ARE YOU AWARE OF THESE POST COVID TRENDS? The threat of lockdown, especially if you are living in a small space, is no joke, and even worse when you’re away from the family. Consequently, this pandemic has prompted five new emerging trends. 1.
Heavily populated areas of our cities have led to people moving to suburbs in search of a lifestyle they can enjoy - even during lockdowns.
2. Buyers need more room as well as another room, or a decent space, to accommodate their work-from-home lifestyle. Workplace agreements have changed, and the typical 9-to-5 work hours have gone out the window. People now want to take a flexible lunch break and enjoy the outdoor lifestyle. 3. The desire to live in an area with more outdoor activities has increased. Reconnecting with nature is a normal reaction after being isolated. 4. Aussies are now becoming hyper-local in buying trends. We have seen a demand for more locally made/sourced products, and an increase in the support for local businesses. Last year local coffee shops saw an increase up to 44% over the lockdown on their takeaway options and coffee sales. Local creatives and educators have also seen an upswing in the use of their products/classes with local families looking for activities in their neighbourhood. More than ever before, consumers are considering who they support. 5. People are being considered and conscious about their buying choices. Consumers are asking more questions; they want to know about where their products are coming from and are they ethical choices? The word in the spotlight here is SUPPORT. If I buy this, what am I supporting?
Want to chat more about market trends? Give us a call. Kathleen Luck
Stephen Doyle
M: 0417 756 280 E: kathleen@biwr.com.au
M: 0405 602 619 E: stephen@biwr.com.au
www.biwr.com.au website: http://www.westernecho.com.au
The Western Echo August 2021 Page 19