Helvetica A Rational Typface
ca H lv eti a He ve ic H el et ca H lv eti a He ve ic H el et i c et a H elv etic ca He lve tic a H elv vet ica H elv etic ca He lve tic a H elv vet ica ic H elv et a He lv tic a el et ica H elv etic a He lve tic a H el et ica a e H i v i v i e e c H e e a a H a He lve tic a H el lvet tica H elv etic ca He lve tic a H el lvet tica H elv etic ca H H lv tic a el vet ica H elv eti a He lve tic a H el vet ica H elv eti a He e e H v v e e c H e e c H a H lv tic a el et a H elv etic ica He lve tic a H el lvet tica H elv etic ica He lve tic a H el lv v i v i v e e e e H l H l t a t a lv etic ca He lve tica a H elv vet ica He elv etic ca He lve tica a H elv vet ica He elv etic et a H lv tic e H l e i i ic H elv et a He elv etic ca He lve tic a H elv vet tica He elve etic ca He lve tic tic a H e e ica H lv eti a He lve tic a H e e ica H lv ti a He lve tic a lv tic lv tic el et ca H lv ti a el et ca H lv ti a a e e e H e H c v a He lve tic a H el et ica H elv etic a He lve tic a H el vet ica He elv etic ca He v v a H lv tic a e H e H el et a H elv eti ica He elve tic a H el lvet tica H elv eti ica He lve tic a H el l el vet ica H elv eti ca He lve tic a H el vet ica H elv eti ca He lve tica a H el ve ve ic H el et ca H lv ti a e ve ic H el et ca H lv ti ve e H c c v v e e a a e e i i l l ve tic H el et ca H lv ti a He ve tic H el et ca H lv ti a e ve tic tic a H e ve ica H elv eti ca He lv tic a H e ve ica H elv eti ca He lve tic l l ic a H elv vet tica He elv etic ca He lve etic a H elv vet tica He elv etic ca He lve tica a H a e H l e H l i i H elv etic ca He lve tic a H elv vet tica a H elv etic ca He lve tic a H elv vet tica He H elv etic a He lve tic a H elv et ica H elv etic a He lve tic a H elv et ica H lv el et a H lv ti a el et ica H elv eti a He lve tic a H el et ica H elv c v e e H i v v el et ca H lv ti a e e a ve ic H el et ca H elv eti ica He lve etic ca H Hel lvet tica H elv eti ica He lve eti v i v i e e c H l e e c H l a a et tica H elv etic ca He lve tic a H elv vet tica H elv etic ca He lve tic a H elv vet tica ic H elv et a He lv tic a el et ica H elv eti a He lve tic a H el et ica a e H i v i v i e e c H e e c H a a a He lve tic a H el lvet tica H elv etic ca He lve tic a H el lvet tica H elv etic ca H H lv tic a el vet ica H elv eti a He lve tic a H el vet ica H elv eti a He e e H v e e c H e e c H a H lv tic a el et a H elv eti ica He lve tic a H el lvet tica H elv veti ica He lve tic a H el lv v i v v e e c H lv ti a e e c H a e e c H el et ica H lv ti a e lve tic H el et l et ca H lv ti a
et
lv tic a He ve ic H elv et ca H lv tic a He ve ic a H elv et ca H lv tic et a H lv ti a el et ica H elv eti a He lve tic a H el et ica H elv eti c e ic e H tic a H He lve tica a H elv veti ica He elve etic ca H He lve tica a H elv vet ica He elve etic ca lv tic el et ica H lv ti a a e lve tic H el et ca H lv tic a e e H v a He lve tic a H el et ica H elv etic a He lve tic a H el vet ica H elv etic ca He v v e e a H lv tic a e e H H el et a H elv eti ica He lve tic a H el lvet tica H elv eti ica He lve tic a H el l el vet ica He elv eti ca He lve tic a H el vet ica H elv eti ca He lve tic a H el ve ve ic H lv et ca H lv ti a ve ic H el et ca H lv ti a ve e e c c v e e a a e H e i i H l l ve tic H el et ca H lv ti a v ti v ti e e c H l t a tic a H e ve ica H elv eti ca He elve etic ca H He lve tica a H elv veti ica He elve etic c l l ic a H elv vet tica He elv etic ca He lve tic a H elv vet tica He elv etic ca He lve tic a H a a e H l e H l a i i H elv etic ca He lve tic a H elv vet tica H elv etic ca He lve tic a H elv vet tica H H elv etic a He lve tica a H elv et ica H elv etic a He lve tic a H elv et ica H el el et a H lv ti el et ica H elv eti a He lve tic a H el et ica H elv H c v e e i el et ca H lv ti a e ve ic H el et ca H lv ti a el vet ica H elv eti c ve ic H el et ca H lv ti a v e e H i ve ic H el et ca H elv