The Miale Team
LISTING PRESENTATION 29 S. MAIN ST, WEST HARTFORD, CT 06107 860-539-2255 | WWW.THEMIALETEAM.COM | CUSTOMERCARE@THEMIALETEAM.COM
TA B LE O F CO N T E N T S 3
G E T T O K N OW U S
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PHASE ONE: PRE-LISTING
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P H A S E T WO : L I S T I N G L A U N C H
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P H A S E T H R E E : A C C E PT I N G A N O F F E R
9 CLIENT EVENTS 10 IN THE COMMUNITY
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860-539-2255 | WWW.THEMIALETEAM.COM | CUSTOMERCARE@THEMIALETEAM.COM
Get to know us On behalf of the entire Miale Team, thank you for the opportunity and taking the time to review our proposal to list and sell your home. We are honored to have the opportunity, and hope to provide you in the following proposal a compelling list of reasons to hire us to serve your mission and an example of why we have been ranked for the 5th year in a row, as the BEST of HARTORD Real Estate Team, and have been honored as the #1 Selling Team in Hartford County per the Wall Street Journal- Real Trends annual ranking report.
We are all full time, professional, experienced, real estate agents, and we truly operate as a team. In addition to 100+ years of combined experience and thousands of transactions across our team, you will also benefit from the dedicated services of a professional marketing specialist, interior designer, videographer/photographer, and expert administrators who leave no ”i undotted” and “no t uncrossed.” Every transaction is an opportunity to make an impression, and serve our clients and our community, and we do not take it for granted.
860-539-2255 | WWW.THEMIALETEAM.COM | CUSTOMERCARE@THEMIALETEAM.COM
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#1
TEAM IN HARTFORD COUNTY
SOURCE: REAL TRENDS WALL STREET JOURNAL , 2019
#1
#1
Listings Sold 11/23
Closed Units 11/23
#1
#1
Contracts Written 3/23
Listings Taken 3/23
SOURCE: KW NEW ENGLAND
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860-539-2255 | WWW.THEMIALETEAM.COM | CUSTOMERCARE@THEMIALETEAM.COM
Phase One: Pre-Listing It starts with our expert approach to preparing the home and putting the property into its best possible presentation before we present to the marketplace. We do this with a design and staging consultation to help place the property into the ideal condition for photography and videography. With a home as special and unique as yours, we would include a comprehensive photography package. This would include photos at sunrise and twilight, depending on what the photographer and designer believe will catch the best version of the property. In addition, check out some of our best-in-class videography on our YouTube channel!
Visit @themialeteamkw on Y o uT u b e a n d n a v i g a t e t o o u r “ H o m e Wa l k t h o u g h ” p l a y l i s t f o r examples of our videography
860-539-2255 | WWW.THEMIALETEAM.COM | CUSTOMERCARE@THEMIALETEAM.COM
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Phase Two: Listing Launch In real estate the first impression is crucial, so we follow the mantra, “Right not Rushed.” When we are truly ready to place a home on the market, it will make a splash, and so will we. With 20 full time agents on our team, every new listing gets a full court press through our proactive marketing and buyer prospecting program. We use geo-targeting to identify probable buyers for homes, and make direct contact via direct marketing and phone calls to the neighborhood to invite neighbors and the community to preview the launch of the listing and attend open houses. The neighbors and community appreciate the outreach, as it puts them “in the know,” and often they become the best advocates for helping identify a potential buyer. In addition, the real estate agent marketplace in the community is contacted via e-mail and the Multiple Listing Service that the home has been listed and they should invite their prospective buyers. We routinely host broker open house events as well to foster momentum inside of the realtor community. Our listings are also promoted through our expansive social media network of over 10,000 local viewers, on our YouTube channel, and through out database of over 25,000 local households.
Connect with Us The Miale Team at Keller Williams
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@themialeteamkw
@themialeteamkw
The Miale Team at Keller Williams
860-539-2255 | WWW.THEMIALETEAM.COM | CUSTOMERCARE@THEMIALETEAM.COM
Phase Three: Accepting an Offer, Negotiating, and Closing Our team mission is Empowerment - We empower people, the people we serve and those we serve with. It is in the professional consultation and guidance through the process that this truly shines through. As you are faced with the complexity of decision making and navigating the market, your agent will be your advocate through every decision point: negotiating the offer, navigating a home inspection, consultation through any contingencies, and preparing you for a stress free, seamless, closing experience. On pages 9 and 10, you will learn a bit about our VIP client events and the work we do to serve our community. . I want to thank you again for taking the time to review this presentation, and on behalf of your agent and the entire team, we very much appreciate the opportunity and look forward to getting to work for you.
