Beachy Beach Listing Presentation

LISTING GUIDE

Welcome to Beachy Beach Real Estate, where community is at the heart of everything we do. Voted Best of the Bay in 2022 for real estate, our dedicated team is passionate about helping you discover your dream property in Panama City, Panama City Beach, 30A, and beyond.

At Beachy Beach, we believe you should love where you live. Our mission is to help you find a property that not only meets your practical needs but also resonates with your heart and soul. With a deep passion for real estate and a genuine love for the communities we serve, we go above and beyond to connect our clients with homes that not only inspire joy, but also a sense of belonging.

Beachy Beach Real Estate has four Gulf Coast officesready to make Beachy your way of life.

We have a passion for connecting buyers and sellers in our coastal haven where memories are cherished and nature thrives.

Professional and Effective

PROFESSIONAL PHOTOGRAPHY

Web appeal is the new curb appeal, and we do not cut corners.

DIGITAL LOCKBOX FOR TRACKING AND SAFETY

Our digital lockbox hardware can track every visiting Realtor and maintain high levels of communication for feedback and negotiations

HIGH END MARKETING KIT

Yard sign, listing flyers, social media graphics, postcards, virtual tours and more.

REALTOR NETWORKING

A digital alert will be sent to all area Realtors and in addition to a notification email

SYNDICATION TO 750+ WEBSITES

MLS, Zillow, Realtor.com, Trulia, Homes.com, plus hundreds more

THE BEACHY REACH

Heavy exposure on social media channels and active commitment to ongoing SEO of well optimized website will provide your listing with maximum exposure

Extensive Digital Presence

750+ 60 60M 16 SITES COUNTRIES POTENTIAL BUYERS LANGUAGES

beachybeach.com is an interactive and SEO optimized website that drives traffic and impressions for your listings.

Our Listing System places your listing on more than 750 real estate platforms and websites

Email Blasts are sent to local Realtors and potential buyers to drum up awareness and excitement

Boosted Posts on Social Media

Extensive Airport Marketing at NW Florida Beach International Airport puts your message in front of 1.6 million annual passengers.

Internal Distribution immediately puts your listing in front of Beachy Beach’s top agents

(and hundreds more)

Beachy Beach is the only brokerage in the market with our own dedicated and professionally produced show. Airing on YouTube, this provides additional exposure to your agent and your listing!

1

INITIAL CONSULTATION

• Pricing strategy

• Declutter strategy

• Landscaping strategy

• Staging strategy

ASSETS & COLLATERAL

2

• Professional photos and videos

• Books and flyers

• Social posts

• Postcards

• Advertisements

3

LISTING LAUNCH

• Input the listing into the MLS

• Install sign and place directionals

• Pushed through referral network

• Designated landing page created

AGENT NETWORK CAMPAIGN

4

• Property announcement

• Agent open house invitations

• Share details to agent network

• Email campaign to local Realtors

BEACHY REACH

5 LOCAL ATTENTION

• Feature on beachybeach.com page

• Distribute info to all listing sites

• Distribute lisiting to affiliates

• Social Media

6

• Broker open house

• Broker tour

• Open house

• Special events

Our COMMUNITY is our PURPOSE

All successful companies know their “why” - the underlying idea that drives you, gives you purpose, and makes your work more than just a job. Ours is found in the community. Rarely does an event, celebration, or endeavor come through our office that is not founded in giving back to the people and organizations who surround us. We are here to support those around us, and are driven to continue to grow this amazing part of the world. Some of the charities we support include:re: Beach Care Services, Food4Kidz, Humane Society of Bay County, Children’s Advocacy Center, Girls, Inc. Seaside School, and Guardian Ad Litem.

Frequently Asked Questions

What Expenses Do I Have When Selling My Home?

When you are selling a home in Bay County, it is customary for the seller to pay the documentary stamps on the deed (.007 of the purchase price) and all costs related to the Owner’s Title policy. An estimate will be provided for you. If you have owned the home less than 3 years, there will be a small credit on the title policy. It is customary in Walton County for the buyer to pay for the cost of the documentary stamps on the deed.

What Commission Do I Pay & Why?

Our commission structure is 6% total, and we share 50/50 with anyone who brings a buyer. It is important to us to be enticing to other Realtors. We spend much of our advertising dollars not just in reaching the general public but our fellows Realtors as well. Sometimes they are our best customers. We at Beachy Beach pride ourselves on having a great relationship with all other companies. Please note the commission may vary for land and/or commercial property.

When Do I Vacate The Property?

Unless otherwise noted on a contract, you are expected to be out upon closing. New owners typically do a walk-through either the day before or the day of closing. Once all parties have signed, the seller is expected to have vacated. The day of closing belongs to the buyer and home should be cleaned and ready for its new owner.

What Are Some Things That Will Make My Home Easier to Sell?

Curb Appeal is so important, and price is equally important. The first 30 days on the market are the best time to make a GREAT first impression. Clearing clutter, putting away personal photos, and making sure your home is bright and smelling fresh all play a vital role in selling your home. Staging your home for pictures and for ease of showing will be a great advantage in selling your home.

When Does My Sign Go Up?

Our professional Beachy Beach blue signs are easily recognized all over the community. In the State of Florida, we are required to pull a dig ticket and wait for it to clear before posting the sign. This takes approximately 3-5 business days. If you wish, we may put up a temporary sign until the post sign can legally go up. Please note that certain neighborhoods only allow special signage while some do not allow signs at all.

What if I Have a Security Camera?

As a courtesy to the brokerage, please inform us of any security systems including cameras. We take precautions such as putting a supra electronic box so we can monitor who has access to your property. While we understand the need for security measures, we also want to foster an inviting experience for the buyer as well as the agents.

How Do I Prepare for Professional Photos?

We only have one shot to make a great first impression. Since you are planning to move anyways, now would be a good time to go ahead and start boxing up your personal items such as photos, trinkets, knickknacks, and collections. We want the buyer to envision the property as “their home” and having a clean slate helps achieve this goal. Making sure the grass is cut and the weeds are clear will greatly improve the quality of the photos. We love animals, but it is important that all animal bowls, toys and accessories be stored away for pictures.

The day the photos will be taken, we will come to your property to help you prepare. Clear, clean counters and spaces photograph the best.

What Types of Marketing Does Beachy Beach Do That Others May Not?

Beachy Beach has our very own Beach Show on YouTube that reaches over 20,000+ customers, and to date, we are still the only company that has done this since 2008!

We spend over $300,000 annually on general branding as well as charities in the community so that you see our Beachy Beach Blue everywhere!

We still use print advertising, especially when it is attached to internet exposure.

We have 3 boutique locations, and we are known for our teamwork.

We have received national recognition for our creative use of our brand.

When possible, we believe strongly in open houses and have training each month to assure our agents are the best in this area. Beachy Beach has become known as the most vital at training new agents as well as keeping our agents current.

We use professional photography and videos and drone shots on all of our homes.

Our social media exposure is beyond all other companies, and we have also received ADDY awards for our website as well as our business cards and general branding.

ONE BRAND TO LOVE YOU.

MANY HUTS TO SERVE YOU.