18
July/Aug 2022
AGENTS BEHAVING By Scott Mason
With an estimated 1.5 million REALTORS® operating in the United States, homebuyers and sellers can afford to be picky when selecting a qualified agent.
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Although looking at an agent’s previous sales records and sphere of influence are important to those seeking help with home transactions, what may be the most critical is the way agents conduct themselves. Bad behaviors exhibited by REALTORS® can not only result in losing a current client but can also have a trickle-down effect for future clients and referrals due to building a poor reputation in their community or market—something incredibly difficult to recover from. Now, it’s not to say that all bad behaviors are inherently malicious—some agents truly don’t know that they’re turning off clients with their words and actions. Here we examine a few examples of poor agent behaviors.
The Residential Specialist trsmag.com
