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KWIK KOPY MAGAZINE LAUNCH
Kwik Kopy launches Possible magazine to celebrate the creative and entrepreneurial spirit
Kwik Kopy Australia celebrated the first day of spring with the launch of Possible, a magazine which salutes the local entrepreneurial spirit and creativity.
The event, held at the stylish, leafy, light-filled Green Moustache rooftop restaurant in North Sydney drew a crowd of 22 entrepreneurs, business owners and media, with the launch tying in with Kwik Kopy’s ‘We Make Possible’ campaign, which rolled out in September 2022.
Teaming up with Engage Media, Kwik Kopy’s Possible magazine is presented as a powerful testament to the wonders achieved when human passion meets innovation and tenacity.
In an era saturated with digital and AI-driven content, Kwik Kopy champions the tactile magic of print with Possible.
The magazine is established on the belief that the physical touch of a story leaves an indelible mark and ensures inspirational narratives to resonate more deeply with its readers.
Kwik Kopy Australia CEO Sonia Shwabsky welcomed those in attendance and spoke of her pride in working on the project with her team.
“Possible is more than just words on paper –it’s really a testament to what the human spirit, combined with perseverance and innovation can achieve,” she said, adding that each issue “will serve as a beacon of inspiration shining a light on trailblazing entrepreneurs and creative geniuses who turn their ground-breaking ideas into reality.
“We have some of our team and the Engage Media team here, who have worked really hard on this project, and we have really enjoyed it. It’s been such a joy to work on and to encounter the people we’ve met, and the stories we’ve been able to retell.
“For every entrepreneur, and there are a few of you here today, marketers, designers, photographers, and anyone who appreciates creativity’s profound power, Possible is your narrative. We trust that Possible will resonate with your own stories, and we really hope that some of you might appear in one of our next issues.”
Shwabsky then introduced 26-year-old Jordy Wilson to give a talk on his captivating photography, which tells stories of his profound love for the ocean, and is showcased in the current issue of Possible.
Wilson, who mentioned that he would soon be heading to Western Australia to study diving and underwater photography, is a popular Australian influencer, who has achieved over eight million followers on TikTok and 200,000 followers on Instagram since posting media during the pandemic two years ago. He discussed how a simple idea to capture the wonders of the ocean and share it through slow motion art has set him on the path to success.
In her welcome note for the inaugural issue of Possible, Shwabsky said, “A lot of people claim to be able to do the impossible for us to write about them. It has to be more than just the business equivalent of a magic trick. We are not looking for magical solutions to things. We are looking at the skill and smarts it takes to come up with a solution to a problem no one else is solving. We wanted to know about the insights they had and the processes they come up with to actually beat odds. Because that’s the goal we set ourselves at Kwik Kopy.
“We believe that creativity has the power to change the world. And we are committed to providing a platform for those who are making a difference through the work.”
