The Fold September 2022 - Future Icons

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SEPTEMBER 2022

10thAnniversary EDITION thefoldlondon.com


years of empowering styles for empowered women

I founded The Fold to create a brand that is relevant to ambitious working women, like myself. I wanted to feel confident, put-together and feminine. The clothes that we wear to work impact our mindset, create perceptions and are a form of self-expression. They matter. I wanted women to love their work clothes as much as any other part of their wardrobe. We put great design and function at the heart of what we do, and use

‘I wanted WOMEN to LOVE their work clothes as much as any other part of their WARDROBE.’ POLLY MCMASTER


‘One of the TOP 10 labels for women, by WOMEN.’ ANNA MURPHY, THE TIMES

grafters, creators – the changemakers of tomorrow, working hard today. We’re dressing women to achieve their ambitions. Welcome to The Fold.

Polly McMaster Founder and CEO

Katya Maschenko, Head of Design

the highest quality fabrics from artisan mills across Europe. We road-test our unique pieces in our London studio and take pride in creating collections that will live on season after season, to be handed on to the next generation of female leaders. As we celebrate our tenth anniversary and look to the future, we’re excited to be redefining workwear for today’s modern career woman. The workplace is in a process of transformation and parameters around offices and working hours are being reimagined. It is women who are stepping up, ready to reshape the world. The Fold women are innovative, ambitious, hardworking – leaders, mentors,


FLEURS DRESS. Rose pink multicolour watercolour print premium 100% silk chiffon. SAVONA 80 HEEL. Pearl blush leather, 80mm heel. Made in Italy. 2


FUTURE ICONS

In celebration of ten years of The Fold, we’ve created a LIMITED COLLECTION of ten standout looks, spotlighting some of our most ICONIC signature styles. Modern, timeless and versatile, we’ve designed each heirloom piece with the utmost DETAIL and consideration, using only the finest of fabrics and the most ELEVATED of finishes.


This page: FLEURS DRESS. Rose pink multicolour watercolour print premium 100% silk chiffon. Facing page: PALMERSTON DRESS. Winter berry premium sculpt stretch crepe. Cool machine hand wash. HUTTON BELT. Burgundy leather. Also available in other colours and finishes. SAVONA 80 HEEL. Wine patent leather, 80mm heel. Made in Italy.

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FUTURE ICONS | LIMITED COLLECTION


This page: KNIGHTSBRIDGE BLOUSE. Burgundy premium 100% silk satin. ULTIMATE WOOL HARTWOOD WIDE-LEG ELASTICATED TROUSERS. Black premium Italian wool, recycled poly blend. Cool machine hand wash. Facing page: FINCHLEY COAT. Ivory herringbone premium Italian wool.


FUTURE ICONS | LIMITED COLLECTION7


This page: CLEVER CREPE SALERNO TOP. Black premium Japanese satin back crepe. Cool machine hand wash. CALVERA CLEVER CREPE TROUSERS. Black premium Japanese satin crepe. Cool machine hand wash. BIANCO 25 MID HEEL. Grey metallic, 25mm heel. Made in Italy. Facing page: REGENT JACKET. Black and blush pink premium Italian jacquard. ULTIMATE WOOL SLIMLEG ELASTICATED TROUSERS. Black premium Italian wool, recycled poly blend. Cool machine hand wash.

FUTURE ICONS | LIMITED COLLECTION


‘EXQUISITE tailoring with a FASHION twist’ YOU MAGAZINE


ADELAIDE TOP. Cerulean blue premium Italian sculpt stretch wool crepe. ADELAIDE TROUSERS. Cerulean blue premium Italian sculpt stretch wool crepe. SAVONA 80 HEEL. Pearl blush leather, 80mm heel. Made in Italy.

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FUTURE ICONS | LIMITED COLLECTION


12 FUTURE ICONS | LIMITED COLLECTION


Facing page: ALMEIDA JACKET. Ivory and black check premium Italian stretch crepe. ALMEIDA TROUSERS. Black and ivory check premium Italian stretch crepe. Cool machine hand wash. TREVISO 80 HEEL. Black satin, 80mm heel. Made in Italy. This page: CAMELOT DRESS. Black and ivory stripe premium 100% silk crepe de chine.


