2020
CONTENTS
CODE
Our history Our attitude Our purpose
5 7 8
Hoodies
10 11 11 12 14 15 17 18 19 20 21 21 22
Men/Adult HHI ZHH TMP TMZ ZHI HSI CZH PRH EHP MTH CPH SLH
the 2 Tone crew sweat the Crew 360 sweat
22 23
TTC TCR
Contrast Hoodies the Colour Me hoodie the Got Colour hoodie
25 25
DCH CHD
the the the the the the the the the the the the
Explorer hoodie Zipped Explorer hoodie Maverick hoodie Daybreak hoodie CampďŹ re hoodie Origin hoodie Moonlight hoodie Pocketless hoodie Edge hoodie Summer Arvo hoodie Wanderlust hoodie Sleeveless Pullover hoodie
Women
TWP TWZ FHI FGH
Kids
ZHIK HSIK CZHK EHPK
SLH
Sweats
Letterman/Bomber Jackets the Urban Bomber the Letterman Jacket the Hooded Letterman Jacket Rugby Jerseys the Classic Rugby Jersey the Striped Rugby Jersey Polos the Element Polo Tees/Singlets the Edit tee the Loafer long sleeve tee the Outline tee the Silhouette tee the V-Neck tee the Concept singlet Trackpants Back cover
26 26 26 27 29 29 29 30 31
DCHK CHDK
RBJ LMJ HLM RJP RJS P424
P425
33 33 35 37 37 38
T401 T403 T101
T404
38 40
CMP
T102 T201 T202
S214
S215
Distributor purchasing www.auroraclothing.co.nz
4
History Cloke History We’d love to share our amazing backstory with you. To regale you with tales of a chance encounter at a beachside bonfire. A story steeped in unrequited love. Where passion and purpose becomes fused on a design board in a small wooden hut. A hut that has no electricity or running water. A hut so remote, in a place so wild the deer stand 10 feet tall and wild pigs roam in gangs for their own safety. But we’d be making all of that up. The truth is much more boring. Grandpa owned a children’s clothing company in the 1960’s. Then he sold ATV tyres. And some weird paper stuff for arts and craft (times were tough apparently). By the 1980’s he was also making sweatshirts. Then someone asked him if he could put a hood on one. So he did. Fast forward to 2015 and us kids took over and Cloke was born. And it was born to be a bit different and stand for something. Grandpa thinks we’re idealists. He’s right. Oh...and Grandpa is still around. We can’t get him to wear one of our hoodies though.
5
6
Got Attitude Our Attitude We’re a bunch of people based down in Invercargill, New Zealand. We’re pretty laid back folk who enjoy coffee and a cheese roll. There’s certainly nothing flash about us. We simply enjoy designing the best hoodies and tees we can. They’re ready to brand. Think of them as a blank canvas for you to add your own attitude. Our gear is worn by skaters, surfers, snowboarders & sports teams. It’s worn by good honest Kiwis. It’s made to be worn and used. Our hoodies and tees are made to be the ones you never put away in a drawer. They are the ‘go to’ garments that you’re either wearing or getting ready to wear. They live on the sofa, the bedroom floor or the back of a chair. In a world where you can double the cost of a hoodie just because it has the brand logo from some company controlled by suited bankers on it...we say ‘nah, we’re good cheers’. Our gear is just as good. Mostly it’s better. We just don’t think it would be right for you to pay a ‘brand tax’ for a bunch of cheese roll eating Southlanders. That’s us. That’s our attitude. you like it.
We hope
7
Our Purpose We wanted to put it in writing. Detail the ‘why’ and define our purpose for all to read. It’s about being transparent. In this digital age there is no hiding and we don’t want to hide. We want to make everything nice and clear. We want to hold ourselves accountable. We want you to hold us accountable.
