Going Social Exploring Social Media for Direct Marketing Introduction & Vision Jim Wolff, The Leith Agency @jimwolffman
Source: Wallblog.co.uk via @virtualewit
Source: onlineschools.org
Source: onlineschools.org
Website traffic sources changing
Source: focus.com
Source: focus.com
Source: @briansolis @JESS3
How many customers am I going to get directly from my Social Campaigns? What’s going to be my CPA, my ROI and my ROAS? What Immediate sales will I get?
Source: syncapse.com
Source: syncapse.com
Source: syncapse.com
Source: syncapse.com
Schedule / session #1
Beginner’s Guide
The Basics
session #2
Next steps for brands
Social Media At Work
Phil Adams, Blonde
session #3
Elaine Rosscraig, Stagecoach
Channeling Insights
Mike Coulter, DigitalAgency.com
Social Media Tracking
#dmasocial