PLANT TREES/FAMILY ROOTS

Stephan Keszler brings his knowledge of the apparel world to a new climateconscious shirt line.

DO GOOD, PLANT TREES WORTH A THOUSAND WORDS

Stephan Keszler, founder of 1tee 10trees—a mindful apparel brand that plants 10 trees for every T-shirt sold— speaks on the brand’s crucial work, and contribution to the well-being of our planet.

How East End photographer Frank Wurzer captures the essence of familial love in his portrait photography.

I am not a climate activist, but I instilled in my children the importance of protecting our environment, now more than ever. I’m glad to see that many years later, my children do the same with their children. A close friend of mine told me a few months ago that he needed T-shirts for his company, and asked if I knew anyone who could help. The shirts had to include an environmental message.

I told him that I would love to collaborate with him on this idea. We are grateful to live amid the natural beauty of the Hamptons, so I wanted to give something back to nature, and developed the idea of 1tee 10trees. I was able to nd a small manufacturer in Los Angeles that uses premium cotton with modern, updated ts— exactly what I was looking for.

My friend loved the concept, the T-shirts, later ordering 600 of them. This allowed us to plant 6,000 trees with our partners at onetreeplanted.org, a nonpro t organization that has put more than 20 million trees in the ground this past year. Giving back to nature feels good; that’s why a “Do Good” logo is printed on our shirts. 1tee10trees.com “Photography is about the intuitive moment and knowing to hit the trigger in that very moment,” says Frank Wurzer, a Hamptons- and Berlin-based photographer specializing in family portraiture.. A family tree is rich with nuance: a network of unique relationships, history and a strong bond running through each generation. A well-executed portrait can capture these sentimental details, preserving the essence of each member and the love they share.

Wurzer dives deep into the emotional core of a family to properly execute each series of photos. Soaking in the details of a subject’s life, from clothing choices and body language to the look of their home, Wurzer carefully curates every photo shoot according to individualized preferences. “When I dedicate myself to a family, I form an inner image, a feeling for that family and the place where they live,” he says. “I spend time with each family member. That includes recommendations for what to wear for the shoot. And let’s not forget the pets.” frankwurzer.de/en/familyportrait/ —Gabrielle Echevarrieta

1tee 10tree’s message: It feels good to do good for nature.

The Keszler family, photographed by Frank Wurzer

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