So this is it. This is us. Underpinning everything is With You All The Way. Distilling our purpose into 5 words was difficult and it may not be perfect. But that’s ok. We’re not perfect. But it does hold true as we genuinely are With You All The Way, whether that’s someone who works for us, with us, or wears our gear. It speaks to the notion of doing right by people and places. About success coming from working collaboratively for the mutual benefit of everyone.
with JOU
RNEYS &
with wit
COM
hE
MUN
NV
ITIES
wi
IRO
th
NM
EN
DE SIG
h wit
RS LIE PP RS TO SU BU ith I w R ES YE ST DI PLO EM
th wi
8
DREAMS
N
T
EMPLOYEES
DISTRIBUTORS
SUPPLIERS
DESIGN
ENVIRONMENT
COMMUNITIES
JOURNEYS & DREAMS
More than a workplace. This is a home for development, for growth and for friendships.
Being alongside friends in business is why we are in business. Rely on us to do right.
It’s about a relationship, not a transaction.
Clothing
designed as a platform for success.
The health of the planet is at tipping point and we’re jumping on the right side of the scales.
A good friend to society and community, we do the right thing by people and places.
Clothing is made to be worn. It’ll last the distance as you go from one adventure to the next.
9
the
Explorer
hoodie
A true heavyweight. Seriously thick, seriously warm and seriously good.
10
EXPLORER
FEATURES: - 400gsm, 80% cotton, 20% polyester. - Brushed inside.
Pre-shrunk, anti-pill.
- Lined hood. - Brass eyelets for drawcord entry. - Tape in shoulder seams. - Side seam construction for superior fit. - Bar-tacked pockets. - Southern Cross pip on pocket. - Classic unisex fit.
black
ZIPPED EXPLORER
Code: HHI
navy
Adults
XS
S
M
L
XL
XXL 3XL
½ chest
54
56
58
61
64
68
72
FEATURES: - 400gsm, 80% cotton, 20% polyester. - Brushed inside.
Pre-shrunk, anti-pill.
- Lined hood. Full zip. - Brass eyelets for drawcord entry. - Tape in shoulder seams. - Side seam construction for superior fit. - Bar-tacked pockets. - Southern Cross pip on pocket. - Classic unisex fit. black
Code: ZHH
navy
Adults
XS
S
M
L
XL
XXL 3XL
½ chest
54
56
58
61
64
68
72
11
For those who fly in their own direction
the
Maverick MENS MAVERICK
hoodie FEATURES: - 360gsm, 80% cotton, 20% polyester. - Brushed inside.
Pre-shrunk, anti-pill.
- Smooth print surface. - Cord management. - Bar-tacked pocket. - Lined hood, metal tipped drawcord - Side seam construction for superior fit.
black
Code: TMP
Mens
navy
dark grey
*XXS XS
½ chest 47
50
red
S
M
L
XL
XXL 3XL 5XL
53
56
59
62
65
* some cols only
12
grey marle
68
74
WOMENS MAVERICK
FEATURES: - 360gsm, 80% cotton, 20% polyester. - Brushed inside.
Pre-shrunk, anti-pill.
- Smooth print surface. - Cord management. - Bar-tacked pocket. - Lined hood, metal tipped drawcord - Side seam construction for superior ďŹ t.
black
navy
dark grey
red
grey marle
Code: TWP
Womens
8
10
12
14
16
18
½ chest
46
49
51
54
56
59
For the brave who stand apart from the crowd
the womens
Maverick
hoodie 13
MENS DAYBREAK
FEATURES: - 360gsm, 80% cotton, 20% polyester. - Brushed inside.
Pre-shrunk, anti-pill.
- Smooth print surface. - Premium CMZ brand metal zip. - Cord management. - Bar-tacked pocket. - Lined hood, metal tipped drawcord - Side seam construction for superior fit.
black
navy
dark grey
grey marle
red
WOMENS DAYBREAK
Code: TMZ
Mens
XS
S
M
L
XL
XXL 3XL 5XL
½ chest
50
53
56
59
62
65
74
FEATURES: - 360gsm, 80% cotton, 20% polyester. - Brushed inside.
Pre-shrunk, anti-pill.
- Smooth print surface. - Premium CMZ brand metal zip. - Cord management. - Bar-tacked pocket. - Lined hood, metal tipped drawcord - Side seam construction for superior fit.
black
Code: TWZ
14
68
navy
dark grey
red
grey marle
Womens
8
10
12
14
16
18
½ chest
46
49
51
54
56
59
MENS CAMPFIRE
FEATURES: ✓ 300gsm 60% cotton, 40% polyester ✓ Soft brushed inside ✓ Lined hood with drawstring ✓ Pouch pocket ✓ Tape in shoulder seams ✓ Twin needle top stitching detail ✓ Classic fit
black
Code: ZHI
navy
char
Mens
XS
S
M
L
XL
XXL 3XL
½ chest
54
56
58
61
64
68
Kids*
6
8
10
12
14
½ chest
41
44
47
49
52
72
WOMENS CAMPFIRE
*Black and Navy only.
