1 minute read
MONKEYING AROUND
By John Culatto
endangered species. It opened to the public in 2003 and is one of the smallest zoos in the world.
Leaper’s main challenges when she took over the zoo were modernisation and funding. She wanted to increase visitor numbers by making it easier to find the park and keep them coming back for more.
During last June’s BIAZA conference, she found out about app-maker n-gage, which had previously developed an app for Northumberland Zoo. She said she was ‘blown away’ by how easy it would make it for her to run the wildlife park.
Leaper ordered the smartphone app for the AWCP and straight away saw new possibilities open up.
“Now that we have implemented the app, we are going
INMATES: at the zoo will be even more accessible to be looking to build on our school and education offerings and campaigns,” she said.
“We will also see how our corporate supporters can play a more meaningful role in what we do and where they can benefit too.”
Leaper now believes she will be able to focus on more conservation issues and get influencers on-board.
She will also be able to create QR codes to inform visitors as