Lessons Learned
“
y t i r g e t n I & s c i h t E
are not simply a professional “code.” They are one’s here-and-now character and compass.
ss e n i s u B ow the
n K
of clients & employers.
e c i v r e S y t i n u m Com
hones leadership skills, develops new contacts & insights and helps solve community problems.
s
tion a z i n a g r ion al O
Profess
They provide unique opportunities to learn and develop leadership skills and make unique contributions to the profession’s progress and promise. By Betsy Plank, first lady of public relations, who dedicated more than 60 years to the PR relations industry.
What lessons learned would have currency if I were starting all over again today? Among the many I remember and value...
Mentor
”
Begin now upperclassmen to younger students, new alumni to classrooms & interns.
Compu ter
Miracles
Never replace face-to-face encounters.
Read & R
eread
Newspapers & periodicals, of course. But also research, history, contemporary & classical literature.
Public Re
lations
is populated by many of the brightest, most creative, caring “can-do” men & women. Traveling in that spirited company is a great adventure!