FEATURES: - 300gsm 60% cotton, 40% polyester - Soft brushed inside - Lined hood with drawstring - Pouch pocket - Raglan sleeve - Tape in shoulder seams for ‘anti-sag’ - Twin needle top stitching detail - Fashion fit
black
Code: FHI
navy
Womens
8
10
12
14
16
18
½ chest
45
48
50
53
55
58
15
Origin
hoodie
the
The one that started it all. For hoodie purists.
16
MENS ORIGIN HOODIE
FEATURES: ✓ 300gsm 60% cotton, 40% polyester ✓ Anti-pill, Pre-shrunk ✓ Soft brushed inside ✓ Lined hood with drawstring ✓ Bar-tacked pouch pocket ✓ Reinforcing tape in shoulder seams ✓ Twin needle top stitching detail ✓ Modern fit
Code: HSI
black
black marle
deep royal
navy
grey marle
char
bottle
kelly
aqua
denim
bright royal
red
gold
white
tan
khaki
purple maroon
S
M
L
XL
XXL 3XL 5XL* 7XL*
½ chest 54
56
58
61
64
68
2*
4*
6
8
10
12
14
½ chest 34
37
40
43
46
49
51
Mens
XS
Kids
72
77
85
WOMENS ORIGIN HOODIE
* some cols only
FEATURES: ✓ 300gsm 60% cotton, 40% polyester ✓ Soft brushed inside ✓ Lined hood with drawstring ✓ Pouch pocket ✓ Tape in shoulder seams for ‘anti-sag’ ✓ Twin needle top stitching detail ✓ Fashion fit
black
navy
char
grey marle
kelly
aqua
Code: FGH
Womens
8
10
12
14
16
18
½ chest
45
48
50
53
55
58
17
For summer nights, dreams & infinite possibilities
the
Moonlight THE MOONLIGHT HOODIE
hoodie FEATURES:
✓ 300gsm, 60% cotton, 40% polyester ✓ Anti-pill, Pre-shrunk ✓ Soft brushed inside ✓ Lined hood with white drawstring ✓ Grunty metal zip with white tape ✓ Reinforced shoulder seams ✓ Twin needle top stitching detail
black
Code: CZH
navy
char
grey marle
Adults
XS
S
M
L
XL
XXL 3XL 5XL
½ chest
51
54
57
60
63
66
Kids*
6
8
10
12
½ chest
39
42
45
48
*Black and Navy only.
18
royal
69
75
THE POCKETLESS HOODIE
FEATURES: ✓ 300gsm ✓ 60% cotton, 40% polyester ✓ Soft brushed inside ✓ Lined hood with white drawstring ✓ Tape in shoulder seams ✓ Twin needle top stitching detail ✓ Cloke label
black
Code: PRH
Adults
navy
XXS XS
½ chest 48
51
S
M
L
XL
XXL 3XL 5XL
54
57
60
63
66
69
72
You know why.
the
Pocketless hoodie
19
THE EDGE HOODIE
FEATURES: ✓ 280gsm ✓ 80% cotton, 20% poly ✓ Anti-pill, Pre-shrunk ✓ Side seam construction for zero twisting ✓ Flat drawcord with folded/sewn ends ✓ Pouch pocket ✓ Tape in shoulder seams ✓ Twin needle top stitch detail ✓ Classic fit * black
navy
grey marle
char
orange
bright royal
*
*
tan
khaki
XS-3XL
XS-3XL
*Not available in kids
Code: EHP
Adults
XS
S
M
L
XL
XXL 3XL 5XL
½ chest
54
56
59
61
64
68
Kids
6*
8*
10
12
14
½ chest
40
43
46
49
52
*Size 6 & 8 Black and Navy only.