LAVIANO DRESS. Cerulean blue premium Italian sculpt stretch wool crepe. MILANO 80 HEEL. Snake-embossed leather, 80mm heel. Made in Italy. Also available in other colours and finishes.

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‘Items to HAVE in your wardrobe FOREVER’ RED MAGAZINE

FUTURE ICONS | LIMITED COLLECTION


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Elevated EVERYDAY ‘Superb tailoring, SOPHISTICATED colours and UNIQUE twists on office CLASSICS’ STYLIST MAGAZINE

KNIGHTSBRIDGE BLOUSE. Autumn orange 100% silk satin. CLEVER CREPE WIDE-LEG ELASTICATED TROUSERS. Plum Japanese satin back crepe. Cool machine hand wash.


This page: VINCI KNITTED TOP. Burnt orange lightweight 14gg 100% cashmere. Also available in autumn yellow, black and navy. CIANO SKIRT. Toffee Italian boiled wool. MODENA 70 HIGH BOOT. Burgundy smooth leather, 70mm heel. Made in Italy. Facing page: LIVENZA BLOUSE. Mustard 100% silk crepe de chine. BALERNO ELASTICATED PALAZZO TROUSERS. Navy 100% silk crepe de chine. Cool machine hand wash. Also available in black.


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CARLTON DRESS. Dark mustard and navy ikat floral print crinkled 100% silk georgette. MODENA 70 HIGH BOOT. Burgundy smooth leather, 70mm heel. Made in Italy.

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ARDEN DRESS. Indigo Italian wool crepe. MILANO 80 HEEL. Toffee suede, 80mm heel. Made in Italy. Also available in other colours and finishes.

‘My Fold dress is gorgeous, comfortable and supported me.’ KATIE, FOLD CUSTOMER

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‘Not ONLY do The Fold make the most AMAZING clothes, they understand WOMEN’S BODY shapes so well.’ SAPNA, FOLD CUSTOMER

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This page: SYMONS DRESS. Navy 100% silk crepe de chine. Cool machine hand wash. MODENA 70 HIGH BOOT. Burgundy smooth leather, 70mm heel. Made in Italy. FONTANA LONG CARDIGAN. Camel wool cashmere blend. Cool hand wash. BRITTEN BELT. Nougat snakeembossed Italian leather. Also available in burgundy, navy and tan. Facing page: SYMONS DRESS as above. HUTTON BELT. Grey snake-embossed leather. Also available in other colours and finishes.

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‘I feel like a MILLION DOLLARS in The Fold.’ KRISTIN, FOLD CUSTOMER


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Facing page and top right: ALBANY KNITTED VEST. Camel wool cashmere blend. TIERNEY BLOUSE. Ivory 100% silk crepe de chine. Cool machine hand wash. HARRINGTON TROUSERS. Toffee premium Italian wool, recycled poly blend. Cool machine hand wash. CARRARA LOAFER 25 MID HEEL. Wine patent Italian leather, 25mm heel. Made in Italy. CLEVER CREPE DOVERCOURT JACKET. Plum Japanese satin back crepe. Cool machine hand wash. HUTTON BELT. Burgundy leather. Also available in other colours and finishes. Bottom right: VINCI KNITTED TOP. Autumn yellow lightweight 14gg 100% cashmere. Also available in black, burnt orange and navy. HARRINGTON TROUSERS as above. CARRARA LOAFER 25 MID HEEL as above. 27



Facing page: FORMOSA KNITTED JACKET. Black merino wool blend. CLEVER CREPE SLIM-LEG ELASTICATED TROUSERS. Black Japanese satin back crepe. Cool machine hand wash. Also available in navy and vicuña. This page, top and bottom left: ALMEIDA WAISTCOAT. Navy Italian boiled wool. BOWERY BLOUSE. Ivory stretch silk. CLEVER CREPE HIGH-WAISTED ELASTICATED TROUSERS. Navy Japanese satin back crepe. Cool machine hand wash. Also available in black and ivory. CARRARA LOAFER 25 MID HEEL. Wine patent Italian leather, 25mm heel. Made in Italy. Above: CASTELLANA KNITTED DRESS. Navy lightweight knit blend. Cool machine hand wash.

