4 minute read
Roots redefines retail displays
Coinciding with the launch of Roots, Moduleo’s new luxury vinyl flooring collection, the company has updated its retail displays including its impressive shop-in-shop concept.
The new look displays come in 36 and 72 board models. The 36 model holds some of the best sellers from the Roots collection, while the most popular 72 model holds all of the Roots collection including herringbone designs. Both stands show the standout variety, authenticity and detail of Moduleo Roots. Featuring striking new room images and communicating the benefits of choosing Moduleo Roots, each display comes in high and low formats.
For retailers looking to make the most of Moduleo Roots, there’s the shop-in-shop concept. This brings a large and impressive stand featuring a consultation hub with overhead, built-in AV display and a fully stocked cupboard housing take-away samples (replenished free), brochures and swatch books.
The display also features a panel for matching accessories and combines the Moduleo LayRed display for an immersive floor shopping experience. Installations of the unit include a show floor to create a defined zone. The shop-in-shop is available in linear or corner formats and with or without the hub.
Housing projects boosted by carpet “waste”
Greendale Carpets have formed a partnership with The Salvation Army to utilise the obsolete carpet in their warehouse in housing projects throughout the UK.
Eamonn Prescott, Chief Executive of Greendale (pictured above): “It’s become increasingly important to recycle and reuse where we can. Some of our obsolete carpet may have gone to landfill, but by partnering with The Salvation Army, we have found an outlet that will take these carpets and utilise them for those in need, the most vulnerable in our society.
Richard Shea, Service Development Manager at SATCoL, The Salvation Army’s Trading arm who run the projects, said: "Our partnership with Greendale Carpets has given new life to carpet that would traditionally be seen as waste. SATCoL have found a way to repurpose offcuts and make them accessible to everyone. It’s a win-win for the industry, people and the planet, I am excited to see how this grows in the future."
Matthew Brook, national sales manager, Moduleo says: “The launch of Roots has redefined the Moduleo luxury vinyl collection and our updated displays reflect that. In all formats, they reflect the quality and attention to detail found throughout our Belgium made range. For retailers looking to capture the appeal of design-orientated luxury vinyl tiles, the new Moduleo Roots displays are an investment in the future.”
T 01332 851 500 www.moduleo.co.uk
Glenearn go green
The plan is for carpet to be delivered on a regular basis to SATCoL donation centres around the UK. The first delivery of carpets has already been made, delivered by Eamonn in person.
By the end of 2023, Greendale estimate they will have diverted over 10 tonnes of material from landfill to recycling/reuse projects.
T 01432 852000 www.greendalecarpets.co.uk
Based in Perth, Glenearn Flooring are one of the latest flooring companies to take delivery of a Kenburn Carpet Crusher. Glenearn’s Steve Rice comments: ‘’We’re a family run business with over 60 years of flooring trade history and we’ve built up a reputation for providing excellent customer service.
‘’We felt our next level of commitment to this service was to introduce an environmentally friendly waste recycling initiative in order to create a zero-to-landfill waste policy which has been well received by all our new and existing customers,” said Steve. ‘’We’ve been very impressed with the performance of the carpet crusher and now all our carpet and underlay waste is collected and recycled.’’ Kenburn is suggesting flooring companies find out more about the carpet crusher and to see how their recycling scheme has been extremely successful over the past eight years in reducing ever increasing waste disposal costs.
01727 844988 www.kenburn.co.uk
Curated into six distinctive themes and a choice of 130 different SKUs, Moduleo’s new Roots collection is appealing, aspirational and as diverse and vivid as nature itself. Designed to handle whatever life throws at them, these slip, scratch and stain resistant floors are warm, comfortable and silent underfoot.
They’re sustainable too - being fully recyclable and made from up to 50% recycled materials. So, for floors everyone can be proud of, make it Roots by Moduleo.
Discover more at moduleo.co.uk
Laminate launch on new displays
To make sure retailers can enjoy the full potential of its reinvigorated Laminate flooring collection, BerryAlloc has developed a wide range of standard and store optimised displays.
With the update to its new laminate collection, BerryAlloc has given consumers a choice of 50 natural and authentic wood looks, 15 of which are shared across Ocean+, Chateau and Connect. The result is a laminate collection focused on choice and including 100% water-resistant floors, herringbone and affordable styles.
To make the most of this new collection, the Belgian manufacturer has introduced a range of display options to create the perfect in-store experience. Topcards with real stopping-power, inspirational pictures and clear communication of the unique buying reasons sit with full plank displays and updated toaster racks to create a customisable display for every store.
Alongside the individual toaster rack, the standard display concept is available in three packages starting with a single long plank display and toaster up to a single plank display and three toasters. Each version of the concept includes top and side cards to catch the attention of customers. The standard displays are flexible and can be arranged in multiple ways to fit best with individual store layouts.
The made to order Laminate Beach House is designed to make the new laminate collection stand out even more. Measuring nearly 3.5m wide and 2m deep, the impressive walk-in experience highlights the collection beautifully and gives a fantastic opportunity to maximise the sales potential of its high-quality and unique reasons to buy.
Scott Arundell, sales director, BerryAlloc, explains more; “With the launch of the new Laminate collection, we’re making it easier for customers to choose a natural effect floor that meets functional, style and budgetary needs in every room of their home. We also wanted to make it easy to silently tell this message in-store and our new standard displays and Laminate Beach House achieve exactly this. They provide the scope for customisation to suit the needs of every store while fully taking advantage of the new collection’s improved choice.” www.berryalloc.com
Alongside the in-store display options, BerryAlloc also provides sample boards, inspirational brochures, strapsets and a DIY concept for the new laminate collection.
Major UK flooring retailer, Colourbank, is inviting retailers into a franchise partnership to create a powerful new force in flooring, with access to highly competitive pricing and a full support package.