Get as close as you like
the
Edge
hoodie
20
72
77
SUMMER ARVO HOODIE
FEATURES: ✓ Lightweight 200gsm ✓ 100% cotton jersey ✓ Lined hood ✓ Tape in shoulder seams ✓ No pocket – huge print area ✓ Fashion fit
black
THE WANDERLUST HOODIE
Code: MTH
navy
Adults
S
M
L
XL
XXL 3XL
½ chest
48
50
52
54
56
58
FEATURES: ✓ 280gsm, 50% cotton, 50% poly ✓ Anti-pill, pre-shrunk ✓ Unlined hood suitable for hood prints ✓ Flat drawcord with folded/sewn ends ✓ Pouch pocket ✓ Tape in shoulder seams ✓ Twin needle top stitch detail ✓ Classic fit
black char
Code: CPH
maroon char
Adults
XXS XS
S
M
L
XL
XXL 3XL
½ chest
52
56
59
61
64
68
54
72
21
SLEEVELESS PULLOVER HOODIE
FEATURES: ✓ 300gsm 60% cotton, 40% polyester ✓ Soft brushed inside ✓ Lined hood with drawstring ✓ Pouch pocket ✓ Twin needle top stitching detail ✓ Classic fit
black
2 TONE CREW SWEAT
Code: SLH
grey marle
char
Adults
XS
S
M
L
XL
XXL 3XL
½ chest
54
56
58
61
64
68
Kids
12
14
½ chest
49
51
72
FEATURES: ✓ 300gsm heavyweight Cotton/Poly ✓ Raglan sleeve ✓ Contrast stitching detail ✓ X neck stitching detail ✓ Loose pocket ✓ Soft brushed inside ✓ Fashion fit
black
Code: TTC
22
navy
char
grey marle
denim
Adults
XXS XS
S
M
L
XL
XXL 3XL
½ chest
47
53
56
59
63
67
50
71
Versatility defined. Keep it on the back seat of your ute
the
Crew 360 CREW 360 SWEAT
sweat FEATURES: ✓ Premium 360gsm fabric ✓ 80% cotton, 20% poly ✓ Anti-pill, Pre-shrunk ✓ Tape in shoulder seams ✓ Twin needle top stitch detail ✓ Fashion fit
black
Code: TCR
navy
grey marle
Adults
XS
S
M
L
XL
XXL 3XL 5XL
½ chest
50
53
56
59
63
67
71
77
23
Contrast
hoodies
black
dark grey
grey marle
bottle
deep royal
navy
purple
maroon
kelly
aqua
sky blue
orange
red
gold
white
fuchsia
Purple
Orange
Maroon
Black
Navy
Dark Grey
Grey Marle
White
Gold
Red
Fuchsia
Sky Blue
Deep Royal
Aqua
Kelly Green
Neon Green
Neon Yellow
Neon Orange
With a ton of dierent drawcord and hood lining options, any Cloke hoodie can be customized to suit your team or group. A few of the options are pictured above, but the sky is the limit here – we can sew just about anything in, for your ultimate custom look!
24
THE COLOUR ME HOODIE
One of our ‘semi-stock’ styles. Using an origin hoodie as the base with 16 hoodie colour options and 18 drawcord colours, there is a massive range of combinations available.
THE GOT COLOUR HOODIE
Code: DCH
Another ‘semi-stock’ style. Using a stock Edge hoodie as the base our machinists add a contrast hood lining and matching drawcord. Take your team to the next level of colour co-ordination!
Code: CHD
25
URBAN BOMBER
FEATURES: ✓ Premium 360gsm fabric ✓ 80% cotton, 20% poly ✓ Anti-pill, Pre-shrunk ✓ Front welt pockets ✓ Twin needle top stitch detail ✓ Metal zip ✓ Pre-washed for vintage ‘look’ ✓ Unisex fit
black
LETTERMAN JACKET
Code: RBJ
Adults
XXS XS
S
M
L
XL
XXL 3XL
½ chest
47
53
56
59
62
65
50
68
FEATURES: ✓ 280gsm poly/cotton fabric ✓ Brushed inside ✓ Pre-shrunk, anti-pill ✓ Front welt pockets ✓ Tape in shoulder seams ✓ Twin needle top stitch detail ✓ Metal domes ✓ Unisex fit
black white
Code: LMJ
26
navy
navy white
Adults
XXS XS
S
M
L
XL
XXL 3XL
½ chest
47
53
56
59
62
65
50
68
HOODED LETTERMAN JACKET
FEATURES: ✓ 280gsm poly/cotton fabric ✓ Brushed inside ✓ Pre-shrunk, anti-pill ✓ Front welt pockets ✓ Tape in shoulder seams ✓ Twin needle top stitch detail ✓ Metal domes ✓ Unisex fit
black grey marle
Code: HLM
Adults
XXS XS
S
M
L
XL
XXL 3XL
½ chest
47
53
56
59
62
65
50
68
Be a character in your own College movie
27
Rugby
jerseys wat?
