Competition
Surroundings
If you move to a particular location will you encounter competition?
Will the location of your new premises help to attract customers and retain staff? Or will it deter them?
Business Location Planning systems can highlight similar businesses already in the area. And while these could hinder your success, business location planning data can tell you whether the presence of competitors is actually an advantage, for example, the fact that the area is ideally suited to that kind of business, or that customers like going there and the market is not yet saturated. Costs Where is the most cost-effective location for your new business branches or premises? Business Location Planning can highlight factors that will impact your costs now and in the future, from nearby developments to planned infrastructure projects.
About Tech4T If you’re a franchisor – or considering expanding by franchising your brand – you’ll have unique needs when it comes to mapping territories and creating a successful franchise network. Tech4T can help you maximise the value of your brand with dynamic solutions for targeted business growth. Who We Are We are a diverse team of technical and commercial professionals. Down to earth and practical, we’re based in the UK serving global clients. For the last 25 years, we have delivered territory mapping, retail location planning and customer profiling to franchise brands ranging from start-ups to global franchise corporations. We are the authors of Territory Runner, an innovative Location Intelligence and Mapping
Often the immediate surroundings of a proposed new business premises are overlooked when you’re concentrating on the more nuts and bolts elements of finding a location. So it pays to keep in mind when choosing premises that the local environment can have a big impact on not just the wellbeing of your staff, but also on your customers. Green spaces for staff breaks, or local food options for customers, should all be factored into decisions about location planning. Conclusion
Choosing the right location for your business or service should be considered carefully – but it takes time and knowledge. Let experts such as Tech4T help you plan for success.
system custom produced for all our clients to help them grow their business. We ensure manageable franchise territories and catchment areas based on the right criteria for your business model, containing sufficient commercial opportunity for franchisee success and which are fair and equitable to all franchisees. Whether you are: A business owner expanding through franchising An established franchise owner that wants to improve your territory structure (without disturbing already sold territories) or An established franchise owner who wants to expand globally Then our franchise territory optimisation can help you. Get in Touch
