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The Walk-In Wardrobe An Interactive New Digital Platform For Bridal Designers
Gowns | Veils | Tiaras | Shoes | Jewellery | Bridesmaids | Mother of the Bride | Menswear
Contact us
Contents
By Phone
Page 1 Introducing the Walk-In Wardrobe
Kerry Alley 07505145951 Sarah Walsh 07811348736
Email info@thesmarterbride.co.uk
Page 2-4 A complete Digital Platform
Website www.thesmarterbride.co.uk
You can also find us on. Click here to follow us
Page 5 Joining Fee and Information
We are delighted to have included a new and exclusive section to The Smarter Bride website called The Walk-In Wardrobe. This area has been purposely created to showcase some of the biggest names in both British and International bridal fashion. The Walk-In Wardrobe is an interactive digital platform that gives bridal designers a fresh, modern and new approach to the way they can advertise and promote their bridal labels and latest collections. We are offering designers an alternative to advertising with the more conventional bridal magazines. The past decade has seen lots of wonderful changes. The launch of the Internet, Smart phones, iPad's and of course social media have all shaped and changed the way that we now live our day to day lives, making everything far more accessible. A new generation of bridal consumers are now emerging from our ever growing digital world and our Walk-In Wardrobe offers the perfect solution Our aim is to grow and develop the Walk-In Wardrobe over the next couple of years so that it becomes one of the first avenues a bride or groom turns to when planning what to wear on their special day.
Our Walk-In Wardrobe is a complete digital platform offering several smart and savvy ways that we will promote and advertise your bridal label and collections throughout the year. Our platform includes, our website, an online look-book and social media marketing. Please see below more information about how we plan to support and promote your label and collection over the next 12 months. The website On our website we will create for you, your very own interactive portfolio page. Each portfolio page will include the following. Ÿ A write up about the designer / label Ÿ A write up about the very latest collection Ÿ Images of your latest collection, videos of your catwalk shows and also images of any best sellers from previous collections Ÿ Interactive direct links to your own website and social media pages Ÿ A full list of all your UK stockists including their address, telephone number, email and a direct link to their own websites
These following links are of sample portfolio pages on the Walk-In Wardrobe based on 2016 collections so you will have a better understanding on how it will look and work.
In November 2016 The Smarter Bride will publish an online publication. The Walk-In Wardrobe interactive Look-Book via ISSUU will be accessible to millions of reader from all over the world who will able to download our digital Walk-In Wardrobe Look-Book for free. Each designer will have their own section within the Look-Book which will include: ● A small write up about your label/collection ● All the images from your latest collection with the names / code for each item. ● Hyperlinks to your own website and social media pages. ● And a link to all your stockist's on your portfolio page in The Walk-In Wardrobe
on our website.
We will actively share your bridal label every day across our four main social media pages, Facebook, Twitter, Pinterest and Instragram. We will use a verity of different content when posting about your label such as Images of the latest collection, Videos, Blogs, Celebrity Brides, Real Life Weddings, Exciting News and Sample Sales. We will also keep a close eye on your own social media pages and share / re-tweet and like your posts regularly.
Throughout the year we will continue to promote your bridal label and collection with various editorials. These will include any of the following. Blogs, Interviews, promotions, Sample Sales, Real Life Weddings, and PhotoShoots. These editorials will be included on both our website and all our social media pages.
Videos are becoming increasing popular across social media platforms and on websites. Not only will you be able to have videos on your portfolio page on our website but we will also be able to share videos on our social media platforms. Video blogs, Interviews, Cat Walk Shows and photo-shoot are all a great way we can help promote you via YouTube, Vimeo, and Periscope.
We would love for you to join our Walk-In Wardrobe so we can start this exciting digital journey with you from the beginning. Designers will need to confirm their advertising package with us by the 1�� September 2016 so that we will be able to create your Portfolio page on the website and your section within our look book ready for the launch of the new collections on 1�� November 2016. As soon as you have joined we will start promoting your label and your collection via our social media avenues. Our advertising and support package for the Walk-In Wardrobe will cost £4500.00 Inc VAT for a 12 month period. Throughout your 12 month membership we will not only build a strong working relationship with you and your team but will also ensure that The Smarter Bride/Walk-In Wardrobe represents your label and brand in a SMARTER and professional manner within this ever growing digital world. We look forward to welcoming you to our Walk-In Wardrobe very soon.
www.thesmarterbride.co.uk