PB WELLNESS: TRENDING SPA TREATMENTS

Trending Spa Treatments

Business owners and husband and wife team, Keyvan and Fay Rezaei established Royals Clinic Australia The Spa earlier this year - the second of two beauty and wellness spaces in Sydney’s North-West. The duo ran us through their ‘why’ behind The Spa, and what talked-about services they’ve chosen to introduce.

You are the owner/operators of two beauty and wellness destinations in Sydney. What was your goal in opening Royals Clinic Australia The Spa?

“We started Royals Clinic Australia (RCA) with our first North Ryde beauty salon, having plans for growth in mind. We are proud to say that after nearly ten years, RCA has become a well-established brand with over 6000 clients. It was also voted in the Top 5 Salons in Australia, and are considered pioneers of beauty trends like eyebrow lamination, which we credit with bringing down under. Our main goal in opening The Spa is to offer our clients a relaxing experience using grounding techniques and ancient rituals that have been scientifically proven to help reduce cortisol levels. At the salon while providing treatments like lash lifts and brow services, we’ve noticed clients find it hard to relax or switch off. This is where the concept of Royals Clinic The Spa comes in.”

How large is The Spa?

“The Spa by Royals Clinic Australia was carefully designed over a space of 400 SQM. It features a large, commercial-size sauna, hydrotherapy pool, and also Australia’s first wine bath room.”

When designing the space, what logistics did you need to take into consideration?

“We spent over 12 months planning and designing The Spa. Our goal was to create a space where clients would be able to truly switch off from the outside world. Clients walk in and can instantly feel the calm vibes. Our number one priority as a brand is our clients’ experience and service standards, so the sizing of the pool and sauna were definitely taken into consideration with the design. The design team has done an amazing job in creating a space that’s very easy to make clients feel at home; it just flows through really easily. Everything from the colour palette to music and scent has been carefully selected to ensure our clients get the Royal treatment.”

Discuss the benefits (both internally and externally) of your unique milk and vinotherapy bath experiences for the client.

“Milk baths work wonders on the skin:

a) Skin Moisturisation: Milk contains fats and proteins that can help to hydrate and nourish the skin, making it feel softer and smoother.

b) Exfoliation: Lactic acid - an alpha hydroxy acid found in milk - can help exfoliate dead skin cells, promoting a brighter complexion.

c) Soothing irritation: Milk baths can be soothing for conditions like eczema or sunburn, providing relief from itching and irritation.

WINE BATHS, LIKE MILK BATHS, ARE A LUXURIOUS AND INDULGENT SPA TREATMENT THAT SOME PEOPLE ENJOY FOR THEIR BENEFITS TO THE SKIN AND OVERALL WELLBEING.

d) Anti-inflammatory properties: The proteins and fats in milk may help to calm inflammation and redness in the skin.

e) Relaxation: A warm milk bath can be a calming and relaxing experience, helping to reduce stress and promote overall well-being.

f) An improved skin barrier: Regular use helps strengthen the skin’s natural barrier, leading to better hydration and protection against external aggressors.

Wine baths, like milk baths, are a luxurious and indulgent spa treatment that some people enjoy for their benefits to the skin and overall wellbeing.

The external benefits of wine baths include:

a) Antioxidant properties: Wine, especially red wine, is rich in antioxidants such as resveratrol and flavonoids. These antioxidants can help combat free radicals, leading to healthier skin.

b) Exfoliation: The natural acids in wine, including tartaric acid, help exfoliate the skin, removing dead skin cells and promoting a brighter complexion.

c) Skin Hydration: The hydrating properties of wine can help moisturise the skin, leaving it feeling soft and supple.

d) Anti-ageing effects: The antioxidants in wine help reduce the appearance of fine lines and wrinkles, promoting a more youthful appearance. And the internal benefits:

a) Soothing properties: A wine bath can be relaxing and soothing, helping to relieve stress and promote a sense of wellbeing.

b) Improved circulation: The warmth of the bath combined with the properties of wine help improve blood circulation, leading to better nutrient delivery to the skin.

How did you go about finding a supplier of the viral head spa unit? And did you have any issues in the set-up process of the device?

“Thankfully we have a very good relationship with our suppliers for other products we use at the salon, so sourcing the equipment and setting it up wasn’t too difficult for us.”

Why invest in a vichy shower?

“With the client experience and overall service being our number one priorities, we wanted to make sure that we save clients from feeling uncomfortable when moving from treatment bed to shower during the course of a relaxing treatment. We wanted to eliminate the fluffy steps and instead provide a luxurious means to wash body scrub off. Our vichy capsule bed allows the client to relax in a soothing cascade of water therapy. This experience is then backed up by an LED body and steam treatment. No high end spa is complete without a vichy shower.”

What measures are you taking as business owners in working toward achieving a ROI for The Spa?

“As business owners in the spa industry, ensuring a return on investment (ROI) involves a combination of strategic planning, effective marketing, operational efficiency, and exceptional customer service. It’s also vital to understand our client demographic and their habits.

We ensure service diversification through an expanded and diverse service menu, including massages, body treatments, and wellness therapies to attract a wider clientele. We also offer seasonal packages and promotions.

Quality staff training and staff development are key. We invest in ongoing training and development for staff to ensure high service standards and client satisfaction. We also pride ourselves on fostering a positive work environment and offer incentives to retain skilled employees, ultimately reducing turnover costs.

Investing in software is really important, especially good booking systems as a way to reduce no-shows. And we also implement effective marketing strategies, taking on client feedback to ensure we are creating a welcoming and accommodating environment.”

What does the future hold for The Spa?

“The Spa by RCA is just the beginning of our growth. We can’t wait to see and hear feedback from all our guests. As for the future, all we can say at this stage is that a change in the beauty industry is coming, so stay tuned!”