eti ca He lve tic a H el vet ica H elv eti a t e i c ve ica H el et ca H lv ti a ve ic H el et ca et a H lv tic a e e c v e e e H e H ic H lv t a lv tic H e e ica H lv t a lv tic a el vet ica e e a e e H i i l t v i v i e e c H e e c H a a a He lve tic a H el lvet tica H elve etic ca He lve tic a H el lvet tica H elv etic ca H H lv tic a el vet ica H elv tic a He lve tic a H el vet ica H elv eti a He e e H v v e e e e c H a H lv tic a H el et a H elv eti ica He lve tic a H el lvet tica H elv eti ica He lve tic a H el lv v i v v e e c H e e c H a a lv eti ca He lve tic a H el lvet tica H elve eti ica He lve tic a H el lvet tica H elv eti et ca H lv ti a el vet ica H elv tic ca He lve tic a H el vet ica H elv eti c c ic e e H tic a He lve tica a H elv veti ica He elve etic a H He lve tica a H elv veti ica He elve etic ca a He lve tic H el et ca H lv tic a e lve tic H el et ca H lv tic a a He lve tic a H el vet ica H elv etic a He lve tic a H el vet ica H elv etic a He v v e e e e t a H lv ti a H H el et ca H elv eti ica He lve tic a H el lvet ica H elv eti ica He lve tic a H el l el vet ica H elv eti ca He lve tic a H el vet ica He elv eti ca He lve tic a H el ve v ic v ic v e e c H l t a t a l e c H l
Max Miedinger
Helvetica was created in 1957 by the typographic geniuses, Max Miedinger & Eduard Hoffman of Switzerland. They originally called the font “Die Neue Haas Grotesk� but was later changed to Helvetica, which is latin for swiss, in 1960 to make the font more marketable across the globe.
H
Eduard Hoffman
Why Helvetica?
The inspiration for Helvetica was to create a neutral font for companies. It was to not give any impression nor have any meaning. Helvetica was a chance to start new and separate from the past and its fancy fonts.
E
Sans-Serif
T Helvetica
Serrif
L Minion
Upper
ABCDEFGHIJKL
Lower
abcdefghijklm
XY
YZ
Case
MNOPQRSTUVW
Case
V
nopqrstuvwyx
Numbers 1 2 3 4 5 6 7 8 9
Symbols ! @ # $ % & ?
E
How would you like your Helvetica?
Do not get overwhelmed by all of Helveticas many versions out there on the market. Stick with these and youll be ok.
Light Regular Bold Italic
T
Characteristics
D
es ce n
de
r
Te a
rd
ro p
XH
ei
gh
t
xga Characters always have verticle or horizontal terminals to their strokes. The negative space contained within the lower case a resembles a teardrop. When in motion the font still remains legible.
Ba
e
ng
in
ha
se l
O ve r
C
ei
er
H
nd
ap
As ce
hoA
I
gh
t
Helvetica G R t Arial is a very similar font to Helvetica and it can be very hard to distinguish between the two. You can note a few of the differences between the two for the letters G, R and t.
Arial G R t
C
Helvetica can be seen anywhere and everywhere. Here are a few examples.
A
lv etic a He ve ica H elv et ca He lv etic a He ve ica H elv et ca He lv etic et a H lv tic e H l e i i ic H elv et a He elv etic ca He lve tic a H elv vet tica He elv etic ca He lve tic tic a H e e ica H lv eti a He lve tic a H e e ica H lv eti a He lve tic a lv tic H e e ca H lv t a lv tic H e e ca H lv t a a e e e i l t ve ic H el et ca H lv eti a e lve tic H el et ica H H lv tic a e e H lv etic a He lve tic a H elv vet ica H elv etic ca He lve tic a H elv vet ica H el el et a H lv tic a el et ica H elv eti a He lve tic a H el et ica H elv v e e H i c a v v el et ca H lv ti a e e ve ic H el et ca H elv eti ica He lve etic a H Hel lvet tica H elv eti ica He lve et e e c H l e e c H l v i v i a a et tica H elv etic ca He lve tic a H elv vet tica H elv etic ca He lve tic a H elv vet tica ic H elv et a He lv tic a el et ica H elv eti a He lve tic a H el et ica a e H i ic H elv et ca He lv tic a el vet ica H elv eti ca He lve tic a H el vet ica H a e i H H elv etic ca He lve tic a H el vet ica H elv etic ca He lve tic a H elv vet ica H H elv etic a He lve tic a H elv ve ica H elv etic a He lve tic a H elv eti ica H elv el et a H lv ti a e e t a ve ic H el et ca H elv eti ica He lve etic a H Hel