Thismeans thattheycannotperformparallel workloads,whichlimitstheir performanceindataanalytics, especiallywhereAIisinvolved.so, theyconsumemanyenergiesandhave limitedmemorybandwidth.

Ontheotherhand,comparedtoCPUs, GPUsareundersignedforconcurrent sequentialdataprocessingtosupport theCPUs.Theyarealsonotablymore

expensivetoacquireandinstalland havelimitedcompatibility.

CanGPUsandCPUsworktogether indatacenters?

WhenhandlingAIneedsindata centers,youhavethreeoptions.They are:

Ÿ CPUsonly

Ÿ GPUsonly

Ÿ BothGPUsandCPUs

Mostmoderncomputingsolutions typicallyusethecapabilitiesofboth GPUsandCPUsfortheiroperationsin aheterogeneouscomputingapproach. Inthisapproach,eachprocessor handlesdifferenttasks.So,howdoes thiswork?Itisallaboutusinga differentprocessorfordifferentneeds. Forexample,youcanuseGPUsto quickendevelopment,training,and datasciencemodelrefining,while usingdatacenterCPUsforhandling heavierandmorecomplexmodel trainingtasks.Combiningthestrengths ofCPUsandGPUsindatacenters enablesyoutoimproveperformance significantlyespeciallywhenitcomes toscientificsimulationsandAI applications.

Conclusion

Whenitcomestodataanalyticsof applicationsindatacenterswhereAIis used,whetheryouchooseGPUsand CPUswillultimatelydependonyour needs.Yourbudgetwillalsohelpyou maketheperfectchoice.Itisnosecret thatGPUsarepresentedasthemost suitedforAIworkloads.However, bothprocessorshavetheirstrengths andlimitationswithCPUsstillan importantchoiceinenterpriseAI. Understandingthiswillaidyouin makingtheperfectchoicebasedon yourneeds.

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