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This page: TURIN SWEATER. Black and camel stripe stretch knit. CLEVER CREPE SLIM-LEG ELASTICATED TROUSERS. Black Japanese satin back crepe. Cool machine hand wash. Also available in navy and vicuña. Facing page: FORMOSA KNITTED JACKET. Ivory merino wool blend. CLEVER CREPE HIGH-WAISTED ELASTICATED TROUSERS. Black Japanese satin back crepe. Cool machine hand wash. Also available in ivory and navy. CARRARA LOAFER 25 MID HEEL. Wine patent Italian leather, 25mm heel. Made in Italy.

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‘CHIC designs and materials and, more importantly, COMFORT.’ MARIE CLAIRE

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This page: CORSICA BLOUSE. Navy multicolour ikat geo print 100% silk crepe de chine. Cool machine hand wash. CLEVER CREPE HIGHWAISTED ELASTICATED TROUSERS. Ivory Japanese satin back crepe. Cool machine hand wash. Also available in black and navy. Facing page: ALDBURY DRESS. Navy multicolour ikat geo print 100% silk crepe de chine. Cool machine hand wash.

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‘British ELEGANCE at its BEST.’ ELBE, FOLD CUSTOMER

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PADERNO KNITTED DRESS. Camel and navy knitted jacquard. BRITTEN BELT. Burgundy Italian leather. Also available in navy, nougat and tan. MODENA 70 HIGH BOOT. Burgundy smooth leather, 70mm heel. Made in Italy.

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Top left and right, and bottom right: EDENVALE BLOUSE. Red multicolour ditsy floral print Italian crinkled georgette. DENIM WIDE-LEG SAILOR TROUSERS. Indigo stretch denim. Cool machine wash. PRIMALUNA COMMUTER FLAT. Toffee suede. Made in Italy. Also available in other colours and finishes. HARLOW COAT. Burnt orange Italian boiled 100% wool fine bouclé. Bottom left: VINCI KNITTED TOP. Burnt orange lightweight 14gg 100% cashmere. Also available in autumn yellow, black and navy. IVER TROUSERS. Ink blue stretch cotton velvet. Cool machine hand wash. CARRARA LOAFER 25 MID HEEL. Wine patent Italian leather, 25mm heel. Made in Italy. 36


EDENVALE DRESS. Red multicolour ditsy floral print Italian crinkled georgette.

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‘The Fold will take you SEAMLESSLY from desk to DRINKS’ THE TELEGRAPH

LAVINIA DRESS. French navy and bright green ikat floral print 100% silk crepe de chine. BRITTEN BELT. Navy Italian leather. Also available in burgundy, nougat and tan. SAVONA 80 HEEL. Pearl blush leather, 80mm heel. Made in Italy. 38


Desk to Dinner Luxe styles that look just as good in the boardroom as the bar.

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Facing page: ROSAVILLE BLOUSE. Bright green and rose pink ikat floral print 100% silk satin. Cool hand wash. CLEVER CREPE HIGH-WAISTED ELASTICATED TROUSERS. Navy Japanese satin back crepe. Cool machine hand wash. Also available in black and ivory. This page: ROSAVILLE BLOUSE as above. EVORA COAT. Blush pink double-faced wool cashmere. DENIM WIDE-LEG SAILOR TROUSERS. Indigo stretch denim. Cool machine wash. 41


This page: HARRINGTON JACKET. Emerald green sculpt stretch crepe. FAIRFIELD CAMI. Ivory stretch silk satin. Cool machine hand wash. Also available in black. CLEVER CREPE HIGH-WAISTED ELASTICATED TROUSERS. Navy Japanese satin back crepe. Cool machine hand wash. Also available in black and ivory. Facing page: ALURA DRESS. Emerald green sculpt stretch crepe.

