Boston JerkFest is an outdoor/indoor, family-friendly festival that celebrates all things spicy and hot. It features local Jamaican jerk spiced food and entertainment for the whole family. Boston In 2013 and 2014 the festival sold out, and restaurant vendors had 3000+ attendees. Highlights and event coverage on Boston. com offer a recap of what to expect in 2015 and can be reviewed here. Boston JerkFest will once again take place on Saturday, June 27, 2015 at the Benjamin Franklin Institute, in the South End, Boston and offers two sessions: 11am-3pm and 4pm-8pm. Due to the popularity of this event, we have moved the Rum & Brew Tasting @ Boston JerkFest to Friday night, June 26, 2015 6pm9:30pm so that festival goers will have two days of spicy fun in the sun. Boston Jerkfest™ will feature the best local Caribbean Chefs and authentic Caribbean, as well as international and local spicy foods. There will also be specialty foods such as spicy jams, nuts, desserts, and traditional, homemade Caribbean drinks for sale. The event will provide live entertainment and performances for the whole family. The Rum & Brew Tasting is for 21+ festival attendees and also features live music and, of course, unlimited tastings of rum, craft beer and a variety of Caribbean themed libations! In its 3rd year, the event expects to reach more than 5,000 people and attract a diverse audience, including residents from the South End, Cambridge, and Greater Boston. Boston JerkFest™ is known to draw families, adults, visitors, and college students from the New England region. Boston JerkFest™ is produced by The Williams Agency, whose team also produces other signature, regional events including the Boston Local Food Festival, Cambridge Carnival International, and Hyper-Local Craft Brewfest. In partnering with The Williams Agency, you will receive a multi-media marketing campaign, as a component of your partnership, which will provide maximum visibility for your brand.
Demographics of Boston JerkFest 10%
5% 40%
15%
30%
Attendees by State
White
80%
Black or African American Hispnaic or Latino
60%
Braziliar
20%
Asian
40%
0% MA
CT
RI
MI
NY
FL
2015 SPONSORSHIP OPPORTUNITIES Friday’s Rum & Brew Tasting, 6/26/15 COOL RUNNINGS $3,000
ROCK STEADY $1,500
• • •
• • •
• • • • • • • •
Product featured at the event Onsite booth Opportunity to bring/sponsor a bartender for Caribbean Cocktail Throwdown Sponsor ID and link on website Sponsor ID on 10,000+ (4”x6” outreach cards) Sponsor ID on 300+ (11”x7” posters) Sponsor ID and highlight in social media outlets (Facebook & Twitter) First preference on having products featured for sale at the bar on Saturday Sponsors for VIP Reception 10 Rum & Brew Passes 6 Festival passes
• • • • •
Product featured at the event Onsite booth Opportunity to bring/sponsor a bartender for Caribbean Cocktail Throwdown Sponsor ID and link on website Sponsor ID and highlight in social media outlets (Facebook & Twitter) Preference on having products featured for sale at the bar on Saturday 6 Rum & Brew Passes 4 Festival passes
Saturday’s Jerk Food Festival, 6/27/15 JERK HOT! $7,500 • • • • • • • • •
10’ x 10’ onsite booth, choice of location (indoor or outdoor) Sponsor banner on two stages (indoor or outdoor) Sponsor ID, description, and link on website Sponsor ID on display ads Sponsor ID on 10,000 (4’’ x 6’’ cards) Sponsor ID on 200 (11’’ x 7’’ posters) Sponsor ID and highlight in social media outlets (Facebook and Twitter) Listed in Press Releases Dedicated blog post on website
IRIE $3,000 • • • •
Onsite booth Sponsor ID and link on website Sponsor ID on 200 (11’’ x 7’’ posters) Sponsor ID and highlight in social media outlets (Facebook and Twitter)
SCOTCH BONNET $5,000 • • • • • • • •
Onsite booth Sponsor banner on one stage Sponsor ID and link on website Sponsor ID on display ads Sponsor ID on 10,000 (4’’ x 6’’ cards) Sponsor ID on 200 (11’’ x 7’’ posters) Sponsor ID and highlight in social media outlets (Facebook and Twitter) Listed in Press Releases
ALL SPICE $1,500 • • •
Onsite booth Sponsor ID and link on website Sponsor ID and highlight in social media outlets (Facebook and Twitter)