Do You Have This In Pink?

By KAYLA DEMICCO Contributing Writer

It’s now the month of October and that means it’s Breast Cancer Awareness Month. A lot of companies douse their offices in pink and center their advertisements around the color for this month. Which is a marketing strategy that would be very favorable to the iconic, pink enthusiasts Elle Woods and Sharpay Evans.

For example, Capital District Transportation Authority (CDTA) has a few buses around the city that are all pink because they partnered with American Cancer Society. An article on the CDTA website states that one seat on every BusPlus bus is fully pink for the cause. Each of those seats also contain a fact about breast cancer and promotes the Making Strides Against Breast Cancer walk.

Our very own campus is taking part in joining the fight against breast cancer and bringing awareness to the students.

Jenny Metzger, vice president of Colleges Against Cancer, which meets Thursdays 7 to 8 p.m. in Albertus Hall, room 108, to gain more information on what has been done so far to spread awareness. According to their Instagram, Colleges Against Cancer (CAC) club is “a nationwide collaboration of college students dedicated to eliminating cancer by working together to implement the programs and missions of the American Cancer Society.” Metzger said that CAC dedicates an entire week of different activities, “Pink Week,” to make their mark in the movement.

The awareness begun on Monday, Oct. 9 at the best place to go for all things fundraisers, Blaze Pizza. On Tuesday, students could purchase a balloon with a pink ribbon on it that would then be put in various places on the quad along with pink streamers. Wednesday, Oct. 11, a special called