A nod to an era when everything was tough and expected to last.
28
CLASSIC RUGBY JERSEY
FEATURES: ✓ Premium 330gsm Rugby Jersey fabric ✓ 60% cotton, 40% poly ✓ Anti-pill, Pre-shrunk ✓ Traditional loop placket ✓ Side splits ✓ Longer back hem ✓ Ribbed cuffs ✓ Unisex fit
black
STRIPED RUGBY JERSEY
Code: RJP
navy
Adults
XXS XS
S
M
L
XL
XXL 3XL
½ chest
45
51
54
57
60
63
48
66
FEATURES: ✓ Premium 330gsm Rugby Jersey fabric ✓ 60% cotton, 40% poly ✓ Anti-pill, Pre-shrunk ✓ Traditional loop placket ✓ Side splits ✓ Longer back hem ✓ Ribbed cuffs ✓ Unisex fit
navy white
Code: RJS
navy gold
navy red
black char
Adults
XXS XS
S
M
L
XL
XXL 3XL
½ chest
45
51
54
57
60
63
48
66
29
Be in your element. Wherever you are
the
Element
polo
30
MENS ELEMENT POLO
FEATURES: ✓ Heavyweight 220gsm polo ✓ Premium combed ring-spun cotton* makes it soft and durable ✓ Pre-shrunk, anti-pill for long-term good looks ✓ Self-fabric collar ✓ Contrast trim inside collar and side splits ✓ Tear-away neck label
black
black marle
navy
grey marle
white
Mens
S
M
L
XL
XXL 3XL 5XL
½ chest
51
54
57
60
64
67
74
Code: P424
WOMENS ELEMENT POLO
*Marle colours have a polyester or viscose content to produce the marle look
FEATURES: ✓ Heavyweight 220gsm polo ✓ Premium combed ring-spun cotton* makes it soft and durable ✓ Pre-shrunk, anti-pill for long-term good looks ✓ Self-fabric collar ✓ Contrast trim inside collar and side splits ✓ Tear-away neck label
black
black marle
navy
grey marle
white
Womens
8
10
12
14
16
18
20
22
½ chest
44
47
50
53
56
59
62
66
Code: P425 *Marle colours have a polyester or viscose content to produce the marle look
31
the
Edit
tee
Things just got heavy
32
MENS EDIT TEE
FEATURES: ✓ Crew neck Tee ✓ Heavyweight, 100% combed ring-spun cotton* ✓ 220gsm, pre-shrunk, anti-pill ✓ Tight knit for superior printability ✓ Side seams for better fit twisting ✓ Shoulder to shoulder reinforcing tape ✓ Twin-needle stitching
black
black marle
navy
bottle
grey marle
white
Mens
S
M
L
XL
XXL 3XL 5XL
½ chest
51
54
57
60
64
67
74
Code: T401
ADULTS LOAFER LS TEE
*Marle colours have a polyester or viscose content to produce the marle look
FEATURES: ✓ Crew neck long sleeve Tee ✓ Heavyweight, 100% combed ring-spun cotton* ✓ 220gsm, pre-shrunk, anti-pill ✓ Tight knit for superior printability ✓ Side seams for better fit twisting ✓ Shoulder to shoulder reinforcing tape ✓ Twin-needle stitching
black
navy
grey marle
white
Mens
S
M
L
XL
XXL 3XL 5XL
½ chest
51
54
57
60
64
67
74
Code: T403 mens Code: T404 womens
Womens
8
10
12
14
16
18
½ chest
34
37
40
43
46
49
*Marle colours have a polyester or viscose content to produce the marle look
33
Like wearing the warm embrace of Sunday afternoon
the
Outline
tee
34
MENS OUTLINE TEE