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RICHMOND COAT. Forest green Italian stretch premium felted wool. AVELLINO 90 DEN EVERYDAY TIGHTS. Black opaque tights. Cool delicate machine wash. Made in Italy. MODENA 70 HIGH BOOT. Burgundy smooth leather, 70mm heel. Made in Italy.

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Facing page: RIVA WRAP SWEATER. Forest green superfine merino wool. CLEVER CREPE SLIM-LEG ELASTICATED TROUSERS. Black Japanese satin back crepe. Cool machine hand wash. Also available in navy and vicuña. This page: CALGARY WRAP SWEATER. Grey superfine alpaca wool blend. BALERNO ELASTICATED PALAZZO TROUSERS. Black 100% silk crepe de chine. Cool machine hand wash. Also available in navy. SAVONA 80 HEEL. Wine patent leather, 80mm heel. Made in Italy. 47


SLOANE JACKET. Black and ivory houndstooth Italian 100% wool twill. Made in the UK. SLOANE TROUSERS. Black and ivory houndstooth Italian 100% wool twill. Made in the UK. CARRARA LOAFER 25 MID HEEL. Wine patent Italian leather, 25mm heel. Made in Italy.

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‘LOVE my new jacket and TROUSERS from The Fold. The clothes feel AMAZING and fit so well.’ JANE, FOLD CUSTOMER

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Above, top right and facing page: EVORA COAT. Blush pink double-faced wool cashmere. VINCI KNITTED TOP. Black lightweight 14gg 100% cashmere. Cool hand wash. Also available in autumn yellow, burnt orange and navy. SLOANE TROUSERS. Black and ivory houndstooth Italian 100% wool twill. Made in the UK. CARRARA LOAFER 25 MID HEEL. Wine patent Italian leather, 25mm heel. Made in Italy. Right: CYNTOIA KNITTED TOP. Black fine 100% merino wool. Cool machine hand wash. SLOANE TROUSERS as above.

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Facing page and bottom right: BELLEVILLE TOP. Blush pink sculpt stretch crepe. CLEVER CREPE WIDE-LEG ELASTICATED TROUSERS. Plum Japanese satin back crepe. Cool machine hand wash. SAVONA 80 HEEL. Pearl blush leather, 80mm heel. Made in Italy. Top right: DRAYTON KNITTED JACKET. Dark plum merino wool. CLEVER CREPE SLIM-LEG ELASTICATED TROUSERS. Black Japanese satin back crepe. Cool machine hand wash. Also available in navy and vicuña. 53


This page: CLEVER CREPE DOVERCOURT JACKET. Plum Japanese satin back crepe. Cool machine hand wash. ALSTON VEST. Black stretch silk satin. Cool machine hand wash. Also available in ivory. CLEVER CREPE WIDE-LEG ELASTICATED TROUSERS. Plum Japanese satin back crepe. Cool machine hand wash. SAVONA 80 HEEL. Pearl blush leather, 80mm heel. Made in Italy. Facing page: SYMONS BLOUSE. Navy 100% silk crepe de chine. Cool machine hand wash. Also available in champagne. CLEVER CREPE WIDE-LEG ELASTICATED TROUSERS as above. 54


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‘THE FOLD is a brilliant brand that has MASTERED the ART of luxury wardrobe STAPLES.’ STYLIST MAGAZINE

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HEMBURY SWEATER. Plum superfine merino wool. CLEVER CREPE WIDELEG ELASTICATED TROUSERS. Plum Japanese satin back crepe. Cool machine hand wash. EVORA COAT. Blush pink doublefaced wool cashmere. SAVONA 80 HEEL. Pearl blush leather, 80mm heel. Made in Italy.

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MELROSE DRESS. Burgundy multicolour Italian stretch jacquard. Cool machine hand wash. SAVONA 80 HEEL. Pearl blush leather, 80mm heel. Made in Italy.

