Photo by Andreas Kind on Unsplash
The Floow’s Vision and Strategic Direction Article written by Aldo Monteforte
“Insurance is the business of placing risk where it belongs.” As The Floow transitions into the next stage of its growth, I think it is important to reflect on what we have achieved in the last seven years, how important our work is becoming to the future of mobility, and where we go from here. Quite often as companies grow and develop, the reason that they started and the vision of what they hope to achieve can get lost. However, with The Floow, I am lucky to say that has not been the case and we remain focused on our mission and the values which have always driven us. That said, I still think it’s vital to take the time to remain conscious of our future direction to ensure we remain on the right path. At The Floow, we are inspired by the mission of achieving safer and smarter mobility by partnering with organisations in the auto insurance industry. These partnerships see The Floow act as a ‘refinery’ for data collected through any device, including smartphone, OBD’s and black boxes. In the same way that an oil refinery receives crude oil and processes it to generate a range of derivative products - such as gasoline, lubricants etc. - The Floow processes and transforms raw mobility data into driver scores, analytics and
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DRIVEN MAGAZINE
