The Pro Chef Middle East Media Pack 2024

Page 1


Where food comes first

The Pro Chef Middle East was launched by CPI Media Group in 2012 and has been committed to helping the decision makers within kitchens in the region source the best quality and greatest value products and services.

With more than 15,000 food outlets in the UAE alone, the food and beverage sector in the Middle East has gone through a period of rapid growth despite the effects and restrictions of COVID-19.

Now more than ever, the pressure on chefs, restaurant owners and dark kitchen operators is at its peak. As traditional hotel groups lose market share to independent groups, and franchise brands create a sense of unstoppable development, passion, insight and knowledge will be the key factors in success.

As a quarterly print publication and digital platform distributed to every 4- and 5-star hotel restaurant outlet and major F&B franchise, alongside the rapidly expanding independent restaurant group and dark kitchen market, we have a very simple vision: Help the food and beverage sector develop great food at great value, whilst providing unique experiences for consumers.

AUDIENCE

Professional Chefs / Procurement Professionals / F&B Directors General Managers / Food Group Owners

14,328

751,092 166, 785 8,781 35,701 Digital Issue Readership Social Media Followers Email Database Circulation Website Impressions

We’ve partnered with some of the world’s largest trade shows and conferences

The Pro Chef ME Magazine is the only trade publication in the Middle East where food comes first. To ensure our readers gain access to the latest information, we feature the following within the magazine and on our website:

The Country:

Explore the world’s finest food countries with our review of some of the greatest food producing nations, how they’ve created a passion for food, what is changing their food landscapes and how can Middle East kitchens benefit from sourcing their country’s produce.

The Chef:

We talk to chefs about menu development, the key elements in creating a restaurant brand that resonates with the consumer, how they currently source ingredients and what they are looking for from the supply chain.

The Distributor:

Every issue we will profile food distributors, understand their strengths and weaknesses, showcase new products they are bringing to the Middle East and identify how they can assist kitchens in creating unique dishes. We also showcase those establishments offering something truly unique and help their peers to

The Season:

We take an in-depth look at ingredients at their source

RATE CARD

We have a variety of other options which range from bespoke creative solutions across print and online, Experiential Activations, Awards, and Native advertising.

For more details, please arrange a meeting with your account manager who will be happy to advise.

Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.