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6 THINGS YOU NEED TO KNOW ABOUT DUBAI SUMMER SURPRISES

1.

This Summer, DSS is Turning Up the Volume:

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Entertainment with spell-binding live performances and dazzling displays is at the heart of what makes Dubai Summer Surprises such a fan-favourite - and this year’s 10-week long event is set to hit the high notes. That includes the return of the much-vaunted Beat the Heat music festival which celebrates the region’s vibrant, diverse music scene with a exciting new line-up of performers including Egyptian trap artist WEGZ, Egyptian rock band Cairokee, Tunisian singer Balti, Jordanian indie band Autostrad, Skinny, El Far3i, Bo Kolthoum, Modi Al Shamrani, DJ Aseel and famed Arab artists Sharmoofers and more staging energetic and atmospheric performances.

2.

DSS Could Change Your Life with Unmissable Raffles and Prizes:

Back for another year is the huge bounty of prizes up for grabs with a series of raffles and competitions to draw in crowds like never before. Participating malls will offer shoppers the chance to win life-changing prizes, with everything from cash to cars and even gold handed over to those lucky winners. Hundreds of mil- lions of dirhams have been given away over the past 25 editions, with more than AED 20 million to be won in prizes this DSS.

3. It’s the Best Time for Retail Deals:

As a city that is globally renowned as a shopping capital, Dubai Summer Surprises is the perfect time to make the most of a whole host of offers. Thousands of participating outlets across much-loved retail brands are set to offer up to 75 per cent off in this unmissable shopping extravaganza.

International and local brands will offer a range of deals and weekly retail promotions. Exclusive offers and more chances to win prizes will be announced throughout the 10 weeks of the festival, as flash sales and unique promotions promise to keep shoppers coming back for more.

4. Perfect for Family-Friendly Fun:

Dubai Summer Surprises is a paradise for families. Keep your eyes peeled for the soon-to-revealed line-up of live performances, exciting competitions, and movie screenings. Don›t forget about Modesh World, the ultimate summer indoor entertainment facility.

ing Dubai›s beloved characters, Modesh and Dana. Modesh is passionate about learning what people love and value, and how to bring them happiness. He is a curator of delightful moments who transforms the ordinary into the extraordinary, while Dana has a passion for science and likes to come up with inventions to make the world a better place.

5. Unforgettable Staycations at Unbeatable Value:

Dubai is renowned for its luxury hospitality, and during Dubai Summer Surprises, you can indulge in world-class hotels and resorts at special rates.

Families with children can take advantage of Kids Go Free offers at a wide range of hotels and attractions, as well as a host of UAE resident deals, so you can create memorable experiences at incredible value. Early bird offers sweeten the deal, ensuring that your stay in Dubai is nothing short of extraordinary.

6.

The Tables are Set for Great Gastronomy

Offers: es. With recent culinary accolades - including Michelin stars - being awarded to restaurants across Dubai, it’s worth keeping a close eye on the list of participating venues this Dubai Summer Surprises.

The complete calendar of events for this year›s DSS will be unveiled on 20 June, showcasing a comprehensive guide on how to make the most of the summer. Get ready to indulge in the ultimate summer extravaganza filled with incredible surprises, unmissable retail offers, diverse culinary delights and endless entertainment during Dubai Summer Surprises from 29 June to 3 September. For more information, visit @CelebrateDubai and @ StyledByDubai on social media channels, and www.DubaiSummerSurprises.com.

Dubai Summer Surprises is supported by key sponsor RAKBANK MasterCard and Strategic partners which include:

Al Futtaim Malls (Dubai Festival City Mall & Festival Plaza),

Its a haven of fun and playfulness for young visitors, featur-

Dubai’s ever growing roster of some of the region’s finest eateries ensures tourists and residents can always find somewhere new and exciting to dine. During DSS, diners can sample set menus of signature dishes from some of Dubai’s best restaurants at unmissable pric-

Al Seef, Al Zarooni Group (Mercato Shopping Mall), AW Rostamani Group, Bluewaters, Citywalk, Emirates Airline, Enoc, Etisalat, Majid Al Futtaim (Mall of the Emirates, City Centre Mirdif, City Centre Deira), Nakheel Malls (Ibn Battuta Mall, Nakheel Mall, Dragon Mart 2, Palm West Beach and The View), The Beach and The Outlet Village.

HP announced new global research conducted by Morning Consult revealing the serious actions many parents are taking due to climate change, from everyday decisions to long-term family planning.

The study among parents in India, Mexico, Singapore, United Kingdom and United States found that 91% of parents are concerned about the climate crisis, leading to changes that are reshaping their lives and purchasing habits. More than half (53%) say it has impacted their perspective on having more children. Forty-three percent of respondents said they had reconsidered working for a company based on its commitment to environmental and social issues.

The research also found many parents favor companies that are taking action to address climate change. Nearly twothirds (64%) of parents prefer products that are sustainably sourced and 60% say sustainable company practices play a large part in their purchasing habits. That is despite the findings that the vast majority of parents (84%) acknowledge the cost of living is rising and more than half (57%) believe engaging in environmentally friendly practices takes up a lot of time.

“Families, like all our customers, rely on HP to connect them to the things that matter most, be it work, entertainment or loved ones,” said Michele Malejki, Global Head of Social Impact. “It’s one of the reasons parents are top of mind for us. And like every generation before them, today’s parents have their own unique pressures, especially the climate crisis. It’s why we’re going beyond our business impact to make our business better for people and the planet.”

While parents are taking personal action, most also believe key players in the corporate world must act, too. Most parents (51%) believe that companies have “a lot” of responsibility in holding themselves accountable on climate action, as opposed to customers (36%).

“Our research correlates to what we see in our business: we are keeping customers, winning new sales, and attracting talent because of our Sustainable Impact initiatives and sustainable products,” said James McCall, Chief Sustainability Officer. “If we are serious about changing the trajectory of the climate crisis, industry must go beyond, changing the mindset of ‘do no harm’ to ‘do more good.’”

The findings come as HP releases its annual Sustainable Impact report for the twenty-second year. The report details the company’s progress toward comprehensive and bold environmen- tal and social goals. HP has:

Reduced its absolute carbon footprint by 18% since 2019. This brings the company closer to its goal to achieve net zero carbon emissions by 2040 – end to end.

Reduced single-use plastic packaging by 55% compared to 2018.

Counteracted deforestation for 32% of all paper used in HP products and services toward goal of 100%.

Accelerated digital equity for more than 21 million people on path to 150 million by 2030.

Committed to building a pipeline of diverse talent, with 46% of U.S. new hires last year from racial or ethnic minorities.

HP aspires to be the most sustainable and just technology company. In 2021, HP set aggressive Sustainable Impact goals in three areas where the company believes it can make the most difference – Climate Action, Human Rights and Digital Equity. The 2022 report details progress toward all three focus areas including a net zero carbon value chain, giving back more to forests than we take, creating a more circular economy, building a culture of equality and empowerment, and accelerating digital equity around the world to enable traditionally excluded communities to thrive in a digital economy.

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