On the Calendar

Franchise conferences and expos are a great way to check out the latest brands, meet people in the industry and research business opportunities. Find one in your area and take the leap!

The Great American Franchise Expo Tampa, FL Tampa Convention Center Mar 14 - 15, 2020 www.franexpousa.com/

Franchise Expo Nashville Nashville, TN Music City Center Mar 20 - 21, 2020 www.franchiseexponashville.com/

The Franchise Show Chicago, IL Donald E. Stephens Convention Center Mar 28 - 29, 2020 www.franchiseshowinfo.com/ chicago/visitor/

The Franchise Show Philadelphia, PA Pennsylvania Convention Center April 4 - 5, 2020 www.franchiseshowinfo.com/philadelphia/visitor/

The Great American Franchise Expo Orlando, FL Orange County Convention Center April 18 - 19, 2020 www.franexpousa.com/attend-orlando-franchise-expo-trade-show

The Franchise Show Seattle, WA Greater Tacoma Convention Center April 25 - 26, 2020 www.franchiseshowinfo.com/seattle

The Franchise Show Virginia/Washington D.C. Dulles Expo Center May 16 - 17, 2020 www.franchiseshowinfo.com/ dcn-virginia/visitor/

The Great American Franchise Expo Atlanta, GA Cobb Galleria May 16 - 17, 2020 www.franexpousa.com/attend-atlanta-franchise-expo-trade-show

The Great American Franchise Expo San Antonio, TX Henry B. Gonzalez Convention Center September 19-20, 2020 www.franexpousa.com/attend-sanantonio-franchise-expo-trade-show

IN THIS ISSUE

29

10

Departments

3On the Calendar. 6 Letter from the Editor. 9 I am Woman. 14 What is the impact of signing FDD receipt? 22 Own Your Business, Own Your Life. 28 Making a Great First Impression Matters.

32 5 Secrets of a Great Franchise System. 36 From Salesperson to Expert in 5 Seconds. 39 Policy and Pride. 48 How to Grow Your Franchise With Social Media. 50 Featured Franchises. 53 Briefs: IFA Award Winners.

43

40

Features

10 Snapology Strives to Provide Access and Inclusion Through Giving. 16 The DNA of a Franchisee. 20 Vets in Franchising: From the Battlefield to the Boardroom. 26 Four Pillars of Health, How to Perform at Your Best. 22

30 How to Finance a Business and Pay Yourself a Salary at the Same Time.

40 Original Popcorn House, Popping Up All Over.

42 Gratitude Drive Susan Caldwell’s Desire to Give. 46 Building a Legacy of Giving Back.