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Top left: REGENT JACKET. Rose pink sculpt stretch crepe. Made in the UK. Cool machine hand wash. CLEVER CREPE WIDE-LEG ELASTICATED TROUSERS. Plum Japanese satin back crepe. Cool machine hand wash. Bottom left: AMBERLEY DRESS. Rose pink sculpt stretch crepe. Cool machine hand wash. SAVONA 80 HEEL. Pearl blush leather, 80mm heel. Made in Italy. Facing page: REGENT JACKET as above. AMBERLEY DRESS as above. 60


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‘The Fold is unapologetically FEMININE.’ THE TIMES

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ADELAIDE TOP. Indigo sculpt stretch crepe. REGENT TROUSERS. Rose pink sculpt stretch crepe. SAN CASCIANO 45 HEEL. Neptune croc-embossed leather, 45mm heel. Made in Italy. Also available in wine.

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‘For SMART workwear with a LUXURY vibe, The Fold is your friend.’ SUNDAY TIMES


Facing page and top right: BELLEVILLE TOP. Indigo Italian stretch jacquard. NIMES TROUSERS. Indigo Italian stretch jacquard. SAVONA 80 HEEL. Wine patent leather, 80mm heel. Made in Italy. Bottom right: BELLEVILLE TOP as above. KELMSCOTT SKIRT. Indigo Italian stretch jacquard. SAVONA 80 HEEL. Pearl blush leather, 80mm heel. Made in Italy. 65


FINCHLEY COAT. Indigo Italian herringbone wool. MODENA 70 HIGH BOOT. Burgundy smooth leather, 70mm heel. Made in Italy. BRITTEN BELT. Burgundy Italian leather. Also available in navy, nougat and tan.

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Invisible

LAYERS

‘I wanted to create the perfect invisible layers that you could slip under your favourite lightweight tops and feel ultra-cosy. I love to wear my silk blouses all year round and these sumptuous underlayers help to facilitate that. Plus, they act as a protective barrier beneath your clothing, reducing your washing needs and minimising bra visibility. Crafted from superfine modal cashmere, these slim-fitting garments feel just like a second skin. Breathable yet insulating and silky smooth to the touch, I’m certain that this collection will transform the way you dress this winter.’ Polly McMaster – Founder, The Fold

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1 and 7: CORTINA LAYERING VEST. Toffee superfine modal cashmere. Cool machine hand wash. BOWERY BLOUSE. Ivory stretch silk. 2: CORTINA LAYERING VEST. Black superfine modal cashmere. Cool machine hand wash. 3: LIVIGNO LAYERING TOP. Champagne superfine modal cashmere. Cool machine hand wash. 4 and 8: LIVIGNO LAYERING TOP. Blush superfine modal cashmere. Cool machine hand wash. TIERNEY BLOUSE. Ivory 100% silk crepe de chine. Cool machine hand wash. 5: CORTINA LAYERING VEST. Champagne superfine modal cashmere. Cool machine hand wash. 6: MESSINA LAYERING BODY. Black superfine modal cashmere. Cool machine hand wash. 9: LIVIGNO LAYERING TOP. Black superfine modal cashmere. Cool machine hand wash. SYMONS BLOUSE. Navy 100% silk crepe de chine. Cool machine hand wash. Also available in champagne.

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W E A R Y O U R

C O N F I D E N C E

This page: CLEVER CREPE BELLEVILLE TOP. Ivory Japanese satin back crepe. Cool machine hand wash. Also available in black and navy. BALERNO ELASTICATED PALAZZO TROUSERS. Navy 100% silk crepe de chine. Cool machine hand wash. Also available in black. Facing page: CARLISLE KNITTED TOP. Ivory structured knit. Cool machine hand wash. BALERNO ELASTICATED PALAZZO TROUSERS. Khaki 100% silk crepe de chine. Cool machine hand wash. Also available in black and navy. MILANO 80 HEEL. Snake-embossed leather, 80mm heel. Made in Italy. Also available in other colours and finishes.