lvet tica H elv eti ca He lve v i v i e e c e e c H l a lv tic a l et a H elv etic ca He lve tic a H Hel vet tica H elv etic ca He lve tic a H elv vet ti e e e e H l H l i i v i t a t a tic ca H He lve tica a H elv veti ica He elve etic ca H He lve tica a H elv veti ica He elve etic ca lv tic el et ca H lv ti a e lve tic H el et ca H lv ti a a e e H a He lve tic a H el vet ica H elv etic ca He lve tic a H el vet ica H elv etic ca He v v e e e e a H lv tic a H H l el et a H elv eti ica He lve tic a H el lve tica H elv eti ica He lve tic a H el el vet ica H elv eti ca He lve tic a H el vet tica H elv eti ca He lve tic a H el ve v i v i v e e c H l e e c H l t a t a lv etic ca He lve tica a H elv vet ica He elv etic ca He lve tica a H elv vet ica He elv etic et a H lv tic e H e i i ic H elv et a He elv etic ca He lve tic a H elv lvet tica He elv etic ca He lve tic tic a H e e ica H lv eti a He lve tic a H e e ic H lv eti a He lve tic a lv tic lv tic a e e ca H lv t a el et ca H lv ti a a e e e H ve ic H el et ca H lv eti a He lve tic H el et ica H H lv tic a e e H lv etic a He lve tic a H elv vet ica H elv etic ca He lve tic a H elv vet ica H el el et a H lv ti a el et ica H elv eti a He lve tic a H el et ica H elv c v e e H i el e ca H lv ti a v e e c H lv ti a e ve ic H el et v ti v e e c H el et ica H lv ti a e e c H l t a
e e c H l e e c i H l t a H v i t a H v tic ca He lve tica a H elv vet ica He elv etic ca He lve tica a H el vet ica He elv etic v i et a H lv tic e H l e i ic H elv et a He elv etic ca He lve tic a H elv vet tica He elv eti ca He lve tic a ic a H elv et ica He lv etic a He lve tic a H elv et ica He lv etic ca He lve tic a H a a a e H l e i i H l H elv etic ca He lve tic a H elv vet tica H elv etic ca He lve tic a H el vet tica H H elv etic a H He lve tic a H elv et ica H elv etic a He lve tic a H elv vet ica H elv el et a e lv ti a e e a ve ic H lv et ca H elv eti ica He lve etic a H Hel lvet tica H elv eti ica He lve v i e e c H l e e c H l a i lv tic a et a H elv etic ca He lve tic a H elv vet tica H elv etic ca He lve tic a H el vet ti e e a H l e e v i H l i i t a t a tic ca H He lve tica H elv veti ica He elve etic ca H He lve tica a H elv veti ica He elve etic ca lv tic lv tic el e ca H lv ti a el et ca H lv ti a a e e e H e H t v c e a a H e H i l l t t ve ic H el et ca H lv ti a ve ic H el vet ica H elv eti ca He a e e v i v e e c H e e c H a H lv tic a el et a H elv eti ca He lve tic a H el lvet tica H elv eti ica He lve tic a H el el vet ica H elv eti ca He lve tic a H el vet ica H elv eti ca He lve tic a H el ve v i v i v e e c H lv t a e e c H l t a lv etic ca He lve tica a H elv eti ica He elv etic ca He lve tica a H elv vet ica He elv etic et a H lv tic e H l e i c ic H elv et a He elv etic a H He lve tic a H elv vet tica He elv etic ca He lve tic tic a H e e ica H lv eti a e lve tic a H e e ica H lv eti a He lve tic a lv tic lv ti e e c H l e e c H l a a a e H lv etic a He lve tic a H elv veti tica H elv etic ca He lve tic a H elv vet tica H H elv etic a He lve tic a H elv et ca H elv etic a He lve tic a H elv et ica H el el et a H lv ti a ic H elv et a He lv tic a ic H elv e e e e c v e a a e H e H i i l l e t t el e ca H lv ti a ve tic H e e ca H elv veti ica He lve etic ca H He lve tica a H elv veti ica He elve et lv tic lv tic el et ca H lv tic a el et ca H lv ti tic a e e e H e H v ve ic H el et ca e a et a H lv tic a e H i l t a c v e e e H i l t c v e e a e H e H ic H lve tic a H e lve tica H elv et ica He lve tic a H e lve tica a H elv vet ica a ic H el lv tic lv tic el et ica H lve ti a el et ica H a t e e a e H e H v i H elv eti ca He lve tic a H elv vet ica H elv tic ca He lve tic a H elv vet ica H H elv etic ca He lve tic a H elv et ica H elv etic a H He lve tic a H elv et ica H elv el et a H lv ti a e e a ve ic H el et ca H elv eti ica He lve etic a H elv lvet tica H elv eti ica He lve c c
ve
Alex David