RECIPEFORSUCCESS

MUCH of Vejer’s success is down to the local surround- ings, which produce some of the best quality ingredients in the world.

The obvious examples are sherry, fish and the wonderful beef from the classic brown ‘retinto’ cows, which you often see wandering around the nearby hills.

Of course the amazing ‘almadraba’ bluefin tuna, caught nearby, is spectacularly good and the vegetables available are also of a high quality, particularly from Conil, just down the road.

Another reason is the type of tourists who visit the town, which has seen a distinctly better heeled crowd than its nearby rivals on the Costa del Sol. They demand quality and are prepared to spend to get it.