‘Getting dressed for work every day has a really positive effect on the way I feel and my mindset. I turn to my pieces from The Fold when I have an important Zoom meeting or presentation as I get an instant confidence boost.’ THANDI MAQUBELA, LEGAL DIRECTOR AND BLOGGER

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Above and top right: CLEVER CREPE ALMEIDA JACKET. Navy Japanese satin back crepe. Cool machine hand wash. Also available in black and ivory. ROCHE TEE. Ivory stretch silk satin. Cool machine hand wash. Also available in latte and navy. BALERNO ELASTICATED PALAZZO TROUSERS. Navy 100% silk crepe de chine. Cool machine hand wash. Also available in black. PESCARA LACE-UP SNEAKER. Ivory soft leather. Made in Italy. Also available in other colours and finishes. Bottom right: BELGRAVIA DRESS. Navy Italian 4-way stretch twill. Cool machine hand wash. Facing page: CLEVER CREPE BELLEVILLE TOP. Navy Japanese satin back crepe. Cool machine hand wash. Also available in black and ivory. CLEVER CREPE HIGH-WAISTED ELASTICATED TROUSERS. Navy Japanese satin back crepe. Cool machine hand wash. Also available in black and ivory.

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‘I adore this beautiful top made from a crease-resistant crepe. The pleated waistband creates an elegant silhouette.’ @MONICAGOESTOWORK, BANKING PROFESSIONAL AND BLOGGER

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Above and facing page: SYMONS BLOUSE. Champagne 100% silk crepe de chine. Cool machine hand wash. Also available in navy. CLEVER CREPE HIGH-WAISTED ELASTICATED TROUSERS. Ivory Japanese satin back crepe. Cool machine hand wash. Also available in black and navy. Top and bottom right: PALMERS BLOUSE. Ivory 100% silk crepe de chine. Cool machine hand wash. BALERNO ELASTICATED PALAZZO TROUSERS. Navy 100% silk crepe de chine. Cool machine hand wash. Also available in black.

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This page: LAVINGTON SCULPTED KNITTED TOP. Ivory sculpted stretch 100% merino wool knit. Cool machine hand wash. CHALGROVE KNITTED SKIRT. Black sculpted 100% merino ribbed knit. Cool machine hand wash. Facing page: GREENWICH DRESS. Black Italian wool crepe. MILANO 80 HEEL. Snake-embossed leather, 80mm heel. Made in Italy. Also available in other colours and finishes.

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‘My dress from The Fold is gorgeous, comfortable and supported me through a speech in front of 300 people.’ KATIE, FOLD CUSTOMER

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Facing page: CLEVER CREPE ALMEIDA JACKET. Black Japanese satin back crepe. Cool machine hand wash. Also available in ivory and navy. CHARFIELD BLOUSE. Ivory 100% silk crepe de chine. Cool machine hand wash. DENIM SKINNY JEANS. Black stretch cotton. Machine wash. Also available in indigo. Top left: ALSTON VEST. Black stretch silk satin. Cool machine hand wash. Also available in ivory. WORKOUT PERFORMANCE STRAIGHT-LEG TROUSERS. Black Italian 4-way stretch twill. Cool machine wash. Also available in midnight blue. Above: CLEVER CREPE BELLEVILLE TOP. Black Japanese satin back crepe. Cool machine hand wash. Also available in navy and ivory. CLEVER CREPE HIGH-WAISTED ELASTICATED TROUSERS. Black Japanese satin back crepe. Cool machine hand wash. Also available in navy and ivory. Bottom left: BOWERY BLOUSE. Ivory stretch silk. BALERNO ELASTICATED PALAZZO TROUSERS. Black 100% silk crepe de chine. Cool machine hand wash. Also available in navy.

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‘A MASTER at the genre of PROFESSIONAL womenswear’ WOMAN & HOME

ARLINGTON DRESS. Black jersey. Fully lined. Cool machine hand wash. Also available in navy. Facing page: ISOLA 45 MID HEEL. Navy patent leather, 45mm heel. Made in Italy. 80



LAVIANO DRESS. See pg 14. On the cover: KNIGHTSBRIDGE BLOUSE. ULTIMATE WOOL HARTWOOD WIDE-LEG ELASTICATED TROUSERS. See pg 6.

The Fold, 28 Cadogan Place, London, SW1X 9RX, UK info@thefoldlondon.com | Tel: +44(0)20 7336 7599 | thefoldlondon.com


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