860-539-2255 | WWW.THEMIALETEAM.COM | CUSTOMERCARE@THEMIALETEAM.COM
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Our Commitment Marketing Your Home
1. Price your home strategically to be competitve in the current market 2. Stage your home to highlight features that buyers are most interested in 3. Use The Miale Team professional photographers 4. Place ‘For Sale’ signage to market to drive-by prospects 5. Optimize your home’s online presence by posting information in the Keller Williams Listing system, as well as the local and global MLS systems 6. Utilize The Miale Team’s social media presence to showcase your home to thousands of followers and active buyers 7. Create an Open House schedule to promote your property to prospective buyers 8. Tailored marketing efforts to active buyers in our expansive database looking for homes in your price range and area 9. Timely responses to all buyer inquiries and prompt communication of feedback from prospective buyers and agents after showings 10. Provide weekly updates on marketing efforts, and so much more!
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860-539-2255 | WWW.THEMIALETEAM.COM | CUSTOMERCARE@THEMIALETEAM.COM
CLIENT EVENTS When you become a Miale Team client, you become a valued member of our team! We believe in building lasting relationships with our clients . To show our appreciation to our clients, we host an annual lineup of events, including happy hours, sporting events, drive-in movie nights, and our Turkey Drive in support of CT Foodshare. There’s something for the whole family!
WE EMPOWER PEOPLE: THE PEOPLE WE SERVE, AND THOSE WE SERVE WITH at Keller Williams Legacy Partners
860-539-2255 | WWW.THEMIALETEAM.COM | CUSTOMERCARE@THEMIALETEAM.COM
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EMPOWERING OUR COMMUNITY As a community focused team, we are committed to the people we serve and those we serve with. All of our client appreciation events also raise funds for our friends at Connecticut Foodshare. In 2023, we raised over $21,000! We highly value our partnership with CT Foodshare and the opportunity to empower the community in which we serve.
860-539-2255 | WWW.THEMIALETEAM.COM | CUSTOMERCARE@THEMIALETEAM.COM
100+ 100+
#1
500+
100%
Years of Combin e d
Tea m i n H a r t fo rd
Hom e s S ol d i n
S atisf ied
Ex pe rie n ce
Co u n ty
202 3
Custo m ers
Why Choose Us PRICING
PRESENTATION
We access accurate, up-to-date MLS data to select
Today’s buyers like to tell their agents which
active, pending, and sold properties that are the
homes that they want to see. How do they
most comparable in features and amenities to your
choose? They look through the photos. It’s
property.
important to put your best foot forward when listing your home.
We assure your property is priced correctly, so it sells for the price you deserve.
We have a network of optional tools to help your home SHINE.
MARKETING
COMMUNICATION
• Top Real Estate Agents: 400+ in the KWGH off ice
• Showing Feedback: Agent and Buyer
alone
• Marketing Feedback: Weekly Report
• Online: Brokerage Websites, Social Media, Listing
• Market Updates: Ensures you are priced
Portals, Search Engines
competitively
• Traditional: Yard Signs, Open Houses, Networking, Print • Client Database of 22,000+
860-539-2255 | WWW.THEMIALETEAM.COM | CUSTOMERCARE@THEMIALETEAM.COM
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at Keller Williams Legacy Partners
We empower people: the people we serve, and those we serve with. THE MIALE TEAM* #1 TEAM IN HARTFORD COUNTY #1 IN LISTINGS SOLD #1 IN CLOSED GROUP SALES (KW NEW ENGLAND, 11/23)
THE MIALE TEAM AT KELLER WILLIAMS LEGACY PARTNERS 29 S. MAIN ST, WEST HARTFORD, CT 06107 860-539-2255 | WWW.THEMIALETEAM.COM | CUSTOMERCARE@THEMIALETEAM.COM The Miale Team at Keller Williams is an award-winning real estate team of professionals serving the State of Connecticut. Whether you are looking to buy a new home, sell your home, or both, our team of listing and buyer’s agents can thoroughly address your needs and guide you every step of the way.
Each Off ice Is Independently Owned and Operated *Source: Real Trends Wall Street Journal 2019, KW New England, KW Greater Hartford