3 minute read
OPEN HOUSE: SIGNARAMA TUGGERAH
Signarama Tuggerah hosts Sustainable Print & Signage Showcase
Signarama Tuggerah recently hosted a Sustainable Print & Signage Showcase on the Central Coast in NSW, offering a unique platform to demonstrate its innovative and eco-friendly print solutions.
The event highlighted Signarama Tuggerah’s commitment to sustainable business practices and the strong partnership with HP, a leader in sustainable printing technology.
A gathering of industry leaders and innovators
The open house attracted long-term and new customers from Signarama Tuggerah, which spanned across the spectrum of industries from government, construction, retail, entertainment and local media, including the Central Coast Mariners Football Club from the Australian Football A-League.
Showcasing sustainable innovations
Attendees were treated to a comprehensive tour of Signarama Tuggerah’s production facility, showcasing the latest advancements in sustainable printing.
Melissa Marshall, director of Signarama Tuggerah, and the HP team guided groups through the facility, highlighting the impressive range of eco-friendly applications made possible by HP’s environmentally certified Latex technology.
The production facility featured Signarama’s state-of-the-art Latex 800W printer, affectionately named ‘Whipper’, and the Latex R 1000 printer, dubbed ‘Whopper’. These printers were in full production throughout the event, allowing attendees to witness HP’s Gen 4 technology in action.
Event highlights
The showcase emphasised several key aspects of sustainable printing:
• Circular Economy Approach: The importance of incorporating the Circular Economy in print production to reduce carbon footprints.
• HP Gen 4 Latex Technology: Utilising water-based inks and recycled plastics, including ocean-bound plastics, in HP Latex printers.
• Versatility and White Ink Capabilities: Demonstrating the application versatility and white ink capabilities of HP Latex technology.
• Value-Add of Eco-Friendly Print Media: Highlighting the benefits of using sustainable print media in production processes.
Insights from industry leaders
Gary Marshall, managing director of Signarama Tuggerah, said the event highlighted the evolving nature of the signage industry and the company’s commitment to sustainability.
“The signage industry is changing immensely. Traditionally, the signage industry has a lot of waste, and we are making a concerted effort to reduce waste. Through our business partners, we are moving in the right direction.“
Craig Hardman, country manager for large-format printing at HP Australia, commended Signarama Tuggerah’s investments and dedication to sustainability.
“Signarama Tuggerah has made huge investments on the Central Coast. Not only have they chosen to go with our brand at HP for their printing equipment, but they have also shown a strong commitment to sustainability,” commented Craig Hardman.
The Sustainable Print & Signage Showcase at Signarama Tuggerah demonstrated the significant strides made by the print industry towards eco-friendly practices. By adopting HP’s cutting-edge technology and embracing sustainable methods, Signarama Tuggerah is leading the way in reducing the environmental impact of print production. This event showcased technological advancements and reinforced the importance of sustainability in the modern signage industry.