FEATURES: ✓ Mens fashion fit crew neck Tee ✓ 100% combed ring-spun cotton* ✓ 185gsm, pre-shrunk, anti-pill ✓ Tight knit for superior printability ✓ Side seams for better fit ✓ Shoulder to shoulder reinforcing tape ✓ Twin-needle stitching
Code: T101
black
black marle
navy
purple maroon
oat meal
char
grey marle
kelly
sky
aqua
denim
deep royal
red
orange
pale pink
gold
tan
khaki
white
Mens
S
M
L
XL
XXL 3XL 5XL *7XL
½ chest
48
52
56
60
64
68
76
84
* some cols only
KIDS OUTLINE TEE
*Marle colours have a polyester or viscose content to produce the marle look
FEATURES: ✓ Kids fashion fit crew neck Tee ✓ 100% combed ring-spun cotton* ✓ 185gsm, pre-shrunk, anti-pill ✓ Tight knit for superior printability ✓ Side seams for better fit ✓ Shoulder to shoulder reinforcing tape ✓ Twin-needle stitching
Code: T102
black
char
grey marle
kelly
red
orange
pale pink
white
Kids ½ chest
* 2
* 4
31.5 34
6
aqua
8
36.5 39
deep royal
10
navy
12
41.5 44
purple maroon
14 46.5
* some cols only *Marle colours have a polyester or viscose content to produce the marle look
35
the
Silhouette tee
For comfort & compliments
36
WOMENS SILHOUETTE TEE
FEATURES: ✓ Womens tailored fit, Scooped neck ✓ 100% combed ring-spun cotton*, ✓ 185gsm, pre-shrunk, anti-pill ✓ Super fine fabric for superb prints ✓ Ultra-soft handfeel ✓ Side seams for better fit ✓ Shoulder to shoulder reinforcing tape ✓ Twin-needle stitching
Code: T201
black
black marle
char
grey marle
kelly
sky
aqua
denim
navy
purple
red
orange
pale pink
tan
khaki
white
Womens
8
10
12
14
16
18 *20
½ chest
43
46
49
52
55
58
deep royal
61
* some cols only
WOMENS V-NECK TEE
*Marle colours have a polyester or viscose content to produce the marle look
FEATURES: ✓ Womens tailored fit, v-neck ✓ 100% combed ring-spun cotton*, ✓ 145gsm, pre-shrunk, anti-pill ✓ Super fine fabric for superb prints ✓ Ultra-soft handfeel ✓ Side seams for better fit ✓ Shoulder to shoulder reinforcing tape ✓ Twin-needle stitching
black
navy
Womens
8
10
12
14
16
18
20
½ chest
43
46
49
52
55
58
61
Code: T202
37
CONCEPT SINGLET
FEATURES: ✓ Unisex fit, long body ✓ 100% combed ring-spun cotton ✓ 145gsm, pre-shrunk ✓ Super fine fabric for superb prints ✓ Ultra-soft handfeel ✓ Side seams for better fit ✓ Neck and armhole binding ✓ Twin-needle stitching detail
* black
Code: S214 Men Code: S215 Kids
navy
grey white marle
white *Kids in black only
Adults
S
M
L
XL
XXL 3XL 5XL
½ chest
46
49
52
55
58
61
6
8
10
12
14
36
38
40
43
45
Kids* ½ chest
67
CAMPUS TRACKPANTS
*Marle colours have a polyester or viscose content to produce the marle look
FEATURES: ✓ 300gsm 60% cotton, 40% polyester ✓ Pre-shrunk, anti-pill ✓ Brushed back fabric for comfort ✓ Side Pockets ✓ Reinforced seat seam ✓ Cuffed legs ✓ Slim fit
black
Code: CMP
38
navy
grey marle
Adults
S
M
L
XL
To f it
84
90
96
102 108 114
XXL 3XL
Leg length
106 108 110 112 114 115
models
2020 Cloke thanks to our
www.cloke.co.nz w w w. c l o k e . c o . n z