An Honest Crust The good old humble sandwich is now one of our most popular ordered meals, worth an estimated £8bn a year in the UK*. No longer confined to lunchtime, the sandwich is now a big hitter throughout the day from a bacon roll at breakfast to a smoked salmon sandwich for afternoon tea. And with British Sandwich Week (17-23 May) celebrating the iconic British culinary invention, this is the perfect opportunity to make your sandwich selection pride of place on your menu.
want to be tempted by new trends and
showcase delicacies such as Japanese
globally inspired flavours and ideas, but
Katsu pork cutlets, spiced tofu and
ever-popular traditional favourites are
jackfruit or lobster with wasabi mayo.
also important on your menu.
Interesting plant-based options are increasingly appearing on menus to
Stick to tradition
address the rapid rise of vegetarian and vegan customers.
According to the British Sandwich Week team, last year bacon was the
“The call for non-meat protein has seen
most popular sandwich filling, knocking
cheese present a viable alternative to
chicken - the favourite for a number of
meat – continental cheeses in particular
years -off the top spot. Cheese and ham
are experiencing huge demand,” says
took joint second place, so make sure
Craig Brayshaw, commercial director at
you have these traditional favourites
Eurilait Ltd.
on offer. Halloumi has increased in popularity -
The ultimate fast food, sandwiches can
What’s trending?
so much so, there is an actual shortage
customers want exciting, quality and
Hot sandwiches and wraps served up
Other continental cheeses include goat’s
mouth-wateringly tasty options. They
for breakfast, lunch and dinner now
cheese, provolone, brie and mozzarella.
be eaten on the go or enjoyed at a more leisurely pace while seated. Either way,
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across the industry according to Eurilait.