DOWN UNDER ANSWERS TRAVEL EXPERTS ~ AUSTRALIA, NEW ZEALAND, SOUTH PACIFIC ISLANDS
17/18
Travel Planner Your invitation to participate in our 2017-2018 Travel Planner 1
About Down Under Answers Celebrating 25 years! Down Under Answers (DUA) has been personalizing extraordinary vacations to Australia, New Zealand and the South Pacific for 25 years. A multi-award-winning wholesaler, DUA takes pride in their unparalleled travel knowledge and their reputation as the #1 Experts on these destinations.
A letter from Kirk This is an exciting year for Down Under Answers as we celebrate our 25th Anniversary selling the most exciting vacations and experiences in Australia, New Zealand and the Pacific Islands. We are still as passionate now as we were 25 years ago about providing exceptional vacations and exceptional service to our clients as we share our ‘answers’ to their questions and walk with them to create their perfect tailor made vacation. We are in this sensational industry together to build business, increase passenger numbers, provide genuine business for our retail distribution network and to support partners who support us - we are in this together. As we head into another year of the Down Under Answers Travel Planner we want to share some outstanding results achieved from the 16/17 to date. ✓
We continue to streamline our product range to sell more than 85% preferred products
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Our passenger numbers are increasing and we are seeing more dispersal throughout the regions we offer
It was a pleasure to meet with many of you again this year at ATE and TRENZ. Yours in gratitude, Kirk Demeter | President Down Under Answers 2
17/18 Strategy Why we are unique? Our experienced team are curious, they’ll ask questions and get to know why our clients are traveling, what motivates and excites them. They’ll start with the experiences first – after all, this is what memorable moments are made of. People want to be heard, and they want their vacation to be one of a kind. That’s why we are deeply committed to being storytellers of our destinations. We communicate to our clients on a range of platforms: from PR, to social, to blogs to inspire them and lead them through the purchase funnel. Our team of experts do all the work in ensuring a lead becomes a vacation. And you help by giving them the experience of a lifetime and helping them to share their vacation memories through their social networks – and so starts the cycle again!
Why invest in the Travel Planner? The Down Under Answers Travel Planner has two purposes: The first is to give potential and existing clients a motivating and inspiring planner that they can hold and mark the pages of their favorite hotels and tours. The second is to give our travel agent partners the tools they need to convert a client to book this particular product. They have a choice. We have gained a reputation as the best wholesaler because we care. We personally invest in each and every single one of our loyal agent partners and nurture those relationships. We are constantly striving to engage the agents, obtain new business and grow our volume so that we can be as smart as possible with our resources. At the very least, this Travel Planner will see your product distributed to over 25,000 travel agencies, consumers, at trade and consumer shows, and by our dedicated team of sales professionals. This is just one part of the plan, the websites, the marketing, the relationships and our reputation are all part of what you are buying into when you agree to participate in our Travel Planner for 17/18.
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Travel Planner Advertising Specs
Featured Partnership 2 images, 85 word description
Preferred Partnership 3 images, 200 word description
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Elite Partnership
4 images including: 1 large image and 3 smaller images, 280 word description 4
Travel Planner Advertising Specs
Featured Partnership 2 images, 110 word description
Listing Partnership 1 image, 55 word description
Preferred Partnership 3 images, 200 word description
/ / To uring
Elite Partnership
4 images including: 1 large image and 3 smaller images, 700 word description 5
Participation Prices For Travel Planner The Price: Please refer to your personalised email that highlights the participation fee for your company for the 17/18 Travel Planner.
The Payment: Upon receiving this confirmation email you will have 14 days to make final payment, or your placement in the Travel Planner could be withdrawn.
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Credit card portal
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Invoice and wire transfer of funds
Validity: April 1 2017 – March 31, 2018.
Distribution: There will be over 25,000 copies distributed within United States & Canada.
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Marketing Inclusions for Travel Planner Participation Advertising anywhere is expensive, advertising in the USA is virtually cost prohibitive, and where do you start? That’s why we’ve developed a sure fire way to keep your product top of mind, give you access to our most valuable tools and focus on the products that want to make their Travel Planner inclusion work harder for them. The Travel Planner inclusion as you know is just one part of how your product will come to be chosen by our agent partners, we have to work collaboratively to ensure that we are making it as easy as possible for our agent partners to receive our deals, access information and convert the sales. We have a proven formula for marketing our destinations, and in turn your products. Inclusion in the Travel Planner gives you access to the following marketing: Inclusion in the Travel Planner gives you access to the following marketing: ✓
E-Blasts
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E-newsletter
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In-office training
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Listing on duatravel.com site
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Travel Planner distributed to 25,000+ agencies and consumers across North America
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Access to famils
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Contact Us Down Under Answers has contracted a Gold Coast based creative agency to manage the participation, design, production and printing of the 17/18 Travel Planners. Of The People – a multi-disciplinary Marketing, Communications, Advertising and Creative Agency based on the Gold Coast, QLD. We connect organisations with its customers, by creating inspiring ideas and stories that add value to their brand through the design and implementation of compelling creative initiatives.
ofthepeople.com.au For Travel Planner queries: To discuss this proposal, specific product inclusions/additions, or other Travel Planner queries For Preferred Marketing Program queries Talei Watene dua@ofthepeople.com.au +61 404 785 650
Time Frame August - September
PROPOSAL CONFIRMATION
October - November
DESIGN CUSTOMISATION AND PROOF
For payment confirmations and invoice requests, please contact: December
Linda Furber, Marketing Manager, Down Under Answers lfurber@duatravel.com
PRINTING AND DELIVERY
Ph: +1 425 460 0891
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